Legal Mastermind Podcast - Presented By Market My Market

Michael Bond is the Senior Media Director at Blattel Communications. Michael has been involved in legal marketing now for 15+ years. He has held several in-house positions in New Jersey as well as California and transitioned to Blattel Communications about 10 years ago. Blattel Communications meshed well with what Michael loves in life, which is media. He enjoys pairing what he loves doing with his job. If you are interested in learning more from Michael, visit his website https://blattel.com and find him on social media or reach out to him on LinkedIn at https://www.linkedin.com/in/michaelabond/ On This Episode, We Discuss ...• Getting In Front of Your Clients Through Social Media• Gauging How You Are Doing Relative to Other Firms• Understanding What Metrics You Need to be Looking At

Paul Samakow is a Personal Injury Lawyer and Author. He has been working in the Washington DC area for the past 40 years and got into personal injury around the 5-year mark. The local hispanic community in DC did not really have anyone talking to them, so he started running some small ads in newspapers and the phone started ringing. Paul is bilingual, but not completely, so he needed to hire someone in his office that was bilingual and could have those conversations. He is now the #1 guy in the hispanic community in DC. He recognized about 3 years ago that what he is doing can be reproduced - he can teach it. So, he opened a consulting business to help other attorneys around the country to do the same thing he is doing in their markets. The best way to reach out to Paul is to give him a call at 301-500-0000. For a copy of Paul’s book, visit https://www.hispanic.thebusinessanswer.com/order-form On This Episode, We Discuss ...• Recognizing an Under-Served Community and What Cases Work Better• Paul’s Favorite Business Book Finds to Develop the Business Side of Your Firm• Suggestions for Someone Who is Not a Native Spanish Speaker and Top Book Points

This episode was transcribed by Transcription Outsourcing, LLC (https://www.transcriptionoutsourcing.net) - View the full transcription at legalmastermindpodcast.com

On This Episode, We Discuss ...• How to Find and Write Great Content Topics• Understanding What People Are Searching For• Revitalizing and Re-Optimizing Previous Content

Mike Morse is the Author of Fireproof and Founder of Mike Morse Law Firm. Mike has been practicing law for the past 28 years. In 2011, he lost all of his business and decided to take everything that he had learned to television. Tv worked for him and they are now the largest personal injury firm in Michigan. With all of the things that he has learned along the way, he wanted to draw out a road map for young lawyers, or lawyers who may be struggling, to go from unpredictability to profitability. If you would like to learn more or reach out to Mike personally, email him at mike@855mikewins.comOn This Episode, We Discuss ...• Perception of the Law Firm Being a Business• Finding the Most Success in Finding the Right Hire• Resources, Systems, or References to Consider

Tangi Carter is the Owner of Tangi Carter Law Firm and Business Mentor and Coach at The Peaceful Lawyer. Tangi began practicing in Florida right out of law school and she started out as a Public Defender at the age of 25. She started learning how to network, who the judges were and what their quirks were, so by the time that she opened her own practice, she felt as though she had a very good background to be able to do that. The best thing that she has learned throughout the years is to treat your current clients very well - take care of the people that have already paid for your services - the best clients are referrals from other clients. Tangi also coaches female lawyers. If you want to reach out to Tangi, you can email her at tangi@thepeacefullawyer.com or find her on social media - Instagram (@the_peaceful_lawyer), Facebook, and LinkedIn. For a copy of the ‘7 Steps to Attracting the Ideal Client’ Guide, visit https://thepeacefullawyer.lpages.co/7-steps-to-attracting-your-ideal-client/On This Episode, We Discuss ...• Tips from 7 Steps to Attracting the Ideal Client Guide • Correlation in Quality of Clients and Raised Prices• Asking the Right Questions to Weed Out the Bad Clients

Brett Trembly is the Founder of Get Staffed Up as well as Founder at Trembly Law Firm. Brett started his law firm in 2011 in Miami, Florida. In 2018, Brett and his partner started Get Staffed Up as ‘the ultimate side hustle’. Their strategy was to get a few clients and then build out their system and nail it down. They spent the first 6 months of 2018 developing their pipeline, relationships, countries that they wanted to be in, and all of the back-end stuff and then began trying to make sales in July of 2018. If you are interested in learning more, visit getstaffedup.com and fill out the contact page or you can email Brett and his team directly at freedom@getstaffedup.comOn This Episode, We Discuss ...- What Work Can You Hire a Virtual Assistant (VA) To Do?- Benefits of Having Full-Time VA’s- Common Pitfalls and How to Avoid Them

Nat Slavin is the Partner and Co-Founder of Wicker Park Group. He has been talking to lawyers for over 25 years about how to bring a clear voice to their clients. Nat and his partner started Wicker Park Group in 2007 and for the last 13 years, they have been primarily doing direct client feedback. They have developed training programs and other workshops for lawyers to help them act on the information they receive. The single most important thing in client feedback is if you are going to take the time to ask someone what they want and value, you have to be prepared to act on that. Reach out to Nat by visiting his website at www.wickerparkgroup.com and if you are interested in learning more, email him at nat@wickerparkgroup.comOn This Episode, We Discuss ...• Connecting with Your Clients In Order to Receive Feedback• Adding Value to Your Client Relationships and What Questions to Ask• How to Immediately Increase Client Loyalty

David Miller started his career in finance and investment banking and he worked very heavily on collateralized debt obligations. When the financial collapse occurred in 2008, David was just finishing up law school and with his previous background and experiences, he transitioned into a securities litigation practice that he has been in now since 2010. He teamed up with his current partner, Tom McCulloch, who has been doing estate planning for the past 30 years. They are trying to focus now on Complex Estate and Elder Law - what that means is having a plan not only for divesting your assets after you pass, but having a continuing care plan during your retirement and making sure that the right people are empowered to help you. If you would like to learn more or get in contact with David, email him at david@mcmfirm.com or reach out to Crystal Collins at crystal@mcmfirm.comOn This Episode, We Discuss ...• Using Your Background and Experiences to Help Your Clients• How to Expand Into Other Niches and Why It Is Beneficial• Fostering Relationships and Tactics to Bring in New Business

Elise Holtzman is the President and Founder of The Lawyer’s Edge. Elise is an experienced attorney, certified professional coach and consultant. She is a former lawyer, no longer practicing law, and practiced in the area of commercial real estate transactions for two New York City law firms. When she was practicing law, she found that there were no coaches or very few female mentors in a similar situation. She got involved with professional coaching because it would combine everything that she loved that utilized many of her strongest disciplines she had developed during her professional career. Now, she helps lawyers and law firms become more successful in terms of bringing more revenue into the firms and running their firms like a true business. Elise does this by helping law firms develop their people into great business developers as well as great leaders. You can reach out to Elise by visiting her website at www.thelawyersedge.com or send her an email at elise@thelawyersedge.com On This Episode, We Discuss ...• Understanding the Difference Between Marketing and Business Development• Investing in Yourself and the People on Your Team• Fixed Mindset Approach vs Growth Mindset Approach