Campaign Trend Podcast

**Support the Business of Politics Show by becoming a member for just $10 per month (click here)**Today we’re speaking with Ryan Lyk, CEO of WinRed, the official secure payments technology designed to help Republican candidates and committees raise more money and win. Since launching in 2019, WinRed has processed more than three billion dollars. Ryan has been with WinRed from day one and became CEO in March of this year. Before that he worked on the agency side helping candidates with their digital campaigns. During our conversation we learn about WinRed’s latest features, what campaigns can do to take advantage of them, and what Ryan sees on the horizon for online fundraising.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

Sylvie Légère is a civic leader, social entrepreneur, and advocate for women in Leadership. She’s the founder of Candidate Pathways, a software platform to help political organizations with candidate recruitment by building, tracking, and developing a pipeline of candidates to run for office.In our conversation we discuss the challenges of candidate recruitment, how software can help political organizations tackle the problem, and what Sylvie’s learned about the business of politics with Candidate Pathways. Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

We’re joined today by Caitlin Huxley, a campaign strategist, certified project manager, and history buff with a passion for empowering new candidates to overcome challenges and achieve success in their campaigns. She’s also an author, and her new book is Ancient Wisdom for Modern Campaigns: Lessons from Sun Tzu’s Art of War. In our show today, we dig into why this text is still relevant thousands of years after being written, what campaigners can take away from Sun Tzu’s most famous sayings, and where strategy and tactics meet on the trail.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

We’re diving into the current state of affairs for political programmatic advertising. Where do major tech platforms stand in terms of their policies on campaign ads, what alternatives exist, and what can campaigners do to prepare for further disruptions?Joining us to discuss this and more is Matt Hedberg, the COO of RepublicanAds.com – our sponsor for this episode. Republican Ads is the only self-service voter targeted digital advertising platform built for conservatives by conservatives. We interviewed co-founder Andy Yates during an earlier episode of the podcast – listen here.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

Bubba Atkinson, Co-founder of Monarch Media Ventures, discusses the gap in political media, the rise of niche content, the impact of technology, and the evolution of online fundraising in the political media industry.

This episode was recorded during a live, in-person event on Tuesday, September 12, 2023. Click here to RSVP for our next in-person event on Tuesday, October 3 in Washington, DC. In this episode we discuss the Iowa Caucuses – the first nominating contest in the 2024 Republican presidential primary. We’ll dig into what they are, how they work, and what candidates need to do to win.We’re joined by two Iowa natives and experts: David Kochel and Nicole Schlinger.David is the owner of Redwave Communications, a Des Moines-based, political and public affairs firm. He’s who you want to have on your team if you want to win in Iowa – that’s included six presidential campaigns!Nicole is the President of Campaign HQ, a Brooklyn, Iowa -based phone call and texting firm that has a client roster as long as your arm from across the country. She’s been a part of four Iowa Presidential campaigns and is one of the few Iowa operatives with both an Iowa Straw Poll and Iowa Caucus win under her belt.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

Paul Allen, founder of Citizen Portal and former CEO of Ancestry.com, discusses the importance of using AI to hold reps accountable. The fragility of the environment and decline of journalism are explored. AI can make public info accessible and detect patterns of bad behavior. The lack of informed citizens and the entertainment value of politics are addressed. AI can improve citizen engagement and involvement in local and state governments.

Today we’re talking with Michael Duncan, a founding partner at Cavalry, an issue management firm that works with Fortune 500 companies, trade association, political and non-profit clients. He’s had an extensive career in digital campaigning, but he’s also the host of the Ruthless Podcast, which has taken the GOP political world by storm over the last 3 years. They were just tapped to provide the pre-game coverage for the first Republican presidential debate this year. In our conversation, we talk about the growth of the podcast, what lessons he’s learned as a content creator, and how he thinks more campaigns can embrace the power of audience building. Support the Business of Politics Show by becoming a member of the Startup Caucus Network. Click here to join now.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

*** NEW: Visit BusinessOfPoliticsPodcast.com/join to become a supporter of the show. ***This episode is all about programmatic digital advertising in the political space. You’ll learn more about how it works, the risks and benefits, and what new technology is doing to make it more efficient – especially for political campaigns.To guide us on this discussion, we’re joined by a pair of industry experts from Powers Interactive, a programmatic media company. Jordan Lieberman is the CEO and he boasts a long career in the political advertising industry as does Kate Holliday, VP for Political and Public Affairs.Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider

We’re talking with Hunter Schwarz, a journalist whose Yello website chronicles everything related to politics and design.  He’s been a reporter at CNN, the Washington Post, IJ Review, and Buzzfeed. In this episode, we discuss the role of branding in modern politics, what he thinks about the 2024 Republican logos, and the design trends he hopes cross over into politics. Subscribe on YouTube: Visit the Campaign Trend Website: Follow us on X Follow us on LinkedIn Subscribe to our Newsletter Become a Campaign Trend Insider