LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht cover image

LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

Latest episodes

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May 29, 2024 • 31min

Transform Your Relationship with Food: Insights from Kim Shapira

In this episode of Leave Your Mark, I sit down with Kim Shapira, celebrity dietitian, nutritional therapist, and author of "This is What You're Really Hungry For: Six Simple Rules to Transform Your Relationship with Food to Become Your Healthiest Self." Kim breaks down the fundamentals of transforming one's relationship with food, and we relate all of this to work. Whether it's stress eating or feeling like you "deserve it" after a hard day, our relationship with food and our careers are intertwined. Drawing on her 25+ years of experience, Kim breaks down her 'Kim Shapira Method,' which includes six simple rules to help people eat healthier and manage their weight. She delves into the influence of emotional triggers and the importance of sleeping well, staying hydrated, and getting enough physical activity. Kim also shares personal anecdotes from her journey and insights on the controversial diet drug Ozempic. The episode provides actionable advice for anyone looking to change their eating habits and overall well-being. 
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May 22, 2024 • 42min

Reinvention Through Resilience: Karen Robinovitz's Journey from Digital Pioneer to Slime Mogul

In this episode of Leave Your Mark, I sit down with my friend Karen Robinovitz, a multi-faceted entrepreneur and visionary. Karen shares her diverse career journey, from a journalist contributing to major publications and authoring a book to pioneering the digital influencer management industry with Digital Brand Architects (DBA) and co-founding Sloomoo Institute, an interactive experience focused on joy and play through slime. Karen discusses her unique ability to foresee trends, from the rise of digital media to the influencer movement and the therapeutic role of tactile play in her personal grief recovery. The episode also explores Karen's contribution to addressing mental health, inclusion, and neurodiversity through Sloomoo. While discussing her career, Karen and I discussed the rise of antisemitism and the importance of speaking up against hatred. It's worth noting that this episode was filmed before October 7th. Karen's story is a testament to the power of resilience, healing through passion projects, and the impact of reinventing oneself and one's career.
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May 15, 2024 • 37min

Shelmina Abji's Strategies on How to Show Your Worth

In this episode of Leave Your Mark, I sit down with Shelmina Babai Abji, Founder and CEO, ShowYourWorth.ai, a distinguished speaker, bestselling author, and former high-ranking executive at IBM. Shelmina discusses her journey from humble beginnings in Tanzania to becoming a key female figure in the tech industry and her mission to advance gender equality in leadership roles. She shares insights from her book, 'Show Your Worth: 8 Intentional Practices for Women to Emerge as Leaders at Work,' offering strategies for women to maximize their leadership potential and create unique value in their careers. She highlights the importance of overcoming fear, building a personal brand, and demonstrating value for advancement. Shelmina's story is a testament to resilience, empowerment, and the critical role of intentionality in achieving professional success.
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May 8, 2024 • 38min

The Wicked Fearless Way: Madison Ciccone's Recipe for Realization and Resilience

In this episode of Leave Your Mark, I welcome Madison Ciccone, a former Hollywood executive assistant turned top SoulCycle instructor and confidence coach. We discuss Madison's career transformation, from her early days in Hollywood to finding her true calling in fitness and coaching with SoulCycle. Madison shares insights into the fast-paced Hollywood lifestyle and her transition into fitness, emphasizing the importance of aligning success with purpose and fun. She also talks about creating her brand, Wicked Fearless, aimed at motivating women through virtual coaching sessions initiated during the COVID-19 lockdowns. Today, it embodies her mission to help women identify their purpose, harness bravery, and take bold action in their lives. Madison's approach is unique and intertwined with her journey and struggles, making her teachings all the more powerful and relatable. At the heart of Madison's story is the theme of fearlessness — not the absence of fear, but the courage to confront and dance with it. She highlights the importance of spirituality, self-reflection, and letting go of past baggage to uncover one's true message. By embracing the highs and lows of her journey, Madison advocates for authenticity, resilience, and the continual pursuit of self-discovery. Our conversation covers a range of topics, including the power of vulnerability, the role of spirituality in achieving success, and strategies for overcoming the comparison trap and building confidence.As Madison emphasizes, leaving a mark on the world isn't just about achieving personal success; it's about amplifying the greatness already within others and making every interaction a chance to impact someone's life positively. Her story is a powerful reminder that finding and following one's joy and purpose can lead to unimaginable fulfillment and inspire others to do the same.
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May 1, 2024 • 38min

Melissa DeRosa's Journey Through Politics and Crisis, Resilience and Reinvention, and Making Sure Nothing is Left Unsaid

As the first woman to serve as Secretary to former Governor Cuomo, the highest unelected position in state government, Melissa DeRosa knows how to thrive under pressure. In her riveting memoir, "What's Left Unsaid: My Life at the Center of Power, Politics & Crisis," she candidly shares her journey through politics, government, and becoming an author. From the frontlines of the COVID crisis to the real events behind Governor Andrew Cuomo's meteoric rise and unfathomable fall, Melissa, one of the most powerful women in New York State government, has been on the frontlines every step of the way. She opens up about personal sacrifices, navigating crises, and the support and controversy surrounding Governor Cuomo. Reflecting on her sudden thrust into the public eye, Melissa touches on the complex dynamics of personal branding, calling into question the narratives we construct around public figures and advocating for a more nuanced understanding beyond superficial judgments.In this episode of Leave Your Mark, Melissa shares her career journey from her early days in fashion PR to her rapid rise in New York State's political arena, with an unprecedented view into the behind-the-scenes crisis management of the COVID-19 pandemic. On this show and in her book, she shares the personal challenges she faced with raw honesty and vulnerability—a failing marriage, infertility, death threats, misogyny—all while navigating unprecedented professional landmines along the way.
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Apr 24, 2024 • 46min

Behind the Pages with Marisa Meltzer: Glossy's Tale and the Beauty Industry

In beauty, few names resonate as vibrantly as Marisa Meltzer. Renowned for her thought-provoking journalism and bestselling books, Meltzer has become a beacon of insightful commentary on the personal and professional narratives that shape our cultural landscape. Her latest book, Glossy: The Inside Story of Emily Weiss's Glossier, not only cements her status as a leading voice but also offers an unparalleled glimpse into the potent mix of ambition, innovation, and struggle that defines the beauty industry today.In this episode of Leave Your Mark, Marisa discusses her career, the beauty industry, and the making of Glossy, the bombshell exposé that reveals—for the first time—exactly what happened at Glossier, one of America's hottest and most consequential startups, and dives deep into Emily Weiss, the enigmatic, visionary woman responsible for it all.We explore social media's pivotal role in its success and Marisa's take on the 'girl boss' era. She also touches upon the standards of beauty and body image in the current era, the intricate process of her reporting, and her next book project on Jane Birkin. The episode dives deep into the intersection of personal branding, industry dynamics, and the evolution of beauty standards.
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Apr 17, 2024 • 44min

From Unemployment to More Than a Million Books Sold: The Unstoppable Jen Lancaster

In a world brimming with stories of success and determination, few are as captivating, hilarious, and inspiring as that of Jen Lancaster. Best known for her candid memoirs and inventive novels, Jen's journey from corporate vice president to bestselling author embodies resilience, wit, and an unmatched knack for storytelling. She is the New York Times bestselling author of nine memoirs, five adult novels, and one YA book.  Jen has sold well over a million books. After a corporate layoff in 2001, down on her luck, and stuck selling off cars, jewelry, and designer purses [which she says sucked, FYI] Jen launched a website to air her frustrations about unemployment. She began detailing her descent from designer clothing and spa visits to the unemployment line on her blog jennsylvania.com.  Her acerbic wit quickly won the blog a massive following. Jen’s first memoir, Bitter is the New Black, was published in 2006. Since then, she has published [at least] one book a year, and her memoir The Tao of Martha was optioned for a sitcom by FOX. In this episode, she shares insights into her creative process, advice for aspiring writers, character development and the shift from non-fiction to fiction, her experiences with traditional and Amazon publishing, and the importance of personal branding and marketing in an author's career. Additionally, she discusses her recent projects, including her latest book 'House Moms', her work as a ghostwriter, editor, and her lessons learned along the way. Fun fact: Jen edited my latest book, On Brand!
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Apr 10, 2024 • 39min

Thriving Through Career Transitions with Octavia Goredema

In this episode of Leave Your Mark, I speak with the CEO at Fire Memos, career coach, and author Octavia Gorodema, who shares her expert insights on navigating career transitions and overcoming obstacles. Octavia, who founded the Twenty Ten Agency and has worked with major corporations like Google and Nike, discusses her mission to help professionals thrive in their chosen fields. Known for her impactful career development work and Audible original series 'How to Change Careers,' Octavia shares invaluable insights on navigating career transitions, defining personal success, and actioning immediate career strategies. Highlighting her initial conversation with her clients about what success means to them, she emphasizes the importance of understanding individual career goals and the subjective nature of success. We discuss the challenges of career advancement, the necessity of recognizing one's worth, the concept of a 'portfolio career,' and the implications of workplace dynamics, especially in relation to management. Octavia provides: A six-step plan for preparing for career setbacks. Advocating for self-documentation of achievements. Recognizing the common mistake of underestimating one's worth. The power of energizing and motivating others to leave a lasting mark in their careers. Octavia also talks about her book 'Prep, Push, Pivot,' which offers career strategies for underrepresented women, dealing with changes at work, handling difficult bosses, and the mistake many make of underestimating their worth. The episode is packed with practical tips for career advancement, the value of tracking accomplishments, and the power of energizing others through one's work.
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Apr 10, 2024 • 2min

Welcome to Leave Your Mark Season 14

Leave Your Mark is like The Devil Wears Prada meets career advice. That's what I thought of when I wrote my book in 2015. And this podcast is a continuation of everything I started back then. I'm your host, Aliza Licht. I'm an award-winning marketer, two-time author, and personal branding expert, and I am your trusted guide every week, bringing you career advice and stories that you really don't hear anywhere else. Because here's the difference: my podcast is keeping it real. And I want to make sure when you listen to these episodes, you walk away feeling like, I can do that. I can literally take that advice and employ it tomorrow. Because we don't need fluffy advice and we don't need to hear people just bragging about their careers.We need to hear real information that we can use. So join me this season, Season 14. I am so excited to be back. We have a stellar lineup of guests and this season I'm going to be doing something new. I am going to start some solo episodes based on my new book, On Brand, on specific topics. And I think it'll be really fun to have those episodes too.So subscribe to the show. I can't wait to have you listen. And please remember that whatever you're going through right now, if change doesn't hurt a little, it's not change. Keep on rocking. Aliza x
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Oct 1, 2023 • 37min

Taylor Lorenz Sets the Record Straight in Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet

How many journalists do you know who can simultaneously report a story and inadvertently become the story? Taylor Lorenz sits in a class by herself. As a technology journalist for The Washington Post, she doesn't just report on the latest trend but writes about topics with more significant meaning and what they say about the state of technology, media, and culture. But as a creator and internet personality, Taylor has often become the story herself and a target by many. The backlash comes swiftly, frequently, and usually from right-wing media. Tucker Carlson's favorite pastime is bashing her every move. Fox has held entire segments around Taylor, and #TaylorLorenz is often a trending hashtag on Twitter (now X). Elon Musk has gone after her many times. The minute she publishes a story, she'll start trending, and the trolling begins. None of it is slowing Taylor down.Taylor Lorenz has been the authority on internet culture for over a decade, documenting its far-reaching effects on all corners of our lives. In her first book, Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet, debuts this week, she presents a groundbreaking social history of the internet—revealing how online influence and the creators who amass it have reshaped our world, online and off."It's important to set the record straight on where the "creator economy" emerged from because, in 2021, when Silicon Valley finally woke up and was forced to take internet culture seriously because of the pandemic, there was just so much revisionist history. They were talking about how MrBeast founded the notion of productizing himself — that's just not true. Beauty vloggers were doing that back in 2012. Mommy bloggers pioneered a lot of these revenue streams, so I wanted to also talk about that. No one has written that history. I want to tell the stories that have been written out of history by Silicon Valley," says Taylor. In this episode, Taylor and I map her journey from former aspiring fashion publicist to globally renowned journalist. We cover the state of the creator economy, how she follows trends and the future of tech, where she sees social media heading, and most importantly, setting the record straight on its birth and evolution. I am honored to be included in her book for my work as the former DKNY PR GIRL social media personality I created and was the voice of from 2009-2015.I have loved watching Taylor's career. Fun fact: her first work experience was as a PR intern at DKNY in my department! She has an exceptional finger on the pulse of the internet and the ability to see patterns others don't. I truly admire her strength and resistance to her haters. In her new book, Extremely Online, she shares "the inside, untold story of what we have done to the internet and what it has done to us."

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