
The Heart & Hustle Podcast
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
Latest episodes

Oct 28, 2021 • 1h 3min
189: The Most Powerful Conversation on Motherhood and Entrepreneurship with Becky Hoschek
This episode is for all our entrepreneurs working mamas out there. We’re chatting about everything balancing a career AND motherhood and the mindset behind that elusive balance and tension. Today we’re chatting with Becky Hoschek, a life and mindset coach for faith-fueled moms called to build businesses and growing careers while raising families. Through private 1:1 coaching and her podcast, Beyond Happy, Becky helps women get unstuck and get their lives back so that they can fully live the meaningful lives they're called to. We asked Becky the BIGGEST questions we hear all the time and OOF she did not disappoint. She got to the heart of issues like: “The pressure we put on ourselves as working mamas to “get back to work” immediately after having a baby” “The mindset hacks we can utilize when it comes to balancing both motherhood AND running a business.” She shares about how though entrepreneurship and motherhood do have unexpected ups and downs that are out of our control, there is SO much we DO have control over and talks about practical ways to actively choose the life we’re living. PLUS she shares her thoughts on the word “busy” and the lies often associated with that phrase, especially as working mamas. Are we ACTUALLY busy? Or is it a lie we’re believing and being told? Show notes: https://theheartuniversity.com/189-the-most-powerful-conversation-on-motherhood-and-entrepreneurship-with-becky-hoschek Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off Better Help:www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! Contracts: www.theheartcontracts.com Use the link above for 10% off! Follow along with Becky: www.beckyhoschek.com www.instagram.com/beckyhoschek Beyond Happy Podcast If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 26, 2021 • 53min
188: Q&A Episode with Lindsey: House Renovation Updates, How to Prep for Launches, and Powerful Heart Talks!
Today Lindsey is taking over! We decided to split up some solo shows for the fall season and do some deep dives into separate Q&A’s. There’s a lot of fun personal things that don’t make sense for us both to talk about on solo shows, so we figured it would be fun to do separate solo shows to tackle different topics that apply more specifically to us. Lindsey polled you guys a couple of weeks ago and got some INCREDIBLE questions. Seriously there were too many good ones but real talk… we’re covering a LOT of territories today. From personal life updates (like how building their home on their Florida land) is going, to their current Kansas renovation. To questions like “What’s your work/life schedule like as a mom” “how to do prep for big course launches” and then ending out the episode with some powerful heart talks answering questions like “How do you discern between what you think you want for your life vs what God wants for you?” AND “how to not feel like you’re begging for attention every time you post on Instagram.” Show notes: https://theheartuniversity.com/188-qa-episode-with-lindsey-house-renovation-updates-how-to-prep-for-launches-and-powerful-heart-talks Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off Heart Shop Website Templates: www.theheartuniversity.com/website-templates The Posing Minor: www.theheartuniversity.com/posing-minor Lindsey Roman Presets: www.lindseyroman.com/presets If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 21, 2021 • 44min
187: Clean Living Tips We Can All Implement Into Our Lives with Co-Founder of Hilma: Lily Galef
Now, if you’re someone who is trying to live a cleaner, more natural lifestyle, but you get EASILY overwhelmed with where to even start, then today’s podcast show is for you. We’re chatting with the co-founder and chief brand officer of Hilma, Lily Galef. Lily built her career as a creative brand marketer and strategist managing content and partnerships at Vogue, Vox, and Refinery29 before starting her company Hilma, a natural remedy and supplement company. At Hilma, she leads all brand, community, and content strategy initiatives. And today we sat down and chatted with her about all things clean living and how she started Hilma. She tells the story of how she and her friends noticed a gap in the market of the supplement wellness industry. They noticed how every time they had a headache or went to take cold medicine, it was always filled with sugary unnatural ingredients that weren’t the best for you, and so they decided to do something about it. Her story is SO inspiring for any entrepreneur wanting to create something they see that isn’t being done in a specific market. Or if you’re just someone wanting to learn more about clean living and where to even get started with natural remedies and supplements to your everyday products you’re ingesting and putting in and on your body, you HAVE to hear what Lily has to say. She gives practical steps on where to even start if you’re wanting to dive into trying more clean products, she lists a BUNCH of ingredients and chemicals to beware of, and lists places she recommends shopping as well as specific brands she recommends trying out. This episode is so great for any entrepreneur who wants to be encouraged and inspired to tackle a problem in the marketplace OR any guy or gal wanting to move away from toxic products and into natural, clean living. Show notes: https://theheartuniversity.com/187-clean-living-tips-we-can-all-implement-into-our-lives-with-lily-galef Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off Lightroom Challenge: www.theheartuniversity.com/challenge Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie Follow along with Lily & Hilma: www.hilma.co www.instagram.com/hilma_co www.instagram.com/lilygalef Use code HUSTLE20 for 20% off Hilma products (excluding subscriptions) If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 19, 2021 • 50min
186. Newlywed Tea with Evie & Landon McLeod
Today Evie has a special guest on the podcast...her HUSBAND, Landon!! Where they're going to be having an honest and fresh conversation on marriage and newlywed life. If you’re new here or haven’t seen, they just got married at the end of August and while Lindsey is out on maternity leave snuggled up with her precious newborn, we thought it would be fun to bring Landon onto the show so they can have a conversation about this season they're in! They polled YOU on what questions you had and they're going to dive in and cover as many as they can today. They talked about everything from what it’s like to move in together for the first time, what they spent on their wedding, switching from not being able to have sex to having it, their opinion on communication in relationships, and SO MUCH MORE! Show notes: https://theheartuniversity.com/186-newlywed-tea-with-evie-landon-mcleod Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off The Heart Shop: www.theheartuniversity.com/shop Primally Pure: https://primallypure.com/?rfsn=5649435.725fd3 Use code HEARTANDHUSTLE for 10% OFF. If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/landonmcleod__ www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 14, 2021 • 58min
185: Tangible Tools You NEED as an Entrepreneur with Arianne Jones & Paige Lawrence
We’re welcoming onto the podcast 2 Olympic athletes and INCREDIBLY powerful and inspiring women - Arianne Jones and Paige Lawrence. These two ladies met while competing at the 2014 Olympics. Arianne competed in luge at the 2014 Olympics, 50 World Cups, 5 World Champs, and won 2 World Cup medals. Her Olympic career was filled with a decade of overcoming naysayers who told her that she would never amount to anything, overtraining and finally, breaking her back, which was the catalyst to discovering the power of nutrition. After coming back 8 months later to win Gold she became obsessed with the untapped potential behind what is at the end of our fork and the power of your mindset. Paige competed in pairs figure skating at the 2014 Olympics, 21 International Competitions (medalling at several), and was the 4x Canadian Pairs Bronze medalist, and is now dedicated to helping entrepreneurs unlock their potential and achieve outstanding results while avoiding burnout. Through her Olympic career, Paige learned firsthand the exact mindset and skill set that is required for optimal performance, however, she also learned how the “high-performance career at all costs” mentality can cut a rising career short. She is now passionate about helping others achieve high performance in their businesses, achieve their audacious goals, and feel fulfilled without sacrificing their physical and mental health and happiness. We not only chat about their Olympic careers and the biggest lessons they learned in that process that they wish everyone could know, but we also dove into some very specific, tangible tools for entrepreneurs to take advantage of when it comes to pursuing big goals and success. It’s one of the most practical, tangible episodes of how to avoid burnout as an entrepreneur, the biggest mindset strategies you can implement that will change your life and your success, and how your food can actually completely transform your productivity and mental health. Show notes: https://theheartuniversity.com/185-tangible-tools-you-need-as-an-entrepreneur-with-arianne-jones-paige-lawrence Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off The Content Minor: https://theheartuniversity.com/content-minor Daily Harvest: https://www.daily-harvest.com/?sscid=81k5_ny39p&utm_source=sas&utm_medium=cpc&utm_campaign=aff&utm_term=2908821 Use promo code: HEART for up to $40 off your first box! Follow along with Arianne & Paige: www.intagram.com/paigelawrencecoaching www.instagram.com/ariannejones If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 12, 2021 • 40min
184: Maternity Leave, Motherhood & Business, and Mom Guilt
We’re doing motherhood, pregnancy, and business Q&A! Today Lindsey will be answering ALL your burning questions you sent in on ALL things motherhood & entrepreneurship, how she plans for maternity leaves with her business, parenting books she recommends, mom guilt, how she works with kids at home, and how to balance both motherhood AND running a business. We’re gonna get deep. And real. And raw. Show notes: https://theheartuniversity.com/184-maternity-leave-motherhood-business-and-mom-guilt Kindred Bravely: https://www.kindredbravely.com Use code “HUSTLE20” for 20% off Gigi Pip: https://ctgro.com/VUumgWLeq Use code “heartandhustle” for free shipping when you use the link! Content Creation Guide: www.theheartuniversity.com/content Baby Wise by Robert Buckman and Gary Ezzo: https://www.amazon.com/dp/1932740139/?ref=idea_lv_dp_ Natural Childbirth the Bradley Way by Susan McCutcheon: https://www.amazon.com/dp/0525537996/?ref=idea_lv_dp_ov_d&tag=onamzmrslinds-20&linkCode=ic6&ascsubtag=amzn1.ideas.131UZBAVO1BCT Oh Crap Potty Training by Jamie Glowacki: https://www.amazon.com/dp/B00V3L8YSU/?ref=idea_lv_dp_ov_d&tag=onamzmrslinds-20&linkCode=ic6&ascsubtag=amzn1.ideas.131UZBAVO1BCT If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 7, 2021 • 53min
183: Want to Start a Product or Digital Shop in Shopify? This Episode is for You with Kait Fontenot
Today’s show is for everyone out there wanting to or currently starting or running a product shop. We had the pleasure of chatting with Kait Fonteno, the Founder and Lead Designer and Developer at Kait Studio where she works with women from all over the world to launch and scale their digital brands. Kait began her agency 7 years ago after leaving a career in retail with a laptop, a baby on her lap, and a goal to help women launch online without unnecessary stress. Over the last seven years, she and her team have launched over 100 websites on Shopify, Showit, and WordPress as well as numerous courses for clients on Kajabi. Kait specializes in building out custom product shops on Shopify and we dive in deep with her on the topic of all things product shops and Shopify. Today’s episode is a GOLD MINE for our product and digital product shop owners. Whether you’re brand new to the idea of a product shop or you’ve been in it for years and are ready to take your shop to the next level, Kait covers everything you need to know about creating, launching, and scaling a shop that stands out and SELLS. If you’re ready to learn from the inside woman on all things Shopify and product shops, what to know when first starting, should you hire a custom designer right off the bat, should you start with physical or digital products, what even is the difference? What pages or sections should you even have in your online shop? This episode is full of so much information you’ll probably need to rewind a few times to take notes. Show notes: https://theheartuniversity.com/183-want-to-start-a-product-or-digital-shop-in-shopify-this-episode-is-for-you-with-kait-fontenot HoneyBook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!! The Heart University Courses: www.theheartuniversity.com/courses Follow along with Kait: www.instagram.com/kaitstudio www.lovekait.com If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Oct 5, 2021 • 32min
182: How to Use Affiliate Marketing to Make Money
Today’s episode is a topic we’ve never specifically dived deep into before, so we’re freaking excited about this! Today we’re chatting about all things affiliate marketing. Not only is this a great way to serve your audience with the brands, companies, or products they need it’s also a great way to earn some extra side cash. A lot of big bloggers or influencers make a vast majority of their entire income off affiliate marketing! But it might feel a little confusing and overwhelming at first or maybe you’re thinking “oh, I don’t have a huge audience, I can’t use affiliate links yet…” well THINK AGAIN! Today we’re breaking down what affiliate marketing is, how you can utilize it to its full potential, how to get started, what companies/platforms we recommend starting with, and the biggest mistakes to avoid. It’s a fun deep dive into the world of affiliates Show notes: https://theheartuniversity.com/182-affiliate-marketing Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! Contract Templates: www.theheartuniversity.com/shop If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Sep 30, 2021 • 58min
181: How Your Period Cycle can Work With You or Against You for Your Biz with Berrion Berry
Today’s episode is for the ladies in the house because today we’re diving INTO all things menstrual cycle. Now you might be wondering, "Uh… this is a business and marketing podcast… why are we talking about our periods?” We’re talking about our menstrual cycle from a holistic perspective which like it or not affects your business AND life SO SO much. We’re chatting cycle syncing with the expert herself Berrion Berry. Berrion is a Menstrual Health Educator, Certified Integrative Health Practitioner & the Creator of Optimize Your Flo. She helps modern women have simple & uncomplicated periods, through cycle syncing. Focused on fusing biology with practicality Berri helps people with periods create a new menstrual reality. Her work has been featured on top podcasts like the Balanced Black Girl with Lestraundra Alfred, the Goal Digger Podcast with Jenna Kutcher, SHE by Jordan Lee Dooley, as well as, in leading publications like Shape Magazine, Thrive Global, & The Every Girl. From hormone balancing to cycle syncing, to mood-enhancing and self-healing, Berri covers it all and is excited to help you have your best period yet. Today Berri covers one of the most powerful tools a female entrepreneur (or heck ANY female) can utilize: cycle syncing. Cycle syncing is working with the hormonal changes that your body goes through each month, and harnessing that power to get MORE done while FEELING better. We dive into the overall concept of cycle syncing, the first steps you can take, how to harness your cycle when it comes to work or entrepreneurship, nutrition and food, and SO much more. This episode is not only PACKED FREAKING SOLID with mind-blowing information, but Berri is also just such a joy and a delight and you’re going to walk away feeling like you’ve met your new best friend who’s ready to help you change your life. So ladies… are you ready to charge of your period and kick butt month after month??? Show notes: https://theheartuniversity.com/181-how-your-period-cycle-can-work-with-you-or-against-you-for-your-biz-with-berrion-berry The Heart Shop Website Templates: www.theheartuniversity.com/website-templates The Posing Minor: www.theheartuniversity.com/posing-minor Follow along with Berri & other resources: Flo with Berrion Berry Podcast www.instagram.com/berrionlberry www.instagram.com/optimizeyourflo Women Code by Alissa Vitti Signature course, Optimize Your Flo -https://www.berrionlberry.com/oyf-level-1 eBook, Nourish Your Flo - https://www.berrionlberry.com/programs Phases of the cycle - https://www.instagram.com/p/CKOxlPDjkG8/ How to Eat for Your Cycle - https://www.instagram.com/p/CTKVk0VLQNp/ If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Sep 28, 2021 • 24min
180: 5 Ways to Repurpose Content to Save Time
Today’s episode is all about repurposing content. If you’ve followed us for a while, you know we’re huge advocates for consistently serving your audience high-quality content in order to grow a successful business. But let’s be honest, sometimes trying to keep up with other creative entrepreneurs or content creators can be exhausting and overwhelming. You may be thinking, “Evie. Lindsey. How the HECK do you keep pumping out so much content? Don’t you run out of things to talk about?!” Well, we would if we didn’t implement these tips to repurpose content. We’re about to let you in on a little secret that’s going to save you oodles of time, money, and resources. We want to share 5 ways to help YOU repurpose your content while still keeping it freaky fresh for your audience. Show notes: https://theheartuniversity.com/180-5-ways-to-repurpose-content-to-save-time Gigi Pip: https://ctgro.com/VUumgWLeq Use code “heartandhustle” for free shipping when you use the link! Content Creation Guide Freebie: www.theheartuniversity.com/content If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity