

The Heart & Hustle Podcast
Evie McLeod & Lindsey Roman
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
Episodes
Mentioned books

Aug 30, 2022 • 27min
275: We Hit Pause on a HUGE Launch… Here’s Why.
Today this episode is actually us breaking down WHY we decided to pause this huge launch. This episode is going to be a really good listen for you if you’re a natural hustler. If you’re someone who loves being busy, loves the high of launching something and putting it out into the world, or if you’re someone who just feels this constant pressure to “keep up” in a world that consistently tells you to do more, create more, sell more. Every day we are inundated online with competitors, friends, and peers “crushing” it, hitting their goals left and right, and honestly, it feels like if we don’t hustle our butts off to keep up, we’ll be left behind in the dust. ------------------------------ Show notes: https://theheartuniversity.com/275-we-hit-pause-on-a-huge-launch-heres-why ------------------------------ Determine Your Why Guide: www.theheartuniversity.com/why ------------------------------ Credit.com: www.credit.com/heart To get 7 days absolutely free! ------------------------------ Athletic Greens: www.athleticgreens.com/HEART ------------------------------ If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ------------------------------ PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ------------------------------ Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 25, 2022 • 45min
274: The Tea on All Things Boudoir Photography with Anne Blodgett
Today Anne spilled the TEA on all things boudoir photography, including her journey pivoting from shooting all the things, including weddings into exclusively offering boudoir. She shares her tips and tricks for making your clients feel comfortable in such a vulnerable situation, how to navigate sharing (or not sharing) more intimate photos in your online marketing and how she handles that with her clients, and her tips on posing women to help them feel most comfortable and relaxed. ---------------------------------- Show notes: https://theheartuniversity.com/274-the-tea-on-all-things-boudoir-photography-with-anne-blodgett ---------------------------------- How to Build Community as an Entrepreneur Freebie: www.theheartuniversity.com/community ---------------------------------- Athletic Greens: www.athleticgreens.com/HEART ---------------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! ---------------------------------- Follow along with Anne: www.instagram.com/heyanneblodgett www.anneblodgett.com ---------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ---------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ---------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 23, 2022 • 46min
273: Making God the CO-CEO in Your Business
Today’s episode is something near and dear to our hearts. It comes from a super personal place to us, and we’ve gotten a lot of questions about this specific topic. But we also want to acknowledge that this episode won’t necessarily be a perfect fit for everyone and we wanna say upfront: you are welcome here. Regardless of whether you believe in God (and therefore what we’re about to share) or not, you are welcome. If this episode doesn’t quite hit home for you, zero worries! We hope you can still glean something from it, or maybe just join us on the next episode. -------------------------------- Show notes: https://theheartuniversity.com/273-making-god-the-co-ceo-in-your-business -------------------------------- How to Build Community Freebie: www.theheartuniversity.com/community -------------------------------- Athletic Greens: www.athleticgreens.com/HEART -------------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! -------------------------------- Ep 40: How We Integrate our Faith into Our Business -------------------------------- Dreaming with God by Bill Johnson Doing Business God’s Way by Dennis Peacocke The Circle Maker by Mark Batterson -------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. -------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop -------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 18, 2022 • 38min
272: Bookkeeping, Payroll, and Learning to Understand the Finances in Your Business as a Creative Entrepreneur with LoriAnn Kuntz
Today LoriAnn dropped SO. MUCH. Information… but in the most easy-to-understand and approachable way possible. She covered questions such as: what’s the difference between a bookkeeper and an accountant? Which should I hire first? Benefits of being a Sole proprietor vs an LLC vs an S-Corp when it comes to your books and taxes? How to logistically pay yourself as an owner depending on if you’re a Sole proprietor and LLC OR if you’re an S-Corp (cause YES - you need to do it differently depending on how your business is set up). How much you can hand over to a bookkeeper vs what you should stay on top of as the owner/CEO? How to approach your finances without being intimidated or overwhelmed, how to set up your finances (easily and quickly) to help push your business to success, and the best softwares and apps to keep tabs on your numbers. ----------------------------- Show notes: https://theheartuniversity.com/272-bookkeeping-payroll-and-learning-to-understand-the-finances-in-your-business-as-a-creative-entrepreneur-with-loriann-kuntz/ ----------------------------- Niching Down Freebie: www.theheartuniversity.com/niche ----------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! ----------------------------- Athletic Greens: www.athleticgreens.com/HEART ----------------------------- Love and Other Words by Christina Lauren The E-Myth Revisted by Michael Gerber ----------------------------- Follow along with LoriAnn: www.instagram.com/loriannkuntz.co www.loriannkuntz.com https://www.loriannkuntz.com/DIY 20% off code: HEART ----------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ----------------------------- Show notes: https://theheartuniversity.com/272-bookkeeping-payroll-and-learning-to-understand-the-finances-in-your-business-as-a-creative-entrepreneur-with-loriann-kuntz/ ----------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ----------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 16, 2022 • 20min
271: A Peek Behind the Curtain: EXACTLY How We Make Money
Are you ready for a juicy episode?!?! If you’ve been around here for any length of time you probably know that we’re multi-passionate entrepreneurs who have a handful of different businesses. You also have probably heard us talking about multiple streams of income. Well, today, we’re about to spill the TEA and give you a never-before-shared peek into our personal revenue streams and how we make money. This episode is not just a tea-spill, but ideally, it’ll give you ideas, encouragement, and new ways you can view business, and investments, and diversify your revenue streams. Show notes: https://theheartuniversity.com/271-a-peek-behind-the-curtain-exactly-how-we-make-money --------------------------- Lunya: www.lunya.co Use code HEART20 for 20% off! ---------------------------- Instagram Captions Freebie: www.theheartuniversity.com/captions ---------------------------- Basecamp: www.basecamp.com/heart And sign up today to start a free 30-day trial! ----------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. ----------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ------------------------------ Episode 124: Creating Multiple Streams of Income & Diversifying Your Business Episode 194: What is Silent Wealth and How To Build It Episode 237: 8 Different Types of Income Streams and How to Build Passive Revenue with Zim Flores ------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 11, 2022 • 45min
270: How to Navigate the Biggest Decisions in Your 20's & 30's with Stephanie May Wilson
Today we’re welcoming Stephanie May Wilson to the show where we had the sweetest & most refreshing girl talk you’ll hear in a long time. We talked with Stephanie all about her journey with coming to know the Lord and how that completely changed the trajectory of her life and career. We discussed how your 20s and 30s are some of your biggest decision-making years and how to go about navigating unknowns and big decisions with the Lord. We even covered one of the most important questions we can ask as believers: how do we share our faith and beliefs with others in a way that is loving and authentic, and not pushing others away? This conversation will be a breath of fresh air to your soul and insight into the biggest challenges we can face as believers in life. Are you ready to get your heart inspired? ------------------------- Show notes: https://theheartuniversity.com/270-how-to-navigate-the-biggest-decisions-in-your-20s-30s-with-stephanie-may-wilson -------------------------- Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! -------------------------- Lunya: www.lunya.co Use code HEART20 for 20% off! -------------------------- Follow along with Stephanie: www.stephaniemaywilson.com Girls Night Podcast www.instagram.com/smaywilson ---------------------------- The Lazy Genius Way by Kendra Adachi ---------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop ---------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 9, 2022 • 1h 7min
269: Listen in on a LIVE Heart Team Meeting: We’ve Never Shared This Before
Today you’re getting to listen in on one of our weekly Heart University team meetings. Literally, we hit record on our weekly zoom team meetings back in July and what follows is what went down. Here’s who you’re going to hear from in this episode. Obviously Evie and I (the owners of The Heart University) Rachel - our executive assistant - handles everything admin, inbox, and customer service KT - our community manager, content creator & copywriter Ally R - Our podcast manager and event coordinator Allee C - (yes we have 2 allee’s on our team) is our marketing director And then the 2 girls on Allee’s team we work with are Christina who handles the Heart’s social media and Madi (who handles the implementation of our email funnels). ------------------------------ Show notes: https://theheartuniversity.com/269-listen-in-on-a-live-heart-team-meeting-weve-never-shared-this-before/ ------------------------------ The Posing Minor: www.theheartuniversity.com/posing-minor ------------------------------ Lunya: www.lunya.co Use code HEART20 for 20% off! ------------------------------- Episode 144 -------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. -------------------------------- PODCAST10 for 10% anything from The Shop! www.theheartuniversity.com/shop ---------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 4, 2022 • 36min
268: Grow your Business Without it Demanding More of You. Scaling Through Systems, Optimization, and Outsourcing with Stacy Tuschl
If you’re an entrepreneur looking to build and scale a business while maintaining your freedom, sanity, and home life. Prepare to be mind blown today as we talk all about scaling the smart way through systems, optimization, and outsourcing. Stacy dropped FIIIREEE today for all of us entrepreneurs wanting to grow our businesses without sacrificing our sanity. We covered how to know when you’re ready to begin doing things differently and implementing processes and systems, what the first step is to begin outsourcing, and how to know if your team is actually making you money or costing you thousands of unnecessary and wasted dollars, and how to go about onboarding team members the smart and lucrative way. We PEPPERED Stacy with detailed questions on scaling, outsourcing, building out systems, and working smarter not harder. If you’re ready to get a good leveling kick in the pants today, don’t go anywhere. Show notes: https://theheartuniversity.com/268-grow-your-business-without-it-demanding-more-of-you-scaling-through-systems-optimization-and-outsourcing-with-stacy-tuschl Website Templates: www.theheartuniversity.com/website-templates Lunya: www.lunya.co Use code HEART20 for 20% off! The Attractor Factor by Joe Vitale Follow along with Stacy: The Foot Traffic Podcast www.instagram.com/stacytuschl Foot Traffic Operations Facebook Group If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. PODCAST10 for 10% anything from The Shop! Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Aug 2, 2022 • 40min
267: Your Questions Answered LIVE on the show: Being a good boss, work/life boundaries and more!
Today’s episode is PART TWO of our Heart Conference Attendees asking their questions to us on the podcast. If you missed the first episode, go back to Episode 257. I dunno about you but I have LOVED hearing your voices on the podcast and getting a chance to have a fun conversation with you in what feels like a more one-on-one way. *cue the Kim K tears* In today’s Q&A we talk about how to become a healthy leader with your team, one thing we wish we knew when first starting our businesses, balancing our roles as co-owners, juggling work/life balance as a work-from-home entrepreneur, and setting boundaries with your clients, and one thing we wanted people to know about us. This is SUCH a fun episode mixed with business advice and personal thoughts. Hopefully, you’ll walk away FILLED with some answers to similar questions and feel excited and empowered as an entrepreneur. Show notes: https://theheartuniversity.com/267-your-questions-answered-live-on-the-show-being-a-good-boss-work-life-boundaries-and-more Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie Lunya: www.lunya.co Use code HEART20 for 20% off! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jul 28, 2022 • 1h 8min
266: Breaking Down Marketing to Build a Wildly Successful Business with Allee Cyrus
Today Allee did not come to PLAY on this episode and dropped FIRE for all our entrepreneurs on all things marketing here today. We start with a 10,000-foot view perspective. Allee gives us one of the most pinpointed and easy-to-understand definitions of marketing that will probably make your jaw drop and a million ideas explode in your brain on what to do in your business. She then discusses some of the biggest mistakes she sees entrepreneurs making in their marketing (and how to avoid or fix them in your own business!). As if that weren’t enough, we then dove even deeper and more tactical by walking through how to know exactly where to focus your time and energy in your marketing right now. Because let’s be real, there are a million and one opportunities or “must do” options facing you today… so how do you narrow those down and focus on what’s right for you, your business, and your customers. Allee gives tangible steps on how product shop owners can handle customers abandoning carts, and how service-based owners can stop getting ghosted. She also covered identifying your ideal customer so you know EXACTLY who you’re talking to, and so much more. It’s seriously so packed it’s unreal. Plus the last like 10 minutes we asked Allee what the best and worse parts of working for us are and….. There’s tea spilled. It’s hysterical. Show notes: https://theheartuniversity.com/266-breaking-down-marketing-to-build-a-wildly-successful-business-with-allee-cyrus Lightroom Editing Challenge: www.theheartuniversity.com/challenge Lunya: www.lunya.co Use code HEART20 for 20% off! Episode 113 A Game Plan for Life by John Wooden Follow along with Allee: www.rightupyourallee.com www.malibumedia.co Right Up Your Allee Show