The Heart & Hustle Podcast

Today you’re getting to listen in on one of our weekly Heart University team meetings. Literally, we hit record on our weekly zoom team meetings back in July and what follows is what went down. Here’s who you’re going to hear from in this episode.   Obviously Evie and I (the owners of The Heart University) Rachel - our executive assistant - handles everything admin, inbox, and customer service KT - our community manager, content creator & copywriter Ally R - Our podcast manager and event coordinator Allee C - (yes we have 2 allee’s on our team) is our marketing director And then the 2 girls on Allee’s team we work with are Christina who handles the Heart’s social media and Madi (who handles the implementation of our email funnels). ------------------------------ Show notes: https://theheartuniversity.com/269-listen-in-on-a-live-heart-team-meeting-weve-never-shared-this-before/ ------------------------------ The Posing Minor: www.theheartuniversity.com/posing-minor ------------------------------ Lunya: www.lunya.co Use code HEART20 for 20% off! ------------------------------- Episode 144 -------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.  -------------------------------- PODCAST10 for 10% anything from The Shop! www.theheartuniversity.com/shop ---------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

If you’re an entrepreneur looking to build and scale a business while maintaining your freedom, sanity, and home life. Prepare to be mind blown today as we talk all about scaling the smart way through systems, optimization, and outsourcing.   Stacy dropped FIIIREEE today for all of us entrepreneurs wanting to grow our businesses without sacrificing our sanity. We covered how to know when you’re ready to begin doing things differently and implementing processes and systems, what the first step is to begin outsourcing, and how to know if your team is actually making you money or costing you thousands of unnecessary and wasted dollars, and how to go about onboarding team members the smart and lucrative way. We PEPPERED Stacy with detailed questions on scaling, outsourcing, building out systems, and working smarter not harder.    If you’re ready to get a good leveling kick in the pants today, don’t go anywhere.    Show notes: https://theheartuniversity.com/268-grow-your-business-without-it-demanding-more-of-you-scaling-through-systems-optimization-and-outsourcing-with-stacy-tuschl   Website Templates: www.theheartuniversity.com/website-templates   Lunya: www.lunya.co Use code HEART20 for 20% off!   The Attractor Factor by Joe Vitale   Follow along with Stacy:  The Foot Traffic Podcast www.instagram.com/stacytuschl Foot Traffic Operations Facebook Group    If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   PODCAST10 for 10% anything from The Shop!   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity    

Today’s episode is PART TWO of our Heart Conference Attendees asking their questions to us on the podcast. If you missed the first episode, go back to Episode 257. I dunno about you but I have LOVED hearing your voices on the podcast and getting a chance to have a fun conversation with you in what feels like a more one-on-one way. *cue the Kim K tears*   In today’s Q&A we talk about how to become a healthy leader with your team, one thing we wish we knew when first starting our businesses, balancing our roles as co-owners, juggling work/life balance as a work-from-home entrepreneur, and setting boundaries with your clients, and one thing we wanted people to know about us.    This is SUCH a fun episode mixed with business advice and personal thoughts. Hopefully, you’ll walk away FILLED with some answers to similar questions and feel excited and empowered as an entrepreneur.   Show notes: https://theheartuniversity.com/267-your-questions-answered-live-on-the-show-being-a-good-boss-work-life-boundaries-and-more   Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie   Lunya: www.lunya.co Use code HEART20 for 20% off! If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Today Allee did not come to PLAY on this episode and dropped FIRE for all our entrepreneurs on all things marketing here today. We start with a 10,000-foot view perspective. Allee gives us one of the most pinpointed and easy-to-understand definitions of marketing that will probably make your jaw drop and a million ideas explode in your brain on what to do in your business. She then discusses some of the biggest mistakes she sees entrepreneurs making in their marketing (and how to avoid or fix them in your own business!).    As if that weren’t enough, we then dove even deeper and more tactical by walking through how to know exactly where to focus your time and energy in your marketing right now. Because let’s be real, there are a million and one opportunities or “must do” options facing you today… so how do you narrow those down and focus on what’s right for you, your business, and your customers.   Allee gives tangible steps on how product shop owners can handle customers abandoning carts, and how service-based owners can stop getting ghosted. She also covered identifying your ideal customer so you know EXACTLY who you’re talking to, and so much more. It’s seriously so packed it’s unreal.   Plus the last like 10 minutes we asked Allee what the best and worse parts of working for us are and….. There’s tea spilled. It’s hysterical.   Show notes: https://theheartuniversity.com/266-breaking-down-marketing-to-build-a-wildly-successful-business-with-allee-cyrus Lightroom Editing Challenge: www.theheartuniversity.com/challenge   Lunya: www.lunya.co Use code HEART20 for 20% off!   Episode 113 A Game Plan for Life by John Wooden    Follow along with Allee:  www.rightupyourallee.com www.malibumedia.co Right Up Your Allee Show 

Does any of this sound familiar? You’re in the THICK of busy season. Your head is spinning. Your to-do list is multiplying each day. And you have this feeling of just desperately attempting to keep your head above water…   Well, you’re in the right place today, my friend. Today we’re talking ALL about busy season and how to know what to do and when.   We got a submission from Lauren with Springlane Event Planning asking us the question: “what do I cut from my to-do list during a busy season?”, and TODAY we are going to cover JUST THAT, in DEPTH!   Our goal is for you to walk away from this episode with clarity on what is the top priority for you in a busy season vs what is not. We’ll give you permission to CUT tasks from your to-do list so you can stay focused and peaceful even in the midst of your busiest work season.   Show notes: https://theheartuniversity.com/265-drowning-in-busy-season-heres-what-you-should-prioritize-vs-cut   Lunya: www.lunya.co Use code HEART20 for 20% off!   The Heart Shop: www.theheartuniversity.com/shop   Determine Your Why Freebie: www.theheartuniversity.com/why    Episode 20: 4 Things To Do When Business is Slow Episode 86: Feel Like You’re Barely Surviving Busy Season? Tune In.   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

PHOTOGRAPHERS listen up!!! Today is a TREAT of a guest and a topic so grab a pen and paper NOW and get ready to take pages and pages of notes.   If you’ve ever wanted to take photos that leave your clients in tears of joy or photos that quite literally take clients’ breath away… on today’s show we are chatting everything storytelling and composition with the absolute queen of this subject: Anni Graham.   Today we asked Anni ALL the questions about how she’s able to tell such breathtaking stories via her photography work. Anni delivered and walked you through her whole process and perspective on how to approach client sessions and weddings. She covers how to prepare for a shoot, how to break out of a creative box in your photography, how to get out of autopilot on a wedding day, how to market to your ideal clients and her advice for any photographer out there trying to find their own style and grow as a photographer.   Basically, Anni dropped TEA for you today and you will hands down want a notebook for this episode. And it’ll leave you ready to run out and start shooting TODAY with her techniques and strategies.   Show notes:  https://theheartuniversity.com/264-how-to-master-storytelling-composition-through-your-photography-with-anni-graham   Lunya: www.lunya.co Use code HEART20 for 20% off!   Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 50% off your first year of HoneyBook, a $200 value!!    The Heart University Courses: www.theheartuniversity.com/courses   Follow along with Anni:  www.annigraham.com www.instagram.com/annigraham   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

One of the questions we ask almost every guest on this show is “What is the biggest lesson you’ve learned in business?” We ask that question because we are big believers in learning from other incredible entrepreneurs and humans chasing their dreams and making moves in their life and business. Today we decided to flip the mic around and point it at you…. our listeners and Heart family.   At The Heart Conference earlier this year we had a bunch of attendees sit down and share each of THEIR biggest lessons they’ve personally learned in their business.   And boy…. ya’ll brought the fire. You’re about to get smacked with powerful mindset wisdom, and tangible takeaways you can use in building your business and life, there’s even a book recommendation in there, and one of the answers made us cry. Straight up. It’s goooood.    We LOVED getting the opportunity at the conference to just point the mic at YOU and let YOU tell US what your biggest takeaway you’ve learned in business has been.    Show notes: https://theheartuniversity.com/263-listeners-answer-whats-the-biggest-lesson-youve-learned-in-business   Lunya: www.lunya.co Use code HEART20 for 20% off!   Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help!    The Heart Shop Contracts: www.theheartuniversity.com/shop   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

If you’ve been curious about how to diversify your income and make money in different ways online, then BUCKLE UPPPP. Today we get to chat with the INCREDIBLE Jennifer Allwood.   Today we talked with Jennifer all about the importance of multiple revenue streams, including the 8 different ways to make money online. Jennifer breaks down at what stage of your business to tackle multiple income streams, how to balance multiple revenue streams happening within your business, and what recurring revenue streams are. She then breaks down how to keep people from unsubscribing or quitting an ongoing membership group. It’s a jam-packed episode with really tangible tools and strategies that you can take away TODAY and begin to implement (Including a free quiz that will help you figure out what revenue streams are best suited for you and your business!) Jennifer is a breath of fresh air and a powerhouse entrepreneur and we promise you’ll walk away with your mind blown in the BEST way.    Show notes: https://theheartuniversity.com/262-8-different-ways-to-make-money-online-with-jennifer-allwood   Heart Shop Website Templates: www.theheartuniversity.com/website-templates The Posing Minor: www.theheartuniversity.com/posing-minor   Follow along with Jennifer:  www.instagram.com/jenniferallwood Jennifer Allwood Show Podcast www.jenniferallwood.com www.jenniferallwood.com/quiz Atomic Habits by James Clear   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

You’re listening to The Heart & Hustle Podcast. We’re your hosts, Evie McLeod & Lindsey Roman. You wanna sip some tea with us today?? And no, we’re not talking about a nice glass of chamomile tea. We’re talking about TEA TEA. Like juicy, pipin’ hot tea. Aka… another episode of our photography advice column. We had YOU, our podcast listeners, share in our podcast Facebook group some of your stories and scenarios in your photography business that left you… frustrated, confused, or beat up. And on today’s episode, we’re going to read some of your submissions are share our input and advice on how we’d handle that situation.   We cover everything from a client asking for RAW photos to a wedding where things got….a little (okay no, a lot) too crazy and made the photographer feel uncomfortable, all the way to videographer drama and a wedding guest asking to use a photographer’s camera. YIKES. Lots of stuff to cover today, so if you want to hear our thoughts on how to handle some…well… difficult client situations, you’re in the right place.   Show notes: https://theheartuniversity.com/261-wedding-photography-gone-wrong-lindsey-evie-answer-your-sticky-client-situations   Imposter Syndrome Freebie: www.theheartuniversity.com/imposter   USB Memory Direct: www.usbmemorydirect.com Use code HEART10 for 10% off your order!   Episode 227   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

Now today’s episode is MEATY. You’ll probably want to repeat this episode twice or more because our guest today drops so much fire it’s not even funny.   Today we had Kelly Roach on the show for the second time. We first welcomed Kelly to the heart and hustle podcast on Episode 121, and today she’s back for moorreeee marketing wisdom and goodness.   Today we talked to Kelly ALL about Conviction Marketing and how to stay aligned with your business and marketing voice. So what does that mean? Well… raise your hand if you’ve been feeling BEYOND fed up and overwhelmed with social media and all the “trends” in marketing in general that are changing seemingly overnight. Hand raised? Great, you’re in good company, and you’re listening to the right episode. Kelly breaks down why that feeling is beyond valid and what to do about it. She gives amazing tips and strategies on how to create content and master a marketing strategy that is based on your values and convictions that will lead to even more sales and success, without the overwhelm or burnout (and without dancing like a monkey on reels if that’s not your cup of tea.) She explains the difference between vanity metrics and conversions metrics, and how to serve your audience authentically, and as a result, be more successful.   This episode is a freaking POWER PUNCH of goodness and it lit us on FIRE so we know you’re gonna love it too. If you’re ready to have your marketing plan completely revolutionized (and feel excitement and peace about it again!) then grab a pen & paper and get ready to dive in!   Show notes: https://theheartuniversity.com/260-how-to-market-with-conviction-stop-hopping-on-trends-that-dont-align-with-your-brand-with-kelly-roach   Lightroom Challenge: www.theheartuniversity.com/challenge   Pricing Guide Freebie: www.theheartuniversity.com/guide-freebie   Episode 121   Follow along with Kelly:  Kelly Roach Show www.instagram.com/kellyroachofficial www.kellyroachcoaching.com Conviction Marketing Book   If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here.   Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity