I Love Marketing
Joe Polish and Dean Jackson
I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.
Episodes
Mentioned books
Apr 23, 2012 • 1h 4min
The One With Brendan Bruchard - I Love Marketing With Joe Polish and Dean Jackson - Episode #66
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Brendon talks about learning how to market a message Seeing yourself as an expert People’s willingness to pay for knowledge Succeeding more and demanding more Raising people’s level of ambition What makes great videos Structuring your expertise in frameworks Activating the 10 human drives that make you feel alive Download MP3 | Transcript
Apr 2, 2012 • 1h 10min
The One Where Joe Just Got Back from Necker Island (Again) - I Love Marketing With Joe Polish And Dean Jackson - Episode #63
Posted in BlogPodcast Play Audio Joe shares some insights from Richard Branson and his trip to Necker Island Why it makes sense to pay to play Having the willingness to do the things that others aren’t ready to do Asking and getting recipes The incredible value of asking the right question Download MP3 | Transcript About Our New Comments System – Link To The Page Where [...]
Mar 26, 2012 • 1h 11min
The One With Frank Kern - I Love Marketing With Joe Polish And Dean Jackson - Episode #62
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Frank talks about his first time. The state of the Internet Reverse engineering your life Advice on how to get your shit together Delivering results in advance Making sales without talking to people Download MP3 | Transcript
Mar 18, 2012 • 1h 10min
Episode 061:The one with Eben Pagan
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Eben talks about words that trigger emotional responses
How to move the free line
The pitfalls of putting your image over results
Why most people hate marketers
The importance of overcoming human psychology and the scarcity mindset
Joe probes Eben about being cocky and funny
MP3 | Transcript
Mar 13, 2012 • 1h 15min
Episode 060: The one where Joe Polish interviews Dave Logan “Thought leader, author, consultant”
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Dave explains what GENIUS is and what a leadership REALLY is
What the 3 Laws of Performance are and how to use them to LEAD
Why ‘how you occur to yourself’ can change everything for you
Dave explains what GENIUS is and what leadership REALLY is
The Dark Side of Leadership…and how to harness it
MP3
“Leadership cannot be built on [...]
Mar 5, 2012 • 1h 1min
The One About Breakthrough DNA - I Love Marketing With Joe Polish And Dean Jackson - Episode #59
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Dean goes through the 8 profit activators you can “trigger” in your business starting right now How to narrow your focus and select ONE target market (at a time) How to use direct response offers to compel prospects to call yOU How to patiently and systematically educate and motivate prospects to meet you…when they’re ready MP3 Download the Report:
Feb 27, 2012 • 1h 4min
The One About Knowing What To Do - I Love Marketing With Joe Polish And Dean Jackson - Episode #58
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Joe spends the first 10 minutes talking about his genius networking in LA The importance of taking free days What leads to half businesses Dean talks about trivial pursuit and his take on multi-tasking Joe talks about having a baby and the pain of childbirth. MP3 | Transcript
Feb 21, 2012 • 1h 6min
The One About Meet Up Groups (with Kevin Donahue) - I Love Marketing With Joe Polish And Dean Jackson - Episode #57
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How ongoing mastermind groups can help you put the 8 profit activators into action Kevin talks about his experiences running the Phenoix Meetup group How to get more direction, confidence and capabilities from the I Love Marketing Meetup How to join or start your own group MP3 | Transcript
Feb 18, 2012 • 58min
Special Interview With Loral Langemeier - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
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Feb 14, 2012 • 1h 12min
The One About Why People Wont Buy - I Love Marketing With Joe Polish And Dean Jackson - Episode #56
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Dean and Joe talk about the value of figuring out why people don’t buy Joe shares his $10,000 experience in overcoming barriers Dean shares a secret marketing wisdom resource you can use PLUS: what to do once you know why YOUR people don’t buy MP3 | Transcript
