Point Of The Story

You've been telling yourself you'll figure out Pinterest "later" for how long now? A year? Two? Five?Meanwhile, there are hundreds of millions of people on Pinterest every single month actively searching for the exact content you've already created. And you're letting all those beautiful blog posts collect dust on your website like it’s some kind of digital graveyard!Which is why I sit down with Sarah Burk — Pinterest manager, book hoarder, and the person who's been managing my Pinterest for years (yes, I literally don't even log in) — to talk about why Pinterest isn't just another social media platform and how it makes you money. You’ll learn everything you need to have in place so you don’t waste your time posting fuck-ass pins.TOPICS & TANGENTS— More people should be using Pinterest, but a lot of people shouldn't— Why posting your Instagram reel and linking back to that same reel is pointless— The hot girl with the fuck-ass boyfriend analogy— Pinterest is a search engine, not social media (so you don’t have to create new content for it!)— Board setup 101— How to write seven pins for one blog post— Why ugly Pinterest pins often work— Sarah's Threads dramaPOINT OF THE STORYPinterest is a long-game marketing strategy that works when you have good content to share, somewhere valuable to send people, and the patience to let it compound over time.GIVEAWAYWant a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!Love you, mean it. 🖤SARAH BURK LINKS— Follow Sarah on Instagram— Check out her website— Check out our Pinterest Blogging workshop— Check out all of Sarah’s important links— Read all about the Threads drama we mentioned here— Sarah’s walkout songBTL LINKS— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.— Join the Point of the Story community on Slack.— Leave feedback or episode requests in our Suggestions Box.— To stay up to date with all things Point of the Story, follow on Instagram and Substack.— Follow me on Instagram, Threads, and Substack.— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.— Check out my website betweenthelinescopy.com.This episode was edited by Adrienne Cruz.Mentioned in this episode:For $31/mo, get FIVE personal story prompts a month for your newsletter! Sara's Swipe File: A Newsletter Storytelling Subscription

A candid list of 31 things the host stopped caring about at 31. Topics include ditching thongs for comfort, unfollows and email unsubscribers, abandoning a personal Instagram, questioning legal marriage, and refusing to perform for others. Other highlights: setting boundaries on respect, repelling people unapologetically, skipping yearly reinventions, and choosing comfort and honesty over perception.

A lively take on how to build real community by first becoming the kind of person who shows up. Short, low-pressure plans, neighborly favors, and making small gatherings feel like events get highlighted. The episode explores inviting yourself in, texting people when you think of them, and why asking for help is actually a community-building move.

If you want to know what it actually looks like to build a business from $0 to $400K while being a single mom with ADHD, buying a house, surviving multiple rounds of burnout, getting gum surgery (worse than childbirth), launching a podcast, and finally reaching the point where you have everything you ever wanted…This episode is basically my entire business journey in one hour and 15 minutes.I'm taking you through every epilogue and prologue I've written since 2021. We're talking about the messy growth years, the stability years, the peace years, and now — the maintenance year.Because for the first time ever, I'm not chasing anything new. I'm not launching a million things. I'm just existing happily in the life I built, going deeper with what's already working, and finally leaving space for creativity.TOPICS & TANGENTS— 2021: A growth/survival year (international move, divorce, $30K in dental bills)— How I launched Site Series to pay off my periodontist— 2023: The year I saw 9 concerts— My “spending money is an ick” series that took over TikTok— 2024: Energy shift and quantum leaping into my best year— How I went from "I have to survive" to "I have everything I want"— Why 2026 is about doing LESS— The 6 questions I ask myself before making any purchase— My golden year goalsPOINT OF THE STORYSometimes the most transformative thing you can do is stop adding new things to your plate and start showing up fully for what you already built. Maintenance is a season too, and it deserves just as much celebration as the hustle years.GIVEAWAYWant a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!Love you, mean it. 🖤BTL LINKS— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.— Join the Point of the Story community on Slack.— Leave feedback or episode requests in our Suggestions Box.— To stay up to date with all things Point of the Story, follow on Instagram and Substack.— Follow me on Instagram, Threads, and Substack.— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.— Check out my website betweenthelinescopy.com.OTHER LINKS— All my Epilogues: 2021, 2022, 2023, 2024— All my Prologues: 2022, 2023, 2024, 2025— Past episode: What Even Is A Quantum Leap? with Kaitlyn KesslerThis episode was edited by Adrienne Cruz.Mentioned in this episode:For $31/mo, get FIVE personal story prompts a month for your newsletter! Sara's Swipe File: A Newsletter Storytelling Subscription

Discover effective ways to manage your time with seven unique themed days! Learn about Trash Can Day for intentional rest, Backburner Day to tackle neglected tasks, and Action Day to transform your ideas into reality. Embrace Frog Swallow Day to face those annoying chores and Content Day to bring your saved concepts to life. Sarah shares her structured weekly schedule, including dedicated days for appointments and fun activities. With practical tools like Toggle for tracking and Siri Reminders for organization, create a balanced, burnout-free year!

Morgan Markowski, creator and business consultant who helps founders pivot without panic. She chats about soft pivots as intentional evolution. Short, practical steps for auditing joy, restructuring offers, and sharing your transition publicly. Conversations touch on visibility, finances, and knowing when to change course.

Katie (26&thensome) is a naming strategist and former copywriter who crafts memorable brand and product names. She talks about why naming is overthought, her ABC-to-OMGs method for setting criteria, how she tests name ideas with recall and pitch checks, when to pick clear vs clever service names, and practical tips like free-association, generating lots of options, and domain/handle concerns.

Consciously Cait, a fertility awareness educator, shares invaluable insights about understanding menstrual cycles. She dispels myths about periods being the cycle's main event and discusses the nuances of PMDD versus PMS. Cait provides practical tips for each cycle phase, including dietary needs during the luteal phase and how to align your business activities with your energy levels. Listeners learn effective tracking methods and the significance of cervical mucus, ensuring they can work harmoniously with their bodies.

In this engaging discussion, Fran from The Passions Collective, a client experience architect and Notion specialist, shares her insights on creating a supportive client experience. She emphasizes the importance of aligning systems with your unique brain and avoiding the trap of excessive automation. Fran advises testing platforms to find what truly works and reveals how too-polished welcome guides can complicate rather than clarify. Ultimately, she champions simplifying processes for a more enjoyable business experience that also benefits clients.

Claire Rifkin, registered dietitian known for practical, ADHD-friendly meal planning, shares simple strategies to stop skipping lunch. She covers mechanical eating, scheduling lunch as nonnegotiable, macronutrients for brain fuel, sensory food aversions, quick three-minute snacks, and meal-planning hacks like anchor meals and visibility tricks.