Ultimate Guide to Partnering®

Vince Menzione - Technology Industry Sales and Partner Executive
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Sep 2, 2024 • 19min

234 - Why Millennials are Redefining Tech Buying Behavior

Why Every CEO Needs to become the Ultimate Partner Leader?
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Aug 27, 2024 • 21min

233 – 21 Minutes Unlocking Exponential Ecosystem Growth with Greg Sarafin

Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2024
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Aug 19, 2024 • 18min

232 – Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2025

Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2024
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Aug 13, 2024 • 34min

231 - Unlocking Revenue Growth: How PartnerTap is Leading the Co-Selling Revolution

Unlocking Revenue Growth: How PartnerTap is Leading the Co-Selling Revolution
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Aug 6, 2024 • 50min

230 - Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All

Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All - feat Oguo Atuanya
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Jul 30, 2024 • 35min

229 - 200% Pipeline Growth: Co-Selling Tips Revealed by Industry Leaders

Sanjay Mehta, Chief Cloud Officer at Tackle.io, and Erin Figer, VP of Co-Sell, share their expertise on cloud go-to-market strategies and co-selling. They reveal tips to boost pipeline growth, highlighting Erin's proven approach that led to 200% growth in just 60 days. The duo discusses the shift towards collaborative sales tactics and the importance of strategic partnerships with big players in the industry. Tune in to discover actionable insights on maximizing co-selling effectiveness and the evolving landscape of cloud marketplaces.
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Jul 23, 2024 • 43min

228 - Unlocking Multi-Partner Growth with Microsoft Marketplace feat Jason Rook

Jason Rook, a cloud computing expert at Microsoft, discusses partner growth, Azure Marketplace opportunities, and strategies for success in the cloud industry. Topics include maximizing revenue through ISV solutions, engaging with Microsoft's selling teams, and the importance of trusted relationships for smaller partners.
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Jul 15, 2024 • 55min

227 – Trunal Bhanse Tells Us How to Close More Deals with Co-Sell

How Clazar is Revolutionizing Cloud GTM & Democratizing Access for All
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Jul 8, 2024 • 29min

226 - Unlocking Cloud Excellence: Pinnacle Partner Insights and the Future of AI

As the VP of Strategic Allience at Elastic, Laurent has played a crucial role in driving the company’s success in the highly competitive cloud industry.
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Jun 24, 2024 • 26min

225 - Empowering Partners for FY25 Success: Exclusive Interview with Microsoft's Nicole Dezen

In the latest episode of Ultimate Guide to Partnering, host Vince Menzione sits down with Nicole Dezen, General Manager of Global Channel Sales for IoT at Microsoft, to explore the transformative potential of IoT and how Azure IoT solutions are driving innovation across industries.

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