
Ultimate Guide to Partnering®
Empowering partners to thrive during this time of rapid transformation.
Latest episodes
Sep 25, 2024 • 55min
236 – The Power of Storytelling to Drive Unstoppable Partner Success
Decoding Customer-Centric Innovation, the Future of Partnerships at Cisco
Sep 18, 2024 • 51min
235 – Decoding Customer-Centric Innovation, the Future of Partnerships at Cisco
Decoding Customer-Centric Innovation, the Future of Partnerships at Cisco
Sep 2, 2024 • 19min
234 - Why Millennials are Redefining Tech Buying Behavior
Why Every CEO Needs to become the Ultimate Partner Leader?
Aug 27, 2024 • 21min
233 – 21 Minutes Unlocking Exponential Ecosystem Growth with Greg Sarafin
Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2024
Aug 19, 2024 • 18min
232 – Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2025
Unlocking Growth: How to Become an Ultimate Partner to Microsoft in 2024
Aug 13, 2024 • 34min
231 - Unlocking Revenue Growth: How PartnerTap is Leading the Co-Selling Revolution
Unlocking Revenue Growth: How PartnerTap is Leading the Co-Selling Revolution
Aug 6, 2024 • 50min
230 - Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All
Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All - feat Oguo Atuanya
Jul 30, 2024 • 35min
229 - 200% Pipeline Growth: Co-Selling Tips Revealed by Industry Leaders
Sanjay Mehta, Chief Cloud Officer at Tackle.io, and Erin Figer, VP of Co-Sell, share their expertise on cloud go-to-market strategies and co-selling. They reveal tips to boost pipeline growth, highlighting Erin's proven approach that led to 200% growth in just 60 days. The duo discusses the shift towards collaborative sales tactics and the importance of strategic partnerships with big players in the industry. Tune in to discover actionable insights on maximizing co-selling effectiveness and the evolving landscape of cloud marketplaces.
Jul 23, 2024 • 43min
228 - Unlocking Multi-Partner Growth with Microsoft Marketplace feat Jason Rook
Jason Rook, a cloud computing expert at Microsoft, discusses partner growth, Azure Marketplace opportunities, and strategies for success in the cloud industry. Topics include maximizing revenue through ISV solutions, engaging with Microsoft's selling teams, and the importance of trusted relationships for smaller partners.
Jul 15, 2024 • 55min
227 – Trunal Bhanse Tells Us How to Close More Deals with Co-Sell
How Clazar is Revolutionizing Cloud GTM & Democratizing Access for All