Legal Talk Network - Law News and Legal Topics

The Fifth Circuit judge made a bunch of headlines last week and we jump into all of them. Plus Texas's use of water saws and Ron De Santis isn't faring well in his battle with Disney. (Always bet on Mickey.) Learn more about your ad choices. Visit megaphone.fm/adchoices

It’s time for the Modern Law Library’s summer recommendations episode, in which host Lee Rawles shares her pop culture picks with you, plus a re-airing of one of our older episodes with current relevance.This year, that episode is our 2018 interview with Kathryne M. Young about How to Be Sort of Happy in Law School. Young used her background in sociology to gather data from students, alumni, faculty and law-school dropouts on their experiences during and after law school. Based on her findings—and her own experiences as a law student and professor—she offers advice on protecting your mental health; choosing courses and activities to pursue; managing the practical aspects of your household and budget; and forming relationships with mentors and peers. She also discusses how to decide when if it’s time to leave law school altogether.Rawles also shares some favorites from what she’s been reading, watching and listening to since our 2022 year-end pop culture picks episode.If you have your own favorite reads so far in 2023, send your recommendations to books@abajournal.com with a brief description, and we may choose to highlight them on our social media. Learn more about your ad choices. Visit megaphone.fm/adchoices

Your product liability case isn’t just about a single product. Design changes, comparable models, previous incidents and marketing materials should be carefully examined to find the potential flaw or “profit over people” claim for liability. We’ll offer more tips on where to look to find this information and how to use it. Learn more about your ad choices. Visit megaphone.fm/adchoices

According to the Humane Society, 4.7 million people are bitten by dogs every year in the United States. Today we take a look at the laws regarding responsible pet ownership, including what constitutes vicious propensity and what your insurance may or may not cover if you or your dog is injured by another person’s pet. Learn more about your ad choices. Visit megaphone.fm/adchoices

Does SEO demand that you prune old content from your website? And, Gyi and Conrad pick The Face and The Guest during round 3 of the marketing dream team draft.-----Improving your SEO performance is always a good idea, but there have been disagreements of late as to whether deleting underperforming content is a means to that end. So, what’s the deal? Should you, indeed, prune legacy content? As usual, the answer may not be black and white, but Gyi and Conrad draw from their years of experience to explain how to analyze performance in order to decide what to do with older content. Later, time for round three of drafting your marketing dream team! Conrad picks The Face—an individual your law firm puts forward to rally affinity toward your business. Gyi picks… The Guest! Who’s that? Someone whose respected expertise translates into podcasts, events, speaking engagements, and more. The News: So, CNET is deleting old articles to try to improve its Google Search ranking. Google’s Danny Sullivan and John Mueller say, “No, absolutely not”, but Gyi and Conrad say, “Hmm…” Also sensational—The ABA just pulled an Op-Ed on lawyer reforms —what’s that all about?  Lawmatics has some cool new features, and so does CallRail Labs. Could it be that they both listened to this LHLM?   Mentioned in this Episode:Our other Marketing Dream Team picks: Round 1 Round 2 Leave Us an Apple Review Lunch Hour Legal Marketing now on YouTube Lunch Hour Legal Marketing on TikTok  Learn more about your ad choices. Visit megaphone.fm/adchoices

Experts from Bay Area Legal Services and Florida Youth SHINE discuss developments in access to legal information for foster youth on LSC's “Talk Justice” podcast. A new website and app, FosterPower, enables Florida’s foster youth to easily access information on their rights, and the state of Florida has passed a bill requiring more information for foster youth. Learn more about your ad choices. Visit megaphone.fm/adchoices

Is your marketing missing a key component, say, a way to reach Spanish speaking audiences? Many attorneys miss a large segment of their community that wants legal services, if only they would reach out. Guest Hugo Gomez founded and leads Abogados Now, a digital marketing company that helps connect attorneys in the U.S. with the Spanish-speaking communities around them. This is about more than hiring a translator, this is about understanding different cultures and reaching out to them. Go beyond adding a “Google Translate” button to your website. What works in English often doesn’t work in another language. Even in Spanish the language and nuances vary from country to country, community to community. Think it doesn’t matter? The Spanish speaking market is the fastest growing segment in the U.S., and nearly 1 in 5 people in the country have connections to Spanish speaking communities. The numbers don’t lie. It’s a massive market. But it’s not easy, and it takes experts who understand the cultures. Reaching out, effectively, to the Spanish speaking markets in your area can be your competitive edge. Learn the steps you can take to establish an entirely new arm to your marketing and the services you provide and the people you help. Learn about adding a layer of authenticity, understanding, and honest representation. What works, where do you present yourself, and how do you reach these markets?Mentioned in this Episode:Law360, “Abogados Now Founder On Reaching Spanish Speakers”Join The Un-Billable Hour Community Table Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn how MeanPug, a law firm marketing company, manages a multitude of projects, tasks, and workflows within their company. Listen-in as Zack talks with founding partner, Bobby Steinbach, about their project management software journey. And learn how you can use project management concepts to drive efficiency and productivity in your firm.  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Jessica Aries joins me to talk about social media growth hacks and how lawyers can leverage the digital space, master the right platform for them, and create massive impact with their clients.Jessica is a lawyer turned digital marketer who helps lawyers simplify their digital marketing to build consistent visibility and profitable practice. A former in-house legal marketer at some of the largest and fastest-growing firms in the world, Jessica understands the pressures lawyers face and strives to help them perfect their digital presence to build relationships, develop new opportunities, and transform their approach to marketing in an easy and approachable way. Jessica gives listeners actionable tips on: [0:00] Intro [3:30] Diversifying your content strategy [4:45] How to know if a platform is worth investing energy into  [8:35] How AI has taken over [10:45] Her agency’s main social media platforms and why [12:40] Strategies for repurposing content [14:45] Advice for staying professional while keeping up with trends [20:10 How messaging changes on each platform [24:35] The consumption of video content  [29:25] Telling clients they don't need to use a platform just because their competitors do it [38:30] Is there a benefit to still using Facebook [43:40] Jessica’s book review [47:40] One big takeaway from this episode Resources mentioned in this episode:Tomorrow’s Lawyers by Richard SusskindConnect with Jessica here: https://www.instagram.com/byariesmarketing/ https://www.linkedin.com/in/jessicaaries/ https://www.facebook.com/byariesmarketing https://www.byaries.com   Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Lawyers, you really actually do need to use KPIs—that’s Key Performance Indicators for those of you who *still* haven’t kept up with good business practices. Do it! And, Jared’s here to help with a breakdown of the 5 KPI categories you need to start keeping track of, like, yesterday.Next, software demos! If you’re paralyzed with indecision about what software to use, a demo could help, but only if you ask good questions throughout the process. Jared welcomes Andreas Becker to talk about the importance of planning and strategizing to gain the knowledge you need to solve problems and increase productivity with new software.And, the Rump Roast takes yet another new turn, this time leaving us with Jared & Andreas dreaming about the songs they’d love to use in their podcasts if royalties weren’t a thing.Andreas Becker is director of business development of Lawyaw at Clio.-----If we had no limit on the money we could spend for music, can you just imagine what music we'd use on this show. Well, IMAGINE NO MORE! Andreas and I share our dream picks for podcast music.-----Our opening track is Two Cigarettes by Major Label Interest.Our closing track is Chillabye by Midnight Daydream. Learn more about your ad choices. Visit megaphone.fm/adchoices