
The Coach's Journey - build a coaching business with integrity
Coach’s Journey founder Robbie Swale and a team of hosts interview coaches about how they created a successful business and how they create impact for their clients.
Through these conversations, you can learn how each coach came to coaching, grew their coaching practice and found their way to the successful business they have today. Each interview, like each journey, is different. But each is also packed with insights, tips, suggestions and ideas to grow your coaching business and have even greater impact creating change in the lives of your clients. Past guests include life coaches, business coaches, executivecoaches, career coaches, leadership coaches and more. Some are household names; some are coaches you’ve never heard of. All of them share ideas on the key topics for creating a coaching business: money, fees, impact with clients, training and more. About Robbie: Robbie Swale is a leadership coach, podcaster and the author of four books. He has trained with masters in the field of coaching and building coaching businesses, including Rich Litvin, Robert Holden and guests on the podcast like Katie Harvey and Myles Downey. He is the creator of The Coaching Business Flywheel, which attempts to boil down everything he has learned from many years supporting coaches to grow their businesses and interviewing amazing coaches on this podcast, into one simple, actionable model. Subscribe and read more about the podcast, The Coach’s Journey Community and get the free ebook An Introduction to The Coaching Business Flywheel at www.thecoachsjourney.com
Latest episodes

Dec 1, 2022 • 2h 11min
Episode #44: Claire Pedrick – Cutting Through Complexity and Simplifying Coaching
Claire Pedrick was speaking at the ICF Conference in 2019 when a publisher approached her and said: “Have you got a book in you?”That book is Simplifying Coaching, and in it Claire offers a rallying cry for filtering out the noise of the coaching industry and honing in on the very human essence of transformative conversations.In this episode of The Coach’s Journey Podcast, Claire traces the steps that led her into a burgeoning coaching landscape around the turn of the century and reflects on the precious lessons learned from moments that sometimes felt like missteps.She shines a light on the “guru-ing” and “pedestal-ing” that can lead to problematic power dynamics in coaching, and shares the foundational values such as equity and fairness that underpin the success of 3D Coaching and saw her recognised with the 2022 Outstanding Contribution to Coaching Award from Henley Business School.Claire is a master of the art of communicating complicated things simply, but admits it took a long time to have the confidence to cut through complexity and offer straightforward truths when coaching or mentoring coaches.Listening to her speak, you cannot fail to appreciate the fundamental importance of her approach, which is explained with refreshing clarity. In this episode, we talk about:Whether we have to be the things we want to develop in people The impact of modelling the boundaries we setThe holy ground in the coaching space and how to interact with itBeing wise about how many coffees to have with someone and still call it workLearning how to be silent and how to wait while coaching clients are doing good workClaire also talks about how to value your time, how to balance delivery and business development, and the importance of – as coaches – telling the truth about ourselves.To learn more about Claire, visit https://www.linkedin.com/in/clairepedrick/For information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- Robbie’s upcoming event, How to Be More Productive (and why time management won’t help you): https://www.eventbrite.co.uk/e/how-to-be-more-productive-and-why-time-management-wont-help-you-tickets-470005598397 - Claire’s podcast, The Coaching Inn https://thecoachinginn.podbean.com/- Sarah Cartwright https://www.linkedin.com/in/sarah-cartwright-28659815/ - Claire’s book, Simplifying Coaching https://www.goodreads.com/en/book/show/56199938-simplifying-coaching - Alex Swallow http://alexswallow.com/about/ - Robbie’s 100 podcast challenge https://www.robbieswale.com/writing/2022/2/4/the-12-minute-method-100-podcasts-challenge - Transforming Conversations https://www.3dcoaching.com/transforming-conversations/- Outliers by Malcolm Gladwell https://www.goodreads.com/book/show/3228917-outliers - Ed Watson https://www.linkedin.com/in/ed-watson-training - Good Housekeeping https://www.goodhousekeeping.com/- Thomas Leonard https://coachville.com/connect/founder-thomas-leonard/ - Coach U https://www.coachu.com/home/- 3D Coaching https://www.3dcoaching.com/- Moneypenny https://www.moneypenny.com/uk/- Four Thousand Weeks: Time Management for Mortals, by Oliver Burkeman https://www.goodreads.com/en/book/show/54785515-four-thousand-weeks - Phil Bolton and Inga Umblija on The Coach’s Journey podcast https://www.thecoachsjourney.com/podcast/episode-28-inga-umblija-phil-bolton-abundance-formula- Barry Ennis on The Coach’s Journey podcast https://www.thecoachsjourney.com/podcast/episode-9-barry-ennis-follow-the-fire- Reid Hoffman https://www.reidhoffman.org/- Robbie appearing on The Coaching Inn https://thecoachinginn.podbean.com/e/in-conversation-with-robbie-swale-how-to-start-when-you-re-stuck/ - Vegard Olsen coachingpartner.net- Tony Robbins https://www.tonyrobbins.com/ - ILM https://www.i-l-m.com/ - John Blakey https://johnblakey.co.uk/

Nov 3, 2022 • 1h 33min
Episode #43: Allegra Stein – When is it Time to Quit the Business of Coaching?
How can we be free to do the work we love? This is the fundamental question at the heart of my conversation with coach, community builder and eternal adventurer Allegra Stein, who is navigating a crucial turning point in her multifaceted career.Following on from our first conversation on the podcast, in this episode Allegra and I tackle an issue faced by coaches at all levels: how to stay creative and uphold your values while carving out a viable business.After more than a decade in which she has gone against the grain of the coaching industry and developed her own maverick approach, Allegra is seeking the freedom to coach without the burden of business.The insights she shares as we reflect on her journey and look to the future will resonate with anyone who has found themselves craving more creative freedom or wrestling with the challenges of entrepreneurship.As a high relater who loves to contribute to what’s possible, Allegra is brimming with energy and ideas as she anticipates a new chapter of her career and steps bravely towards it. In this episode, we talk about:The difficulty of being creative under pressureThe benefits of a strengths-based approachWhy offering something for free might not be helpfulWhether entrepreneurship is for everyone, and how to tell if it’s for youThe difference between running a food truck and being a chefAllegra focuses much of her attention towards mentoring new coaches, and shares her experience of forming an energising new partnership that has transformed her approach to that work.To learn more about Allegra, visit https://www.allegrastein.com/For information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- The previous episode featuring Allegra https://www.thecoachsjourney.com/podcast/episode-22-allegra-stein-how-to-flourish-as-a-coaching-misfit - Gay Hendricks and the zones of excellence and genius https://www.thejoyofbusiness.co.uk/how/how-to-find-your-zone-of-genius/- B-School https://marieforleobschool.com/ - The Prosperous Coach by Steve Chandler and Rich Litvin https://richlitvin.com/the-prosperous-coach/ - YouMap https://www.myyoumap.com/- Mighty Networks https://www.mightynetworks.com/- Patreon https://www.patreon.com/- BetterUp https://www.betterup.com/en-gb/- Robbie’s article on the six cycles of an entrepreneur https://www.robbieswale.com/the-12-minute-blog/2022/8/11/6-cycles-of-an-entrepreneur- Katie Harvey on The Coach’s Journey Podcast https://www.thecoachsjourney.com/podcast/episode-1-katie-harvey-14000-hours-of-coaching-being-part-of-the-uk-coaching-vanguard-and-being-a-generalist-coach- The CliftonStrengths Online Talent Assesment https://www.gallup.com/cliftonstrengths/en/252137/home.aspx- Tim Ferriss and Debbie Millman https://tim.blog/2017/01/12/how-to-design-a-life-debbie-millman/- Mike Toller https://birkbeckcounsellingassociation.org/therapist/michael-toller-counselling-psychotherapy/- Nicole Brigandi https://www.nicolebrigandicoaching.com/- Gallup https://www.gallup.com/home.aspx- Joyce Campbell http://charisnlp.co.uk/

Oct 6, 2022 • 2h 8min
Episode #42: Jennifer Garvey Berger – The Necessary Terror of Our Growth
Jennifer Garvey Berger has a new book out, called Unleash Your Complexity Genius.It is the fourth published work by the co-founder and CEO of Cultivating Leadership, and when she says that her books are getting shorter there is a sense that it's because she's honing in on the rich essence of her life's work.In this episode of The Coach's Journey Podcast, Jennifer and I share a conversation that traverses adult developmental theory, complexity, vulnerability, and the transformative power of community and of "fierce friendship". We explore the junctures of growth that often appear as binary choices, and how the way forward tends to spring from a more balanced or holistic approach.Jennifer pulls these strands together into something of a manifesto for the power of connection between coaches, leaders and people who together can hold uncertainty, and support each other to dream bigger and create a future filled with possibility – even as the world around us changes beyond recognition. In this episode, we talk about:The necessary terror of changeDevelopmental theoryThe trap we fall into when comparing ourselves to othersThe simplicity on the far side of complexityPolished and unpolished vulnerability, and how to create more love in organisationsJennifer also shares personal reflections on growth, and the inspiring story of how she came to live and work with her friends in a shared house in France.To learn more about Jennifer, visit https://www.cultivatingleadership.com/team-member/jennifer-garvey-berger or https://twitter.com/jgberger.For information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- Unleash Your Complexity Genius by Carolyn Coughlin and Jennifer Garvey Berger https://www.cultivatingleadership.com/book/__trashed- Jennifer's other books https://www.cultivatingleadership.com/books - Joel Monk on the Coach's Journey Podcast https://www.thecoachsjourney.com/podcast/episode-6-joel-monk-conversations-at-the-cutting-edge-of-coaching - Art of Developmental Coaching with Coaches Rising https://www.coachesrising.com/artofdevelopmentalcoaching/ - A preview of the book that Robbie mentions, that isn’t out yet, The Power to Choose https://www.robbieswale.com/writing/2020/3/23/why-am-i-sharing-parts-of-my-forthcoming-book-the-power-to-choose - Robbie's 12-minute series of books https://www.robbieswale.com/the-12minute-books - Catherine Fitzgerald https://changeelemental.org/people/catherine-fitzgerald/ - Executive Coaching, by Catherine Fitzgerald https://www.amazon.co.uk/Executive-Coaching-Practices-Perspectives/dp/0891061614- Robert Kegan https://en.wikipedia.org/wiki/Robert_Kegan- In Over Our Heads, by Robert Kegan https://www.hup.harvard.edu/catalog.php?isbn=9780674445888 - Dave Snowden and Cognitive Edge https://thecynefin.co/- Jean Piaget https://en.wikipedia.org/wiki/Jean_Piaget- Cathy Presland on The Coach's Journey Podcast https://www.thecoachsjourney.com/podcast/episode-17-cathy-presland-government-advisor-to-three-principles-coach - Brené Brown https://brenebrown.com/ - Amy Edmondson https://amycedmondson.com/ - The article about Jennifer's dream of moving to France: https://www.linkedin.com/pulse/dreaming-good-company-jennifer-garvey-berger/ - Wendy Bittner http://www.cultivatingleadership.com/team-member/wendy-bittner - Nicole Brigandi https://www.nicolebrigandicoaching.com/

Sep 1, 2022 • 1h 20min
Episode #41: Robert Stephenson – The Scaffolding of Change (and When to Discard It)
Robert Stephenson no longer carries trinkets in his pockets. His need to wear crystals that represent his spirituality has lessened. This, he says, is because he has come to embody the meaning of those items in his very being.This shift has characterised an important period in Robert's life, in which he has departed from his role as director of Animas Centre for Coaching and launched his own coaching business, Fan the Flames Ltd.Robert talks about openly and honestly about why he left Animas and the impact this change has had on him, and he describes how he has truly stepped into his power since his first appearance on The Coach's Journey Podcast in July 2021. Back then, Animas provided a framework – or scaffolding – for Robert's work. So what happened when that scaffolding was no longer present?Our conversation explores Robert's transformation in depth, offering valuable lessons about how to manage change and how to grasp opportunities that arise when our circumstances change.Robert explains how he made decisions led by intuition, discovered through play, or inspired by dreams, as he took ownership of his future while embracing his "nowness". In this episode, we talk about:Recognising change in ourselvesWhat are the stabilisers we use in our lives? And can we take them off?Embracing endings and managing changeListening to our bodies and accessing our deeper knowledgeHow to move "from loss to legacy"Robert also talks about the courage it takes to remove the masks we wear in our lives and careers, and the new ways people relate to us when we show up as ourselves.To learn more about Robert, visit https://www.linkedin.com/in/robert-stephenson-2491a21/ or listen to his first appearance on the podcast https://www.thecoachsjourney.com/podcast/episode-27-robert-stephenson-animas-how-to-say-yes-and-become-a-conduit-for-change For information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- Robert’s previous appearance on The Coach’s Journey Podcast: https://www.thecoachsjourney.com/podcast/episode-27-robert-stephenson-animas-how-to-say-yes-and-become-a-conduit-for-change- The Hero's Journey, by Joseph Campbell https://en.wikipedia.org/wiki/The_Hero's_Journey_(book) - Founder of Animas Nick Bolton https://www.animascoaching.com/about-animas/our-team/nick-bolton/ - Johan van Bavel – https://www.linkedin.com/in/johan-van-bavel-mcc-4826b34/ - Claire Mitchell https://claire.simplero.com/- Coaching Inside and Out https://coachinginsideandout.org.uk/ - Jenny Bird https://www.coachsupervisor.co.uk/ - Todd Roache https://www.toddroache.com/- Natasha Harris https://mindbodysoulenergy.co.uk/ - Claire Dale https://www.companiesinmotion.com/claire-dale- Robert Holden https://www.robertholden.com/ - Poem by Ingrid Goff Madoff - https://www.facebook.com/hollieholdenlove/photos/what-do-you-do-when-you-are-stuck-do-you-know-to-go-inside-to-ask-for-inner-guid/1417314465052422/- Isik Tlabar https://www.isiktlabar.com/ - Kate Lander https://www.ivyhouse.co.uk/team/kate-lander/- Extraordinary, by Elke Edwards https://www.ivyhouse.co.uk/thebook/- Three Principles https://changeinaction.com/3-principles-based-coaching/- Elaine Rémy https://viesjamaicanrumcakes.co.uk/coaching-cake/ - Andy Cahill's podcast, The Wonder Dome https://mindfulcreative.coach/the-wonder-dome- Information about Robert’s group programme https://www.linkedin.com/posts/robert-stephenson-2491a21_fantheflamescoaching-fantheflamesgroupciaching-activity-6961262939651637248-9gQS?utm_source=share&utm_medium=member_desktop

Aug 4, 2022 • 2h 13min
Episode #40: Lucy Ball – How to Be What You Teach
When Lucy Ball found herself throwing golf balls into buckets at Deloitte in the mid-90s, she became caught up in the first sparks of the corporate coaching boom that would sweep through countless industries in the decades that followed.In our conversation, she describes how the people she met during that time – such as GROW-model creator Sir John Whitmore – offered a new leadership pathway, which involved a departure from dictative models and allowed coachees to lead their own development.While Lucy was director of the international leadership consultancy, Ideas Unlimited, she began to transition into high-performance coaching. She describes how, by facing fears of going it alone without backup and facilitating teams of “heavy hitting people”, she found a sense of power and influence while shaking off her inner critic and her need to be rescued.A self-described “magpie" in her twenties, Lucy now focuses her attention on Lucy Ball Consulting, where she applies her skills as an accredited Master Coach and Gestalt practitioner while working with clients such as NatWest, PepsiCo, HSBC, UK Sport, M&C Saatchi Group, BUPA and the NHS.Lucy is training to be a psychotherapist and finding ways to channel her work more altruistically, with people who might not have access to sizeable training budgets. She is also finding agency and empowerment through her passionate climate activism. In this episode, we talk about:How to get comfortable talking about being a coachThe benefits and pitfalls of coaching accreditation programmesKnowing when to partner up and the power of taking people with youWhat happens when you choose a modality and "go deep"Going "back to the source" of counselling and psychotherapyPairs coaching and the new lens it can offer leadersWe also talk about finding community and the joy that can be unlocked when people work together on big problems.To learn more about Lucy, visit https://www.lucyballconsulting.comFor information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- The Inner Game of Tennis by Timothy Gallwey https://theinnergame.com/inner-game-books/the-inner-game-of-tennis/ - David Hemery https://www.performanceconsultants.com/david-hemery - Sir John Whitmore's GROW model https://www.performanceconsultants.com/grow-model - Myles Downey https://www.thecoachsjourney.com/podcast/episode-31-myles-downey - Tricia Bey https://www.dundee.ac.uk/people/tricia-bey - Myers Briggs training https://eu.themyersbriggs.com/en/Training/MBTI-training - The Coaching Academy https://www.the-coaching-academy.com/ - APECS https://www.apecs.org/- Jean Balfour https://www.thecoachsjourney.com/podcast/episode-36-jean-balfour- Ideas Unlimited http://www.ideasunlimited.com/ - Dick Robertson http://www.ideasunlimited.com/portfolio-item/dick-robertson/- Clore Leadership https://www.cloreleadership.org/- Jo Hunter, CEO and co-founder of 64 Million Artists https://64millionartists.com/team/jo-hunter/ - Gestalt Cycle of Experience http://www.clevelandconsultinggroup.com/articles/gestalt-cycle-of-experience.php- Mike Toller https://www.thecoachsjourney.com/podcast/episode-32-mike-toller- The Gestalt Centre https://gestaltcentre.org.uk/- WPF Therapy https://wpf.org.uk/- The Cape Cod Model https://www.gisc.org/introduction-to-the-cape-cod-model- Michael Jacobs, texts on counselling and psychotherapy https://www.karnacbooks.com/Author.asp?AID=5130- Executive Pairs https://www.executivepairs.com/- The Amazing Development of Men – Expanded Second Edition https://www.alisonarmstrong.com/products/amazing2ndedition.html - Harthill Leadership Development Framework https://www.harthill.co.uk/leadership-development-framework - Terri O'Fallon https://www.terriofallon.com/

Jul 7, 2022 • 2h 9min
Episode #39: John Monks – Closing the Circle and Becoming Closer Apart
"Working online is not the future; it's today."These words from John Monks, the co-founder of facilitation and coaching practice Curve, will resonate powerfully with many listeners of episode #39 of The Coach’s Journey Podcast who, like John, have been bringing people together in an era of change.John, who along with Lizzie Shupak wrote Closer Apart, the definitive guide to running online workshops, wants the world to understand the problem-solving power of online facilitation, and to believe anything is possible in that setting.John’s career has been driven by one question: how do people work together?That question led to the foundation of Curve, and an ambition to work with the most senior people in the largest organisations in the world.In our conversation, he describes how he and his co-founders achieved that ambition while still showing up as themselves, in order to truly connect with the people they encounter in their workshops. In this episode, we talk about:How to read the room when you're working onlineThe energy journey that workshop participants make, and how to manage itHow to ensure equal share of voice and unlock successful outcomes in workshopsThe power of team coaching to unlock blockages in communicationHow leaders can generate the feelings they need in order to lead effectivelyWe also talk about how to bring unusual ideas into large-scale organisations with confidence and clarity.To learn more about John, visit https://www.linkedin.com/in/johnmonkscurve/ For information about my wider work, my writing or to buy my books, visit www.robbieswale.com.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Things and people we mentioned (that you might be interested in):- Robbie’s new book, How to Keep Going When You Want to Give Up: https://geni.us/justdoit - The Coach’s Journey episode #28 with Inga Umblija https://www.thecoachsjourney.com/podcast/episode-28-inga-umblija-phil-bolton-abundance-formula - The Coach’s Journey episode #32 with Mike Toller https://www.thecoachsjourney.com/podcast/episode-32-mike-toller - The Coach’s Journey episode #6 with Joel Monk https://www.thecoachsjourney.com/podcast/episode-6-joel-monk-conversations-at-the-cutting-edge-of-coaching - Robbie's article about Kronos and Kairos https://www.linkedin.com/pulse/sometimes-moment-arrives-when-does-question-we-ready-robbie-swale/ - THNK School of Creative Leadership https://www.thnk.org/ - PA Consulting https://www.paconsulting.com/ - The Academy of Executive Coaching https://www.aoec.com/ - Curve https://www.curve.cc/ - Peter Mandeno https://www.thnk.org/community/people/peter-mandeno/ - Lizzie Shupak https://www.linkedin.com/in/lizzieshupak - Closer Apart https://www.closerapartbook.com/ - Kate Carruth https://www.linkedin.com/in/kate-carruth-7399bb17a/- Social Physics by Alex Pentland https://www.blinkist.com/en/books/social-physics-en- The Coach’s Journey episode #34 with Anne Hathaway https://www.thecoachsjourney.com/podcast/episode-34-anne-hathaway - The Coach’s Journey episode #31 with Miles Downey https://www.thecoachsjourney.com/podcast/episode-31-myles-downey- John's study about how leaders feel https://hbr.org/2021/08/leaders-dont-be-afraid-to-talk-about-your-fears-and-anxieties- Robbie's article entitled I Am What I Am https://www.linkedin.com/pulse/i-am-what-robbie-swale/- John’s facilitation belt: https://www.thecoachsjourney.com/s/belt-picture.jpeg and https://www.thecoachsjourney.com/s/belt-picture-2.jpeg

Jun 4, 2022 • 1h 43min
Episode #38: Hell Yes! – An interview with Robbie on The Coach's Compass
Last year I was totally delighted to appear on a podcast called The Coach's Compass, giving me an opportunity to dive deep into all things coaching with host Clark Luby.In the episode, Clark - a listener to The Coach’s Journey - turns my favourite starter question back on me by asking me to recall when I first came across coaching, and that takes me back to a crucial juncture in my life and career.From there, we talk through the support structures and containers that helped me through early coaching challenges such as finding clients and talking about money, and I offer up some practical tools that can help you to establish the kind of coach you really want to be, factoring in the styles of coaching you admire and personalities you aspire to emulate.We also explore the importance of Rich Litvin's work to the evolution of coaching and to my own practice, and I share one of the exercises he taught me that led me to do some of my best work.In this episode, we talk about:The shift that happens after your first attempt at being an adultMaking the process of your work something that you really enjoyBeing a player in the game of your businessThe point at which coaching businesses start to carry themselves forwardHow to stay authentic while taking influence from other coachesWhy I think it's okay to steal from people*We also talk about the best times to break the rules of coaching, or the rules of anything for that matter!To hear other episodes of the Coach’s Compass Podcast, visit https://thecoachscompass.libsyn.com/For information about my wider work and writing, visit www.robbieswale.com, and to buy my book, click here.Join the WBECS Free Pre-Summit: https://share.coaching.com/6d3qN2Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/community. Thanks in particular to Alex McIntyre, Alex Swallow, Joey Owen, Ken Broeren, Neil Mackinnon and Ruth Saville for their ongoing support.*In very specific situationsThings and people we mentioned (that you might be interested in):- Coaches Rising https://www.coachesrising.com/ - Ewan Townhead https://www.ewantownhead.com/coaching/ - Waking Up The Workplace http://www.wakinguptheworkplace.com/ - Brett Thomas https://www.linkedin.com/in/consciousbusinesscoach/ - The Prosperous Coach by Steve Chandler and Rich Litvin https://www.amazon.ca/Prosperous-Coach-Increase-Income-Clients/ - Rich Litvin with Simon Crowe on YouTube https://www.youtube.com/watch?v=fB80UWOW8NM - John Mackey https://en.wikipedia.org/wiki/John_Mackey_(businessman) - David Allen https://en.wikipedia.org/wiki/David_Allen_(author) - Miles Downey episode on The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-31-myles-downey - Tony Robbins, I Am Not Your Guru https://www.youtube.com/watch?v=HUHMZf3qwsQ - Brené Brown on perfectionism https://www.shinecoachingandconsulting.com/post/recovering-perfectionist-aspiring-good-enoughist - Gay Hendricks and the zone of genius https://www.thejoyofbusiness.co.uk/how/how-to-find-your-zone-of-genius/ - The Heart of Laser Focused Coaching by Marion Franklin https://www.amazon.ca/HeART-Laser-Focused-Coaching-Revolutionary-Masterful/ - Chris Joseph on episode #19 of The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-19-chris-joseph - Fred Kofman https://www.fredkofman.org/sobre-fred-kofman-ing.php - Conscious Business by Fred Kofman https://www.amazon.ca/Conscious-Business-Build-through-Values/ - BetterUp https://www.betterup.com/ - Warren Buffett's "2 List" strategy https://jamesclear.com/buffett-focus - Joel Monk https://www.thnk.org/community/people/joel-monk/ - Phil Goddard, The Coaching Life episode #69 https://www.philg.com/CoachingLifePodcast/?post=069-phil-goddard - The Social Dilemma https://www.youtube.com/watch?v=uaaC57tcci0

May 12, 2022 • 1h 10min
Episode #37: How to Plant Seeds for the Long Term – An Interview with Robbie on the First 10 Podcast
Conor McCarthy is the host of the First 10 Podcast, where he interviews business builders on their first 10 customers, sparking valuable conversations about how fledgling businesses grow their first roots.By inviting me onto the podcast, Conor offered me the chance to reflect on how my coaching practice began and how it evolved as a business, from my very first tentative steps through to where I am today.In the interview I talk about my own false starts and training pathways, and describe the mountain of resistance I had to overcome in order to make connections with the world as a new coach.Conor is an expert in exploring the subject of how freelancers, bootstrappers and founders start to grow their businesses, and he helped me to retrace my steps while coaxing out key insights from my journey into coaching.In this episode, we talk about:How to find your first clients by borrowing successful pitches from othersEarning trust with a wider audienceExperimenting with coaching formats in a low-risk wayFeeling resistance and using it as a signpost for your next stepsHow to use honesty to plant seeds for the long termWe also talk about pricing and what it means to get comfortable talking about money.For more information about Conor, visit https://www.conormccarthy.me/ and to hear other episodes of the First 10 Podcast visit https://www.conormccarthy.me/podcastFor information about my wider work and writing, visit www.robbieswale.com, and to buy my book, click here.Join the WBECS Free Pre-Summit: https://share.coaching.com/6d3qN2Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/communityThings and people we mentioned (that you might be interested in):- The Interview Valet Top 20 Great Podcasts for Coaches (including this show!): https://interviewvalet.com/20-great-podcasts-for-coaches/ - Akimbo https://www.akimbo.com/- Phil Bolton, co-founder of The Coaching School https://www.thecoachsjourney.com/podcast/episode-2-phil-bolton-from-forensic-accountant-to-the-go-to-career-coach-in-london-and-on-to-work-with-ceos-mds-and-founders - The War of Art by Steven Pressfield https://stevenpressfield.com/books/the-war-of-art/- Coaches Rising https://www.coachesrising.com/- Carolyn Freyer-Jones https://carolynfreyerjones.com/- The initial Facebook post I shared about coaching. https://thecoachsjourney.com/s/Initial-Facebook-Post-About-Coaching-Robbie-Swale.jpg

Apr 7, 2022 • 2h 7min
Episode #36: Jean Balfour – From Spectacular Failure to Becoming a Master Certified Coach
To use her own words, Jean Balfour "spectacularly failed" the assessment of the Ashridge Accredited Coach Training programme.But this setback fuelled a massive growth journey that led Jean to become clearer about who she is as a person and set her on a path to becoming a Master Certified Coach (MCC).In this episode of The Coach's Journey Podcast, Jean traces the steps of her career from training as a teacher, to developing leaders for local government, the National Health Service and investment banks, to the work she does now as programme director of Bailey Balfour’s ICF Accredited Coach Training Programme.She reveals key experiences from her life and work that influenced the way she designed the coach training programme, including the vital learning she took from failing her Ashridge assessment.This episode gives you the chance to hear a highly accomplished, vastly experienced educator, leadership developer and coach trainer share her views on the secrets to effective coaching and the most pressing challenges facing the industry.In this episode, we talk about:The power of cultivating a journaling practiceWhat Jean learned from becoming an ICF Master Certified Coach and whether credentials for coaches really matterLooking inwards in order to growMoving coaching out of the West and creating global conversationsThe step-by-step process Jean uses with clients, sponsors and stakeholders when coaching for organisationsJean also reflects on what it took to successfully move her coaching practice from the United Kingdom to Singapore, and offers perspectives on how the coronavirus pandemic has shaped the future of coaching.For more information about Jean, visit https://www.linkedin.com/in/jeanbalfour/ or her company’s website www.baileybalfour.com.For information about my wider work and writing, visit www.robbieswale.com, and to buy my book, click here.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/communityThings and people we mentioned (that you might be interested in):- Barry Ennis Funeral Notice: https://funeral-notices.co.uk/notice/ennis/5020856 and Episode #9 where he was the guest: https://www.thecoachsjourney.com/podcast/episode-9-barry-ennis-follow-the-fire - Make a donation to MIND: https://www.mind.org.uk/donate/ - Lara Quie https://www.linkedin.com/in/laraquie/- ICF Team Coaching Competencies https://coachingfederation.org/team-coaching-competencies - Anne Hathaway on The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-34-anne-hathaway - Nancy Kline https://www.timetothink.com/nancy-kline/ - The Thinking Environment https://www.timetothink.com/thinking-environment/ - Raquel Ark on The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-33-raquel-ark - Time To Think by Nancy Kline https://www.timetothink.com/books/time-to-think/ - The ICF definition of coaching https://coachingfederation.org/about - Myles Downey on The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-31-myles-downey - Action Learning https://www.actionlearningcentre.com/about-action-learning- Ashridge qualifications https://www.hult.edu/ashridge/qualifications/ - The Artist's Way by Julia Cameron https://juliacameronlive.com/books-by-julia/ - Robert Holden https://www.robertholden.com/about-robert/ - Julia Cameron's book about writing and prayer https://juliacameronlive.com/books-by-julia/seeking-wisdom-a-spiritual-path-to-creative-connection/ - The ladder of inference https://www.mindtools.com/pages/article/newTMC_91.htm#:~:text=The%20Ladder%20of%20Inference%20describes,are%20shown%20in%20figure%201 - Coaching for Performance by John Whitmore https://www.performanceconsultants.com/coaching-for-performance-book - The Inner Game of Tennis https://theinnergame.com/inner-game-books/the-inner-game-of-tennis/ - Mike Toller on The Coach's Journey https://www.thecoachsjourney.com/podcast/episode-32-mike-toller - Bounce by Matthew Syed https://www.matthewsyed.co.uk/resource/bounce-the-myth-of-talent-and-the-power-of-practice/ - BetterUp https://www.betterup.com/en-gb/ - Ezra https://www.helloezra.com/ - ICF core competencies https://coachingfederation.org/core-competencies - The Happiness Trap by Russ Harris https://thehappinesstrap.com/ - Acceptance and Commitment Therapy (ACT) https://www.goodtherapy.org/learn-about-therapy/types/acceptance-commitment-therapy - ACT for Beginners https://psychwire.com/harris/act-beginners

Mar 3, 2022 • 1h 35min
Episode #35: Robbie on The 12-Minute Method and the Gobsmacking Experience of Creating Something Worth Sharing
At the end of last year I published a book called How to Start When You're Stuck, and since then I have found myself seeing everything through the frame the book presents.My book is about overcoming resistance, procrastination and fear through something I call 'The 12-Minute Method', and in this episode of The Coach's Journey Podcast I bring this idea into focus.I go back to the very start of my journey as a writer, to when I would find myself paralysed with my finger hovering over the 'post' button.You'll hear me describe five key principles for building your own 12-minute method and how maintaining a practice, forming habits, and committing to those things over time can lead to magical outcomes.Having applied the 12-Minute Method while I created it, I can now advise people how to build a 12-minute practice for their coaching business, and that is covered here, along with a lot of what I've learned about the Prosperous Coach approach and the developed thinking I've done around that.In this episode, I talk about:How to combine the 12-minute method with the Prosperous Coach to grow your coaching businessWhat I would recommend if I had to choose a 12-minute practice for coaches who want to grow their businessHow to nurture an authenticity practice that touches every aspect of your workSome specific 12-minute practices that you might choose, including the one I recommend most of allWhat represents real success, and how to identify it for yourselfI also talk about the impact that not starting something that you want to do can have on your life, and how that can be a vital driving factor in starting when you are stuck.Ultimately, this episode is about exploring who we want to become, how we become what we practise, and how we are always practising something.For information about my wider work and writing, visit www.robbieswale.com, and to buy his book, click here.Music by My Good Man William: listen on Spotify: https://open.spotify.com/artist/4KmeQUcTbeE31uFynHQLQgTo support the Coach's Journey, visit www.patreon.com/thecoachsjourney and to join the Coach's Journey Community visit www.thecoachsjourney.com/communityThings and people we mentioned (that you might be interested in):- Mastering your personal brand https://www.robbieswale.com/mastering-your-personal-brand - Robert Holden https://www.robertholden.com/ - How to Start When You’re Stuck https://www.amazon.co.uk/Start-business-creative-project-Youre/dp/1915266009 - 100 Podcasts Challenge https://www.robbieswale.com/writing/2022/2/4/the-12-minute-method-100-podcasts-challenge - Episode #6 with Joel Monk https://www.thecoachsjourney.com/podcast/episode-6-joel-monk-conversations-at-the-cutting-edge-of-coaching - Marshall Ganz's three-stage storytelling technique https://dash.harvard.edu/bitstream/handle/1/30760283/Public-Narrative-Worksheet-Fall-2013-.pdf - My piece, A Poem About Life https://www.linkedin.com/pulse/poem-life-robbie-swale/ - My piece on How Possibility and Optimism Can Change the World https://www.robbieswale.com/writing/2016/11/8/how-possibility-and-optimism-can-change-the-world - 12-minute blog https://www.robbieswale.com/the-12-minute-blog/ - Coaching during coronavirus, with Katie Harvey https://www.thecoachsjourney.com/podcast/coaching-during-coronavirus-katie-harvey- Being a generalist coach, with Katie Harvey https://www.thecoachsjourney.com/podcast/episode-1-katie-harvey-14000-hours-of-coaching-being-part-of-the-uk-coaching-vanguard-and-being-a-generalist-coach - The story of publishing the 12-minute method https://www.robbieswale.com/the-12-minute-blog/2021/12/17/the-story-of-the-publishing-of-the-12-minute-method - www.self-published.co.uk - My 12-minute article about responsibility and rights https://www.robbieswale.com/the-12-minute-blog/2021/12/4/how-our-rights-have-taken-meaning-from-our-lives-and-how-responsibility-can-bring-it-back - Ewan Townhead's blog https://www.ewantownhead.com/blog/ - Alex Swallow’s article, ‘What I’ve learned from 100 articles on Linkedin’ https://www.linkedin.com/pulse/100-linkedin-articles-key-lessons-alex-swallow/ - Bounce by Matthew Syed https://www.matthewsyed.co.uk/resource/bounce-the-myth-of-talent-and-the-power-of-practice/ - Enabling Genius by Myles Downey http://mylesdowney.com/writing/ - My 12-minute ‘practice’ article, about Matthew Syed and Myles Downey https://www.linkedin.com/pulse/talent-myth-robbie-swale/ - Coaches Rising https://www.coachesrising.com/ - Alta Starr https://strozziinstitute.com/staff/alta-starr/ - The War of Art by Steven Pressfield https://stevenpressfield.com/books/the-war-of-art/ - My blog post on Jordan Peterson, the sacred masculine and the sacred feminine: https://www.robbieswale.com/the-12-minute-blog/2021/12/4/how-our-rights-have-taken-meaning-from-our-lives-and-how-responsibility-can-bring-it-back - How I Became a Full Time Coach Less Than 2 Years After Starting My Training https://www.robbieswale.com/writing/2017/5/31/how-i-became-a-full-time-coach-less-than-two-years-after-starting-my-training - The Prosperous Coach by Rich Litvin and Steve Chandler https://richlitvin.com/prosperous-coach-2-0/ - Episode #15 with Toku McCree https://www.thecoachsjourney.com/podcast/episode-15-toku-mccree-sales-with-honour-and-love-on-the-end-of-a-sword - Episode #20 with Giovanna Capozza https://www.thecoachsjourney.com/podcast/episode-20-giovanna-capozza - Carolyn Freyer Jones https://carolynfreyerjones.com/ - 12-Minute Method Facebook group https://www.facebook.com/groups/611939479993065 - The Tim Ferriss Show https://tim.blog/podcast/ - Seth Godin's 'big book' https://seths.blog/2017/03/the-last-copies-of-my-big-book/ - Seth Godin's article on The Bannister Method https://seths.blog/2018/03/the-bannister-method/ - David Reynolds' book https://www.amazon.com/Lead-Learn-Change-David-Reynolds/dp/1737919303- Karena de Souza’s book https://www.amazon.com/Contours-Courageous-Parenting-Tilting-Decisions/dp/1777508614