It is fitting that this episode is being published on World Radio Day. Cathy Faulkner worked at KISW in Seattle from 1981 through to the early 2000's. She spent most of her time as the station's music director and on air. During that period, Cathy championed the local music scene and had a front row view to the ascension of Nirvana, Soundgarden, Alice in Chains and some of the Seattle bands that did not get grouped into the G-Word category like Queensryche, and Candlebox.In this episode, you will learn that it is all about timing. Especially in the case of Nirvana who released their Nevermind CD the first day that Cathy took the music director position. We also discussed some other rock radio groups who shaped the soundtrack of rock radio in the 90's like Kenny Wayne Shepherd, Tool and Brother Cane.KISW celebrated 50 years recently and you can check out this episode from their current morning personality BJ Shea here.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.A Transcript of the episode is available here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week we're joined by Dean Blundell to talk about his newest venture: Crier Media. It's the best way to find all the blog and podcast content you love from Dean's network, all in one place, but it's also a lot more than that. It's a cooperative of podcasters, writers, bloggers, and all kinds of folks from the radio industry who got sick of seeing big radio companies prioritize the wrong things. The Sound Off Media Company partnered with Dean a few years ago and manage the podcast side of their business and collaborate on marketing.Crier Media wants to shift the focus back to the talent, and give them a springboard to do whatever they want with their own content. We talk with Dean about why he started Crier, as well as how it ties into his storied and controversial history with radio and his podcast. He calls it being a responsible citizen- no guidelines for what can and can't be covered, no fear of taking risks because some corporate bigwig is afraid of losing profits, just digging as deep as you need to on stories that need to be told.This discussion inevitably leads us to talking about Caryma Sa'd, who works with Dean regularly and who we both agree is awesome. The best place to follow her is on Twitter, but you can also check out her website, carymarules.com. And hey, you can find her posts on Crier, too!And, of course, it wouldn't be a Sound Off Podcast episode with a former radio personality without copious discussion about the inevitable death of radio. But we're not just ragging on it needlessly- a lot of Dean's reasons for starting Crier are tightly tied into the problems radio is facing. From personalities taking the backseat to radio stations broadly sucking wind when it comes to transitioning to podcasts, we talk about all the things that made Dean sick enough to start his own place for the lost and forgotten souls of radio to feel at home again.It should go without saying that you should check out Crier Media, but that goes double if you're a broadcast industry vet looking to start doing your own thing. Head to their website, Crier.co, or shoot an email to info@crier.co and they'll see what they can do for you. You should also follow Dean in all the usual places: DeanBlundell.com, Twitter, YouTube, and Instagram.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Here is a transcription if you need one.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Paul and Fred Jacobs start off every year by going to Consumer electronics Show in Las Vegas. It invigorates and really sets the table for the year. The show takes place the first week of January when many are still in their Christmas and New Year's stupor when many are unaware of what day it is.In this episode, I ask Paul about what he saw at CES and discuss the dash, AI, the future of AM radio, and the future of Public Radio. We also get into the three R's which include radio, retail and recession. Paul has a very steadfast answer for that third one and I can tell you based on what I have seen with travel and the number of houses being renovated on my street - he's right.Please take the time to check out this webinar from Jacobs Media about what Fred and Paul saw at CES. It'd one hour and 7 minutes and it is designed to show radio people where we may be headed in the future. It will cost you only your email address and you will be rewarded with a daily blog which is also useful.I also was unaware that Sheri Lynch went to CES for the first time and she is a truly forward thinking broadcaster and shared her thoughts about what she saw.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Here is a transcription if you need one. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Adam Seaborn is a sports media analyst and head of partnerships at Playmaker Capital. Last year, the Nation Network was purchased for $15 million and perhaps a few eyebrows went up. By 2023 standards, it appears to be a bargain given the dissolution of notable sports radio properties that have disappeared in markets like Calgary, Vancouver, Hamilton and Winnipeg. Of note, Maryann Turke who ran Bell for a number of years, and also worked at the NFL is the company's board director. This is a sector of the content economy that has value with a long runway for growth. In this episode, you will pick up a few best practices on how to make your sports podcast flourish, what the numbers say between both traditional and digital media, and how we count all this in order to sell it to advertisers. Please Follow Adam on Twitter... he's a good follow. A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.A transcript for this episode is available here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Buzz Knight should be a familiar name to anyone who's followed us for a while. He's been on the podcast twice before, and we've talked at length about his show, Takin' A Walk: Music History On Foot. This week, we're doing a full-on feed swap!If you're somehow unaware of Buzz and the concept behind Takin' A Walk, it's a show designed around the simple pleasure of a refreshing walk and a good conversation. Buzz speaks to music legends from different genres, hoping to catch them in their element by taking them for a walk around areas that mean something special to them. And he definitely succeeds! He's found that people tend to tell some really interesting stories (and have an easier time getting comfortable) when they're out getting fresh air in places they've made memories.Buzz is also a great example of something more podcasters should take advantage of: niche-ing down. We've talked about this concept on our episodes with Buzz and Evo Terra, but in summary, to "niche down" your show means to focus exclusively on a particular type of content. Sounds simple, right? And yet so many podcasts seem to be about everything. One episode they'll talk about their personal lives, the next episode they'll interview an athlete, then they'll talk politics, et cetera, et cetera, ad infinitum. If you've got a great personality, or an established fanbase, that can work fine. But let's be honest- most of us don't. By focusing on a particular niche, like music history in Buzz's case, and trimming the rest of the fat, you open the door to becoming the go-to show for anyone interested in that niche. It's worked quite well for Buzz, if you couldn't tell by looking at his guest list: Brian Johnson of AC/DC, Paula Abdul, and many more.If you want more music history goodness, check out Takin' A Walk wherever you get your podcasts, or head straight to the source at takinawalk.com.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

At its core, podcasting has always been about marketing. So it should come as more surprise that Danny Brown found his way into podcasting. I first became aware of Danny when I found his assisting many others on Facebook groups with typical podcast problems like, "How do I get more Downloads?", and "I just bought a Blue Yeti and it sucks, what is a better podcast mic to use?" That led to Danny becoming about of renowned Captivate.FM as a support leader.In this episode, you will hear answers to some of those typical podcast questions, find out Danny's take on Podcasting 2.0 and the value of having transcription on your show, and what Scottish football club he cheers for and why. As a fun bonus, we are going to attempt to use a new transcription service to see how it fares with Danny's Scottish accent and my Canadian accident. Thanks to Aidan Glassey for providing the review that will be posted January 16th on our episode page.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.A transcription will be forthcoming.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Randi Chase is back for another round on the show. The last time we had her on in 2018, we talked about her adventures up and down the radio dial in 7 Canadian markets- she was certainly living a "WKRP in Cincinnati" lifestyle. She's remained at the same station since 2018, but a few changes have taken place. Firstly, she moved to Red Deer, and her morning show with Vinny Taylor is now simulcast across stations in the Stingray radio group. And yes, you can still find her doing mornings at Real Country 95.5.In this episode, Randi and I talk about how Alberta has changed since the first time we both moved there. We also explore the project she was working on with Sarah Edmondson, which is a name you might remember from the collection of stories about the NXIVM sex cult stories that came out of Albany, NY. If you want to hear more about that, check out Sarah's podcast, A Little Bit Culty. If you want to hear Randi live, but you're not local to the Red Deer area, you can still tune in on their website. You can also find Randi on Instagram, Twitter or LinkedIn if you'd like to keep up with her.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.A transcription will be forthcoming.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's that time of year again. Chestnuts are roasting on open fires, homes are lit up like the Las Vegas strip, presents are under trees, and I'm sitting down with my good friend Terry DiMonte for the 7th annual Very Terry Christmas.It's our favourite tradition, especially since we no longer live close enough to each other to go out for drinks together. Although if I'm honest, the theme of this episode is less Christmassy and more grumpy. What begins as nostalgia for the good old days- Christmas in Montreal, great food, great friends, and great radio- slowly turns into wondering what happened to all that great stuff. I don't know if age turns everyone into a Scrooge, but I think it's starting to have that effect on Terry and I. Especially when it comes to the food. We talk a lot about food. We even spend a bit of time talking about the weather. I know.But don't get the wrong idea, because there are still some incredibly funny and interesting stories tucked away in here. Guys with Terry's experience in broadcasting have no shortage of those. That's why I bring him back every year- well, that and the fact that he's one of the best friends I've got. And clearly age hasn't slowed him down too much, because he's still doing his annual discussions with Prime Minister Justin Trudeau, which you can listen to here.I hope you enjoy the seventh edition of A Very Terry Christmas, and from everyone here at the Soundoff Podcast Network, we hope you have a Merry Christmas and a happy New Year.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rob Greenlee returns to the show. He last appeared back in 2017 just after we did a panel on podcasting at the Conclave in Minneapolis. Rob is someone I hear from every week as he co-hosts the New Media Show with Todd Cochrane. So even though he has not appeared on this show I feel as though I he from him every week.Rob has a new position as SVP of Content and Partnerships. He had been with Libsyn the last three years and with Voxnest and Spreaker before that. The Podcasting Hall of Famer joins me to talk about many of the challenges podcasters are contemplating these days, including getting heads around a video strategy for their podcasts and Podcasting 2.0 which Rob and I tackle in the second half of the show. We also had an interesting discussion about the role podcasting can play when it comes to Live and local. Can Podcasting take that from radio?As of recently, Rob also made a departure from Podbean in favour of focusing more energy on being a full-time content creator. You can read his full statement in this Tweet.If you can't get enough of what we are talking about on the show - you can get a weekly delivery of this on the New Media Show where you can get a PhD in Podcasting.If you wanted to check out those podcasting tip sheets from YouTube, you can download them here.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The last time we had Dani Stover on the show, she was between opportunities and wondering what her relationship with radio should be shaped like. It turns out that she has answered that question and the answer is a new role in the evenings on 640 Toronto. Over the last while she has been producing alongside daytime host Kelly Cutrara and now Dani takes control of 7-10pm in the region on 640 Toronto, 900 CHML Hamilton and 980 CFPL in London.In this episode, Dani and I dive into what we expect to hear in the evenings in Toronto, why this position is the best one for her right now and what we can expect when she launches the new 640 Toronto Podcast in the coming weeks or months. We also dug into the silliness of social media and what constitutes the right amount of usage for her needs.Shoutout to Larry Gifford who is the lead of News/Talk content at Corus. His When Life gives You Parkinsons Podcast deserve your attention and I would like to personally thank him for inspiring me to do the Sound Off Podcast. His Radio Stuff podcast came before this one and encouraged me to start this. ~MattA thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.