If you've listened to sports radio in Alberta anytime in the last three decades, you probably know Bryn Griffiths. He's been positively prolific in covering the NHL and CFL teams in the area since the 90's- which is around when I met him.Bryn joins us from Edmonton this week to talk about his lifelong passion for sports and broadcasting, and fair warning, this episode is a big one. We begin by exploring why he got into radio, and my jealousy over the fact that different time zones allowed Bryn to catch Monday Night Football as a kid without staying up past his bedtime. We continue into stories about his career in radio, his favourite interviews, the usual sports talk, and of course, a long chat about the current state of sports radio (and radio in general).As you might expect from someone who's been the rockstar of Albertan sports radio for the last 30-odd years, Bryn also drops a metric ton of broadcasting wisdom throughout this episode. From how to tell a story, to what makes certain radio and TV shows feel special, and much, much more. Quite honestly, this is a tricky one to summarize, because we just talk about so much- but it's all worth hearing, I promise. Bryn is an endless font of wisdom for any aspiring radio star.If you don't believe me, listen to the kind words of "The Wiz" and two-time guest on this podcast, Marty Forbes:"We built something that I think the industry needs, and that is what we call one stop podcasting. And what I hear from everybody is, 'Geez, I really would like to do one of these things. I don't have the time and I don't have the wherewithal,' but they have the knowledge... Well, Bryn has all the parts that you need, and all he needs is knowledge. So he's built... a complimentary service so that guys can use podcasting for pure commercial intent and backgrounding for their businesses. So he's very good at it... It's a neat template that's rather unique, and (he) has built this template to be really profitable and meaningful in his life, that he's now doing something he really enjoys. He's a great guy to talk to."Nowadays, Bryn is the Director of Podcast and Audio Production at Road 55, a production house in Edmonton that works with you every step of the way to help you create the best version of whatever content you want to make. If that sounds appealing, you can check out their website here.For another interesting little tidbit, check out this YouTube channel belonging to Mark Summers. He's saved all the air checks from a ton of Edmonton radio stations, and they're definitely a fun listen.If you'd like to keep up with Bryn, you can follow him on Instagram, Twitter, or LinkedIn.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you're a Canadian audience member who's tuned in to a CBC News broadcast anytime in the last 20 or so years, this week's guest should look very familiar. We're joined by Wendy Mesley, the longtime Sunday host of CBC's The National, among several other shows in CBC's repertoire.In this episode, you will hear about Wendy's early years as a reporter at CFCF in Montreal, her time in radio in Toronto, and her years at the CBC. Wendy officially retired from the CBC in July 2021, but she hasn't been sitting idly by since then. She's currently hosting a wildly successful podcast, Women of Ill Repute, with her good friend and fellow CBC alum Maureen Holloway. In its first week, the show hit #1 on Apple Podcasts in Canada- and it just so happens to be produced by our network. If you haven't yet, you can give it a listen here.Of course, Wendy shares lots of details about the podcast and how it's come together over the past few months, but we also talk about her time in radio and TV news- specifically the way the landscape of journalism has changed in the 40 years she's been doing it. And for those of you familiar with Wendy, yes, we do touch on a certain controversy you might have heard about when she left the CBC.For more of Wendy, check out Women Of Ill Repute on the Soundoff Podcast Network, give her a follow on Twitter, or check out her weekly newsletter on Substack.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is what they call in podcasting... a Feed Drop. An opportunity for you to sample another podcast. We had Paige Neinaber on our show back in June 2021. You can and should listen to that episode here. We are sharing this because we know you may not have budget to access great radio toys - but you should spare a little time for the people who are sharing their wisdom... especially when it's free.You can subscribe or Follow everything Paige here. And connect to the podcast here. A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

NLogic has been a supporter of our podcast since 2017. In that time, we've had NLogic's President and COO David Phillips on the show to discuss the radio industry's relationship with audience data. In the current day and age, we have more audience data than ever before, and often we can't see what is relevant in the moment. I saw David at a panel at Canadian Music Week not too long ago, and had some questions I needed to ask him. That, paired with the fact that he's leaving NLogic in the next few weeks, meant I just had to get him back for another chat.In this episode, we speak to David about how he manages to take in all that data, and what the evaluation process looks like. We also talk about what radio stations can do to enhance their monetization opportunities, since it's become a bit of a trend that radio companies don't want to innovate. Listener be warned: this chat gets very technical, so hopefully you're a radio nerd like us.The other aspect we explore is television- what's the business model of the future? Is it subscription/streaming services? Is it completely free? And most importantly for us, how does that play into potential business strategies for radio? The two might seem unrelated, but I promise they're more closely intertwined than you might think.If you want to connect with David, or hear more of his thoughts, you can drop him a follow on LinkedIn.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, we're making what might be the longest-distance connection we've ever made for an episode. Tony Doe is a Nigerian Radio and Podcast Consultant who spent years on-air in the past, and remains a podcast staple in Nigeria.I'm willing to bet most of our audience has never really thought about the podcast and radio scene in Nigeria, but as Tony will tell you, it's certainly different from what we have in North America. Stable, cheap internet is much harder to come by, and as a whole, the country is much more fragmented- both by languages and by the fact that each person likely has multiple SIM cards and phone numbers for different parts of the country.Tony walks us through the way radio stations have come to handle these challenges, and what it's meant for the development of Nigerian broadcasting as a whole. He explains how he got into radio in the first place, how it's changed over the years, and some new developments rolling in that he thinks could change the landscape of broadcasting in a big way. He also shares some traditional broadcaster wisdom about what it means to be a great radio host, and how to make your show feel "complete."If you'd like to stay caught up with Tony, the best way is through The Tony Doe Podcast. If you're a fan of Arsenal Football Club, you can also check out his other show, UPGNRS. Or you could just do it the old-fashioned way and follow him on Instagram, Twitter or LinkedIn.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Podcast Hall of Famer Evo Terra is ending his Podcast Pontifications show. The show has dissected all points of the podcast business and there have been moments of punditry, contemplations, skepticism, and at times political positioning. This show along with a selection of others have been my "go-to" shows to learn more about what is happening in podcasting.In this episode you will find out what Evo is up to next. We also discuss the value of Podcast 2.0 . We also talk a lot about fiction podcasts, audiobooks and narration which should give you an idea of what Evo will be doing next. Speaking of Podcast 2.0 and Value-for-Value, we have pivoted ourselves and are entertaining your support with Boosts. We are so new to it we have no idea what we are doing or talking about but this marks the first episode where we are swimming in the Boostagram swimming pool. (We started by downloading and listening to podcasts using the Fountain App.Sign up for his newsletter here. And Follow the Twitter account here.Evo also gave us one last podcast pontification on Twitter and announced he might be doing Twitter a little bit less and is involving himself with Mastadon.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click here for a transcript of this episodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week's guest is Tessa Malisani. Tessa is a voiceover artist, and if you couldn't tell from the title, one with quite the diverse portfolio. Aside from her current VO work, you'd probably be most likely to recognize her as the voice of the weeknight shift on 99.9 Virgin Radio in Toronto.You might also know her as the host of the backstage lounge at the iHeartRadio MMVA's. Or for her time on CTV and MUCH Music. Or for her interviews with A-list celebs like Dwayne Johnson and Cardi B... The list goes on.In this episode, Tessa talks to us about her career path and how she's kept it so open. We go over her past, her present, and a little bit about her plans for the future. There's no shortage of juicy information and stories here.If you're an aspiring VO artist, radio host, TV personality, or any other position that puts you in the spotlight, this episode is a great reminder to think about all the ways you can leverage your skills. There's no need to pigeonhole yourself into one position- if you've got a great voice for radio, chances are you'll sound great on TV or in voiceovers too. Keep your options open, and hopefully one day your resume might look a bit like Tessa's.To keep up with Tessa, you can follow her on Facebook, Instagram, Twitter, TikTok, and LinkedIn, or check out her YouTube channel. If you're looking to bring her on for your next voice project, you can check out her website as well.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click Here for a full transcript of this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Matt hears more bad radio than good radio. There are stations and shows that are mailing it in, doing smash and grab type bits that don't brand build for either the radio station or the personalities; and radio's share of the audience against streaming and podcasting continues to diminish as a result. Spoiler: Matt does not twist his ankle coming off his soapbox.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click Here for a transcript of this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Bryan Barletta is back to tell us about the evolution of his company, Sounds Profitable. He started it two years ago, and since then it's evolved harmoniously alongside the podcast industry. You don't need even need to have podcast ads on your show to find value in its podcasts and newsletters, which we highly recommend you subscribe to. In this episode, we speak to Bryan about the first two years of Sounds Profitable. We discuss the podcasts he's on-boarded, like The Download, and the great podcast people he's worked with: Arielle Nissenblatt, Lauren Passell from Tink Media (check out their newsletter here), Tom Webster, Evo Terra, James Cridland, and more. We also discuss the value and difference between programmatic and dynamic ad insertion - and how (and if) you should be using it to monetize your show.We also have some special segments and questions from Jon Gay of Jag In Detroit Podcasts, and Mary Anne Ivison, who does some awesome voicework and has a kick ass podcast we produce called "Let's Take This Outside." In particular, Bryan helps Mary Anne find the best way to handle which ads can run on her show. Be sure to check out the episodes we recorded with them too.Finally, Bryan shares the reasoning behind the incredible study he did with Sounds Profitable, called The Creators. He talks about how the data was gathered, what it means, and how everyone in the podcast space can benefit. If you'd like to view the study yourself, you can download it here. Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click Here for a full transcript of this episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Clayon Kroeker came out of Don Scott's Western Academy of Broadcast back in 2010 with eyes on becoming a sports commentator. Don suggested that he try FM Music to start as there are more opportunities avaiable. He landed the very coveted overnight position at GX94 in Yorkton, Saskatchewan which still believes in the power of overnight radio. Clayton then went on to work at Golden West Broadcasting in oil rich Estevan before landing in Saskatoon with Harvard owned Cruz 96.3.In this episode, you will meet Clayton's dog Kipper and learn his back story. You will also hear about his search for the best chicken fingers. Much the same way Dave Portnoy at Barstool Sports rates Pizza, Clayton is a chicken finger aficionado. I did not ask him about his affinity for playing goalie, but we did discuss his relationship with the Saskatoon Blades where he is the intermission house announcer.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversnLogicMegatrax - Licensed Music for your radio station or podcast production company.Click here for a TRANSCRIPT of this episode. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.