Business of HYPE

The HYPEBEAST Radio team is hard at work, putting together amazing stories for Season 3 of Business of HYPE. In the meantime, we’ve compiled this mini episode in case you missed any of the many gems dropped in Season 2. And in case you did, go back and give the season a proper listen. This is the greatest hits of Season 2.

On this week’s episode of Business of HYPE, jeffstaple plays an episode of one of his favorite episodes from the BLAMO! podcast featuring AWAY founder Jen Rubio. "We saw an opportunity in this space to make a brand that people care about, talks about travel a certain way, and just so happens to make a really good suitcase."  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our channel, as well as HB•R and MIC/LINE.

Revisit our interview with the entrepreneurs bringing resale to the masses.

On this special episode of Business of HYPE, HYPEBEAST’s Founder and CEO Kevin Ma announces plans for our most ambitious project to date, our first ever festival, aptly dubbed HYPEFEST. Although he doesn't dive too deep into the specifics just yet, be sure to keep it locked to HYPEBEAST.com, HYPEFEST.com and the HYPEFEST Instagram page to stay up to date on the latest announcements. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Yassine Saidi, head of PUMA's lifestyle and collaborations division, details his exciting career path with some stellar advice along the way. On the Season 2 finale of Business of HYPE With jeffstaple, you'll hear Jeff address in his opening, the success of any sportswear brand relies on a recipe of history, legacy, cultural authenticity and potential, and the chef that brings it all to the table. In this episode you'll meet PUMA's Executive Chef. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

George Bamford of Bamford Watch Department – the first company to offer full personalization of the world’s most iconic watches — explains how the once “antichrist” of the watch-world inspired the industry to rethink its approach to building brand loyalty. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Josh Luber, CEO and Co-Founder of StockX details the rise of his unique business, a story, as he often tells it, of serendipity. As you’ll discover however, StockX was built on nothing short of hard work and sacrifice.  As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Julia Lang is a brand consultant and digital marketing specialist. The Tanzanian-German marketing specialist details her budding career in curating the digital voice and image for celebrities, boutique stores and large corporations around the globe. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Bobby and Ben Hundreds of The Hundreds dive into their brand's origin story, one many revere as the first streetwear brand born on the internet. In discussing everything from their first run of shirts, to their first employee and first trade show, we discover just how rare their finely-balanced partnership is, one they affectionately call a marriage. The two also tackle outside investment, misconceptions of the industry, maintaining relevancy and much more. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.

Jeweler of the stars Ben Baller recounts his humbling rise from his moniker's hardwood origins to multi-millionaire status hot on the heels of retirement...if his entrepreneurial spirit doesn't spark yet another career metamorphosis, that is. Listen in and learn more about Ben's time as Dr. Dre's head of A&R, what led him to peddling drugs and sneakers, how he deals with fame, and being the mentor the younger generation of hustlers need. As always, thank you for tuning into HYPEBEAST Radio and Business of HYPE. Please don't forget to rate, comment and subscribe to our other shows MIC/LINE, The Anthropology, The HYPE Report and HYPETALKS.