Packaging Unboxd with Evelio Mattos

Everyone talks about sustainable packaging, but what exactly is it? Well, that depends, and our guest Tom Szaky agrees as sustainability depends on many factors.   In this episode we discuss what is sustainability, the business of recycling, and most importantly what designers need to know in order to design sustainable packaging. Tom Szaky is globally recognized for his eco-entrepreneurial successes that allowed some of the world's largest brands to partner with him to reduce packaging waste.   If you've ever considered sustainable packaging design, this is the place to start. He'll layout the exact materials you need to work with, minimum sizes, and what questions designers need to ask. I try to pack in as many questions as I can in the brief time with Tom and if you're interested it's also available on YouTube.   To learn more about Tom Szaky here are the links:  https://www.terracycle.com/en-US/  https://loopstore.com  https://www.linkedin.com/in/tomszaky/  And connect with me, Evelio Mattos  https://www.linkedin.com/in/eveliomattos/

How do you build a packaging design agency when you're not in a big city known for design? Ask Mat Bogust of Think Packaging and he'll tell you to just start posting and the world will notice! Today, New Zealand is known for some amazing design with loads of award winning packaging design emerging from halfway around the world.  Talking with Mat we go through his process, rough setting, how he builds pristine samples from the start, and why he sings to his clients.  We talk the finer points of ISTA testing, why you won't see Think Packaging becoming a brand agency, and how this packaging rockstar got his start in a haunted warehouse somewhere near London. Learn more about Think Packaging: https://thinkpack.co.nz Follow him on Instagram: https://www.instagram.com/think_packaging/ Connect on Linked In: https://www.linkedin.com/company/think-packaging/ Connect with Evelio Mattos: https://www.linkedin.com/in/eveliomattos/ Subscribe - Rate - Review

Beau Peck Director of Marketing and Zero Waste at The Pro Recycling Group, breaks down the value for packaging designers to understand what happens to your packaging once it's discarded.  We talk about the benefits of pre-sorted recycling of packaging and the downsides to closed lid systems. We also touch on the confusion caused by mixed packaging materials, compostable packaging, and film laminates used in pouch packaging. The rising use of mono material packaging is a key finding, and something to consider for packaging designers looking to move into more sustainable packaging.  Recycling isn't a single system operating under a single protocol, depending on where you live you will experience differences in collection. Beau explains source separation recycling popular in rural areas and small towns. Just because you have curbside closed lid recycling in your area, doesn't mean you design for these commingled systems. Packaging designers need to consider the realities of a global recycling systems. Learn more and contact Beau Peck here: Linked In: https://www.linkedin.com/in/beau-peck-21a86713/ Interwest Paper: http://www.interwestpaper.com Connect with Evelio Mattos on Linked In: https://www.linkedin.com/in/eveliomattos/ Subscribe - Rate - Review

Vincent Villeger, former Director of Packaging at Burberry  discusses what makes luxury packaging powerful, and how to follow your creative instincts to make the right decisions. We answer if primary packaging such as fragrance bottles are even to be considered packaging and discover a new point of view in how to design packaging.  Joins us to discuss what packaging is and isn't, what makes package design elevate itself to be considered luxury packaging, and how you design packaging for the world's most prestigious brands. If you are considering bespoke package design you'll want to know Vincent. Resources: Vincent Villeger Consultancy Follow Vincent on LinkedIn Follow Vincent on Instagram Contact me, Evelio Mattos on Linked In

In our first episode we discuss the realities of sustainable packaging design and what to consider when considering sustainable materials. Our guest is Nikki Withington, owner of Square 1 Packaging Solutions and NPD based in New Zealand. We speak to Nikki about how she helps her clients navigate sustainability from product and packaging design to what happens to their packaging materials long after they're gone.  If you're thinking about sustainable packaging, you are going to want to listen to her tips before you get started designing your next package. Show Resources:  Square 1 : https://www.sq1.nz Nikki Withington : https://www.linkedin.com/in/nwithington/ Additional Resources:  Book to Read:  The Future of Packaging by Tom Szaky Connect with Evelio Mattos Evelio's number one hidden packaging design productivity hack (shhh nobody looks here so you're the only one I'm telling)