Product Driven

Discover the surprising connection between software engineering and sales expertise. Exceptional engineers excel at deep listening, problem-solving, and creative thinking—traits that also define great salespeople. The discussion challenges the traditional view of sales, framing it instead as a logical problem-solving conversation. By bridging these disciplines, listeners learn how engineers can enhance their communication and teamwork skills, ultimately becoming internal advocates within their teams.

🎯 Engineering Leadership: The Power of Ownership with Taha HusseinJoin Matt Watson and former Microsoft, Walmart, and Yahoo engineering manager Taha Hussein for an illuminating discussion on fostering ownership in engineering teams. This episode delves deep into the psychological and emotional dimensions of leadership that transform good engineers into exceptional leaders.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🔍 Key Discussion Points:Why emotional intelligence trumps technical skills in leadershipThe "Rider and Elephant" model of behavioral changeBreaking through self-limiting beliefs in technical teamsHow to scale ownership culture in large organizationsThe critical balance between challenging and supporting team members⏱ Episode Timestamps:00:00 - Introduction and the importance of ownership01:12 - Understanding barriers to taking ownership02:39 - The reactive vs. proactive mindset in engineering05:37 - The Drama Triangle in team dynamics11:24 - Creating psychological safety in teams15:20 - Building confidence in technical teams18:27 - Emotional intelligence in engineering leadership21:44 - The Rider and Elephant analogy25:48 - Overview of leadership development courses📝 Featured Quote:"People who don't like themselves, thinking 'I did something bad, I'm a bad person,' they're not gonna do anything good. You want to give them a good feeling that they're good and they can still make those changes." - Taha Hussein🎓 Special Offer:Access Taha's FREE course on ownership - limited time offer for listeners!Click here: https://taha-hussain-f902.mykajabi.com/top-tech-leader/Connect with Taha on LinkedIn: https://www.linkedin.com/in/tahahussain/📣 Ready to Transform Your Leadership Journey?Whether you're an aspiring engineering leader or a seasoned CTO, this episode offers invaluable insights into building high-performing teams through emotional intelligence and ownership. Like, subscribe, and hit the notification bell to stay updated on more leadership wisdom. Share your thoughts: How do you foster ownership in your team?

🎯 CTO Leadership: Beyond the Code - A Product-First PerspectiveIn this thought-provoking episode, Matt Watson challenges the common assumption that CTOs should be the best engineers on their teams. Instead, he presents a compelling case for why CTOs should primarily be product visionaries who can bridge business challenges with technological solutions.🤝 Connect and Engage:Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🔍 Key Discussion Points:Why technical expertise alone doesn't define great CTO leadershipThe critical importance of customer-centric problem-solvingBalancing technical knowledge with strategic business thinkingThe distinct personality traits needed for effective CTO leadership⏱ Episode Timestamps:00:00 - Should CTOs be the best engineers?00:45 - The product-focused CTO perspective01:30 - Technology stack flexibility and problem-solving02:00 - Leadership vs. technical expertise02:24 - Final thoughts on customer-centric leadership🎯 Ready to Transform Your Technical Leadership Journey?Join our growing community of forward-thinking technology leaders who are reshaping the role of CTOs. Whether you're aspiring to become a CTO or looking to evolve your leadership style, subscribe now and hit the notification bell to stay ahead of the curve. Share your thoughts in the comments: What qualities do you think make an exceptional CTO? Let's continue this crucial conversation about the future of technical leadership. 🚀

Mastering the Human Side of Tech: Essential Soft Skills for Engineers 🚀Join Matt Watson and cybersecurity expert Evgeniy Kharam for an illuminating exploration of the often-overlooked yet crucial soft skills that define successful technical professionals. From communication mastery to emotional intelligence, discover why technical excellence alone isn't enough in today's collaborative engineering landscape.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🎯 Key Insights:Why courage underpins all essential soft skills in techThe critical connection between vulnerability and growthHow different personality types shape team dynamicsPractical strategies for developing communication skills⏱️ Episode Timeline:00:00 - Introduction & Soft Skills Overview03:11 - Defining Core Soft Skills05:14 - The Challenge of Technical Personalities09:36 - Courage as a Fundamental Skill13:39 - Practical Tips for Skill Development21:16 - The Power of Ownership23:03 - Understanding Different Personality Types31:31 - Action Steps & Resources💡 Featured Insights:Box breathing techniques for managing presentation anxietyThe "80/20 rule" approach to skill developmentWhy technical professionals struggle with vulnerabilityStrategies for effective remote communication📚 Resources Mentioned:"Surrounded by Idiots" - Understanding Personality TypesSoft Skills Development Plan (SSDP) - Available at softskilltech.caEvgeniy's Book on Technical Sales & CommunicationConnect with Evgeniy:LinkedIn: linkedin.com/in/evgeniy-kharamWebsite: https://www.softskillstech.ca/🎯 Ready to Level Up Your Soft Skills?Hit subscribe and the notification bell to join our community of technical professionals committed to growth. Share your biggest communication challenge in the comments - let's learn and grow together!

The #1 Challenge Facing Startup CTOs: Leadership Evolution 🚀A deep dive into every technical founder's critical transition: evolving from brilliant architect to scalable leader. Matt Watson unpacks why even the most technically gifted CTOs can become organizational bottlenecks, and presents a revolutionary framework for engineering leadership success. 🔍🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/📝 Key Insights:Why technical brilliance alone isn't enoughThe three pillars of engineering leadershipStrategic solutions for scaling your engineering teamReal-world case study of leadership transformation⏱️ Episode Breakdown:00:00 - The Core Challenge00:34 - Defining the CTO Role01:30 - The Bottleneck Problem02:55 - Solutions & Leadership Types03:45 - Scaling Strategies🎯 Ready to Transform Your Engineering Leadership?Subscribe now and hit the notification bell to join thousands of tech leaders who are receiving weekly insights on scaling engineering teams effectively. Leave a comment below sharing your biggest leadership challenge - let's solve it together!

🎙️ Unlocking Perfect Product Timing with Paul Orlando: Why Now?Join us for an insightful conversation with Paul Orlando, author of "Why Now? Good Timing Makes Great Products" as we explore the critical role of timing in product development and startup success. Drawing from decades of experience as a founder, advisor, and professor, Paul shares fascinating frameworks for understanding market timing and making strategic product decisions.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscale.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🔍 Key Discussion Points:The myth of "first-mover advantage" and what research really showsHistorical case studies of products that were "too early" vs "just right"How timing drivers like technology, regulation, and crises create opportunitiesFramework for evaluating if your organization should move fast or waitPractical approaches to timing product launches and feature releases⏱️ Episode Timestamps:00:00 - Introduction and Welcome02:36 - Paul's Experience with Early Audio Social Networks04:51 - Evolution of Software Platforms and Market Waves06:20 - First Mover Advantage: Myths and Reality08:45 - Historical Example: AT&T's 1960s Video Phones10:54 - Case Study: Early Mobile Photography Challenges13:20 - COVID as a Timing Driver19:25 - Frameworks for Evaluating Market Timing21:51 - The Impact of Infrastructure Costs on Innovation24:40 - Final Thoughts and Resources📚 Featured Book:"Why Now? Good Timing Makes Great Products" by Paul OrlandoAvailable on Amazon🌐 Additional Resources:Paul's Blog: https://startupsunplugged.com🎯 Ready to master product timing? Subscribe to Product Driven for weekly insights on building successful products. Hit that notification bell to never miss an episode, and join our community of innovative product leaders!

🎯 CTO Leadership: Navigating Peacetime vs. Wartime StrategiesDive deep into the dynamic role of CTOs and how their leadership approach drastically shifts between peacetime and wartime scenarios. Matt Watson breaks down why established companies and startups require fundamentally different CTO strategies, and how some organizations must navigate both simultaneously.Explore the fascinating dichotomy between peacetime CTOs (focused on stability and calculated risks) and wartime CTOs (driving rapid innovation and quick decisions). Learn why some companies need both approaches and the challenges this creates for technical leadership.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/💡 Core Insights:Peacetime CTOs prioritize stability and risk managementWartime CTOs focus on rapid innovation and quick executionMany companies must balance both approaches simultaneouslyCompany stage directly influences CTO leadership styleThe challenges of maintaining dual operational modes⏱️ Key Timestamps:00:00 - Introduction to CTO Responsibilities00:37 - Peacetime vs. Wartime Leadership01:16 - Established Company CTOs01:37 - Startup CTO Requirements02:40 - Managing Both Modes03:37 - Balancing Innovation and Stability

🎯 Engineering Communication Excellence: Breaking Down Barriers with Josh Herzig-MarxA deep dive into transforming how product teams communicate with engineers, featuring expert insights from coach Josh Herzig-Marx. Learn practical frameworks for better collaboration, effective requirement documentation, and creating a culture of open dialogue in tech teams.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🔑 Key Discussion Points:Why perfect documentation isn't the answer and what to focus on insteadThe power of visual storytelling in product developmentHow to engage engineers earlier in the product processTransforming engineers from order-takers to strategic partnersCreating psychological safety for better team conversations⏱️ Episode Timestamps:00:00 - Introduction and Background02:11 - Early Stage Company Challenges04:04 - The Problem with Perfect Documentation07:18 - Managing Trade-offs in Development13:07 - User Story Mapping and Visual Tools16:44 - The Power of Storytelling in Requirements20:23 - Google's Approach to Product Vision24:01 - Top Challenges in Early-Stage Companies26:39 - Bringing Engineers into the Process Earlier28:36 - Rethinking Documentation Approaches30:17 - The Importance of Fundamentals💡 Featured Insights:"The goal of documents isn't to better communicate, it's to have better conversations." - Josh Herzig-Marx📚 Resources Mentioned:RANDS Leadership Slack CommunityJosh's Website: jhm.lolUser Story Mapping TechniquesLenny's Slack Community🎯 Ready to transform your engineering communication? Hit subscribe and the notification bell to never miss insights on building better product teams. Leave a comment with your biggest communication challenge - let's solve it together!

🎯 Product Management Evolution: Roles, Responsibilities & Future TrendsIn this insightful episode of Product Driven, Matt Watson and Jerel dive deep into the evolving landscape of product management, exploring the crucial distinctions between product managers, product owners, and project managers. They unpack how these roles contribute differently to software development teams and discuss why understanding these differences is vital for building successful products.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/🎙️ Episode Summary:Explore the transformative world of product management as Matt and Jerel break down the key differences between project and product mindsets. Learn why product managers focus on outcomes while project managers concentrate on outputs, and discover how AI is reshaping these roles. The conversation highlights the importance of product thinking in engineering teams and why software developers need to evolve into "mini product owners" in an AI-driven future.Key Discussion Points:The fundamental differences between product management and project managementWhy project managers may be less valuable in modern software teamsThe CPO framework: Customer, Problem, OutcomeHow startup founders embody the ideal product management mindsetThe evolution of product management roles in the age of AIWhy engineers need to develop stronger product thinking skillsChapters:00:00 - Introduction and Role Definitions02:31 - Project vs Product Management Comparison06:27 - Understanding Product Management09:13 - Scaling Product Teams15:18 - Product Manager vs Product Owner20:06 - The Future of Software Development22:17 - Product Management Specialization24:59 - Engineering and Product Management Integration🎯 Ready to Transform Your Product Journey?Don't miss out on future episodes packed with actionable insights and expert perspectives! Hit subscribe, enable notifications 🔔, and join our growing community of product-driven innovators. Share your thoughts in the comments below – what's your take on the future of product management?

🔄 From Hero to Leader: The Evolution of the Modern CTOJoin Matt Watson and CTO coach Adam Horner in an insightful exploration of the transformative journey from technical hero to strategic leader. Discover why successful CTOs must evolve beyond individual technical contributions to drive organizational success through strategic leadership.This comprehensive discussion examines the critical transition phases of technical leadership, from founding engineer to executive CTO. Through practical insights and real-world experiences, learn how to navigate the challenging path from hands-on problem solver to strategic business leader while maintaining technical credibility.🔗 Essential Links (Start Here!):Full Episodes: https://product-driven.captivate.fm/episodesConnect with Matt Watson on LinkedIn: https://www.linkedin.com/in/mattwatsonkc/Subscribe to our Newsletter: https://fullscaleteam.com/newsletterGet our FREE Ebook: https://fullscaleteam.com/productfirstteamsPowered by Full Scale: https://fullscale.io/Key Discussion Points:🎯 The four stages of CTO evolution💡 Transitioning from firefighter to strategist🔄 Balancing technical expertise with leadership⚡ Executive team integration strategies📊 Product-driven leadership approaches🌱 Building empathy across engineering teamsChapters:0:00 - Introduction to modern CTO challenges3:14 - Four stages of CTO development5:08 - Strategic thinking importance7:01 - Managing firefighting mode10:05 - Delegation and ownership14:29 - Executive communication strategies18:28 - Product focus importance21:56 - Engineering empathy development27:15 - Communication fundamentals30:38 - Closing thoughts and resourcesTransform your technical leadership approach through strategic thinking and business alignment. Join our community of forward-thinking technology leaders shaping the future of software development.