The Simple and Smart SEO Show

Holly Weidman is an SEO Consultant for Female Business Owners and Bloggers!Find Holly:WebsiteInstagramFREE SEO Checklist for Your Blog1.  Holly cautions against knee-jerk reactions to Google updates and recommends waiting it out before making changes.To understand what content Google will display, study its results and understand the different presentations it offers (e.g. a YouTube video, a snippet, an organic link)."Infinite scrolling" keeps people on Google longer, making them more likely to click on a result.2.  Holly  suggests choosing five to seven topics for pillar posts to make Google see you as an authority on a topic.For blog posts, interlinking (aka internal links) is important for Google and headings should be included that help readers skim through the content easily.Tracking metrics is key to understanding if efforts are achieving desired goals.3. Metrics to track in Google Analytics and Search Console:Page Views, and SEO performance (organic traffic).Audit past content is to evaluate reader experience (images, headings, etc.) Connect w/ B: YouTube, Website, LinkedIn, InstagramText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Laura Jawad is a personal trainer & birth doula and an SEO strategist for health & wellness pros!Find Laura:WebsiteInstagramNewsletter1. Laura discussed the advantages and disadvantages of online tools, including Chatbots (Chat GPT vs. Jasper), Surfer SEO and the Hemingway app.She noted the importance of fact-checking and avoiding generating false or offensive content.AI tools, like Jasper and Chat GPT, can save time and provide assistance for tasks, such as creating meta descriptions, headlines and alliterative content.Careful consideration should be taken when using these tools, since they  rely on the internet for their knowledge.2.  Laura's top four tips for using online tools for SEO copywriting:Address the tone of content to ensure it was written by a human.Verify that content is factually accurate.Run content through a Ai detector such as Hugging Face OpenAI Detector.Scan for plagiarism using Copyscape.Connect w/ B: YouTube, Website, LinkedIn, InstagramText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Meg Yelaney is a business mentor, podcaster, & speaker whose passion lies in helping women build businesses that allows them to thrive in their marriages as much as their bank.Find Meg:InstagramPodcastGuide to signing your next high ticket client1. According to Meg, In the beginning stages of an online business, many people feel like they don't know enough due to imposter syndrome.  When starting out, take advantage of having more intimacy you can have with each follower by welcoming them and asking how you can help or serve them.  Having knowledge but no confidence is common.2.  Meg's top tips for gaining confidence as an online business owner: Write down the evidence of why you are great at what you do. Create a folder on your phone with screenshots as reminders.Meg suggests getting strategic with time spent on social media platforms and not "friendzoning" yourself. 3. Meg's top tips to setting yourself apart:Develop a unique method to stand out.When coaching, it is important to understand that results may vary and one cannot control outcomes.Focus on one step at a time: start by getting clear on what you actually do.Stories that Stick is a great source of inspiration for creating emotional content.Connect w/ B: YouTube, WebsText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

This transcript has been machine-generated and has not been edited for errors.In this episode, we interview Jordan Gill, the founder of Systems Saved Me and the questions surrounding her site as her team switches hosting providers.1. Jordan talks about her business and its transition from offering VIP days to an even more expanded "life first" business approach. Jordan defines SEO as the ability to be found on the internet.Over the years, Jordan's team has built a strategy of ranking multiple domains for keywords they want to win.2. Jordan, Crystal, and Brittany review an SEO audit of SystemsSavedMe.com:  what's working well, opportunities for improvement and changes in the business.Jordan revealed her website had been "dead" for 5 years before they started making progress in January 2022.Jordan and her team focused on updating meta descriptions and alt text.Incidentally, Jordan was also adding backlinks from other websites to hers through a directory page on her site as well as podcast appearances.Jordan's team also "sprinted" a YouTube Shorts strategy which helped bring more traffic to her website.More about Jordan!Jordan Gill is a 7-Figure Business Strategist whose mission is for high-achieving business owners to prioritize rest without sacrificing revenue! She’s helped over 400 coaches and consultants work with clients only 4 days a month with VIP Days! When she’s not spreading the gospel of VIP Days, she’s working on one of her thousand-piece jigsaText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Welcome to part 2 of our SEO dictionary  episode where we cover 10 more common SEO terms!Share us with a friend!1.  SEO terms discussed today include alt text, domain authority/rank, headings (H1s and H2s), 301 redirects, and more.Alt text is used to describe images for accessibility purposes. URL stands for Uniform Resource LocatorsDomain Authority measures how trustworthy a website is.Headings are where keywords should be strategically placed to optimize SEO.Canonical URLs designate one page you want Google to index while similar pages won't be indexed.A 301 Redirect allows an outdated page URL to go somewhere else instead of being broken2.  Fun facts about how the internet works: Bots are behind the scenes, indexing and crawling to help gather and analyze information.Amazon owns most of the online real estate due to its serves, making money through web services.Anchor texts should relate specifically to the link they are connected to ... try to avoid generic phrases like "click here."3.  Organic search is becoming more popular as a result of new search engines such as you.com, which does not rely on ads for its results.Connect w/ B: YouTube, Website, LinkedIn, InstagramText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

We talk with SEO copywriter Erin Ollila about utilizing past content to create an off-site SEO strategy.Welcome to the Simple & Smart SEO Show!Share us with a friend!1. Erin O discusses the [ease and] importance of utilizing SEO on and off platform, including social media platforms.LinkedIn is especially important as it often appears second when searching someone's name on Google due to its high indexability.Social media platforms are prioritizing SEO, so content creators should be aware of this when creating their material.Search intent is more important than hashtags in terms of getting the right results on social media searches.2. Offsite SEO benefits can still be achieved even without having one's own platform.Be assertive and strategic with backlinks when appearing on other podcasts or shows.Showing up online in multiple places is an authority building tool that helps dominate search engine results pages for topics related to one's business.Offsite SEO efforts, such as those on podcast players and YouTube, can yield faster results than website SEO.3. SEO is vital for businesses to remain competitive during a recession.Offsite SEO has evolved from spammy backlinks to a pay-to-play system.Small businesses can still compete without paying for links by pitching content and writing guest posts. Copywriting and SEO intersect at this point because if searchers don’t feel a connection with what is being shared then they will keep clicking past it.For solo entrepreneurs who do everything themselves there is no distinctiText me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Today we are talking the connection between MESSAGING and SEO with Marisa Corcoran.Sign up for the messaging masterclass: Sept 26 @1pm, Sept 28 @ 8pm, or Sept 30 @10am.1. Marisa Corcoran encourages entrepreneurs to focus on creating a clear, specific message that will spark curiosity and get people following up out of interest.Marisa's signature program, the Copy Confidence Society, helps people uncover what to say and how to say it so they can attract their dream clients with words used on websites, social media posts, emails etc.B realized she was a copywriter while attending Marisa's Copy Chat Summit in 2020!Marisa  suggests using the Proton Pack Messaging Playbook which consists of four Ps (Person, Product, Purpose and Perspective) to help hone in on one's messaging. (She's giving it away FREE at her LIVE masterclass!)2. Listen as Marisa workshops Crystal's SEO offers.Marisa noted that people need multiple touchpoints in order to remember something or someone; this is why repetition is so important.Marisa shared two of her motifs: “The best copy cannot fix a muddied message” and “People make purchasing decisions based on what you're selling (something they want) as well as if you are the person they want to do business with."3.  Sign up for Marisa's Leave Them Wanting More Masterclass Details:LIVE! Text me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Today we are talking common SEO audit issues we've seen! Welcome to the Simple & Smart SEO Show!Share us with a friend!1. Common SEO Audit issues:Broken LinksMeta Description errorsLow Word Count404 pagesMultiple or missing H12. How they happen?Broken Links: when a user clicks on an online link that doesn't go anywhere.Meta Description: missing descriptions, duplicated ones or too long/short.Not having enough words on the page (maybe page is image-heavy).3. Make your URLs "SEO friendly" by: Including keywords separated by dashes.Avoiding  characters like ampersands, at symbols or exclamation points.Get insider Shopify Page Tips!4. What about content?Content should be scannable and helpful to the reader in order to rank favorably with Google.For blogs, aim for a minimum of 300 words.The length of content depends on what is already ranking for that keyword.Let us know what you think of the episode! Leave a text or voice noteApply for your own $99 SEO Site Audit!Connect w/ B: YouTube, Website, LinkedIn, Text me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Today we are talking Google Business Profiles: How they work and why you should have one!Welcome to the Simple & Smart SEO Show!Share us with a friend!Apply for a $99 SEO Site Audit!Leave a text or voice note1. Easy wins with Google Business Profile:Embedding a Google Map on one's contact page is recommended to make it easier for customers to find their location. Double check all information is up-to-date including prices and ratings/reviews as these can change over time.2. Interesting things we learned related to Google Business Profile:Searches for "where to buy" and "near me" have increased over 200% in recent years, leading to an increase of discovery searches.It is important to ensure accurate information on all platforms such as Yelp so customers can easily contact businesses via iPhone apps.3. Why Google Reviews are the most valuable reviews:Reviews should also be taken with a grain of salt as they can easily be fabricated or edited by businesses themselves. Google reviews typically tend to more accurate than other review sources since people have verified accounts through Google before leaving them.It's important to respond politely to reviews, even if they are negative. This will help build trust with potential customers. 4. Final thoughts about the artist formerly known as GMB (Google My Business):Ask Text me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!

Today we are talking SEO for blogging & SOPs (Standard Operating Procedures) for a smooth blog workflow w/ Dolly Delong, brand photographer & systems educator!Welcome to the Simple & Smart SEO Show!Share us with a friend!Apply for a $99 SEO Site Audit!Leave a text or voice noteDolly DeLong is a branding photographer & systems and workflow educator based in Nashville, Tennessee who helps business owners create their own SOPs.1. To optimize your website SEO, Dolly suggests: Understanding what words your ideal clients use when searching on Google so you can show up with relevant content that answers their questions Creating four different types of blog posts:  future focused, evergreen, trending topics & client features.2. Dolly's favorite SEO tools and workflow assistants:Lightroom: for meta tags & descriptions to images with keywords about who it's for/serving plus where it was taken or business name.Showit (website builder) for WordPress.Yoast (SEO tool) for WordPress.Facebook pixel code (for tracking and retargeting).UberSuggest competitor keyword research tool.3. Dolly has a free pop-up podcast that will be live at the end of January!Text me your questions or comments!Hey creative entrepreneur—does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by CrystalGPT: your personal AI SEO coach designed for busy, creative business owners like you.Crystal GPT walks you through what matters most for your website. Head to SEOin7days.com (with a 7!) and get started today—let’s make your brand easy to find and impossible to ignore. Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.Support the showBook a Shopify Store Strategy Call With Crystal! Want to follow up on what you've heard? Search the podcast! AFFILIATE LINKS:Start your Shopify Store!Get SurferSEO! Metricool (to be everywhere online, you NEED a social media scheduler!) Grid and Pixel Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!