The Masterful Coach cover image

The Masterful Coach

Latest episodes

undefined
Apr 2, 2025 • 49min

182. What You Must Know About Finances in Your Coaching Business With Mark J. Kohler

As a coach, you know the work you do is so impactful. And yet, sometimes it can be overwhelming to tackle the financial side, making it difficult for us to take our business seriously. Coaches understand emotions and people–that’s where we feel comfortable and why we gravitate toward this work. I’ve seen time and again with thousands of coaches that the business aspect can feel like a foreign language. If it doesn’t come naturally to you, you’re not alone! And you’re in the right place. Yes, you are a coach. And you are a business owner as well. Understanding your business and giving it your attention is essential to your success as a coach. If you're constantly worried about your finances and your business is disorganized, that affects how you show up for your clients. Running a business can feel scary and you may even feel some resistance to the idea, but trust me when I say that more certainty in this area is much closer than you think.  The first step is just to commit that you will get the clarity you need in this area. The lack of business confidence is common for new coaches, but those who are further along are not exempt from this either. I've had my business for 10 years and I still have to clean up certain pieces now and then.  It’s okay that it’s not perfect. Messy is okay too; as long as we continue to work on cleaning up and gaining clarity every step along the way. In this blog and podcast episode, you’ll get direction in this area so you can be a better coach and a successful business owner.Mark J. Kohler is a CPA, an attorney, a small business expert, a bestselling author, and a podcaster with millions of downloads. Mark makes it so easy to learn the things that he is talking about, and that's why I'm so excited to bring his business advice to more coaches who need it. Mark is experienced with bringing coaching into his business. He has hired life coaches for key people in his organization because he knows the significant impact of being more in tune with yourself. When business and coaching go hand-in-hand, the effect can be so powerful. Not only can your coaching help improve someone's business (even if you are not specifically a business coach) but your coaching will improve when you can get organized and fully accept your identity as a business owner.In this episode, we're going to go through all the steps to make this happen for you in a way that doesn't feel overwhelming–it just starts with taking the first step forward. When you can give attention to your business, it will free you up to serve your clients and accept the opportunities that are going to make you a more effective, highly skilled coach. How your business will make you a better coachWe’re going to focus on five steps that will help you take action in your business. When you take the right kind of action–not actions inspired by avoidance–you are going to build your confidence as a business owner. Being both a business owner and a coach is such a powerful thing. Your reality is going to change when you can feel this empowerment instead of the overwhelm. If you have an underlying, nagging anxiety about your business, this is going to affect your ability to be present for your clients. I want you to feel like being a business owner is a superpower to help you be a better life coach. When you can make money doing what you love and are passionate about, then you can help more people and you can go into your coaching calls more confident and less stressed about the financial and logistical aspects. It’s okay to feel overwhelmed–we all are sometimes. But I want you to know that the answers are there for you. You don't have to know everything right now, all you need to do is commit that you're going to figure this out. That’s why we’re taking this step by step. So let’s get into it.Step 1: Believe in yourself as a business ownerStep 2: Separate your personal finances from your coaching businessStep 3: Find the trifecta for your coaching businessStep 4: Establish your coaching business entity Step 5: Run a successful coaching business!You can read the full show notes here.Remember the power you have in your coaching businessNow that you’ve opened this new door as a confident business owner, it is important to remember the power you have as you seek assistance. When you are working with accountants and lawyers, it has to be a collaborative process where you can offer your input and get what you need. You shouldn't be made to feel stupid when you go to meet your accountant. That is not a relationship that is going to help you and your business. You have to feel empowered when you're working with them and have to have a sense that they have your back. This is your future. Don't let people-pleasing or a sense of obligation or not knowing how to advocate for yourself. Do not let that get in the way of you taking care of your future self. You are in control of your business and your ability to be a more effective coach.Decide to take ownership of your futureI hope that all of you are feeling more excited, empowered, and confident that you can do this. You do not have to know all of the answers and you certainly don't have to know them all at once. Just decide today that you will take better ownership of your business and your financial future. Continue to take whatever steps you need to learn and make it better. Remember, there are people out there who can help you. Just acknowledging that you can run a successful business is going to empower you as a coach and help you work better with your clients. About Mark J. KohlerMark J. Kohler isn’t just another CPA—he’s a wealth-building, tax-slashing, business-scaling expert who’s been helping American entrepreneurs succeed for over 30 years. As Senior Partner at KKOS Lawyers, Co-Founder of Directed IRA (ranked no. 391 on Inc. 5000), five-time bestselling author, Mark has been a trusted voice for small business owners nationwide. He’s been named Tax Advisor of the Year and been a guest for Fox, Bloomberg, The Wall Street Journal, Yahoo! Finance, NBC, Wharton School of Business, and the World Economic Forum in Davos. Mark’s Main Street Business podcast, Tax & Legal 360 events, social media platforms, and Main Street Professional Certification Program, help take the complexity out of taxes—enabling thousands to keep more money, grow faster, and build lasting wealth.YouTube: https://www.youtube.com/@MarkJKohler  LinkedIn: https://www.linkedin.com/in/markjkohler/  Facebook: https://www.facebook.com/markkohler/  X: https://twitter.com/markkohler  Instagram: https://www.instagram.com/markjkohler/   TikTok: https://www.tiktok.com/@markjkohler?_t=8jRTe91qjhz&_r=1 Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Mar 26, 2025 • 34min

181. Why Nervous System Regulation is the Key to Effective Coaching

Safety is essential to healing, but you may wonder… What does that even mean? (and what in the world does that have to do with effective coaching?…)After all, we are usually physically safe during coaching, right? However, cultivating emotional safety is a foundational piece of being a highly skilled and effective coach.Safety provides a container for emotional connection and creativity to happen. This includes problem-solving creativity. When we create this space as a coach, transformational work will happen. This is how we serve our clients to their full potential. The absence of safety in coaching means a client who is stuck, spinning, rigid, frustrated and ineffective. You may not have recognized this as the cause, but trust me - these are indications that your client is not feeling safe internally.  The good news is - you can begin to cultivate safety and teach them how to do the same for themselves. My conversation with Leah Davidson in this episode will help you understand the importance of coaching through the lens of emotional needs and the nervous system. That approach is what will help you create the safety needed to make coaching more effective for your clients. We’ll dive deep into understanding certain pieces of the nervous system and how it affects our and our client's ability to feel safe–so you can become a more effective coach in everything you do.The ripple effect of trust and safety in coachingAs any kind of practitioner, first and foremost you have to have a level of trust and safety within the relationship with your client for anything to work. That's why cultivating trust and safety is such an important starting point in the Master Coach Training program.We need environments where our nervous system senses safety in order to create better relationships, better connections, and better growth. At the core, it comes down to knowing ourselves better and understanding our nervous system. That’s when we can truly create safety within. Building a deeper understanding of the nervous systemOur nervous system tells us whether we are safe or in danger. That distinction in our body is based on past experiences, life, personality, and other factors. This is why it is so crucial that not only do you understand your own nervous system, but you help your clients understand their nervous system. The lens through which we view the world affects everything. As a coach, you could have every safety cue out there and say all the right things. But if a client is bringing the lens of danger, they are going to be looking around for that danger. It's important to know that our nervous system is shaped by thousands and thousands of experiences–and it's not always accurate. But it is always a factor in our and our client's ability to feel safe.We want to create safety in our coaching sessions to the degree that we can so our clients have the opportunity to understand how to create safety for themselves. That will play out in the areas that they're trying to change in their lives and help create a transformation.Understanding the nervous system will help you do your best workThere are so many opportunities to dive deeper into this. Master Coach Training pre-enrollment is open, and Leah Davidson has a phenomenal journal that walks you through understanding and regulating your nervous system.The more you know about your nervous system, the healthier it is. You will go into consults and sessions and your marketing with much less fear because you know it's going to resonate with some people, but it's not going to resonate with others. And that’s normal. Take this in. Read or listen to it over and over again. I cannot overemphasize the importance of understanding more about how your own brain and body work, and the same for your clients. It is a game changer–so let's learn all we can and do the best work.You can read the full show notes here.About Leah DavidsonLeah Davidson is a Certified Life Coach, Professional Resilience Coach, and Consultant. She is also a Speech Language Pathologist and has spent over two decades working in the area of Traumatic Brain Injury. She is also certified in Pain Reprocessing Therapy, EFT, and Breathwork. As the host of the Building Resilience Podcast and the creator of the Advanced Training for Nervous System Resilience, Leah focuses on helping people learn to befriend their nervous system, manage their mindset and cultivate resilience. She is passionate about teaching others how to resolve and prevent burnout, stress, and compassion fatigue. Leah lives in Toronto, Ontario, Canada with her husband Rob and they have a blended family with 5 children. She loves to learn, grow, hike, read, travel and spend time with friends and family.Website: https://leahdavidsonlifecoaching.com/ Podcast: https://leahdavidsonlifecoaching.com/podcast-2 Instagram: @leahdavidsonlifecoachingThe Resilience JournalConnect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Mar 19, 2025 • 35min

180. Creating Emotional Resilience as a Coach

Emotional resilience is often misunderstood, mischaracterized, and sadly, overlooked far too often. Understanding emotional resilience (and how to cultivate it in ourselves and others) is a vital skill for coaches. Not only does this help us guide our clients through overcoming challenges, but our ability to be resilient plays a huge role in running our own businesses, managing the inevitable ups and downs that come, and even our very abilities to coach our clients well. In this episode, my conversation with Melanie Fay highlights just how important resilience is, including the implications for you personally and professionally.  It’s so important in fact, that it is a core element of the Master Coach Training program. During the course of the year-long program, Master Coaches-in-training develop skills, capacity, and the habits of practices that cultivate emotional resilience long term. It’s one of my absolute favorite outcomes of the program. In truth, resilience allows us to show up consistently and steadily for our clients. What most people don’t talk about is how much the nervous system impacts our resilience (and that of our clients too). Knowing this, and truly understanding it, means solutions for you as a coach. There are many tools to help bring the nervous system into balance. And while resilience is often associated with “toughness” or “bouncing back,” it goes far beyond that. Resilience is deeply tied to self-connection. When we can connect to ourselves enough to be with the circumstances in our lives, developing resilience becomes easier for us and for our clients.Defining resilience and its role in coachingCultivating emotional resilience–in ourselves and in our clients–is so impactful. In order to fully understand its importance, first let’s clarify what resilience truly means. In the podcast episode, we talk about two key interpretations:The capacity to withstand or to recover quickly from difficulties; toughness.The ability of a substance or object to spring back into shape; elasticity.These are both valid perspectives on resilience that speak to two very different places within ourselves. There is no single path to resilience—the most important aspect is helping clients find their own way to cultivate and expand upon it.The first definition, “The capacity to withstand or to recover quickly from difficulties,” heavily relates to the nervous system. When we work with our nervous system–our embodied response to outside stimuli–we can stay more level and present. That is a crucial form of resilience. Create space for your clients to be who they areThe second definition of resilience, “the ability of a substance or object to spring back into shape,” highlights another essential aspect of coaching. When we create space for our clients to process pain, emotions, and challenges, we give them the ability to get back into alignment with their true selves.Resilience is not about clinging to difficult emotions or denying them; it is about allowing thoughts and feelings to surface without identifying too closely with them. The more distance they have from the circumstances in their lives, the better able we–as highly skilled coaches–are able to create a space of observation and acceptance where the client can see what they need. This allows them to experience the greater clarity and wisdom that will help them bounce back.Self-connection is the foundation of resilienceSelf-connection is a core principle of Master Coach Training. By the end of the program, our clients deeply know, trust, and connect with themselves.The entire training experience points back to self-connection: granting permission to be oneself, befriending the nervous system, and tending to personal needs. When we as coaches can be immersed in this process of better understanding ourselves, incredible growth emerges.By taking the time to understand our emotions, thoughts, and needs, we develop a strong and natural internal foundation for resilience. Imagine what you can do for your clients when you have this strong framework built within yourself. Highly skilled coaches who have fostered their own emotional resilience can better relate to their clients and help them build this internal muscle as well.You can read the full show notes here.About Melanie FayMelanie Fay is a certified EFT (aka Tapping) coach and gifted healer. She has taught in multiple advanced certifications as an expert guest, and is known in the coaching space as a unique asset to any training. She has helped hundreds of clients release blocked emotions, changing their relationship to their past, present and future as well as changing their relationship to themselves. She is known for her caring, authentic, and gentle approach to releasing long held stresses, emotions and beliefs. Tapping works beautifully combined with thought work by incorporating the body's response to new thoughts and actions. Through tapping we can discover and release old ways of thinking and behaving which no longer are in service of our goals or ways we would like to feel in our lives. As we unload (process) the weight and residue of unintentional thoughts and emotions, it becomes easier and easier to consciously make changes. Becoming increasingly free from the pain and fear from the past (which is stored in our nervous system) we more easily move toward and trust the good life we are wanting to consciously create.Website: https://www.melaniefay.com/Instagram: https://www.instagram.com/melaniewillsfay Contact: https://www.melaniefay.com/new-page-88 Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Mar 12, 2025 • 30min

179. The Bigger Picture of Holistic Coaching with Brian Berneman

As coaches, our central goal is to help our clients—this is the work we love, and to go even further, it's who we are as people. There are a few key things you can do as a highly skilled coach to truly prioritize your clients, and they are all connected to the holistic approach to coaching.In this episode, Brain Berneman offers great insight into understanding the integration of the work we do and the holistic nature of coaching. We talked in-depth about what that means—for you and your clients--and how to figure out what skills you need to be able to really help the people you work with so you don't miss the bigger picture of them as a whole person. The holistic approach to coaching accounts for the whole personMany clients seek coaching to improve one specific area of their life–whether it’s business, relationships, or personal development. However, often what they seek improvement with externally is connected to deeper internal aspects. Mental, emotional, and physical factors all play a role in shaping our experiences, and true progress comes when these elements are integrated. Skilled coaches can use one of these areas as an entry point, and then go deeper into a client's past experiences or nervous system responses to account for what is going on with the whole person. We need to offer this holistic perspective in order to guide those that we are supporting.A holistic view creates the best environment for your clientCreating a safe and inviting environment for our clients is something that highly skilled coaches know is essential to growth. This holistic approach is what truly leads our clients to feel cared for and know that we have their best interests at heart. Embrace and practice holistic and integrative coachingCoaching is not just about surface-level strategies—it’s about integrating all aspects of life to bring lasting change. By embracing a holistic approach, expanding knowledge, collaborating with other professionals, and continuously working on personal growth, coaches can provide the highest level of support for our clients. Our clients need a skilled coach who looks beyond the obvious and is willing to explore the full picture of what’s holding them back. So keep learning, stay open to collaboration, and walk the path yourself so you can guide others more effectively. Holistic coaching is truly a journey of integration, connection, and transformation.You can read the full show notes here.About Brian Berneman Brian Berneman is a beacon in the realm of conscious living, merging his foundational expertise in neuroscience with over 15 years of holistic wellness practice. Seamlessly blending ancient wisdom with modern science, Brian offers a unique perspective on well-being that resonates with audiences globally as they start their journey to wellness. Brian dedicated two years at the Ratna Ling Retreat Centre, deeply engaging with the teachings of Tibetan Lama Tarthang Tulku on Tibetan Buddhism, Yoga, and meditation practices. As the co-founder of Conscious Action and You Being You, he has cemented his commitment to promoting intentional, heart-connected living that improves overall health and mental wellbeing. At the core of Brian's work is a passionate mission: to guide individuals on their journey to a more mindful, balanced, and purpose-driven existence. Since 2019 Brian has been teaching at The Auckland University of Technology with a focus on Mental Health, Wellbeing, Social Change & Sustainability.Website: https://www.brianberneman.com/ Instagram: https://www.instagram.com/brianberneman/ Facebook: https://www.facebook.com/brianberneman YouTube: https://www.youtube.com/@BrianBernemanConsciousAction Podcast: https://www.brianberneman.com/projects Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Mar 5, 2025 • 21min

178. Beyond Thought Work: Advanced Mindset Coaching with a Holistic Perspective

Every coach knows how important mindset is for cultivating change–but great coaches have the ability to expand beyond thought work. So what truly sets highly skilled coaches apart? An integrative approach that combines mindset, emotions, and the nervous system into an integrative approach that meets clients where they are. Many coaches start with thought work because it’s powerful and effective. But on its own, it has limits. When clients struggle to change their thoughts, it’s often because deeper emotional or nervous system patterns need attention first. In this conversation with Crystal Hansen, you’ll hear how developing the skills to have this holistic approach not only improves client results—it strengthens your business by making you a more adaptable coach.After you listen to the episode, don’t forget to sign up for my FREE live webinar on March 10th at noon CT! We’ll go even deeper into mindset and developing a holistic perspective.The power and limits of mindset workMindset work has so many benefits–it’s often the quickest path for your clients to gain awareness, take ownership, and recognize areas where a shift is needed. When your client has the understanding that they can change their mindset, they realize the control they have over their life and circumstances. This power can feel so good! But thought work is not the answer to everything–it’s important to be aware of the issues this can bring up as well. If clients believe every problem can be solved by changing their thoughts, they may start blaming themselves when it doesn’t work. The truth is that not every thought is controllable. The nervous system plays a major role in how we respond to situations, often outside of conscious awareness. And when a deeper emotion is influencing our thoughts, that’s something we need to process–not “fix” or change. It’s essential to learn how to recognize when emotional processing should take priority. Highly skilled coaches who understand both can guide clients toward meaningful, lasting change.A holistic approach sets great coaches–and their businesses–apart from the restSkilled coaches need this broader understanding of the tools they can use to truly do their service justice. None of these strategies–mindset, emotional processing, or nervous system work–are better than another. What works for one client may not work for another. Lasting change comes from knowing how to combine them to serve each individual client. A holistic approach will allow you to personalize the work you do to help them move forward in their lives–this is what will set you apart as a great coach, and help your business continue to grow. If you want to explore the topic of going beyond thought work further, sign up for my live interactive webinar on March 10th. I’m going to teach specifically about advanced mindset work and this holistic perspective that will help your clients. I’ll see you there!You can read the full show notes here.About Crystal HansenCrystal is The Couples Conflict Coach™ She is a Certified Life and Marriage Master Coach with Advanced Certification in Relationship and Marriage Coaching. Crystal helps couples and individuals who feel disconnected in their marriage because of conflict and contention learn how to bridge the gap and create the relationships they’ve always wanted, but may not believe is possible.Website: http://crystalhansencoaching.com/ Instagram: https://www.instagram.com/crystalhansen_ Facebook: https://facebook.com/crystalhansencoaching Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Feb 26, 2025 • 35min

177. Money Mindset: Why Healing Comes First with Emily June Wilcox

“Money” is a loaded word (and a loaded topic) for most people in one way or another. For highly skilled coaches, it can feel tricky to balance doing the work you love with achieving financial goals. This is why you often leap to action–making new offers, changing your messaging, or increasing your marketing. In reality, the path to making money is much more holistic–and it starts understanding what’s in your subconscious when it comes to money.Emily June Wilcox wrote Wounds to Wealth to share her money-healing methodology and help women understand how their limiting beliefs about money are caused by deep wounds. Making more money has to start from within–if you focus your energy outward before doing the internal work, you’ll get stuck in a cycle that will not foster the growth you want. Emily shares stories and strategies to help you understand the concept and impact of money wounds and set you on a journey of healing that will make your money dreams a reality.What are the different types of money wounds? Emily defines six money wounds in her book:The money shame wound. You don't feel worthy of wealth.The evil money wound. You feel that being rich is bad or wrong.The hard money wound. Money just feels hard for you!The money trust wound. You don’t trust yourself when it comes to managing money.The safe money wound. You need a financial cushion to feel secure.The disappearing money wound. You feel like money is going to abandon you–here one day, gone the next.You can take the quiz to find your most prominent wound, though most people have three or four that are varying degrees of strength.How limiting beliefs about money impact coaches As a coach, your specific struggle with money will be unique, depending on what your “wound” is. This is why changing “money mindset” is not as straightforward as you might think. Two coaches could be at the exact same skill level, but one is comfortable charging much more, much sooner. Why does this come easily for some but not others? It has to do with your story and expectations around money.In the Master Coach Training program, we dive deep into certain questions to provide insight into why you aren't making the money you want: How comfortable are you making an offer? How comfortable are you charging? How comfortable are you accepting money?When you’re not comfortable with those things, it’s easier to focus on trying to fix all the details of your business and making adjustments. But your relationship with money is the most foundational piece. You can read the full show notes here.About Emily June WilcoxEmily June Wilcox is a wealth and business coach, #1 bestselling author, and speaker on a mission to help women entrepreneurs heal their money wounds, make more profit in business, and build passive income so they can experience true financial freedom and time freedom.She’s built two 7-figure businesses (an e-commerce clothing company and an amazon marketing agency) and now focuses on using energetics & strategy to help women build their fempires and walk the joyous path to millions.Emily hosts a Top 2% Global podcast – The Joyous Path to Millions and her work has been featured in more than 400 major media outlets including ABC, NBC, Fox, Associated Press, and Wall Street Times.Website: https://www.emilywilcox.com Money Quiz: https://www.moneywoundsquiz.comInstagram: https://www.instagram.com/em.makes.moneyFB: https://www.facebook.com/emilyjwilcox1 Podcast: https://podcasts.apple.com/us/podcast/the-joyous-path-to-millions-wealth-entrepreneurship/id1570469677LinkedIn: https://www.linkedin.com/in/emilyjwilcox/YouTube: https://www.youtube.com/@emmakesmoneyGet the book: https://www.woundstowealth.comConnect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Feb 19, 2025 • 32min

176. Coaching Through Change: Why Support Matters in Midlife with Jackie Swainson

Navigating change is the only constant in life! Yet, as human beings with a human brain… we often resist. It doesn't have to be this way.  In fact, with the right coach (who understands about how the brain and body work), we can move toward change in a powerful way. Often when women hit midlife, their world can slow down a bit. The biggest change we’re faced with is the question of “Who am I?” and “What is my purpose?”In this episode, Master midlife coach, Jackie Sawinson, offers her insights here on what midlife means for women and how to prepare to navigate the changes and unknowns we face during that time. Whether you're in midlife, you feel you're past it, or you feel you're not yet there, you’ll love Jackie tips and ideas for enriching your life and your coaching practice. Why is it so hard to face change?Change is inevitable and essential for growth, but it can still be so difficult to go through. Our brains love patterns. The way we think, feel, and react are patterns that are ingrained in us. Because of this, when we start to think that we might need to change, there's resistance. It’s normal to resist change mentally, physically, and emotionally because the disruption of routines and habits comes with the fear of who we are without them. The support of a coach makes a difference in midlifeWhen you are navigating both mental and physical changes in midlife, the support of a skilled coach when figuring out what is next for you is a big deal.As coaches, we know clients sometimes have to justify hiring someone to help us. But the support coaches offer is so beneficial, especially during a transitional time. With the right approach (holistic in nature), coaches create safe and accepting environments to have deep conversations and work through the challenges of change. It is so liberating to have someone to talk to someone whose job is to provide guidance and encouragement. This is why the Master Coach Training program is so focused on creating the right environment for each of your clients. Change is an amazing opportunity for growthChange doesn't negate our lives, it takes us to where we want to be. We need to change for ourselves, which then changes a lot of other things. Change is all around us every day. It's the one constant. When you remove the “weeds” of fear and anxiety that are preventing change, you make room for flowers and plants to grow in the garden that is your life. About Jackie SwainsonWhen I turned 50, everything that could happen did! And life suddenly was not what I had expected or planned. My youngest twin boys left on their missions, my husband started an addiction treatment program away from home and my son and his wife lost a new baby. I felt so alone. My family needed me, so I soldiered on, like I was “supposed” to do. But I didn’t have anyone present to minister to what I needed. I turned to my faith and my mom and dad and trusted friends. I journaled everything, and did come back to the surface. But along the way I experienced all the hard emotions, had to let go of some long held beliefs about myself, and step into change. It was a long, hard, but very rewarding process. And it is not over! I took this experience and used what I learned and became a Master Certified Life Coach so that I could help smooth the transition into this phase of life.I believe every midlife woman deserves a great life filled with joy, regardless of her circumstances. My experiences have fueled my mission to help you create the changes you desire. Let’s quiet the voices telling you you’re too old or forgotten. Instead, we’ll focus on creating a bright future – finding beauty from ashes (Isaiah 61:3). You’re not just surviving midlife. You’re about to thrive in it.Website: https://jackieswainsoncoach.com/Instagram: https://www.instagram.com/jackieswainsoncoach/ Facebook: https://www.facebook.com/Jackieswainsoncoach/ Find more meaning and joy in midlife journal prompts: https://jackieswainsoncoach.com/5-questions/ Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Feb 12, 2025 • 32min

175. Convert Clients Without the Sales Struggle with Kris Jones

It takes a lot of effort to run a business, especially when it comes to converting clients. On top of that, sales and marketing make many coaches uncomfortable–you just want to focus on doing the work that you love because you know you’re good with your clients. However, to work with people you truly connect with, you need a strategy to attract those clients without chasing them down.Today on the podcast, Kris Jones explains how easy it can be to convert clients so you can focus on doing what you love. She shares her “Less is more” approach to connecting with clients through storytelling in her new book, From Click to Client, and explains how to make your website the center of your marketing—so you become the obvious choice.4 steps to take you from click to clientKris outlines the 4 pillars of her book: mine, refine, design, and sign. Once you uncover your story through the mining for gold process, you can move on to refining that story and designing your website in the most effective way to convert clients. This all leads to signing the clients who will be a great fit, and who know you are the obvious choice for them.Step 1: Mine the gold of your storyYou know you have a compelling story, how do you bring out the most valuable elements to appeal to the clients you will connect with most? Step 2: Refine your messageTo fully craft your story, you have to polish the gold that you have excavated–this is the refining process. You edit out the noise and begin formulating the structure. This is where the “less is more” philosophy comes in. Step 3: Design your websiteThe way your story is presented on your website is extremely important to this process. Kris offers several tips to take your compelling, streamlined story and add elements to bring it to life without overwhelming a potential client.Step 4: Sign!This is where you get to reap all the rewards of steps one, two, and three. You sign clients and continue doing the work that matters to you–without the stress of sales!About Kris JonesMost coaches don’t have a marketing problem—they have a messaging problem. Your dream clients are likely visiting your website and quietly clicking away, not because your offer isn’t valuable, but because your story isn’t clear.After 23 years crafting stories for brands like Nike and Adidas, Kris Jones discovered a game-changing truth: a single, well-told story can replace all your marketing and double your revenue. As a hand-selected mentee of StoryBrand’s Donald Miller and founder of Red Door Stories, she’s helped hundreds of coaches transform their websites into 24/7 client-attracting machines.Her Signature Story-Selling System™ delivers real, measurable results:Scaling from $30K to $300K months300% revenue increases in under 90 daysPremium pricing with higher close ratesWaitlists filled—without ads or endless contentMarketing overwhelm ends when you tell the right story. Let Kris show you how.Website: https://www.reddoorstories.com/Instagram: https://www.instagram.com/reddoordesign/Facebook:https://www.facebook.com/reddoorportland/?fref=tsLinkedin: https://www.linkedin.com/in/reddoordesigns/Youtube: https://www.youtube.com/@reddoordesignPrivate Podcast: https://www.reddoordesigns.com/profit-storiesConnect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Feb 5, 2025 • 24min

174. Create a Plan of Action for Your Clients That Actually Works

When someone has a plan of action behind a goal or a desired outcome, they are more likely to achieve it. One of the things we want most for our clients is to be able to help them accomplish the change they seek through coaching, but creating a plan of action that actually works comes with challenges.In this episode, you'll develop a deeper understanding of why a plan of action is so important and what it means for your business now and long term. We will go through the elements of an effective plan an effective plan and how to create tangible, actionable steps your clients will follow through on.You can read the full show notes and access all the links here.How do you create a plan of action for your clients that actually works? When it comes to making action plans for clients there are many challenges that can arise.The goal is not tangibleYou struggle to keep your client on trackYour client resists goal setting altogetherWhat is the 4-part framework?1. Cognitive work. As coaches, we need to have an understanding of cognitive patterns and mind mastery when it comes to our clients. 2. Emotional resiliency. An understanding of how to be with your client and their emotions is crucial to this process. 3. Understanding of the nervous system. Greater resiliency and regulation are difficult to create when your client does not have nervous system awareness or connection to themselves.4. Creating aligned action. There is so much power in having a solid and clear plan of action that is supported with mind mastery, emotional resiliency, and understanding of the nervous system. 3 elements of an effective plan of actionThe 4 part framework for creating lasting change will help you understand how to make the change, but how can you implement this in a plan that your client will be able to stick to? There are three elements to a plan of action that works:Clarity and commitmentMastery of mindset and emotionAdaptable aligned actionAdditional resources for creating a plan of action that worksFor an even deeper dive into this topic, you can watch a goal setting and productivity webinar and complete the accompanying success guide with simple prompts to help you approach creating a plan of action.Connect with Molly ClaireMolly's Website: MollyClaire.ComMaster Coach Training 2025 Application Open Have a question or thoughts about the podcast? Don’t hesitate to contact Molly at:Instagram | Molly Claire Coaching IGmolly@mollyclaire.comFacebookMolly’s book: The Happy Mom Mindset: mollyclaire.com/bookPlease help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.
undefined
Jan 29, 2025 • 46min

173. How to go from Salesy to Genuine Human Connection with Nic Cramer

Mastering Sales Through Human ConnectionFor so many entrepreneurs who are starting out, it can seemdaunting to figure out how to make a sale without being salesy. It is essentialto understand that selling is serving and how to do it in a way that does notpush people into anything. Your job in sales is to build a human connection andhelp people to make a decision.Embracing Human Connection in SalesThe first thing to learn about sales is that sales are nottransactional. We are learning how to engage people to do something that theymay not want to do, but that gets them the result they are looking for. Peopleare not buying the thing we sell; they are buying the outcome and the result.Building a human connection and listening to what people are looking for allowsyou to help people decide whether to engage or not.The Power of ListeningAs salespeople, the goal is to step back from being overlyinterested in showcasing what we have to offer and instead focus on beinginterested in what the client needs. We want to be interested in them, not showoff how interesting we are. The conversations are not about you and what youhave to offer; they are about the client. By asking the right questions andbuilding a genuine human connection, you discover what truly matters to themand position your offer as a solution to their specific needs.Coaching Through ConversationsSales conversations mirror coaching sessions in many ways. Bothrequire the ability to guide individuals through uncertainties and help themreach clarity. You are not pushing someone towards a yes or a no. You aresupporting them in exploring what feels most aligned with their goals. You wantto help them make a decision that they feel good about.About Nic CramerNicole Cramer is a distinguished Sales Conversation Coach,Keynote Speaker, and Corporate Sales Trainer, celebrated for transforming salesthrough human connection and strategic language. As the former #1 salesexecutive nationwide at a Fortune 500 company, Nicole now channels herexpertise into coaching, where she empowers sales professionals andentrepreneurs to excel. Her approach focuses on integrity and the art ofconversation, enhancing clients’ ability to close deals and build lastingrelationships. Based in Nashville, Nicole leads TNC Speaking and Coaching, andhosts both a popular YouTube channel and a podcast, making her a prominentvoice in sales and wellness communitiesNic’s WebsiteConnect on InstagramAccess full show notes and all linksFree Masterclass: How to Create a Plan of Action for your Clients (that actually works!)

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode