[00:00:00] Molly: All right, coaches. I'm so thrilled to have one of my master coaches in training here and also advanced certified coach Midore Midore. Welcome. Thanks for being here. [00:00:14] Midore: Thank you for letting me be here. I'm so excited to share my experience with you and your program. [00:00:23] Molly: I know. I'm so glad to have you here because we've, we've worked together for a while now, and it's just been really fun to watch you.Grow and evolve as a coach and just your expanded abilities. And of course, we'll talk about this more and get you all up to speed on what we're talking about. But, you know, Midore, as we're diving into this conversation, I'm thinking about some of our recent case study calls where. You're bringing a client situation and you're asking questions.And it's just been so fun to see how, um, the way that you are understanding your clients and navigating the challenges that come up with them. It's almost like there is not only is there a greater skill level for you. But you have that confidence right alongside it, and you're able to see more things going on with your client more easily and more quickly, which is just really fun to have seen that all I'll come to light.So, yeah, so glad to have you here. So tell, tell my audience, um, who are you as a coach? What do you do? Who do you focus on? [00:01:38] Midore: Yeah, I am a holistic life coach, and I dedicated to empower purpose driven individual to expand their vision and achieve meaningful goals. And my focus is on helping clients deepen their self connection, manage their time and energy and establish boundaries that align with their core values.So that it transform their obstacles into opportunities for lasting change. [00:02:17] Molly: Yes. I love it. And I think, you know, as you were, as you were talking Midore, and I'm thinking about, I think this idea of being a holistic coach, a lot of people hear that word. And sometimes they think about holistic physical health.They're thinking about supplements. And I think that, That's why it's really important, I think, as we're using this word to talk about what that means. And for you, it means this whole person approach, right? That we study and master coach training. And, um, and as I was listening to, to you share what you do and thinking about some of your clients that you are working with to achieve goals, it's so evident that.You are taking the time to create that self connection with them. And you're really taking a, a big picture, look at what's lacking for them. And then you're really able to help them fill the gaps in all of those areas, which is much different than just having kind of one approach and one tool only that you can use with a client.[00:03:19] Midore: I, um, myself being in your program and really understanding what my values are. And then when I really dialed in what they are, that decision making became so Much easier than ever before and ever since I have that tool I am able to Make a decision quickly. I am able to set the boundaries better and Communicate with the loved ones so much more effectively.[00:04:02] Molly: Yeah. I love that you brought that up because, um, and in just a minute, I need to make sure to flag this in my mind as I'm, as I'm talking with all of you and having this conversation with Midore, because I want to tell you a little bit about how Midore, uh, first came to master coach training, but. You know, as you were talking Midore, I love that you brought up this key element of the self work in master coach training, because I talk a lot about the four components, which is safe and effective thought work, emotion focused work, the nervous system and action focused strategies.And those are for sure, those four fundamental pieces. And underneath all of that in the work we do is, are some of these core concepts in master coach training. And one of them first and foremost is really a deeper understanding of self and connection with self. And, um, and what I love that, that you just highlighted Midore is that.For you, as we have done that deeper work, that self work, all those things that, that people come to a coach for help with, right. Making a decision, setting boundaries, managing their time, all of those things become easier because of that strength of foundation. And then, as you were talking about your clients as well, um, You know that what an amazing tool to not only be able to speak to thoughts, emotions, nervous system and actions, but to be able to have a process that is so profound that your clients are able to.Really just be more clear on what they want and therefore make decisions much more easily. [00:05:55] Midore: Yeah, I do help them clarify that at the beginning of my relationship with my client and that has been, um, um, significantly, um, a game changer. Um, In my relationship with my clients and their relationship with themselves.[00:06:18] Molly: Yes, yes. Oh my gosh. That relationship is such a big deal. I want to come back to that. So I'm going to back up just a minute for all of you. So when Midore first, when you first came to me, you were, you came for advanced certification in motherhood and family life coaching in part, because you felt Lacking in the, the knowledge of the motherhood space, right.And wanting to, to be available for your clients in that way. [00:06:46] Midore: I. I never, um, uh, biologically have any child and, but I have clients who are mothers and grandmothers. I always felt this feeling of, I don't deserve to, or I'm not. Good enough to teach or coach them. [00:07:13] Molly: And [00:07:13] Midore: then even though I power through the, with the thought work, [00:07:18] Molly: I can [00:07:18] Midore: do this, but deep down there was that hidden emotion sometimes that peeks through.I wanted to be able to coach anybody with more confidence. [00:07:34] Molly: Yeah. And I think what's so relevant that Midore is bringing up, all of you listening, thinking about. I think sometimes we can think that the answer is just to have more, maybe knowledge about motherhood or more knowledge about goal setting or more knowledge about whatever it is we're helping our clients with.And then also we can have like the flip side of this where we think, Oh, well, we don't really need to know more. We just, we need to close that gap on our confidence on our, you know, trust the tools that we have and trust what we know. And what I think is much more accurate to say is that for, for all of us, me included, there are going to be knowledge and skill gaps forever, right?For the rest of our career. And so I think it's more helpful to, to look at and think about what are the things I need to know and learn? What are the skills and how can I also understand and get support in Closing my own confidence gap and, and really having some attention to and resolution of, um, those emotions, right.That are keeping me from feeling fully capable. So I think it's important to look at both and that's really what we do in, well, in advanced certification and master coach training as well. [00:08:54] Midore: Yeah. One of the things that really helped. Helps me, um, all the time that you ask me or you say things like, find a way to support you.What do you need to support? You doing this and that and so forth and that gives me a permission to Care for myself as a result. I'm able to find the solution faster Webinar Sign UpAccess Full Show notes

Five Truths about the Life Coaching Industry in 2024Have you heard whisperings that the coaching industry is overcrowded and that the "life coaching bubble has burst?"  If so, you're not the only one hearing this rumor.  Today, we are going to talk about what's really going on in the industry and what you should be focusing on as a coach in 2024. The Booming Life Coaching MarketThe life coaching industry is booming!  Yes, that's right.  The US life coaching market was valued at $1.5 billion in 2022 and is expected to surpass $2.29 billion in 2032 (Vision research reports). Also, the industry's revenue grew from $2.85 billion in 2019 to $4.65 billion in 2022, representing a 60% increase.  So why are some people concerned that it's become overcrowded, making it harder for coaches to succeed?  Why are people worried that the so-called "life coaching bubble" has burst?  In this post, we'll explore five truths you need to know to understand the reality of life coaching today, including a few misconceptions that are perpetuating the rumors and fears. Truth #1: Growing Demand for Personal DevelopmentThe demand for personal development services, including life coaching, is on the rise. With increased awareness around mental health, productivity, and holistic well-being, more people are seeking out life coaches.The global coaching market was valued at over $2.85 billion in 2022, according to the International Coaching Federation (ICF), and has been growing steadily for years.Think of the life coaching industry as the fitness industry. As more people become conscious of their health, the demand for personal trainers increases, even though there are more trainers entering the market. Similarly, as people prioritize their emotional, mental, and spiritual well-being, the need for coaches continues to grow.Truth #2: Life Coaching Specialization is ThrivingWhile the term "life coach" might seem broad and crowded, specialization is where many coaches are finding success. Coaches who focus on niche areas such as executive coaching, relationship coaching, or mindset coaching are thriving.  What I love about the work I do with my own Master coaches in training is that they are able to specialize and stand out as they create a program, but they are learning the fundamentals of a well-rounded approach.  When you can have an understanding of the whole person in front of you and what they need from a mindset perspective, emotion work, action strategies that work, and even the nervous system - it allows you to dive deep into your chosen specialty and truly stand out with results. According to a report by ICF, 62% of coaches now offer niche-specific services. This specialization allows coaches to differentiate themselves and serve specific client needs.Consider the medical field: while there are many general practitioners, specialists like cardiologists or neurologists can focus on a particular area and are often in high demand. Life coaching works similarly, with niche coaches standing out and finding their market.Read the full show notes and access all links

Big Coaching Myths that are keeping you from highly effective coaching.It is so important to have effective coaching. Of course, we want to help our clients, and that is why we are in the coaching business. Effective coaching also impacts your business's bottom line and is more impactful than you may have realized.Effective Coaching: Results Get ReferralsAccording to a Nielsen Trust in Advertising Report, 92% of consumers trust recommendations from friends and family over any other form of advertising.In order to grow your business, you do not need to be a master of marketing. Marketing is a very important part of the equation, but when you are providing truly effective coaching that is creating real change in your client's lives, it opens the door to more meaningful connections through referrals.Effective Coaching: Results Get RenewalsPricewaterhouseCoopers (one of the largest professional services networks in the world) conducted a global study that found that 96% of clients are likely to repeat a coaching experience if they achieved positive results.Not only does creating results for your current coaches open the door for new referrals, but when you are working with a coach and able to help make meaningful changes in one area of their business, they will likely not want to let your relationship go. They will want to continue your work together. And you get to continue to watch your coaches grow.What is Coaching Effectiveness?There are many myths about how to gauge your effectiveness as a coach, which, if you are stuck in the cycle of believing, can actually prevent you from becoming a more highly skilled coach. Here are a few of these myths and how to break free of those thoughts.Myth #1: You can't control your client's resultsTruth: You have more of an ability to influence your client's growth than you realize.A Gallup study on workplace performance shows that 70% of the variance in team engagement is directly related to the quality of the manager or coach.The more skilled you are as a coach, the more progress your clients will make. In turn, you will get more referrals and renewals.Myth #2: Every problem is a thought problemTruth: Thought-work/mindset work used in isolation can be detrimental. (link to that previous blog post)If you are only focused on thought work with a client, you are missing out on key information that will lead you to effective coaching. Being a safe and skilled coach requires you to look at the "whole person," taking into account your client's thoughts, emotions, nervous system, and behavior patterns and looking at how they all intersect. Looking at thought-work in isolation can be detrimental. Access Full Episode

Explore the traits that make clients difficult, from resistance to emotional disconnection. Discover how these behaviors often stem from deeper issues tied to their conditioning. Learn to view these clients with a whole-person approach, focusing on their nervous system's responses. Techniques for effective coaching include understanding individual needs, practicing patience, and connecting in unique ways—think of it as navigating a challenging mountain climb. Why label them difficult when there’s so much more beneath the surface?

Delve into the pitfalls of relying solely on thought-work in coaching. The discussion emphasizes the importance of emotional connection and body awareness for effective transformation. Personal stories illustrate the struggles many face when trapped in cycles of self-criticism. Discover the crucial role coaches play in recognizing their clients as whole individuals. The discussion advocates for fostering genuine relationships, emphasizing self-acceptance to encourage profound personal growth.

Redefining success is an empowering process that leads to genuine fulfillment. By embracing internal journeys, focusing on intrinsic motivations, and valuing inherent worth, individuals can break free from societal pressures and achieve a more balanced and meaningful life.Redefining success begins with Unlocking ConfidenceConfidence is a cornerstone of personal and professional success, yet many struggle to define or cultivate it.Confidence and success are two words often thrown around in the world of coaching and personal development. However, their true definitions go beyond surface-level interpretations. Delving deep into these concepts can reveal profound insights and strategies essential for coaches and their clients. This blog post encapsulates a recent enlightening conversation, providing valuable takeaways for those seeking to transform their approach to confidence and success.What is True Confidence?Confidence often feels like an elusive quality that many strive to define and cultivate. Rachel Brooks says it's not just about exterior accomplishments or outward appearances. True confidence starts within.Rachel elaborates that real confidence is about sifting through life experiences to discern what serves us in the present moment. It's about validating what's inherently valuable and beautiful within oneself, something easily dismissed in the rush of daily life.The Journey WithinConfidence, like many admired traits, starts from within. This journey often involves rediscovering and nurturing an inner spark that life's challenges might have dimmed. Individuals can gradually transform their external realities by focusing on what's within.The Power of StruggleThe butterfly's struggle to escape its cocoon is a perfect analogy. This struggle is not just a hardship but a necessary process that enables the butterfly to develop strength. Similarly, life's challenges, traumas, and societal pressures shape us as individuals and can lead us to evolve into more confident and capable versions of ourselves.Redefining SuccessThe concept of success often correlates with achievements and external validation. However, we challenge you to redefine your definition of success and focus on the importance of fulfillment.Fulfillment is subjective and varies from person to person. It's an art that requires introspection and alignment with one's core values and purpose. Rather than working to acquire accolades, focus on finding genuine fulfillment in your daily activities. Redefining success by focusing on what brings you joy is part of how you can uniquely bring your gifts to your coaching clients and others.About Rachel BrooksRachel Brooks is a multi-passionate entrepreneur, speaker, author, and podcaster. She founded and created "The Confident Woman," a lifestyle and media brand focused on empowering and equipping women with the tools and resources they need to create lasting change from within. Her journey and expertise provide a solid foundation for her message: true confidence comes from within, and every woman has the potential to rediscover and amplify it.Rachel's WebsiteAdditional ResourcesStrategies To Expand Your Coaching Tool BoxMaster Coach TrainingAccess all links and read the full show notes

Empowering Coaches Through Emotional Resiliency and Nervous System MasteryCoaches today face a unique challenge in balancing their passion for helping others with the pressures of managing a business and personal life. Emotional resiliency and nervous system regulation are vital in achieving sustainable success as a business coach and in your personal life. Understanding the Importance of Emotional Resiliency in Your Nervous SystemEmotional resiliency is more than just a buzzword; it is the foundation of effective coaching and personal development. Coaches often operate under the assumption that sheer willpower and a positive mindset can overcome any obstacle. However, emotional resiliency involves a deeper connection to oneself, recognizing and managing emotions, and building the capacity to navigate highs and lows gracefully and efficiently.The Journey from Law to CoachingMichelle transitioned from practicing law to becoming a master coach, a journey deeply influenced by her experience with burnout during the pandemic. Her story echoes the experiences of many coaches who find themselves overworked and seeking a more balanced, impactful approach to their careers. Michelle realized that serving others while neglecting her emotional and physical well-being was not sustainable. This pivotal moment led her to explore life coaching and develop a passion for helping moms regulate their nervous systems.The Role of the Nervous System in CoachingThe nervous system is crucial to how individuals experience and respond to stress. Learning to regulate the nervous system can transform personal and professional lives. Coaches and their clients often operate from a place of survival brain—a state where stress and fear dominate decision-making processes. By focusing on regulating the nervous system, individuals can create a sense of safety, leading to more effective communication, better decision-making, and overall well-being.Mirror Neurons and Emotional ConnectionMirror neurons are responsible for the subconscious imitative behavior seen in humans. For example, when a person smiles or nods, those observing are likely to mimic these actions without conscious thought. This phenomenon is particularly significant in coaching and parenting, where the emotional states of coaches and parents are mirrored and internalized by clients and children.About MichelleHey Friend, I'm Michelle. Law professor turned master life coach and podcaster with big dreams, growing kiddos, and the world's sweetest husband. I'm passionate about teaching you how to regulate your nervous system. My Mission is to support women in overcoming anxiety, overwhelm, and burnout. So, kick that mom guilt to the curb. Say goodbye to the exhaustion and overwhelm. Learn how to unlock the stress cycle. This is about a better, healthier you.Michelle's WebsiteAdditional ResourcesAre you curious about improving your leadership skills? Join the Coach Certification and Leadership Training Program and not only improve your skills, but start implementing effective, long lasting change. Access the full show notes and all links

How your coaching program can increase results, sales, and profits. Have you ever noticed that the coaching industry is like the wild-wild West?! There are no rules, and no regulations, and things can get a little out of hand to be honest. In fact, just last week I saw a coach’s sales pitch that made me sick to my stomach. The promise? To heal deep emotional wounds in 90 days or less, discouraging people from doing EMDR and other therapeutic practices that are evidence-based. Listen, coaches, this DOES NOT need to be discouraging. We can see this as an opportunity to rise and make the coaching industry better. Educate yourself, Learn all you can. Be a safe and ethical coach. There are good reasons that Master Coach Training (and every coach training and program that I offer) is holistic. This means we are taking into account the “whole person” view of your client. When you can understand more about the nervous system, emotional processing, and safe cognitive coaching practices- you can be incredibly effective and hold your head high. Today’s post is focused on how your unique coaching program can bring a little structure to this wild-wild west. Your program can distinguish you from the work a therapist or other mental health professional does. It can also bring clarity to your potential clients as to how you help them. Many coaches have a more “open” process and struggle to define it with a program. If this applies to you, you might be surprised at how a structured approach can be more open than you realize, while creating phenomenal results.  What is a coaching program? Why is it important? How do you get started with creating it? In one of my signature offers, Create Your Killer Program (CYKP), I walk my clients through the process step-by-step of creating a unique program. Creating a program is much simpler than you may realize, but when so much is unknown, it can be overwhelming. Let’s talk about 5 reasons you need a clear coaching program.   Most people don’t know what coaching is. “Coaching” is a catch-all term for various types of services. Consulting, business advice, emotional processing, and mindset work; are just a few categories within the coaching umbrella. While it’s becoming more popular, you must assume that most people don’t know what you do, and (more importantly), they don’t know what it means in practical terms for them. When people feel uncertain, they won’t buy. A clear, specific program with a strong marketing offer will communicate to people what results they will get from working with you. It will take what is vague and intangible, to something much more concrete. In CYKP my clients create a clear program, but also a clear marketing statement for it - it makes all the difference!  When you sell coaching, you are selling nothing.  Few people are looking for coaching, many people are looking for help in solving their problems.  When you have a clear coaching program set, it helps you define and refine how you speak to your ideal clients. With no clear program outlined, many coaches find themselves stumbling over their words to explain to people what they do. This breeds insecurity, imposter syndrome, and a pile of regret and embarrassment after a conversation. A clear program gives you words to speak and a plan that your clients can understand.  People want change and it IS possible. The fields of neuroscience and positive psychology are revealing more each day about what is possible to create lasting change. We now understand that even as adults, we can create greater neuroplasticity in our brains. This means we can continue to adapt and change how the brain is working - and make sure it is working for us. Create a program that supports these permanent changes with your client - it impacts their entire life with a huge ripple effect! We dive into the elements of an effective program in CYKP. Those foundations make a big difference when it comes to giving your clients results.  A coaching program can differentiate you from therapy. I always say there is a distinct line and also a completely blurry line between coaching and therapy. Why? As coaching, we are supporting positive mental, emotional, and behavioural changes. There will naturally be crossover and I believe that coaching and therapy done well can have a beautiful partnership. Sometimes simultaneously for your clients, and sometimes one after the other. The distinct line comes when you recognize trauma, personality disorders, or other mental illnesses that are outside the scope of your practice. By clearly defining your program and the language around it, you can show the difference between the repair of therapy vs. the growth and forward motion of coaching.  The right coaching program will make results inevitable (and trackable).  Many coaches who come to me have more of an “open style” of coaching where throughout the coaching relationship there is a flow of topics and progress that were never anticipated. For this reason, many coaches resist creating a program, or they simply struggle to understand how to begin. I highly recommend that every coach create a clear program, with trackable milestones, and build in complete flexibility and options to personalize. After all, THIS is what coaching is all about! AI and Google searches contain more answers to life’s problems than any of us can digest! Your clients want personal help and support, and you (not ChatGPT), can give them to them. In CYKP, I teach a unique process to ensure that you can always “adapt and tweak” whatever you’ve created. Once you have the fundamentals of your program, the possibilities are endless, even about how you deliver the content - 1:1, course, group offering - it’s all a variation of the same thing. 

The Benefit of Client Testimonials: Capturing and Leveraging Client ResultsClient testimonials are a key component to coaching success. In the ever-evolving world of coaching, creating an impactful and successful practice requires more than just passion. It involves a strategic approach to capturing and leveraging client results. This conversation delves into actionable insights on how coaches can enhance their practice by focusing on client outcomes and continuous improvement.Embracing the Power of Client ResultsSuccessful coaching hinges on helping clients achieve tangible results. By actively showcasing these results, coaches can attract more clients and reinforce the value of their services. This process begins with a deep belief in the coaching methodologies employed. It's crucial to constantly develop and test frameworks to ensure they deliver the promised outcomes.The Importance of Client TestimonialsSome coaches might feel uncomfortable asking for testimonials, but it's a vital step in building credibility. Establishing a formal process for requesting feedback can make this easier. Coaches can gather detailed and authentic client testimonials by embedding feedback requests within the coaching timeline, particularly during high-momentum phases.Highlighting client successes through testimonials, especially those acquired informally and authentically, can add significant weight to a coach's reputation. Real-time grabs from client interactions or direct feedback provide credible, relatable proof of impact.Overcoming Common PitfallsA common misstep for new coaches is seeing the conclusion of a coaching container as the end of the relationship. Continuous engagement and nurturing relationships post-container are crucial. This includes discussing future work and potential renewals throughout the coaching period. By doing so, coaches can transform what might feel like an awkward ending into a seamless continuation of service.Building a Framework for SuccessCreating a structured coaching framework is essential. Original and proprietary methodologies set coaches apart in a crowded market. Regularly testing and refining these frameworks with real clients ensures they remain relevant and effective.Furthermore, sharing results within and outside the coaching community via newsletters, social media, and podcasts builds trust and showcases the coach's ability to drive transformations. Just as shoppers rely on Amazon reviews, potential clients look for social proof before committing.About AmandaAmanda is a certified Master Coach and Framework Building “Ninja.” She helps coaches grow profitable coaching businesses and create their own proprietary framework so they can stand out in a crowded industry. She’s the host of the top-ranked “Best Damn Coach” Podcast and the creator of the Framework Builder Lab and Best Damn Coach community. She’s a mama of two, wife to a fellow entrepreneur, and loves to lift weights, run, watch sports, and take naps.Amanda's WebsiteAdditional ResourcesBuild your coaching confidence with Level 1 Master Coach TrainingAccess full show notes and all links

Welcome to a deep dive into the world of emotional resilience and coaching.The ability to navigate emotions effectively is the difference between thriving in relationships, overcoming setbacks in business, and fostering deep transformations in clients' lives.Understanding Emotional ResilienceEmotional resilience is crucial for showing up in the best way in relationships and avoiding the rollercoaster of emotions that can strain connections. It empowers individuals to handle challenges in business, moving forward confidently instead of quitting when faced with setbacks. For coaches, it ensures the delivery of transformative changes that enhance clients' well-being across various aspects of their lives.The Importance of Emotional Resilience in Coaching ProgramsEmotional resilience is a core component woven through various training programs, whether it's basic coach certification and leadership training or advanced holistic master coach training. As life presents significant challenges, understanding the interconnection between thought patterns, behaviors, and emotions becomes imperative.Strategies to Build Emotional Resilience1. Recognizing and Naming Emotions: Notice emotions, write them down, and vocalize them. This practice helps increase emotional capacity.2. Utilizing EFT/Tapping: Emotional Freedom Techniques (EFT), or tapping, aids in managing emotions, allowing individuals to build emotional tolerance gradually.3. Incremental Growth: Building emotional resilience is a gradual process. It involves committing to small steps daily to expand emotional muscles, supported by effective tools and guidance.Case Study: Transformative Power of Emotional ResilienceOne client struggled with the emotional reactivity of her child, reflecting her lack of emotional support as a child. By increasing her emotional capacity, she found more patience and understanding, leading to improved relationships at home and enhanced focus in her business. This led to a profound sense of peace, reducing stress levels in both her personal and professional life.Resources for Further LearningA recommended resource is the book "Running on Empty" by Dr. Jonice Webb, which addresses emotional neglect and provides insights into managing one's emotional world.Commit to Building Emotional ResilienceEnhancing emotional capacity is essential for effective leadership, coaching, and personal development. Commit to small, consistent actions to develop resilience, fostering the ability to handle emotions and create lasting change. Emotional resilience is the foundation of effective, compassionate, and impactful personal and professional life. By integrating these strategies and committing to continuous growth, the journey toward resilience begins today.Additional ResourcesMaster Coach Training ApplicationLevel 1 Coach Certification TrainingRead full show notes and access all links