The Internet Marketing Podcast

In today's episode of the Internet Marketing Podcast, Andy is joined by Greg Gifford, Vice President of Search at DealerOn and frequent BrightonSEO speaker, to talk about Local SEO. On the show you'll learn: How Local SEO is different from traditional SEOThe most important Local SEO updates over the last yearGreg's tips for doing Local SEO wellThe biggest pitfalls with Local SEOHow voice search and home assistants will affect Local SEOPlus as usual, Greg provides his top tip/key takeaway. If you'd like to connect with Greg you can find him on Twitter here and you can find his posts on Search Engine Land here & on the DealerOn blog here.  Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Doug Sandler, founder of Turnkey Podcast Productions to discuss how you can take advantage of new media.On the show you'll learn:Why people aren't taking advantage of new media correctlyWhy new media is all about engagement and communicationThe importance of relationship buildingTips for promoting your podcastHow to be high touch in a hi-tech worldSome of the small habits you should try and introduce into your lifePlus Doug provides his top tip/key takeaway.If you'd like to connect with Doug you can find him on Twitter here, you can find the Nice Guys on Business Podcast here and our special page here.  Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Michael King, Managing Director at iPullRank to discuss Modern SEO.  On the show you'll learn:If technical SEO alone can achieve SEO resultsSome of the technical SEO tools and tactics that people should be using in 2018Michael's SEO advice for those that have websites built using JavascriptHow to go about getting featured snippetsMichael's thoughts on forecasting when it comes to SEOYou'll also learn about Skratch, the cryptocurrency that Michael is launching.Plus, as usual, Michael provides his top tip for the audience.If you'd like to connect with Michael, you can find him on Twitter here and LinkedIn here. You can also find iPullRank on Facebook here. Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Fernando Angulo, Head of International Partnerships & Corporate Speaker at SEMrush to talk about their recent ranking factor studies research. On the show you'll learn about:The amount of backlinks you need from your industry in order to rank wellThe importance of natural backlinksWebsite Security and how HTTPS affects rankingsContent length and whether or not Google considers this as part of their ranking factorsHow many words you should be including in your content in order to rank betterHow website visits affect rankingsThe importance visitor behaviour once they are on your site Plus, Fernando provides his top tip/key takeaway.If you'd like to connect with Fernando you can find him on Twitter here and LinkedIn here. Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Phil Singleton, Co-Author of SEO for Growth and Founder of Kansas City Web Design to talk about his experiences in SEO and the tips and tactics that he's using today. On the show you'll learn: How the project for SEO for Growth came aboutThe challenges Phil sees in agency business today & how to overcome themThe strategies and tactics that Phil is using today to get results for his clients including...podcasting!Why you should be re-purposing your content Plus, as usual we ask Phil for his top tip/key takeaway for the audience. If you're looking to raise your profile and would like to get yourself booked on other podcasts, you can do so via Phil's other business, Podcast Bookers here. Similarly, if you'd like to guest on the Internet Marketing Podcast, feel free to send us a mail. If you'd like to connect with Phil, you can find him via the Kansas City Web Design Twitter here.  Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Sajad Ghanizada, Product Leader, Marketer and Mentor at Founder Institute Kabul to talk about Facebook Ads and selling your apps on Facebook. On the show, you'll learn: Why Facebook Ad demographic targeting is expensiveWhy you should use Facebook custom audiences to target usersHow to get a low CPI (cost to install)Plus, Sajad provides his top tip and key takeaway for the audience.If you'd like to connect with Sajad, you can find him on Twitter here and you can also find his personal site here.  Hosted on Acast. See acast.com/privacy for more information.

On episode 426, Andy is joined by Alex Genadinik, CEO of Problemio. Today, you'll learn:What the PLR business model is and how you can start to apply itThe benefits of PLR for content creatorsHow to negotiate the best fee for your PLR productsHow to get started with selling your PLR products in 2018Alex's #1 tip on how to start using PLR to grow your own businessIf you want to start learning from Alex today, visit the following links:http://www.problemio.com/business/business-and-marketing-books.htmlhttp://www.problemio.com/udemy/white-labeling-or-buying-udemy-courses.html Hosted on Acast. See acast.com/privacy for more information.

On today's episode of the Internet Marketing Podcast, Andy is joined by Murat Yatagan, Senior SEO Manager at Global Savings Group and freelance SEO consultant, to talk about mobile-first indexing. On the show you'll learn:  What mobile-first indexing meansWhat you need to know about the mobile-first indexHow to prepare to be mobile-first index readyHow you can rank in a mobile-first worldHow you can make sure that Google can easily find and index your mobile sitesPlus as usual, Murat provides his top tips/key takeaways. If you'd like to connect with Murat, you can find him on Twitter here and you visit his website here.  Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Jon Henshaw, Co-founder of Raven Tools to talk about the importance of site speed. On the show you'll learn: What AMP (Accelerated Mobile Pages) is and why it's important for site speedHow to fix sites that are bloated with unnecessary code The importance of optimising images on your siteThe difference between a responsive image and an optimised image and how that impacts site speedHow you can improve the user experience on your site Plus Jon provides his top tip/key takeaway. You can find Jon's post on How to easily add SSL and HTTP/2 to your site for free here. If you'd like to connect with Jon you can find him on Twitter here.  Hosted on Acast. See acast.com/privacy for more information.

In today's episode of the Internet Marketing Podcast, Andy is joined by Marie Page, Co-founder and Director at thedigiterati.com to talk about Facebook and how you can get seen without paying for ads. On the show you'll learn how Facebook's news feed algorithm (shown below) works, as well as the type of posts/content that Facebook doesn't favour and why. Marie also provides her top tip/key takeaway for the audience.  You can download Marie's free guide: The Top 10 Things You MUST do on your Facebook Page Right Now here. You can also find Marie's book: Winning at Facebook Marketing with Zero Budget here. If you'd like to connect with Marie, you can find her on Twitter here.  Hosted on Acast. See acast.com/privacy for more information.