Today, we talk with theremin virtuoso Clara Venice who discusses her musical and visual aesthetic, her journey within the music industry, and her mission to make music technology more colorful, inclusive, and above all – more pink! Dmitri and Tristra also cover the latest industry news, including Spotify's new music pro service and (even more) research on social media's impact on younger users.   Clara Venice   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri’s Rock Paper Scanner newsletter.  

Dmitri is joined by Cathy Hackl, leading tech futurist, to discuss oh so many topics. Including: spatial computing, immersive web, AI's impact on human cognition, the ongoing development of augmented reality, the importance of creativity in the age of AI, and of course, the lunar food science industry.    This week's Startup Session is Ever.FM, who is introducing some pretty revolutionary ideas on dynamic audio formats.    Cathy Hackl Ever.FM   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri’s Rock Paper Scanner newsletter.  

Today Dmitri discusses the ins and outs of selling a business, with guests who have been there, done that. Paul Anthony Troiano (Rumblefish; sold to CESAC) and Jeff Ponchick (Repost Network; sold to SoundCloud) share their experiences about the acquisition process, including valuation conversations and competitive bids as well as advice on the emotional challenges and the importance of focusing on the business’s core mission rather than building to sell.    Shoutouts from the ep: Magic Box Paradigm Riff Raff Rock Paper Scanner   Music from: Cast of Characters Ivy Bakes LNDÖ Ghost Beatz The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, X, and Instagram. Let us know what you think!

There is a new format today. We’ve added three recurring segments – Rock Paper Scanner, Startup Sessions, and Strategies Techniques & Hacks with a Publicist. Plus, our regular long(er) interview with an innovator in the music tech space. It’s an abundance of content from a variety of thinkers and do-ers.    Dmitri and Tristra discuss Spotify's $10 billion payout, the rise of ethical AI solutions, and bids to purchase TikTok. Dmitri's interview with Jeremy Sirota, CEO of Merlin, touches on their efforts to support independent music through strategic partnerships and innovative thinking amidst industry consolidation. We hear from the startup Incantio, and also learn a strategic tip when reaching out to journalists for PR.    Shoutouts from the ep: Merlin Jeremy Sirota Linked In Canva A2IM Impala Music Mood Machine Book Incantio Startup Sessions Contact Us   Music from: Cast of Characters Ivy Bakes LNDÖ Ghost Beatz   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!  Get Dmitri’s Rock Paper Scanner newsletter.

Scott Sugino, President and CEO of Yamaha Music Innovations, discusses a new corporate venture capital fund designed to support artists and enhance audience engagement. He explores how Yamaha is evolving from a traditional manufacturer to a holistic music solution provider. Jade Prieboy shares insights from CES, highlighting groundbreaking innovations in music tech and unique networking opportunities. Together, they examine the challenges young artists face in today's landscape and the crucial role established companies play in nurturing a thriving musical community.

In this discussion, Alexandra Koshy shares her expertise as a creative partnerships manager with nearly a decade in the music industry. She tackles the booming synergy between music tech companies and content creators on platforms like TikTok and YouTube. Alexandra emphasizes the importance of authenticity over transactional relationships, sheds light on common pitfalls brands face, and discusses effective strategies for driving sales through influencer marketing. Additionally, she advocates for building strong creator-brand connections to resonate better with audiences.

Andrea Baldreschi, an inventor with expertise in crowdfunding and digital marketing, dives deep into the world of music gear and crowdfunding tactics. He reveals effective strategies to make your campaign stand out, emphasizing community engagement as the key to surpassing funding goals. Baldreschi also discusses the evolution of crowdfunding in music tech, offering insights on navigating platforms like Kickstarter and Indiegogo. Discover how preparation and storytelling are crucial, and learn about the challenges of delivering products globally. His passion for music and innovation shines throughout the conversation.

Adam McHeffey, CMO of Artiphon and seasoned music educator, shares fascinating insights on the evolution of musical instruments. He highlights innovations like the Orba that empower hobbyists and blend music-making with self-expression. The conversation dives into how social media reshapes music creation, fostering a new generation of creators focused on enjoyment rather than commercial success. McHeffey also explores the fusion of music and technology, envisioning a future where music engagement mimics gaming, enhancing interactivity and connection.

The hosts dive into the stagnation of audience growth in music streaming and the necessity for innovation. They predict gaming's transformation into a primary music discovery platform. Concerns arise over how geopolitical issues and a potential TikTok ban could impact the industry. The conversation also touches on the increasing role of smartphones in democratizing music production, alongside the complexities of AI and copyright regulations. Together, they envision a dynamic and challenging future for music technology.

It’s a holiday re-gift! Today we take you back to the very first How To Start Up with Cliff Fluet. This was a great conversation that set the stage for the rest of our HTSU interviews. Cliff begins at the beginning – guiding us through the essentials of startup evaluation and asking the necessary questions: Does your innovation solve a real-world problem, can it sustain a business, and are you ready to step into the real world for testing?   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!    Get Dmitri’s Rock Paper Scanner newsletter.