Side Hustle School
Chris Guillebeau / Onward Project
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
Sales and Distribution by Lemonada Media https://lemonadamedia.com/
Sales and Distribution by Lemonada Media https://lemonadamedia.com/
Episodes
Mentioned books
Nov 30, 2024 • 5min
#2891 - Q&A: “How to conduct competitor analysis for free?”
Explore cost-effective strategies for analyzing your competition without breaking the bank. Discover how simple Google searches and free tools can provide invaluable insights. Learn to leverage social media platforms to stay ahead in your side hustle. This episode equips you with practical methods that enhance your competitive edge, especially for entrepreneurs on a tight budget.
Nov 29, 2024 • 7min
#2890 - Failure Friday: Sugar-Coated Advice Crumbles Cake Dreams
A passionate baker shares her journey from startup success to painful failures. Misguided pricing strategies and well-meaning advice led to her business struggles. She emphasizes the need to value one’s skills and shift focus when necessary, discovering a newfound passion for digital marketing. The discussion also highlights the pitfalls of relying on friends and family for business advice, urging listeners to seek informed guidance from external resources instead.
Nov 28, 2024 • 7min
#2889 - TBT: From House Flipper to Rental Property Guru
A side hustler transforms from house flipping to specializing in helping families secure rental properties in distressed areas. Their journey showcases the growth of a consulting business that empowers new real estate investors. By offering structured services, they positively impact communities. Additionally, the discussion highlights the joys of language learning during the festive season, emphasizing how it can enrich personal connections and experiences.
Nov 27, 2024 • 5min
#2888 - Q&A: “How to create a simple customer loyalty program for a small business?”
Discover how small businesses can boost customer loyalty with simple programs. From nostalgic punch cards to modern digital solutions, options are explored for easy implementation. A practical example from a handmade soap business illustrates effective strategies for maximizing ROI while keeping things straightforward. Learn how to turn frequent shoppers into VIPs and enhance retention without overwhelming complexity!
Nov 26, 2024 • 5min
#2887 - Q&A: “Is it easier or harder to start an online business today?”
The podcast dives into the changes in the online business landscape over the past seven years. It highlights the advantages of improved tools and resources while acknowledging the challenges of increased competition. Listeners learn the importance of leveraging existing skills to create a profitable side hustle. Strategic thinking and adaptability are emphasized as essential components for success in today’s market, making it a must-listen for aspiring entrepreneurs.
Nov 25, 2024 • 6min
#2886 - First $1,000: Licensing Digital Art to Cruise Lines
A digital artist shares her journey of licensing artwork to cruise lines for use on their digital displays. She details how she created a specialized portfolio and landed her first $1,200 deal. The artist emphasizes the minimal ongoing effort and immense growth potential in this niche market. This unique side hustle offers inspiration and practical insights for others wanting to monetize their creative skills, while highlighting the importance of understanding licensing agreements.
Nov 24, 2024 • 5min
#2885 - Q&A: “How to increase the perceived value of digital products?”
Discover effective strategies to boost the perceived value of digital products. Learn how branding, appealing mockups, and product bundling can transform customer appeal. Hear about the power of multimedia and testimonials in enhancing value. These insights can help sellers command higher prices while maximizing their offerings in a competitive market. Tune in for practical tips that can elevate the success of your digital sales!
7 snips
Nov 23, 2024 • 5min
#2884 - Q&A: “Instagram Reels strategies for showcasing a product or service...”
Discover how to leverage Instagram Reels to promote your side hustle effectively. Explore strategies for creating engaging content that showcases products and services. Learn the importance of using trending sounds and consistent posting to maximize visibility. Get tips on mini tutorials and behind-the-scenes glimpses that resonate with your audience. This is your guide to turning casual viewers into loyal customers!
Nov 22, 2024 • 6min
#2883 - Failure Friday: Trademark Troubles Topple New Business
A small business owner faces unexpected trademark troubles that threaten his clever branding. The legal battle becomes a valuable lesson in due diligence and professional guidance. Listeners learn about the importance of trademark research and how to navigate similar challenges. The discussion emphasizes proactive problem-solving and staying motivated within a supportive community. Ultimately, the experience strengthens his resolve and helps him build a more resilient business.
Nov 21, 2024 • 6min
#2882 - TBT: The Unlikely Algae Entrepreneur
Discover the remarkable journey of a Wisconsin entrepreneur who transformed backyard struggles into a thriving algae farm, Midwest Spirulina. As plant-based supplements surged in popularity, he juggled his full-time job and family life while expanding operations. The conversation highlights the power of creativity and adaptability in business, proving that success can stem from the most unlikely ideas. Listeners are inspired to consider their own entrepreneurial ventures and share their experiences.
