Side Hustle School
#2887 - Q&A: “Is it easier or harder to start an online business today?”
Nov 26, 2024
The podcast dives into the changes in the online business landscape over the past seven years. It highlights the advantages of improved tools and resources while acknowledging the challenges of increased competition. Listeners learn the importance of leveraging existing skills to create a profitable side hustle. Strategic thinking and adaptability are emphasized as essential components for success in today’s market, making it a must-listen for aspiring entrepreneurs.
04:45
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Quick takeaways
- The availability of modern tools and platforms has made it easier to start an online business, yet competition has intensified significantly.
- To succeed in today's online business landscape, entrepreneurs must focus on innovative marketing and building a unique brand identity.
Deep dives
The Evolving Landscape of Online Business
The journey of starting an online business today presents a unique combination of opportunities and challenges compared to seven years ago. While there are more tools and platforms available, such as Shopify and social media channels like TikTok, the marketplace has also seen a significant increase in competition. The lowered cost of entry facilitates accessibility for new entrepreneurs, but the saturation of the market makes it harder to capture consumer attention. The key to success in this environment lies in being strategic and adaptable, with a focus on building a distinct personal brand or offering valuable products.
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