Grow Your Law Firm

Welcome to episode 153 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Verne Harnish and they talk about compensation design for your workforce. Verne Harnish is founder of the world-renowned Entrepreneurs' Organization (EO), with over 16,000 members worldwide, and chaired for fifteen years EO's premiere CEO program held at MIT, a program in which he still teaches today. Founder and CEO of Scaling Up, a global executive education and coaching company with over 200 partners on six continents, Verne has spent the past four decades helping companies scaleup. He's the author of the bestseller Mastering the Rockefeller Habits; authored The Greatest Business Decisions of All Times," for which Jim Collins wrote the foreword; and wrote Scaling Up (Rockefeller Habits 2.0) which has been translated into 22 languages and has won eight major international book awards including the prestigious International Book Award for Best General Business book. His latest book, Scaling Up Compensation, rocketed to the #1 HR book on Amazon. Verne also chairs the annual ScaleUp Summits and serves on several boards including vice chair of The Riordan Clinic; co-founder and chair of Geoversity; and board member of the social venture, Million Dollar Women. A private investor in many scaleups, Verne enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians. What you'll learn about in this episode: The five questions cutomers have and why you need to be prepared to answer them The importance of the language you use to refer to your workforce Strategist as the number one role of a succesfull leader The five principles for effective compensation design Leaving the past behind to move forward Incentivizing behaviors in your employees that make clients reach for their wallets Being different with your branding How there is nothing more unequal than the equal treatment of unequals When and how you should structure bonuses How peers work harder for each other than the boss Resources: Website: www.scalingup.com Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Welcome to episode 152 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Jason Melton and they talk about the benefits to hiring offshore employees. Jason started his career fighting for victims in Florida's criminal courtrooms and has continued that drive for equity and accountability in the civil arena against insurance companies and some of the country's largest corporate entities. He is a life member of both the Million Dollar and Multi-Million Dollar Advocates Forum. Jason has also earned an AV Preeminent rating by Martindale-Hubbell and has been listed among Florida's Super Lawyers. He is a founding member of the National Academy of Motorcycle Injury Lawyers and was named Top 20 Motorcycle Injury Lawyer in the United States in 2020. Jason was also named among the top 100 High Stakes Litigators for his experience in cases worth over $2,000,000. Less than one-half percent (0.5%) of litigators in the United States are qualified for this distinction. Bottom of Form What you'll learn about in this episode: How remote work is here to stay The benefits of hiring offshore employees for your company How hiring offshore lawyers to do paralegal work was a game changer Learn why offshore is becoming more popular Resources: Website: https://www.thefllawfirm.com/ Facebook: https://www.facebook.com/whittelandmelton/ Instagram: https://www.instagram.com/jasonmeltonesquire/ LinkedIn: https://www.linkedin.com/in/jason-melton-206990/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Using Automation for Intake Efficiency Welcome to episode 151 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Joseph Ruotolo and they talk about using chat features to qualify leads. Joe is the Strategic Partnerships Manager at Intaker. He collaborates with Intaker's channel partners to drive results for their mutual client family with a focus on legal marketing technology and intake strategy. Before starting his career in tech, Joseph dedicated himself to teaching, both as a lecturer in mathematics and as a learning coach, where he helped bright young minds prepare for success in the most competitive colleges across the country. Joseph carried his passion for relationship building and analytical problem solving into the fast-paced startup world when he joined Intaker in 2020. Now, his mission is to help legal marketing agencies and channel partners equip their clients with the best-in-class automation tools to ignite their growth. What you'll learn about in this episode: Engaging leads with AI chat to qualify leads The importance of video marketing Why you need to include empathy and be authentic Guidance on creating video content An overview of Intaker and what makes it work Providing resources to unqualified leads to soften the rejection Resources: Website: http://intaker.com Twitter: https://twitter.com/intake_r Facebook: https://www.facebook.com/intaker/ LinkedIn: https://www.linkedin.com/company/intaker/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Welcome to episode 150 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with David Haskins and they talk about types of growth strategies. David Haskins is the Founder & CEO of DRIVE Law Firm Marketing. He got his start in Law Firm Marketing back in 2009 helping Attorney David Aylor launch his practice. With little more than some creativity and hard work, they grew the office to 4 locations in 3 years. Since then, he has worked with over 100 law firms creating and implementing smart, aggressive growth strategies. His philosophy on marketing came from his early days at the firm, where money was tight and every dollar, lead, and new case was vital to the firm's growth. What you'll learn about in this episode: Lead magnets and if they're useful on your homepage The importance of your organic ranking Secrets for LSAs Places to find your lead leaks Why you should check in on your intake calls Resources: Website: https://wedrivecases.com/intake-accelerator/ Facebook: https://www.facebook.com/WeDriveCases Twitter: https://twitter.com/wedrivecases LinkedIn: https://www.linkedin.com/in/skinnysc Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Year End Planning Welcome to episode 149 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken has another solocast to go over your end of year planning. Ken Hardison is known as the "Millionaire Maker" for a reason. He has helped lawyers across the country double, triple, or quadruple their law practices and income. Ken teaches law firm owners the insights, knowledge, and critical strategies of Legal Marketing and Management that can only be learned in the trenches of real law firm success. With over 30 years of legal experience, Ken has personally grown and sold two seven-figure law firms. Ken has shared his knowledge and experience with attorneys, helping them experience exponential growth, increased profits, and ethical market preeminence. With a passion and deep understanding of both grassroots and cutting-edge online legal marketing strategies, Ken is committed to helping lawyers experience greater levels of financial success, freedom, and personal satisfaction- the kind that comes from building an ethical and exceptional law practice. Focusing on the practical and the proven rather than the cerebral, Ken guides lawyers through the steps needed to build the law practice many lawyers have only dreamed possible. What you'll learn about in this episode: How to review your budget for the end of this year Ways to set up your monthly budget for next year Five examples of things to plan for in 2023 How to balance cash flow and cash reserves Why daily huddles are necessary for big wins, daily priorities, and getting unstuck Reasons to attend the PILMMA Super Summit Where to get "The Mastermind Effect" Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Using Your Authentic Self for Social Media Advertising Welcome to episode 148 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Dennis Yu and they talk about being authentic in social media. Early search engine engineer with now the best-selling book in social media on Amazon. Creator of "dollar a day" strategy. On a mission to create a million digital marketing jobs. Avid fan of Ken Hardison and Ali Awad. What you'll learn about in this episode: Letting the algorithm work for you How to humanize your business Ways to be yourself in your content The importance of showing gratitude What the "Dollar A Day" testing strategy is A guide to how often to post on social media in a day Resources: Website: https://www.dennis-yu.com/ TikTok: https://www.tiktok.com/@dennisyu5 Facebook: https://www.facebook.com/getfound LinkedIn: https://www.linkedin.com/in/dennisyu/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Riches & Niches: Maximizing Your Wealth in Your Firm Welcome to episode 147 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Darren Wurz and they talk about becoming the lawyer millionaire. Darren specializes in serving the unique financial planning needs of attorneys and law firm owners. He is the host of The Lawyer Millionaire Podcast and author of The Lawyer Millionaire: The Complete Guide for Attorneys on Maximizing Wealth, Minimizing Taxes, and Retiring with Confidence, published by the American Bar Association. What you'll learn about in this episode: The biggest money mistakes attorneys make Where to consider making investments Why a 401k is the best thing for you Resources: Website: https://wurzfinancialservices.com/ Facebook: https://www.facebook.com/wurzfinancialservice Twitter: https://twitter.com/wurzfinancial LinkedIn: https://www.linkedin.com/in/darren-p-wurz/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Implementing New Software with Attorneys Welcome to episode 146 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Ashley O'Neil and they talk about implementing new software and establishing patterns of growth. As Director of Customer Success, Ashley is responsible for ensuring that our users reach their productivity and growth goals with GrowPath. She spends her day-to-day working with customers and keeping them informed about underutilized, new, and upcoming features to help them boost their bottom line. Prior to joining GrowPath, Ashley worked as a paralegal for a large law firm, handling intakes and her own caseload. She helped develop new procedures for her department when the firm transitioned to GrowPath as their case management system (and saw immediate results). Ashley builds professional and personal relationships with her clients and leverages creative technological processes to help firms maximize their efficiency What you'll learn about in this episode: Implementing case management software and training staff to use it. The details of keeping case information organized and easily searchable. Organization of tasks making it easier for all members of staff to complete tasks. How to avoid the mistake of "too many cooks in the kitchen" when dealing with case management. Give yourself and staff the grace to learn and increase productivity. Resources: https://growpath.com/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

National Podcast Day Special Welcome to episode 145 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Matt Dubin, Scott Monge, and Bertrand Russell Parnall and they talk about what tools they used to create successful practices. Matt Dubin has spent more than 20 years honing his skills as one of the top personal injury lawyers in the State of Washington. He has earned a rare "AV Preeminent" rating from Martindale-Hubbell, the highest rating available for legal ability and ethical standards. Matt has been recognized as a Top 10 Personal Injury Attorney in the Nation by the National Academy of Personal Injury Attorneys, and a Top One Percent Lawyer by the National Association of Distinguished Counsel. He has been named a Top 100 Lawyer by the National Trial Lawyers. Matt has recovered nearly $20 million on behalf of his clients. Scott Monge of Monge & Associates, a 200-member law firm headquartered in Atlanta, GA. Identified by Trial Magazine of One of the Most Influential Law Firms in America Monge Lawyers have argued and won cases before state Supreme Court. Bertrand Russell Parnall is an Albuquerque native, salutatorian of the Class of 1988 at Albuquerque High School, and co-captain of the district football champion Bulldogs. He earned his undergraduate degree from Rice University with a double major in history and French, and his law degree from the University of New Mexico School of Law after coming home to Albuquerque. Prior to starting his own firm, Bert worked in legal aid for the U.S. District Court for New Mexico, as a senior trial prosecutor in Valencia County (Los Lunas) criminal courts, and as a partner at another personal injury law firm. What you'll learn about in this episode: What it means to go from failure to failure with enthusiasm Matt, Scott, & Bert's keys to success The importance of the 3 Ts How to build for tomorrow Advice on managing remote workers Strategies to handle potential market challenges Resources: Matt Dubin - Website: https://www.dubinlawoffice.com/ YouTube: https://m.youtube.com/c/Dubinlawoffice Facebook: https://www.facebook.com/dubinlawoffice/ Twitter: https://twitter.com/dubinlawgroup Scott Monge – Website: https://www.becauseyouwanttowin.com/ Bert Parnall – Website: https://www.hurtcallbert.com/ Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/

Five Behaviors of A Cohesive Team Welcome to episode 144 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down talks about building a great team. Ken Hardison, is known as the "Millionaire Maker" for a reason. He has helped lawyers across the country triple or quadruple their law practices and income by bringing them the insights, knowledge, and critical strategies of Legal Marketing and Management that can only be learned in the trenches of real law firm success. With over 30 years of legal experience, Ken has personally grown and sold two seven-figure law firms and has shared his knowledge and experience with attorneys, helping them experience exponential growth, increased profits, and ethical market preeminence. What you'll learn about in this episode: How trust works within a team Why you need conflict and not a group of "yes" people This importance of clarity and being committed to a decision What accountability looks like Creating incentives for teams instead of individuals Resources: Book: The Five Dysfunctions of A Team by Patrick Lencioni Additional Resources: PILMMA's Super Summit: https://www.pilmma.org/summit/ The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/ PILMMA's Free Resources: https://www.pilmma.org/resources/ PILMMA Join Page: https://www.pilmma.org/mastermind/