

Product Agility
Ben Maynard
Less Method. More Meaning.The world of Product Discovery and Creation is becoming increasingly challenging due to mistakes and missed opportunities that are prevalent in agile teams, large-scale Scrum and all other agile frameworks. History has shown that when organisations try and scale their product development to more than one cross-functional team, mistakes are made that cut short many chances of getting all possible benefits.The route of this for many is the need for more attention paid to the incredible advancements in Product Management driven by hordes of professional Product People who prove that making their customers happier is not a pipe dream but a hard and fast reality.This podcast exists to explore all topics related to Product and Agility and Coaching. How do you marry the agile principles with Product discovery?Is it really possible to have hundreds of cross-functional teams (or Product Teams)  all working from an effectively prioritised single Product Backlog and a dedicated Product Owner?How can you embrace continuous improvement and empirical process control for your product, people and processes?Ever wondered how to overcome the problems people face when trying to scale the Product Owner role and how it relates to Product Management and Product Teams?Baffled by how to define a product in such a way that enables Feature Teams (aka Product Teams) and why doing wrong means you will only ever be stuck with technical teams? Scrum Teams are not compatible with modern product management techniques.Want to know what Product Focus means and how the right focus makes creating a shippable product less painful?Need to get your head around how to blend modern product management techniques with Sprint Planning and Sprint Reviews to achieve Product Increments that cover the entire product?This podcast's original focus was on Scaling Scrum vs Single-Team Scrum and how organisations can reap the benefits of Scrum when working on a larger product but still keeping a single product backlog. We found many Product People liked what we said, and then the penny dropped. This isn't a podcast about scaling Scrum or the limitations of single-team Scrum.This podcast is for Product People & agile advocates who coach or get their hands dirty with Product creation.We promise there is no Taboo topic that we will not explore on your behalf. We aim to transcend the conversations about a single team, Daily Scrums, Scrum Masters and the double-diamond and bring everyone together into responsible teams dedicated to working on the entire product to make their customers happier and their lives more fulfilling.Come and join us on our improvement towards perfection, and give us your feedback (we have a strong customer focus, too), and who knows, perhaps we will discover the magic wand that we can wave over all the broken agile and sudo-products to create a more resilient and adaptable future by bringing the worlds of Product, Agility and coaching together.This podcast has the conversations and insights you need.
Episodes
Mentioned books

Oct 31, 2025 • 13min
Kinga Magyar: Vibe Coding: Building Software with Natural Language - Productized 2025 TalkInTen
 Send us a textProductized Lisbon - an exceptional conference for product people. We're honoured to partner with Productized for the third year running - the energy, practical thinking and community in Lisbon make this event a must-attend for product leaders, and we're proud to bring you these live "Talk in Ten" conversations from the balcony.In this quick-fire live recording from Productized, we talk to Kinga about "vibe coding" - using natural language to instruct AI to write code - and dig into real use cases, limits and practical prompting techniques to get useful results fast.Key topics discussedWhat vibe coding is and why it matters for rapid prototyping and non-technical buildersWhen vibe coding works best (MVPs, internal tools, solo builders)When to stop and bring in engineering (integration with existing codebases)Prompt engineering: practical tips - structure, clarifying questions, version controlCommunity, tooling and how to avoid long bug loops while experimentingGuest biosKinga - Product thinker and speaker focused on applied AI and no/low-code tooling. Kinger teaches practical approaches to using natural language-driven development to ship prototypes and internal tools quickly.Ryan Lane - CTO at Bobcats Coding, an AI engineering and product studio based in Budapest and Lisbon. Ryan helps organisations apply AI-focused engineering practices and supports community education efforts, including Bobcats' AI economics guidebook.Thanks to our Sponsor, Bobcats Coding, for making the Lisbon series possible. Check out Bobcats' free AI economics guidebook at bobcatscoding.com and support the teams who make events like Productized and this podcast possible.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 30, 2025 • 13min
Tami Reiss: Building the Muscle of Influence - How Product Leaders Get People to Act - Productized 2025 TalkInTen
 Send us a textProduct Agility Podcast — Live from Productized, LisbonWe’re honoured to return to the Productized conference in Lisbon, Portugal for the third year running. Productized is a world-class gathering for product thinkers and makers - and we're proud to partner with them to bring you this special Talk in Ten series.In this short, sharp episode, we sit down with Tami, a product leader and speaker, to dig into one of the most underrated capabilities for modern product teams: influence. Tammy explains why influence is a muscle you can build, and shares practical tips for getting others excited to act on your ideas.Key topics discussedWhy influence matters more than authority in cross-functional workTwo practical tips to make your communication more persuasiveHow to personalise your pitch to get attention and buy-inBalancing voices: who should be in the room and who can be consultedHelping quieter technical people find their voiceGuest bio:Tami is a product leader, speaker, and educator focused on helping product people sharpen their interpersonal skills and influence. She’s launching a rhyming children’s book about product management and speaks regularly about how teams can build their influence muscle to create better outcomes.Big thanks to Productized for hosting us in Lisbon - it’s an outstanding conference and a privilege to partner with them. Also, thank you to our sponsor, Bobcats Coding. Bobcats is a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Download their AI economics guidebook for free at bobcatscoding.com.Enjoyed the episode? Share it with a colleague who needs to get better at influence.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 29, 2025 • 11min
Preyash Shah: Designing Products for a Few: Navigating Enterprise Constraints & Customisation - Productized 2025 TalkInTen
 Send us a text-Product Agility Podcast — Live from Productized LisbonWe’re recording from the brilliant Productized conference in Lisbon — a must-attend for product leaders, designers and builders. Productized consistently delivers thoughtful programming, real-world case studies and a welcoming community. We’re honoured to partner with Productized for the third year running and grateful to Bobcats Coding for making this Lisbon series possible.In this short Talk in Ten episode, we speak with Preyash, a product manager building enterprise software for the biopharma sector. He explains what it’s like designing for a small number of high-stakes customers and how that changes prioritisation, product design and customer relationships.Key topics discussedDifferences between enterprise and broader B2B product constraintsWhen customisation beats standardisation - and how to make custom work reusablePrioritisation when a handful of customers drive ARRBalancing product thinking with advisory and negotiation skillsDesigning configurable surfaces without becoming a services orgGuest bio:Preyash is a product manager working for a tech company in France, focused on the biopharma industry. Over six years across two product suites, he’s specialised in building enterprise solutions where a small number of customers carry significant revenue and require high configurability.Thanks to our sponsor: Bobcats Coding — a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Check out their free AI economics guidebook at bobcatscoding.com.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 28, 2025 • 10min
Antonia Landi: Product Ops Masterclass: From Inertia to Impact - Productized 2025 TalkInTen
 Send us a textProductized Lisbon is exceptional - and we’re honoured to partner with them for the third year running.Welcome to a special Talk in Ten from the Product Agility Podcast, recorded live at Productized in Lisbon. In this rapid-fire conversation, we sit down with Antonia Landy about her workshop, Delivering Results: a product operations masterclass for leaders designed to help people draft a practical Product Ops strategy.Key topics discussedWhat a Product Ops strategy looks like and how to draft a first versionWhen organisations need Product Ops, and how it combats inertiaBalancing pragmatism vs dogmatism when introducing changeHow Product Ops teams can evaluate AI tools to accelerate workPredictions for product teams: smaller, faster, more focusedGuest bio:Antonia Landi is a Product Ops practitioner with five years’ experience shaping product operations, processes and strategies. She helps product organisations become more intentional about the operational work that enables product teams to deliver outcomes. Antonia runs workshops and engagements focused on discovery, pragmatic change and building repeatable Product Ops systems that scale.We’re proud to record from the world-class Productized conference in Lisbon - an incredible gathering of product thinkers, and an event we’re honoured to partner with. A big thank you to our sponsor, Bobcats Coding, for making this Lisbon series possible. Visit bobcatscoding.com to download their free AI economics guidebook.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 27, 2025 • 12min
Alex Howard: From Founder to Product Leader: The Series A Blueprint & Why Outcomes Matter in the AI Era - Productized 2025 TalkInTen
 Send us a textProductized Lisbon is world-class - inspiring sessions, brilliant community and hands-on conversations. We’re honoured to partner with Productized for the third year in a row.Welcome to a special Talk in Ten from the Product Agility Podcast, recorded live in Lisbon at Productized. In this rapid-fire episode, Alex Howard walks us through his Series A Blueprint, the idea of a fractional (and fractionalised) CPO, and why founders need product leadership skills now more than ever - especially in the generative AI era.Key topics discussedThe Series A Blueprint: scaling product and team from pre-seed to tractionFractional CPO vs. a do-it-with-you model that empowers foundersThe rise of the "product founder" era and product-led growthWhy CEOs must be outcome-led in a world shaped by generative AIFeature commoditisation, AI tooling and the importance of curatorial abilityGuest bio:Alex Howard is a product leader who helps founders and CEOs move from early-stage product work to Series A traction. He runs a cohort-based Series A Blueprint that mixes frameworks, recipes and mastermind sessions to scale product leadership without stepping into a full-time CPO role. Alex also runs remote workshops and coaching for founders aiming to build stronger product muscles. See Alex's Responsible AI Podcast - https://open.spotify.com/show/63PqRkJ9sk9RnZNjAuxDOf?si=ab826224c6cf4eb7Want more? Alex is hosting a remote workshop on October 30th - https://www.regenerativeproducts.io/series-a-workshop?utm_campaign=as-npt116018533Huge thanks to our sponsors, Bobcats Coding, for making this Lisbon series possible. Bobcats is a Budapest digital product studio specialising in AI engineering and end-to-end digital product development. Download their AI economics guidebook at bobcatscoding.com.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 23, 2025 • 11min
Chris Compston: Making the Product Shift: From Project Thinking to Organizational Capabilities - Productized 2025 TalkInTen
 Send us a textProduct Agility — Live from Productized, LisbonWe're thrilled to record at the excellent Productized conference in Lisbon, Portugal - a world-class gathering that consistently brings together the sharpest product minds. We’re honoured to partner with Productized for this series and grateful to our sponsor, Bobcats Coding, for making these Lisbon conversations possible.In this Talk-in-Ten episode, we sit down with Chris Compston to unpack the real work behind shifting from a project mindset to a product operating model, and why organisational capabilities are the muscle every product org needs to build and sustain.Key topics discussedWhy the shift from project to product often stallsThe 16 organisational capabilities that matter for product orgsPrinciples: strategic alignment, value-driven work, outcome focus, and financial accountabilityPractical signs a team is capable (or not) of scaling ideasHow to link product work to business impact - make, save, acquire, engage, protectGuest bio:Chris Compston — Product leader and speaker focused on helping organisations shift from project to product operating models. Chris works with executive teams to define the capabilities required to be outcome-driven, strategically aligned, value-focused and financially accountable. His talks distil decades of experience into practical frameworks teams can use to change behaviour and sustain product practices.Ryan Lane — CTO at Bobcats Coding, supporting this Lisbon series. Bobcats Coding is a Budapest and Lisbon-based digital product studio that specialises in AI engineering and end-to-end product development. Download their AI economics guidebook at bobcatscoding.com.Thanks to our sponsor — Thank you to Bobcats Coding for supporting this Productized Lisbon series and helping us bring these conversations to life.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 22, 2025 • 11min
Tobias Lichtenstern: Designing AI Service Experiences: Co-creation, Jobs-to-be-Done & Organisational Impact - Productized 2025 TalkInTen
 Send us a textLive from Productized Lisbon 2025 - Episode SnapshotProductized in Lisbon is a genuinely exceptional conference for product thinkers - energetic, practical and future-focused. We're honoured to partner with Productized for this live series, bringing short, sharp conversations from the workshop floor.In this 10-minute conversation, we talk with Tobi Lichtenstern (Leeep) and Gábor from Bobcats Coding about designing AI service experiences, why co-creation matters, and how designers can shape organisational change.Key topics discussedWhat makes an AI solution different from a traditional solutionCo-creation: inviting customers and stakeholders earlyApplying service design tools (blueprints, jobs-to-be-done)Balancing speed of AI delivery with thoughtful discoveryHow AI will spotlight service & organisational designGuest Bio:Tobias Lichtenstern - Founding partner at Leeep, a Berlin-based design strategy consultancy now rooted in Lisbon. Tobi specialises in service and business design, facilitating co-creative workshops to shape customer-facing AI solutions.Gábor Suhajda - Lead designer at Bobcats Coding, a digital product studio operating in Budapest and Lisbon, focused on AI engineering and end-to-end product development.We want to thank Productized for hosting another standout edition - the speakers, community, and workshops make it one of Europe's best product conferences. And a big shoutout to our partners at Bobcats Coding for making this Lisbon series possible. Download their free AI economics guidebook at bobcatscoding.com.Enjoyed this episode? Subscribe to Product Agility Podcast and catch the rest of our Productized "Talk in 10" series. Thanks to our sponsors, Bobcats Coding - helping teams build AI-powered products the right way.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 21, 2025 • 13min
Ayushman De Lang-Talwar: Stitching Systems and Sanity: Generative AI in Logistics and Mindful Product Leadership - Productized 2025 TalkInTen
 Send us a textLive from Productized, Lisbon — a conference we think is exceptional. Productized brings together the sharpest product thinkers in a city built for ideas, and we're honoured to partner with them again for this live series.In this short Talk in 10 episode, we sit down at Productized to explore how generative AI is changing logistics, what product leaders should automate (and what they should keep), and how mindfulness and Buddhism can shape better product leadership.Key topics discussedHow Productized creates a world-class environment for product leaders and why we’re proud to partner with themGenerative AI as a stitching layer across emails, chats and legacy systems in logisticsPractical automation vs. AI: when to use eachData accuracy, predictions and risks in freight and shippingMindfulness, Buddhism and how inner practice helps leaders navigate complexityGuest bio:Ayushman de Lang-Talwar is a product leader with deep experience in logistics, having worked inside major shipping operations and in startups. Based in the Netherlands and speaking at Productized, he combines hands-on product transformation with a personal practice in Buddhism, exploring how mindfulness intersects with modern AI-driven work.Thank you to our sponsors: Bobcats Coding — a Budapest and Lisbon-based digital product studio specialising in AI engineering and end-to-end product development. Download their latest AI economics guidebook for free at bobcatscoding.com.Subscribe for more Talk in 10 episodes from Productized, and follow up for the longer conversation on mindfulness and AI.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 20, 2025 • 10min
Jason Knight: Product Management Isn’t Like the Books — and That’s Okay - Productised 2025 TalkInTen
 Send us a textLive from Productized Lisbon: The Productized conference in Lisbon, Portugal is one of the most energising gatherings for product leaders — insightful, practical and human. We’re honoured to partner with Productized for this series and grateful to Bobcats Coding for making our Lisbon episodes possible.Welcome to a concentrated Talking 10 from Lisbon: we sit in the Cloudflare offices with Jason Knight and Barbara (co‑host and CEO of Bobcats) to unpack why product management rarely matches the tidy frameworks in books — and why that’s not a failure, it’s the reality of making change in real organisations.Key topics discussed:Why product books are useful but often idealisedHow to make peace with imperfect organisations and still deliverTranslating product thinking into language that stakeholders care aboutPractical advice for startups deciding how (or whether) to use AIEthics of experimentation and not treating users as test subjectsGuest bio:Jason Knight is a product coach, consultant and host of the One Night in Product podcast. He helps teams translate product theory into practical change while navigating real organisational constraints. Co‑host Barbara is co‑founder and CEO of Bobcats Coding, a Lisbon and Budapest-based digital product studio specialising in AI engineering and end‑to‑end product development.Thank you to our sponsor Bobcats Coding — download their new AI economics guidebook at bobcatscoding.com and learn more about their work. We’re proud to partner with Productized Lisbon for another exceptional year.Thanks to Bobcats Coding for supporting this Lisbon series.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  

Oct 16, 2025 • 13min
Tamas Kokeny: Designing for Token Economics: Practical AI Cost Strategy and Experimentation - Productized 2025 TalkInTen
 Send us a textProduct Agility Podcast — Live from Productized, LisbonWe're delighted to be back at the outstanding Productized conference in Lisbon — a world-class event that brings together product leaders, designers and builders to share the latest thinking in product strategy and org design. We're honoured to partner with Productized and grateful to Bobcats Coding for making this Lisbon mini-series possible.This short episode features a rapid-fire conversation about token economics, AI billing and the product design choices that change unit economics and route-to-market decisions.Key topics discussedWhat token economics means for AI products and pricing.Agentic AI vs chat interfaces: complexity, cost and design trade-offs.When to optimise for cost vs when to prioritise learning and speed-to-market.Splitting problems into deterministic subproblems to reduce AI calls and cost.Essential skills: strategy, experimentation and logical problem decomposition.[00:00:00] - Opening from Lisbon: Quick intro and why Productized is a must-attend conference for product leaders.[00:01:30] - Why token economics matters: What founders and PMs should expect on their AI bill and its impact on pricing strategies.[00:04:20] - Agentic workflows vs simple chat: How multi-agent or generative workflows multiply requests and costs.[00:09:10] - Practical optimisation: Split problems, remove deterministic work, and avoid premature over-optimisation.[00:13:55] - Skills to invest in: Strategy, experimentation, logical decomposition and cheap experiments.Guest bio:Tamas Kokeny — Co-founder, Bobcats Coding. Tamas leads Bobcats, a Budapest and Lisbon-based digital product studio specialising in AI engineering and end-to-end product development. He runs workshops on token economics and builds practical guidance to help teams design cost-effective AI products.Thanks to Bobcats Coding for sponsoring our Lisbon sessions — check their AI Economics guidebook and resources at bobcatscoding.com.Host Bio Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.  Stay up-to-date with us on our social media📱! Ben Maynard 🔗 https://www.linkedin.com/in/benmaynard-sheev/ 🐦 https://x.com/BenWMaynard 💻 https://sheev.co.uk/  Product Agility Podcast  🔗 https://www.linkedin.com/company/productagilitypod/  💻 https://productagilitypod.co.uk/ 🖇️ https://linktr.ee/productagility  Listen & Share On Spotify & iTunes   Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56   iTunes - https://apple.co/3YvTX8p   Want to come on the podcast? Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80  


