The Thoughtful Entrepreneur

Building a Business That Reflects Your Values with Adele Wiejaczka of Live Large DesignIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Adele Wiejaczka, Founder and Creative Director of Live Large Design. Adele shares how she’s blended personal freedom, authentic branding, and sustainable growth into a business that mirrors her values. From life on the road in a self-built truck camper to building impactful brand strategies for entrepreneurs, Adele’s story is a powerful blueprint for creating a life and business on your own terms.Living Your Brand: From Truck Camper to Creative AgencyAdele’s lifestyle isn’t just unconventional—it’s intentional. Living and working from a self-renovated truck camper, she embraces minimalism, adventure, and connection. Her travels inform her work, giving her a grounded perspective and fresh insight into human-centered branding and communication. Through another personal brand, West End Normal, she plans to share solo travel stories and launch a podcast to continue building community and connection.Her professional journey began in graphic design and evolved into leading an agency that merges branding, e-learning, and automation to help clients grow without burning out. From therapists and doctors to course creators, Adele helps service professionals align their business strategies with who they truly are.At the heart of her work is a tool she developed: the Spirit Brand Archetype Quiz, which categorizes entrepreneurs into identities like the visionary, steward, healer, or artisan. Each archetype influences how you market, sell, and grow your business. By understanding this, her clients scale more authentically and sustainably—with less hustle and more purpose.About Adele WiejaczkaAdele Wiejaczka is the Founder and Creative Director of Live Large Design, a brand strategist, creative intuitive, and creator of the Spirit Brand Quiz—a tool designed to help soul-led entrepreneurs build brands that actually feel like them. Her work is shaped by more than 15 years supporting changemakers worldwide, from spiritual mentors and wellness experts to thought leaders and authors.Adele’s journey has taken her from running sled dogs off-grid in Alaska to launching courses in the jungles of Bali and now building her business from a DIY truck camper as she explores the backroads of Colorado. She combines intuitive brand strategy with real-world experience to help entrepreneurs reconnect to their strengths, clarify their message, and scale with clarity and integrity.About Live Large DesignLive Large Design helps entrepreneurs create aligned, authentic, and scalable businesses through brand strategy, e-learning design, and automation. The agency specializes in building marketing systems and digital products that reflect each client’s unique archetype—turning their values into profitable, people-first brands.Links Mentioned in this Episode:Live Large Design WebsiteSpirit Brand Archetype QuizEpisode Highlights:Why Adele lives and works out of a self-renovated truck camperThe importance of aligning your business model with your personal valuesHow the Spirit Brand Archetype Quiz helps entrepreneurs scale authenticallyCombining branding, e-learning, and automation into a growth-ready strategyEnding the “hustle era” by working smarter, not harderConclusionAdele Wiejaczka brings a refreshing, holistic view to entrepreneurship—one where your business reflects who you are, not just what you sell. Her insights around archetype-based branding, intentional design, and lifestyle-first entrepreneurship serve as a reminder that success doesn’t have to come at the expense of authenticity. If you’re ready to align your brand with your values and scale sustainably, Adele’s work is a great place to start.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Smarter Spending for Bigger Profits with Larry Levine of P3 Cost AnalystsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Larry Levine, Business Owner and Expense Reduction Consultant at P3 Cost Analysts. With decades of experience helping organizations reduce indirect expenses, Larry shares expert insights on cost-saving strategies that every business owner should be applying—especially in today’s economy. If you want to boost your bottom line without generating more revenue, this episode is for you.From Mountain Trails to Margin Gains: Why Preparation MattersLarry starts the conversation on a light note—recounting his hiking adventures, including a trip to the Dolomites in Italy. His love of hiking isn’t just a hobby; it parallels his approach to business: prepare, acclimate, and execute with intention. Just like you wouldn’t climb a mountain without a plan, Larry emphasizes that business owners need a clear strategy for managing and optimizing expenses.That preparation becomes even more important when dealing with indirect costs—like utilities, telecom, waste management, and property taxes—that many business owners mistakenly treat as fixed. Larry encourages entrepreneurs to shift their mindset: many of these costs are negotiable, and reducing them can significantly impact overall profitability.His firm, P3 Cost Analysts, helps business owners uncover savings through a thorough discovery and audit process. And the best part? Their services are contingency-based—you only pay if savings are identified.About Larry LevineLarry Levine is an Expense Reduction Consultant with over 35 years of industry experience across high tech, home care, and indirect spend consulting. He has worked with individuals, SMBs, and Fortune 100 executives, delivering expense reduction strategies that improve mid-line cost controls and bottom-line profitability. Larry’s nationwide clients span a wide range of industries including healthcare, manufacturing, real estate, restaurants, education, and hospitality. Outside of work, he’s an avid hiker, mountain and road biker, and passionate foodie.About P3 Cost AnalystsP3 Cost Analysts is a national cost reduction consulting firm specializing in uncovering hidden savings in areas like waste management, telecom, utilities, property taxes, and more. Since 1991, P3 has helped thousands of clients—from healthcare and hospitality to retail and franchise groups—optimize expenses and increase profitability. Their contingency-based model means you only pay when you save.Links Mentioned in this Episode:Larry Levine on LinkedInP3 Cost Analysts WebsiteEpisode Highlights:Why businesses should prioritize managing expenses as much as revenueWhich indirect costs (like utilities and waste) are most negotiableHow P3 Cost Analysts delivers results without upfront feesReal-world savings: How one client cut waste expenses by 75%The steps of an effective cost audit—from discovery to implementationConclusionLarry Levine offers a masterclass in proactive expense management—reminding business owners that profitability isn’t just about growth; it’s about efficiency. By regularly auditing expenses, negotiating smarter, and bringing in experts when needed, companies can uncover major savings hiding in plain sight. Larry’s contingency-based approach makes cost reduction accessible to businesses of any size—without adding risk or overhead.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Transforming Corporate Training with AI: A Conversation with Stan SuchkovIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Stan Suchkov, CEO and Co-Founder of Evolve, an AI-driven platform revolutionizing how businesses onboard and train their teams. Stan shares the inspiring journey behind Evolve—from a bold vision and early setbacks to launching a transformative tool that automates learning programs in under 24 hours. This conversation explores the future of online learning, the role of AI, and how a “give first” mindset can accelerate growth and innovation.The Mindset Behind Evolve: Giving First and Thinking StrategicallyStan Suchkov attributes much of his success to a personal and professional commitment to “giving first.” By helping others without expectation, he built a strong network and leadership reputation grounded in generosity. He applies this same philosophy to customer relationships and team dynamics—putting value first to earn trust and long-term loyalty.He also draws strategic inspiration from games like Monopoly, where success hinges on early positioning, negotiation, and risk management. These ideas translated into his real-world entrepreneurial journey: selling his share in a construction business to fund Evolve, enduring over two years with no revenue, and constantly refining the product through feedback and adaptability.Today, Evolve is used by major companies across industries, offering tools that automatically convert a company’s internal materials—videos, slides, PDFs—into interactive, trackable training programs within 24 hours. With built-in assessments, reporting, and feedback features, Evolve gives organizations a scalable way to upskill and engage teams fast.About Stan SuchkovStan Suchkov is the CEO and Co-Founder of Evolve, an AI platform that creates onboarding and training programs from any type of document in as little as 24 hours. He’s also the founder of the AI Corporate University in MENA and a seasoned entrepreneur with a background in IT and real estate development. Stan has led over 30 projects across various stages of growth and is widely regarded as a thought leader in AI-powered education solutions.About EvolveEvolve is a U.S.-based AI platform built to help companies scale employee training, onboarding, and internal knowledge sharing. Founded in 2023 and launched in the U.S. in 2024, Evolve allows businesses to upload nearly any training content—PDFs, PPTs, audio, video—and launch custom interactive courses by the next day. The platform includes quizzes, tasks, automated grading, and comprehensive learner feedback, helping businesses stay competitive through rapid, smart learning solutions.Links Mentioned in this Episode:Stan Suchkov on LinkedInEvolve WebsiteEpisode Highlights:Why “giving first” builds stronger relationships and networksHow Monopoly inspired Stan’s real-world strategic thinkingWhat makes Evolve’s AI-powered training platform stand outHow Stan overcame two years of zero revenue to build EvolveThe role of AI in transforming corporate learning experiencesConclusionStan Suchkov’s journey reflects what’s possible when vision meets resilience. His approach to training through automation and AI is transforming how companies onboard and upskill their people. With Evolve, organizations can now create dynamic, measurable learning programs in record time—empowering teams and elevating performance. Stan’s insights are a reminder that in both business and learning, strategic thinking and giving generously go a long way.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Unlocking Success Through Strategy and Consistency with Jake SmolarekIn this episode of The Thoughtful Entrepreneur, host Josh Elledge welcomes Jake Smolarek, Life and Business Coach. With a unique background that blends gaming, coaching, and entrepreneurship, Jake helps established entrepreneurs master their time, mindset, and decision-making. In this conversation, he shares a powerful framework for staying consistent, making quicker decisions, and enjoying the entrepreneurial journey along the way.What Entrepreneurs Can Learn from Gaming and CoachingJake Smolarek draws fascinating parallels between gaming and entrepreneurship, emphasizing that both require strategy, feedback, and consistent practice. As an avid gamer, Jake believes the lessons from gaming—like handling setbacks, adapting strategies, and refining skills—can directly improve business outcomes. Mistakes aren’t failures; they’re feedback. And mastery? That comes from repetition.Jake’s “No 0% Days” concept is at the core of his coaching philosophy. It’s a mindset that encourages progress—even in the smallest steps—every single day. Whether it’s sending one email, making a call, or spending five focused minutes on a goal, daily actions compound into lasting results. This approach helps entrepreneurs avoid burnout, maintain momentum, and track real progress over time.A recurring theme in Jake’s work is the power of clarity and decisiveness. He stresses the importance of having a clear vision, which makes it easier to filter decisions, say no to distractions, and take fast, aligned action. Entrepreneurs often suffer from “option overload.” But with a strong vision, you can limit options, trust your instincts, and keep moving forward with confidence. This episode is a blueprint for anyone looking to lead with intention and avoid the trap of perfectionism and indecision.About Jake SmolarekJake Smolarek is a Life and Business Coach who helps high-performing entrepreneurs develop clarity, consistency, and confidence. With a background in personal development and performance coaching, Jake supports clients in aligning their daily actions with long-term vision through mindset work, decision-making frameworks, and real-world accountability systems.About JakeSmolarek.comAt JakeSmolarek.com, Jake offers personalized coaching and resources for entrepreneurs looking to take control of their time, mindset, and business growth. His signature “No 0% Days” framework empowers leaders to take small, consistent action that leads to massive results over time.Links Mentioned in this Episode:Jake Smolarek on LinkedInJake’s WebsiteEpisode Highlights:Why gaming is a powerful metaphor for entrepreneurshipHow the “No 0% Days” mindset drives long-term resultsThe importance of prioritization and delegation in time managementHow to build a clear vision and make faster, smarter decisionsThe value of celebrating small wins and tracking progressConclusionJake Smolarek brings a refreshing, strategic take on coaching entrepreneurs. From embracing failure as feedback to developing powerful daily habits, his insights provide a practical roadmap for building momentum and staying aligned with your goals. Success isn’t just about hustle—it’s about clarity, consistency, and celebrating the journey along the way.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Mastering Crisis Communications with Tieja MacLaughlinIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Tieja MacLaughlin, Founder and Communications Strategist at Tieja MacLaughlin Communications. Tieja is a seasoned crisis communications consultant who helps individuals and organizations protect their reputations, manage challenging media situations, and respond effectively when it matters most. In this conversation, Tieja shares practical strategies for navigating crises, building proactive communications plans, and maintaining emotional clarity under pressure.The Art of Reputation Defense: What Business Leaders Need to KnowTieja’s path into crisis communications is a story of purpose and preparedness. Her mission is to help clients manage their reputations—especially when things go wrong. While many of her projects are reactive in nature, she’s a strong advocate for proactive crisis planning. Just like an insurance policy, investing in public goodwill and preparing your crisis playbook in advance helps mitigate long-term reputational damage.In the episode, Tieja also opens up about a surprising personal passion: jiu-jitsu. More than just a sport, she explains how the discipline and strategic thinking required on the mat translate directly into her work. In jiu-jitsu, you anticipate your opponent’s next move. In crisis communications, you must be equally strategic—assessing threats, staying composed, and responding with precision. This metaphor powerfully reinforces her approach to handling crisis under pressure.Throughout the conversation, Tieja offers actionable advice: prepare a crisis communications plan, conduct regular team training, and continuously update your strategies based on emerging risks. She shares real-world examples that illustrate how communication missteps can amplify a crisis—and how a well-prepared leader can instead use that moment to build trust. Tieja also emphasizes the emotional side of crises: when tensions run high, leaders must lean on structured strategies rather than reactive decision-making. Her work is not only strategic—it's deeply human.About Tieja MacLaughlinTieja MacLaughlin is a crisis communications expert, media strategist, and the founder of Tieja MacLaughlin Communications. With years of experience navigating high-stakes public relations issues, she empowers brands, executives, and individuals to communicate with clarity and confidence—especially in moments of crisis. Tieja’s work blends sharp strategy with emotional intelligence, making her a trusted partner for clients in need of reputation protection.About Tieja MacLaughlin CommunicationsTieja MacLaughlin Communications is a Toronto-based consultancy specializing in crisis communications, reputation management, and media relations. The firm helps individuals and organizations build, protect, and restore public trust through clear, strategic messaging and proactive planning.Links Mentioned in this Episode:Tieja MacLaughlin on LinkedInTieja MacLaughlin Communications WebsiteBlog: 10 PR-Themed Movies & TV ShowsFollow Tieja on Instagram, LinkedIn, and Twitter for expert PR insightsEpisode Highlights:Why crisis communications should be proactive—not just reactiveHow jiu-jitsu sharpened Tieja’s crisis strategy skillsSteps to build and regularly update your crisis communications planThe importance of emotional resilience and structured thinking during a crisisHow to create a “crisis playbook” with stakeholder contacts and pre-drafted responsesConclusionTieja MacLaughlin delivers a masterclass in crisis preparedness—emphasizing the balance between strategic planning and emotional awareness. Whether you're a founder, executive, or public-facing professional, her advice is a must-hear for anyone looking to safeguard their brand’s reputation in today’s fast-paced, high-stakes environment. With the right preparation, a potential disaster can be turned into a defining moment of clarity and leadership.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Mastering Sales Strategies with Alison MullinsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Alison Mullins, CEO of Rep Methods, seasoned sales strategist, keynote speaker, and author of The Art of Selling and Beyond Order Makers. Alison shares her innovative approach to sales—rooted in psychology, personalization, and strategic mindset—offering listeners a fresh perspective on how to break down sales goals and build authentic customer relationships.From Personal Passion to Professional Precision: Alison's Approach to SalesAlison opens the conversation by sharing glimpses into her personal life—her love of travel, cooking, and Asian cuisine, all shaped by growing up in Southern Appalachia and spending time in New York City. These cultural experiences fuel her creativity and adaptability, which shine through in her business strategies. She draws thoughtful parallels between culinary experimentation and the art of sales—both requiring curiosity, precision, and personal connection.Professionally, Alison’s foundation is built on her two books. The Art of Selling outlines practical, foundational sales techniques, while Beyond Order Makers introduces the concept of manifestation selling—a method that blends mindset, goal-setting, and strategy to improve business development. Alison encourages sales professionals to visualize success and break down ambitious goals into realistic, daily tasks—a philosophy aligned with James Clear’s Atomic Habits.This conversation also dives into the emotional side of sales. Alison addresses how negative feedback from leadership can psychologically impact sales professionals. Her coaching helps clients shift from overwhelm to empowerment, reinforcing the importance of incremental wins and human-centric sales actions like personalized outreach and relationship-building. Her work as an ad hoc sales manager is especially tailored for small business owners, offering hands-on guidance and customized sales strategies grounded in her deep experience—especially in the stone and surfaces industry, where she's worked since 2010.About Alison MullinsAlison Mullins is an award-winning sales expert, keynote speaker, and CEO of Rep Methods. With over two decades of experience, she has helped countless companies transform their sales strategies, improve client relationships, and increase revenue. Known for her dynamic stage presence and innovative methodologies, Alison is the author of The Art of Selling and Beyond Order Makers. She’s also a frequent contributor to industry publications and a recognized thought leader in both sales performance and strategic business development.About Rep MethodsRep Methods provides expert sales training and development for small business owners and teams. Offering personalized coaching, strategy creation, and fractional sales management, Rep Methods helps businesses build effective sales pipelines and long-term client relationships.Links Mentioned in this Episode:Alison Mullins on LinkedInRep Methods WebsiteThe Art of Selling – available at Rep MethodsBeyond Order Makers – available at Rep MethodsEpisode Highlights:What "manifestation selling" really means and how to apply itWhy breaking large goals into daily tasks builds confidenceThe emotional and psychological side of sales successHow Alison serves as an ad hoc sales manager for small businessesThe role of personal outreach in building a robust sales pipelineConclusionAlison Mullins brings a refreshingly human and strategic lens to the world of sales. From mindset shifts to practical sales management, her methods empower professionals to work smarter and sell with purpose. Whether you’re a seasoned rep or a founder building a sales team from scratch, Alison’s insights will help you build momentum and make sales more intentional, effective, and fulfilling.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Unlocking Innovation and Empowering Teams with Jon BassfordIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Jon Bassford, Founder and CEO of Lateral Solutions. Jon dives into the intersection of leadership, operational efficiency, and organizational culture—sharing powerful lessons from his personal experiences and professional journey. If you're a leader striving to cultivate innovation and empower your team, this episode is packed with actionable strategies and mindset shifts you won’t want to miss.Leadership That Lifts: From Powerlifting to Performance CultureJon Bassford draws a powerful parallel between his personal passion—powerlifting—and the principles of resilient leadership. As he explains, sustainable strength, whether physical or organizational, requires adaptation over time. Jon emphasizes injury prevention and the importance of modifying one’s approach with age and experience. Leaders, too, must evolve—recognizing when to pivot, when to rest, and when to seek guidance. Just as athletes benefit from coaches, executives thrive when surrounded by mentors and strategic advisors.This mindset is reflected in Jon’s work at Lateral Solutions, where the focus isn’t on cookie-cutter consulting but rather on operational transformation. His team performs deep diagnostic evaluations of an organization’s structure, culture, and decision-making processes. From there, they build customized, practical strategies and offer ongoing support to ensure execution. Jon’s ideal clients are companies earning between $5M and $50M in revenue, but more importantly, they are led by individuals with a growth mindset—leaders eager to change and evolve.Much of Jon’s perspective is captured in his book, The Curious Leader, which outlines three core shifts for today’s executives: adopting a growth mindset, committing to operational excellence, and fostering a culture of feedback and collaboration. He also addresses the biggest barriers to innovation—namely, fear of change and lack of psychological safety. By inviting input from across the organization and leading with curiosity, Jon believes leaders can unlock their teams’ full potential and create cultures where innovation isn’t just encouraged—it’s expected.About Jon BassfordJon Bassford is an operations professional and entrepreneur who leads with curiosity—his true superpower. After earning his JD and MBA, Jon applied his curiosity across a wide range of ventures, from startups to global nonprofits. Known for his curiosity-driven leadership, Jon helps organizations and individuals innovate, adapt, and grow by fostering cultures of inquiry and engagement. He also holds a Certificate in Change Leadership and is the author of the upcoming books The Curious Leader and The Co-Parenting Secret.About Lateral SolutionsLateral Solutions provides strategic consulting for growth-minded organizations. With a focus on operational alignment and leadership development, they help businesses uncover blind spots, build stronger foundations, and execute with clarity.Links Mentioned in this Episode:Jon Bassford on LinkedInLateral Solutions WebsiteEpisode Highlights:How powerlifting parallels sustainable leadershipThe 3 core mindset shifts from The Curious LeaderWhen to seek outside help for organizational growthBuilding cultures rooted in psychological safetyOperational excellence as a competitive advantageConclusionFrom leadership resilience to building cultures of curiosity, Jon Bassford shares impactful strategies that resonate with forward-thinking executives. His blend of personal experience and professional insight provides a roadmap for leaders looking to scale with clarity, empower their teams, and drive meaningful change.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Revolutionizing Sustainable Mining: Insights from Nick Myers, CEO of Phoenix TailingsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Nick Myers, the CEO and co-founder of Phoenix Tailings, to discuss their groundbreaking work in sustainable mining and metals production. Phoenix Tailings is working to address the environmental and social issues caused by traditional mining practices, while providing a cleaner alternative for the modern world’s critical metal needs. This episode is a must-listen for anyone interested in the future of sustainable mining and technology.Sustainable Solutions for the Mining IndustryPhoenix Tailings is leading the charge in reshaping the future of mining by offering sustainable alternatives to the traditional methods that have caused significant environmental harm. Traditional mining processes generate massive amounts of waste, with up to 2,000 tons of waste produced for every ton of metal extracted. This waste is often processed in countries with limited environmental protections, which leads to severe pollution and health risks for local populations. Phoenix Tailings is committed to reversing this trend by implementing a zero-waste, zero-emissions process for metal production.One of the core challenges in the mining industry is sourcing critical metals required for modern technologies like electric vehicles, wind turbines, and medical devices. These metals, including rare earth elements, are in high demand but are often sourced irresponsibly. Phoenix Tailings focuses on recycling metals from waste materials and traditional mining outputs to provide a more sustainable source of these essential metals, ensuring that they are processed in a way that minimizes environmental impact.As a company, Phoenix Tailings has already raised over $80 million and has built a team of experts dedicated to their mission of transforming the mining and metals production industry. Their work is not only driving the future of sustainable mining but also contributing to the broader goal of reducing the environmental footprint of industries like automotive, aerospace, and healthcare. Through partnerships with other industry leaders, Phoenix Tailings is expanding its impact and pushing for a global shift towards responsible sourcing and sustainable practices.About Nick MyersNick Myers is the CEO and co-founder of Phoenix Tailings, a company focused on transforming the mining and metals industry. With a passion for technology, sustainability, and innovation, Nick has been instrumental in developing a process that reduces the environmental impact of mining by ensuring zero waste and zero emissions. In addition to his role at Phoenix Tailings, Nick is an avid taco enthusiast and documents his culinary adventures on his Instagram account, Tacos by a Gringo.About Phoenix TailingsPhoenix Tailings is pioneering the future of sustainable mining by processing critical metals from waste materials and traditional mining sources. The company focuses on rare earth metals that are essential for the production of electric vehicles, wind turbines, and medical devices. By adopting innovative, environmentally friendly technologies, Phoenix Tailings is reducing the waste and emissions associated with traditional mining practices, while providing essential resources for modern technology.Links Mentioned in This Episode:Phoenix Tailings WebsiteTacos by a Gringo Instagram AccountNick Myers LinkedInEpisode Highlights:Passion for Tacos: Nick shares his journey as a taco enthusiast and offers recommendations for some of the best taco spots in the U.S.Phoenix Tailings' Mission: Aiming to revolutionize sustainable mining, Phoenix Tailings processes metals with zero waste and emissions.Challenges in Traditional Mining: Nick highlights the environmental and social issues, including pollution and health risks, associated with traditional mining.Business Growth: Phoenix Tailings has raised over $80 million and continues to expand its impact across industries like automotive, aerospace, and medical devices.Call for Innovation: Nick emphasizes the importance of technological innovation in addressing the challenges faced by the mining industry.ConclusionIn this episode, Josh and Nick dive deep into the innovative work of Phoenix Tailings and the company’s mission to transform the mining industry. From its zero-waste processes to its focus on sustainability, Phoenix Tailings is setting a new standard for how the world approaches the extraction and processing of critical metals. Nick’s story is a powerful reminder of how innovation and passion can drive positive change in industries that have long been a source of environmental and social harm.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Navigating Startup Funding: Insights from Denise Edwards of SaaS LaunchIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Denise Edwards, the dynamic founder and CEO of SaaS Launch. With over a decade of experience in the tech world and a global footprint, Denise brings a wealth of expertise in helping early-stage SaaS founders secure funding, craft compelling pitches, and connect with ideal investors. This conversation uncovers key strategies and actionable tips for founders seeking capital and clarity in today’s competitive startup environment.Startup Capital and SaaS Growth: How Denise Edwards Helps Founders Fund Their VisionDenise’s passion lies in helping tech entrepreneurs—especially SaaS founders—navigate the complex journey of fundraising. SaaS Launch supports pre-seed to Series A startups with value proposition refinement, pitch deck development, and investor matchmaking. For founders unsure if they’re ready to raise, Denise recommends starting with bootstrapping to demonstrate traction and keep ownership intact.Her global perspective—born in Curaçao and now operating from Amsterdam—adds depth to her consulting. She understands the nuances of international entrepreneurship and believes in empowering underrepresented founders, particularly women, in tech.Key milestones in the funding process include market validation, a clear business plan, and a minimum viable product. Denise stresses that investors look for more than a great idea—they want a strong, coachable founder with a solid team, industry insight, and measurable traction. For founders who lack a vast network, SaaS Launch opens doors through its investor partnerships and educational content.Whether you’re considering traditional financing, venture capital, or angel investors, Denise helps clients explore the right fit. She also advocates for non-dilutive funding, especially when the goal is growth without giving up equity. Through strategic marketing, social media, and a YouTube channel packed with fundraising insights, Denise and her team continue to educate and support founders from around the globe.About Denise EdwardsDenise Edwards is a fundraising and growth expert and the founder of SaaS Launch. A speaker, consultant, and international businesswoman, she works with early-stage SaaS startups to secure funding and scale effectively. Denise is also a champion for diversity in tech, committed to helping women and underrepresented founders build investor-ready businesses.About SaaS LaunchSaaS Launch is a boutique consultancy based in Amsterdam that helps SaaS and tech founders raise early-stage capital, build powerful value propositions, and connect with aligned investors. Through coaching, investor matchmaking, and fundraising education, SaaS Launch empowers founders to confidently pitch and grow their businesses.Links Mentioned in This EpisodeSaaS Launch WebsiteDenise Edwards on LinkedInSaaS Launch YouTube ChannelKey Episode HighlightsBootstrapping before raising capital helps retain equity and validate the marketStrong pitch decks must combine vision, traction, and financial clarityNon-dilutive funding is a viable option for growth-minded SaaS startupsInvestors seek teams with deep market knowledge and coachabilityFundraising is a numbers game—build a robust pipeline of investor conversationsConclusionDenise Edwards delivers a masterclass in early-stage startup fundraising. Her insights reveal not only how to attract funding but how to build long-term investor relationships based on value and vision. Whether you’re just launching your SaaS company or preparing for a Series A round, this episode is packed with strategies to fund and scale your startup with confidence.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!

Navigating the Complex Landscape of Modern Advertising: Insights from Maxwell FinnIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Maxwell Finn, President of Unicorn Innovations. Maxwell shares expert insights into the fast-changing world of digital advertising, the psychological foundations of effective marketing, and how his company partners with brands for long-term, scalable growth. Whether you’re a seasoned business owner or an emerging entrepreneur, this episode is packed with timeless strategies and modern tactics for cutting through the noise in a crowded digital landscape.Rethinking Paid Advertising: Psychology First, Platforms SecondMaxwell’s central message is clear: success in advertising begins with an understanding of human behavior, not flashy trends or platform tricks. He challenges the obsession many marketers have with tools like Facebook Ads or TikTok hacks, emphasizing instead the importance of marketing psychology, behavioral economics, and storytelling.He reflects on historical campaigns such as the “Torches of Freedom” movement—an early example of influencer marketing and narrative-driven advertising created by Edward Bernays. These time-tested strategies continue to influence how successful brands earn trust and drive conversions today.Maxwell encourages business owners to dive into foundational literature from authors like Rory Sutherland (Alchemy), Daniel Kahneman (Thinking, Fast and Slow), and Richard Thaler (Nudge). These books unpack the mental shortcuts and irrational tendencies that influence how customers behave—and ultimately, buy.About Maxwell FinnMaxwell Finn is a growth-focused entrepreneur and the President of Unicorn Innovations. He has over a decade of experience scaling digital advertising campaigns for brands across e-commerce, SaaS, and personal branding. With more than $150 million in trackable ad spend, Maxwell brings unparalleled expertise to his clients through strategic advisory, education, and hands-on ad management.About Unicorn InnovationsUnicorn Innovations is a boutique digital marketing agency that works with high-growth businesses through a unique hybrid model. The agency selectively partners with clients, often taking equity in addition to providing marketing services. Unicorn's specialty lies in high-impact paid ad campaigns combined with strategic oversight to drive long-term value and profitability.Links Mentioned in this EpisodeUnicorn InnovationsMaxwell Finn on LinkedInKey Episode HighlightsWhy psychological triggers and behavioral science should guide your ad strategyThe dangers of chasing ad trends without foundational knowledgeHow Unicorn Innovations partners with brands using equity and advisory modelsWhy creative content and unique “angles” still outperform ad tech aloneThe future of paid advertising and why brand identity is more important than everConclusionThis episode with Maxwell Finn is a masterclass in modern advertising. His deep understanding of marketing psychology, paired with real-world experience scaling ad campaigns, offers entrepreneurs a clear roadmap for building smarter, more resilient strategies. If you’re ready to stop guessing and start building ads that convert, this conversation is a must-listen.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time!