

Making Sales Social Podcast
Social Sales Link
Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
Episodes
Mentioned books

Jul 17, 2025 • 26min
Use LinkedIn Events to Attract Prospects
In this lively episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. explore the power of LinkedIn Events to fuel trust-based conversations, enhance visibility, and amplify networking opportunities. Whether you're going live or hosting in person, they walk through the practical steps of setup, tools you need (hello, StreamYard!), and how to market your event like a pro—even beyond LinkedIn.

Jul 16, 2025 • 33min
The Ensemble Effect: Transforming Social Selling Through Storytelling
In this episode of Making Sales Social, Brynne Tillman sits down with Julie Campbell—The Confidence Whisperer—to explore how performance principles like presence, clarity, and connection empower storytelling in business. Drawing from her rich experience as a performer and coach, Julie shares her “Talk and Be You” methodology and reveals how crafting memorable moments and knowing your audience builds trust, drives engagement, and transforms your pitch into a performance that sticks.

Jul 10, 2025 • 30min
Converting Connections to Conversations with LinkedIn
In this episode, the team dives into one of the most critical (and overlooked) elements of LinkedIn success: your existing connections. Learn how to turn dormant first-degree connections into meaningful conversations that drive business growth. From optimizing your profile to positioning it as a powerful resource—not just a résumé—you’ll hear actionable tips on how to spark curiosity, deliver value, and create authentic engagement that leads to opportunity.

Jul 8, 2025 • 33min
Strategy First: From Beats to Business
In this episode, we explore how a former entertainer turned business strategist reshaped his creative hustle into a mission to save one million small businesses by 2050. From selling candy in school to crafting high-impact marketing strategies, our guest shares insights on building trust, leading with value, and turning content into real conversations. Discover why successful selling is less about pushing and more about purposeful strategy.

Jul 3, 2025 • 33min
7 Buyer-First Content Plays to Power Every Stage of the Sales Funnel
Explore the world of buyer-first sales funnels in this insightful episode featuring Bob Woods, Brynne Tillman, and Stan Robinson Jr. Discover strategies to shift your content approach, making it more aligned with the buyer's journey and needs. From sparking early curiosity to equipping buyers to champion your product internally, learn how guiding their decision-making without being salesy can boost conversions and foster long-term partnerships. Uncover the art of using case stories and overcoming objections proactively to enhance your sales process. Tune in for practical tips to streamline your sales and support buyer success.

Jul 3, 2025 • 25min
Integrity and Human Connection in Business
Brynne Tillman hosts Dr. David Gruder on the Making Sales Social podcast to explore the evolution of sales. Dr. Gruder, a societal well-being futurist, discusses the journey from manipulative selling practices to authentic, relationship-driven sales strategies. With references to historical figures like Edward Bernays, Dr. Gruder traces the shifts in consumer demand, from materialism to transcendent experiences. He also forecasts a fusion of human and AI-driven approaches in the sales industry. Tune in to gain insights into achieving transformative, integrity-filled business practices for sustainable success.

Jun 25, 2025 • 29min
Giving and Receiving Recommendations on LinkedIn
In this episode of Making Sales Social Live, hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. dive into one of LinkedIn’s most overlooked features—recommendations. Discover how giving and receiving thoughtful endorsements can build social proof, shorten the sales cycle, and boost credibility. From crafting compelling narratives to asking for recommendations without sounding pushy, this episode is packed with practical strategies to elevate your LinkedIn presence and close deals faster.

Jun 25, 2025 • 40min
From Transcript to Traffic: AI-Powered Marketing
In this episode of Making Sales Social, Brynne Tillman sits down with digital marketing powerhouse Matt Diamante, founder of Hey Tony!, to uncover how small businesses can turn everyday conversations into high-converting content. From using AI tools like ChatGPT to reverse-engineering top-ranking pages, Matt shares actionable strategies that drive real results—without breaking the bank. If you're ready to scale your brand and make your content work smarter, not harder, this one's for you.

Jun 19, 2025 • 22min
5 Powerful Sales Navigator Features for B2B Sales Success
In this episode of Making Sales Social, host Stan Robinson Jr. takes the reins to explore five powerful Sales Navigator features that can supercharge your B2B outreach. From targeted search filters and intent signals to customizable alerts and curated lists, discover how this premium LinkedIn tool helps sales pros stay laser-focused, uncover new opportunities, and start better conversations. Whether you're a Sales Nav novice or a seasoned user, this episode delivers actionable insights you won't want to miss.

Jun 17, 2025 • 33min
Prove It: Personal Branding That Builds Trust on LinkedIn
In this episode of Making Sales Social, Brynne Tillman welcomes back the ever-insightful Kevin D. Turner, Managing Director of TNT Brand Strategist and a LinkedIn power-user known for amplifying new features and elevating professional profiles. Kevin shares his top strategies for standing out on LinkedIn—without the brag—focusing on authenticity, credibility, and the metrics that matter. From crafting magnetic headlines to building a brand that speaks louder than words, this conversation is packed with real-world advice for making your profile prove it.