

The Creative Penn Podcast For Writers
Joanna Penn
Writing Craft and Creative Business
Episodes
Mentioned books

9 snips
Apr 29, 2024 • 1h 6min
Human-Centered Book Marketing With Dan Blank
Dan Blank, expert in human-centered book marketing, discusses sustainable ways to connect with readers, platform selection, and the importance of human connection in marketing. Topics include feeling good about sharing, deciding the best platform, and balancing creativity with business tasks.

12 snips
Apr 22, 2024 • 57min
The Midlist Indie Author With T. Thorn Coyle
T. Thorn Coyle, an expert indie author, discusses building sustainable careers. Topics include embracing authenticity, finding your uniqueness, navigating Kickstarter success, and designing a long-term indie author lifestyle.

Apr 15, 2024 • 1h 7min
Generative AI Impact On Creativity And Business In the Music Industry With Tristra Newyear Yeager
Tristra Newyear Yeager, AI expert, discusses generative AI impact on music industry, musician revenue sources, & AI role in music creation & business models. Insights on AI applications for mixing/mastering, content saturation, DIY approaches in the digital era, & direct sales strategies.

Apr 8, 2024 • 1h 8min
Facing Fears In Writing And Life With Rachael Herron
Rachael Herron shares insights on overcoming fears to pursue creative projects and making life changes. Topics include leaving secure jobs, launching Kickstarter campaigns, and embracing fear in writing. The discussion also touches on AI applications, pitching horror movies, and marketing strategies for authors.

Apr 1, 2024 • 47min
Different Ways To Market Your Book With Joanna Penn
Learn about different book marketing strategies with expert Joanna Penn, from traditional vs indie publishing to short term vs long term approaches. Dive into the importance of developing an author persona, using AI tools like Claude III, and crafting engaging writing. Discover the benefits of exclusive vs wide publishing, publishing fast vs slowly, and the balance between income and brand building in the writing journey.

Mar 25, 2024 • 1h 7min
Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes
What mindset shift do you need if you want to sell direct? How can you use Meta and AI tools to amplify your marketing? Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. In the intro, how to sell more books at live events [BookBub]; Future of […]
The post Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes first appeared on The Creative Penn.

6 snips
Mar 18, 2024 • 1h 4min
Insights On The Enneagram And Sustain Your Author Career With Claire Taylor
How can you use insights from the Enneagram to help you with a sustainable author career? How can you get past your blocks and move towards success, whatever that means for you? Claire Taylor provides her insights. In the intro, will TikTok be banned in the USA, and how will this impact authors and publishing? […]
The post Insights On The Enneagram And Sustain Your Author Career With Claire Taylor first appeared on The Creative Penn.

Mar 11, 2024 • 1h
Dealing With Change And How To Build Resilience As An Author With Becca Syme
There are more options for publishing and reaching readers than ever before, and the indie author business models are splintering and diverging, so how do we know which path to follow? How do we deal with the changes due to generative AI, and how do we manage the grief and anxiety about these shifts? Becca […]
The post Dealing With Change And How To Build Resilience As An Author With Becca Syme first appeared on The Creative Penn.

Mar 4, 2024 • 1h 9min
How To Create Beautiful Print Books And Sell Direct With Alex Smith From Bookvault
Learn how BookVault can help authors create beautiful print books and boost sales. Explore AI trends in publishing, special edition options, and direct selling strategies. Discover the benefits of ProWritingAid for writing quality. Dive into unique features for print books, indie author support, and innovative strategies for publishers.

Feb 26, 2024 • 1h 6min
Tips On Writing Memoir With J.F. Penn
Tips on writing memoir with J.F. Penn: exploring emotional honesty, real places, and people in memoir, editing challenges, publishing choices, and marketing strategies. Discover the journey of writing a travel memoir, capturing experiences through writing and photos, and the importance of vulnerability and honesty in storytelling.