
The Creative Penn Podcast For Writers
Writing Craft and Creative Business
Latest episodes

May 20, 2024 • 1h 4min
Outlining Tips And Video Marketing On YouTube With Jenna Moreci
Bestselling author and YouTuber Jenna Moreci shares tips on outlining stories and using video marketing to reach more readers. Topics include structuring an engaging plot, embracing technology for learning, the impact of AI on book discoverability, fitness achievements, navigating writing and publishing choices, and insights into the hybrid author journey.

May 13, 2024 • 1h 9min
How Writing Work For Hire Books Led To Becoming An Indie Author With Aubre Andrus
Aubre Andrus shares her journey blending 'work for hire', ghostwriting, and indie authorship. Topics include the American Girl brand, pros and cons of work for hire, AI-narrated audiobooks, empowering girls through STEAM books, navigating challenges in the writing industry, and transitioning to an indie author with inspiring STEM books.

10 snips
May 6, 2024 • 1h 11min
Using Tools To Automate Your Author Business with Chelle Honiker
Chelle Honiker shares tips on automating author business, finding community, choosing tools, adapting to technology changes, and using Zapier for efficiency. The podcast discusses AI tools, the Financial Times partnership with OpenAI, and the importance of balancing creativity and technology in authorship.

9 snips
Apr 29, 2024 • 1h 6min
Human-Centered Book Marketing With Dan Blank
Dan Blank, expert in human-centered book marketing, discusses sustainable ways to connect with readers, platform selection, and the importance of human connection in marketing. Topics include feeling good about sharing, deciding the best platform, and balancing creativity with business tasks.

12 snips
Apr 22, 2024 • 57min
The Midlist Indie Author With T. Thorn Coyle
T. Thorn Coyle, an expert indie author, discusses building sustainable careers. Topics include embracing authenticity, finding your uniqueness, navigating Kickstarter success, and designing a long-term indie author lifestyle.

Apr 15, 2024 • 1h 7min
Generative AI Impact On Creativity And Business In the Music Industry With Tristra Newyear Yeager
Tristra Newyear Yeager, AI expert, discusses generative AI impact on music industry, musician revenue sources, & AI role in music creation & business models. Insights on AI applications for mixing/mastering, content saturation, DIY approaches in the digital era, & direct sales strategies.

Apr 8, 2024 • 1h 8min
Facing Fears In Writing And Life With Rachael Herron
Rachael Herron shares insights on overcoming fears to pursue creative projects and making life changes. Topics include leaving secure jobs, launching Kickstarter campaigns, and embracing fear in writing. The discussion also touches on AI applications, pitching horror movies, and marketing strategies for authors.

Apr 1, 2024 • 47min
Different Ways To Market Your Book With Joanna Penn
Learn about different book marketing strategies with expert Joanna Penn, from traditional vs indie publishing to short term vs long term approaches. Dive into the importance of developing an author persona, using AI tools like Claude III, and crafting engaging writing. Discover the benefits of exclusive vs wide publishing, publishing fast vs slowly, and the balance between income and brand building in the writing journey.

Mar 25, 2024 • 1h 7min
Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes
What mindset shift do you need if you want to sell direct? How can you use Meta and AI tools to amplify your marketing? Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. In the intro, how to sell more books at live events [BookBub]; Future of […]
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6 snips
Mar 18, 2024 • 1h 4min
Insights On The Enneagram And Sustain Your Author Career With Claire Taylor
How can you use insights from the Enneagram to help you with a sustainable author career? How can you get past your blocks and move towards success, whatever that means for you? Claire Taylor provides her insights. In the intro, will TikTok be banned in the USA, and how will this impact authors and publishing? […]
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