Guillaume Moubeche, CEO of lempire, shares his strategy of dedicating majority of his time to content creation and discusses growth opportunities on social media. He emphasizes the importance of personal branding and shares tactics for building a personal brand using social media and email marketing. The chapter also discusses delegating responsibilities, cashing out $30 million, and the impact of content investment on company growth. The speaker explores strategies for building an audience through personal branding, maximizing podcast impact, and debating the value of offering a big course for free.

Margaret Kelsey on LinkedInMargaret Kelsey ArtMargaret Kelsey's Strategic Brand FlywheelPsst - the secret to successCheck out our awesome sponsor, Fame, they start and grow the world's most profitable B2B podcastsConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.

Peep Laja, digital marketing expert, shares his bootstrapping strategies with Wynter, his entrepreneurial journey, and building successful businesses without raising much money. They discuss the value of industry connections, leveraging previous experiences, and the power of social media for marketing on a limited budget.

April Dunford, B2B positioning expert, discusses the process and importance of positioning in B2B marketing. They share case studies, book recommendations, and tips on measuring book success. The podcast ends with ways to connect with April and gratitude to a listener and MadX SEO agency.

Lashay Lewis on LinkedInAuthority Plug's WebsiteAuthority Plug’s Content Marketing DashboardCheck out our awesome sponsor, Fame, they start and grow the world's most profitable B2B podcastsConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.

Elizabeth Gooch MBE on LinkedInThe Tech Growth FactoryCheck out our awesome sponsors Fame, they start and grow the world's most profitable B2B podcasts and Samurai Links a B2B link-building agency that is offering a complimentary comprehensive optimization report for 5 of your high-priority pages that you wanna rank better within 30 days.Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.

What did we learn?SaaS business can start on the side, but to grow – they need full time attention from their founders.What are the skills that you or your cofounders can develop BEFORE embarking on the hard journey of building a SaaS business?Forget your blog, social channels and email list. Find a database of prospects and hit them one after another until you’re over $50k MRR.Niche down and focus on the group of customers that you serve best (and that serves you best)When you find a growth channel that works: go HARD.Consider building a smooth, data gathering, customer experience improving onboarding flow for your SaaS…All tribes thrive when they come together in person – when is your next event?What are your brand values and have you truly internalised them?If you go freemium, ensure that you “get paid” by your users in the form of exposure to the people they communicate with.What are the skills or assets you can build NOW that will lead to the immaculate conception of your SaaS business or next killer growth strategy?Baremetrics for ConvertKitWhy the Future Belongs to Creators - Nathan Barry at ConvertKit Craft + Commerce 2019ConvertKit: Nathan Barry’s Bumpy Road To $1.7m MRRDerrick Hicks on LinkedInCheck out our awesome sponsor Fame, they start and grow the world's most profitable B2B podcastsConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.

Jellyfish’s WebsiteKyle’s LinkedinKyle’s TwitterDemandWellHotjarMutinyPostalCheck out our awesome sponsor Fame, they start and grow the world's most profitable B2B podcastsConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.

Active Campaign CMO, along with several previous podcast guests, discuss strategies for revenue growth, exceptional leadership, scaling paid advertising, and outbound strategies for incremental revenue.

Follow Bill Macaitis on LinkedInMacaitis Advisory on LinkedInCheck out our awesome sponsor Fame, they start and grow the world's most profitable B2B podcastsConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand & Company BuildingCEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares AllOLD WAY/NEW WAY with Adam Robinson of Retention.comNathan Latka Shares His “King-Maker Strategy"Hit me up on Twitter or LinkedIn with any questions or feedback, I reply to them all. Guest submissions here: fame.so/cbe-guestOur sponsor: Want to explode your organic traffic AND keep tabs on your competitors? Ahrefs' new $29 Starter plan lets you track content changes on ANY website, giving you the edge you need. Discover what's included and how it can transform your marketing strategy. Learn more here.