

SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
Episodes
Mentioned books

Nov 3, 2023 • 16min
First time Kenyan Founder Uses $1.50 FB Ads to Get First 100 Users, 64 DAU
A Kenyan founder used underpriced FB ads to get new users for $1.50 each. Will they convert to paid when he launches his paywall?

Nov 2, 2023 • 19min
18 Month Old Startup Already Has 3 Customers Paying $100k/yr. Is AI over valued?
A founder shares his experience of getting his first 3 customers to pay $100k each; success with enterprise customers and revenue breakdown; revenue recognition process and top three customer contributions; promoting 'Shark Tank for SaaS' and joining the private Slack community.

Nov 1, 2023 • 24min
He Hit $8m in Revenue Helping UK Companies Train Employees Faster and Comply with Regulation
Sometimes, government regulation forces companies to pay for software. Aptem has taken advantage of UK vocational law to hit 170 customers paying $40,000 per year on average. Can they break $10m revenue by December?

Nov 1, 2023 • 18min
How he plans to convert to beta users into paying customers for his team collaboration tool
$50,000 is a lot of money for this founder. He's all in but still pre revenue. Whats holding him back from asking happy beta users to start paying?

Nov 1, 2023 • 31min
He hit $120m in ARR Then Sold $70m Unit for $250m, Today His Secrurity SaaS is Cash Rich... whats next?
This security SaaS hit $120,000,000 revenue in 2022. Then they decided to sell a $70m business unit for $250m cash. Today they are cash rich with $50m in ARR. Who will the CEO acquire with all that cash? How fast will it take to get back to $100m in ARR?

6 snips
Oct 18, 2023 • 21min
How to Grow Faster with $0 CAC
Exploring the rise of freemium plans in software companies and the challenges of Product-Led Growth. Discussing user pain points, community building, and growth without acquiring users. Delving into strategies for PLG and usage-based pricing to drive software product growth.

Oct 17, 2023 • 21min
How to launch a Newsletter, get 7k Subs, first $5k Sponsor. SaaS Next?

Oct 16, 2023 • 19min
How Chaser hit $294K revenue and 3 person team in 2023

Oct 13, 2023 • 19min
How he spun his software out of a corporation and hit first 5 paying customers
They've spent $225k building the MVP. If burn stays this high, they need to raise $500k in Dec. They only want to sell 20% of the company implying a 40x multiple. Can he get it done?

Oct 12, 2023 • 20min
This SaaS For Fund Manager's Just Hit $40k of MRR charing a % of AUM Managed
100 fund managers pay Avestorinc.com 400 per month and 30 to 50 bips of $60m AUM. With $40k in MRR today, can he scale to a $1m run rate by december before he tests the equity markets?


