Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***On today’s podcast episode, I’m talking to Tom Hunt, entrepreneur and founder of Sneez, a social selling software tool [note: Tom is now running SaaSMarketer.io].He believes that email newsletters should die and offers an alternative…In this episode, Tom shares his experiences leaving his well-paid corporate job, entering the digital marketing world, and building his businesses.Listen in for his great advice to new marketers on improving your craft and making more sales.Topics covered:Tom’s journey into entrepreneurship and digital marketingTransparency as a marketing strategyWhy newsletters should dieThoughts on pop-ups and user experienceMarketing tactics with limited resourcesRecommended resources and advice for new marketersResources mentioned:SneezVirtual ValleyHubstaff BlogWP Curve BlogBasecampFeedlyGroove BlogTomhunt.io***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***My guest today is Blake Morgan, a Customer Experience Consultant and author of More is More. ‍Blake teaches brands to create “Knock Your Socks Off” customer experiences.‍Join us as we learn the best ways to improve your customer’s experience with your brand and how you can provide more value in your marketing.Topics covered:Blake’s career path from journalist to customer experience consultantThe problem with “Gotcha marketing”, “Insertion marketing” and bad profitsConnecting to consumers with relevant content opportunitiesGenerational differences in the consumer marketHow-To tips on improving customer experience on your own and within an organizationInternet of Things (IOT) and the future of marketingResources mentioned:BlakeMichelleMorgan.comBlake’s book More is MoreBlake’s YouTube ShowThe Modern Customer PodcastYoutility by Jay BaerMan’s Search for Meaning by Viktor E. FranklWhy Not Now? Podcast with Simon SinekSimon Sinek’s Ted Talk – Start with WhyDaft Punk: 5 Marketing Lessons to Make Your Business Famous***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

Learn how to become a better copywriter with Dave Schneider, founder of Ninja Outreach. Topics covered include running a blog while traveling, network marketing in digital marketing, the importance of good copywriting, and recommended resources for improving your marketing skills.

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***Do you want more online visitors and more leads? Justin McGill describes in this episode 3 content marketing techniques to help you achieve this result.Justin McGill is the Founder of LeadFuze, an online service to help businesses to generate more leads online. He’s also the host of the podcast Zero to Scale, where he and his co-host discuss their journey building profitable businesses.Listen in as Justin shares his experiences as an entrepreneur and specific marketing techniques he’s used to grow his business.Topics covered:Justin’s journey from corporate manager to professional poker playerLaunching consulting and software businessesBeing transparent and facing competitorsUsing the skyscraper technique to create valuable contentHow to write good email subject lines and cold-contact people successfullyResources mentioned:SaaS Content Marketing: Why Education is a Powerful Approach5 Content Marketing Promotion Tactics You Should Try TodayLeadFuzeZero to ScaleJustin@leadfuze.comSEMrushGoogle Search ConsoleMoz BlogHubSpot BlogKissmetrics BlogBacklinko BlogMatthew Barby BlogQuick Sprout BlogPratfall Effect in Marketing: Admit Your Flaws to Win Customers***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment*** Today I’m talking to Violeta Nedkova, from VioletaNedkova.com and The Creative Rebel Academy.She's a creative rebel: she does things in her own way, instead of following what everybody else says. She can help you to stand out from the crowd as a digital marketer.Topics covered:Violeta’s interesting life story and approach to positivityTips to deal with bullshit overload on the internetTools and methods for using Twitter efficientlyWebsite ‘pollution’ and user experienceHow to really stand out as a marketer and a businessResources mentioned:VioletaNedkova.comThe Creative Rebel AcademyVioleta on Twitter - @VioletaNedkovaTwitter tools: TweetDeck, BufferThe Imperfect BossPurple Cow by Seth GodinStart With Why - Simon Sinek TED talkGary Vaynerchuk WebsitePratfall Effect in Marketing: Admit Your Flaws to Win CustomersI’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment*** ***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***My guest today is John Doherty from GetCredo.com, a marketplace to find the best SEO experts.John is very transparent in his business and in today’s episode he candidly shares his background in marketing and journey launching Credo.Do you want to know how to market your business online? Then listen in as we discuss what makes a good marketing strategy and specific tactics for using SEO in your business.Topics covered:John’s background and launching CredoTransparency in business and writingWhy good marketing takes timeQuality vs. Quantity in content marketingKnowing when to outsource tasksMarketing and SEO strategy adviceTactics for customer and influencer researchResources mentioned:GetCredo.comJohn Doherty - Website and BlogThinking Through Entrepreneur Growth by John DohertyBuiltvisibleThe 4-Hour Workweek by Tim FerrissTraction by Gabriel Weinberg and Justin MaresSEO tools: SEMrush, Open Site Explorer, Ahrefs, Screaming FrogInfluencer research tools: Followerwonk, IntellifluenceMoz Beginner’s Guide to SEODistilledU SEO 101***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***Today I’m talking to David Darmanin, CEO of Hotjar, an all-in-one analytics and feedback tool for your website.Hotjar is a six-product suite I personally use in my own business and recommend to others.David’s background as an entrepreneur and conversion rate expert with a leading agency in the field gives him a lot to share with us on what works and what doesn’t. He believes that most marketing best practices are pure bull and that you should avoid them at all costs.‍But more importantly, he's never afraid to say things as they are... You have been warned.Listen in to our discussion and some great advice on how to improve your website and marketing.Topics covered:David’s background and inspirationsFinding his co-founders, launching and growing HotjarWhy trade secrets are overrated, and the value of spending time in the real worldAvoiding ‘best practices’ and how small changes can change the face of your business for the worseThe importance of developing empathy for your customer3 best tactical ‘wins’ to improve conversion rates on your websiteDavid’s top book recommendations for marketingResources mentioned:A beginner's guide to usability testing - HotjarDeath by 'best practices': why they can kill your businessHotjar.comStrengths Finder by Tom RathThe 22 Immutable Laws of Marketing by Al Ries and Jack TroutDon't Make Me Think by Steve KrugPratfall Effect in Marketing: Admit Your Flaws to Win CustomersHow to Influence Buying Decisions Without Being ShadyHow to Convince People to Buy (Without Being Pushy)***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***My guest today is Laura Roeder, CEO of MeetEdgar.com, a social media tool that helps you re-share older content your audience may have missed the first time. ‍Laura is a former social media consultant who built her audience and knowledge to bootstrap and build the very successful MeetEdgar.com.‍Listen to Laura’s advice on marketing approach, her recommended resources and simple strategies to be a better non-nonsense social media marketer.EDIT: Laura's new software for coaches, Paperbell.Topics covered:Laura’s background in a self-employed family and her sources of personal motivationMeetEdgar visitor and conversion rate metricsProduct-market fit, evaluating and growing a businessWhy you should NEVER lie as a marketerUsing competition to your advantageThe absolute importance of marketing in consumer purchasesCurrent “best practices” in social media that are completely falseUsing software to advance your marketingSpecific tactics for social media adsRecommended resources for marketersResources mentioned:MeetEdgar.comMade to Stick: Why Some Ideas Survive and Others Die by Chip HeathPositioning: The Battle for Your Mind by Al Ries***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘

I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Guarantee • Secure Online Payment***On today’s episode I’m talking to David Heinemeier Hansson, co-founder of Basecamp project management software and creator of Ruby on Rails.He is well-known as a talented developer, but I also think he is one of the best no-bullshit digital marketing persons out there today.He is a Denmark native and has learned from business practices in both Denmark and the US.Join us as David shares his path in business and his insights into the world of marketing.Topics covered:David’s background growing up in Denmark and business differences with the USHis sources of marketing and business inspirationBasecamp as a case study (numbers such as the amount of website visitors a month)Metrics overload versus hard-to-track marketingDavid’s main principles in marketingBest marketing books and concepts he’s come acrossInsights into the future of marketingResources mentioned:Basecamp.comDavid Heinemeier HanssonMeditations by Marcus AureliusAbout Seneca, a Roman Stoic PhilosopherThe Intelligent Investor by Benjamin GrahamInfluence: The Psychology of Persuasion by Robert B. CialdiniJobs-To-Be-Done FrameworkBlue Ocean Strategy by W. Chan KimSignal v. NoiseDavid’s Instagram - @dhh79Break Through the Noise in Marketing by Doing LessIs Blue Ocean Strategy Risky? Examples & Key Disadvantages***→ Buy my book: book.stfo.io→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io🤘