Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Hold on tight, folks, because this episode with Anthony Morrison is going to blow your mind!Now, we know what you might be thinking: "Infomercials? That's not for me!" But trust us when we say this episode is jam-packed with invaluable insights that go far beyond infomercials alone. Anthony spills the beans on the secrets to running a wildly successful infomercial, while also dropping some major knowledge bombs that will revolutionize the way you sell your book. So, before you dismiss it, let us give you a taste of what's in store:Get ready to harness the power of storytelling and emotion in your sales game, whether you're selling a revolutionary product or your very own book.Discover why it's crucial to speak directly to one person when promoting your book and how this personal touch can skyrocket your sales.Brace yourself for a laugh-out-loud moment as Anthony recounts his encounter with QVC, where laughter quickly turned into triumphant success.Prepare to be amazed as he reveals how he filmed his first infomercial with the legendary Marc Victor Hansen on a shoestring budget in none other than Mississippi.And, oh boy, get ready for the secret sauce that unlocks profitable TV ads, turning your book into a sales powerhouse.So, even if infomercials aren't on your radar, this episode is a goldmine of insights that will elevate your book marketing game to new heights. Whether you're considering running an infomercial, a TV ad, or even a captivating webinar for your book, you absolutely cannot afford to miss this episode!Trust us, it's going to be mind-bending, eye-opening, and downright unforgettable. Get ready to revolutionize your book marketing strategy and tune in now!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

One of the most asked questions when it comes to publishing is whether to go the traditional or self publishing route. Ruth Soukup has done both and is here to share both her experiences and her recommendations. Ruth is a New York Times Best-Selling author, founder of Elite Blogging Academy, and host of the Do It Scared Podcast amongst so many other things. After blogging for several years she decided to write a book and so started her journey into publishing.A friend of hers referred her to an agent and after paying thousands to have a book proposal written up, her blog exploded. While she was in the process of pitching one book, she decided to write and self publish, How to Blog for Profit. She kept being asked the same question over and over again and the book was born.She received amazing feedback on the book and later built Elite Blogging Academy to further help her audience learn to create a source of income from their blogs. By the time her traditionally published book came out, she’d written and self published another book.Ruth signed a contract with her publisher for two books and after she fulfilled her obligations, swore she would never go the traditional route again.Later on she did end up going the traditional publishing route one more time, but is now completely done with it. She has more control over her self published books and she receives almost 100% of her royalties. Listen in as she shares her experiences from both sides of the publishing world and why, for her, self publishing makes the most sense. She stresses that the way in which you publish your book needs to align with your overall goal for that book. Is your book meant to be an introduction to your company or are you publishing so that you can be labeled an author? Do you plan on writing more than one book and want to be able to use earlier books in your marketing? Are you building a business rather than JUST becoming an author. If you’re on the fence about which publishing journey you want to take, then you need to listen to this episode. Ruth lays it all out there so that you can Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Get ready for a delightful journey into the world of children's book writing with the incredible Elaine Ursuy!Elaine, a self-published author and former coach at selfpublishing.com, has captured hearts with her ability to explain complex concepts in a way that even kids can understand. And now, she's taking her talent to new heights by venturing into the enchanting realm of children's book publishing.As a child, Elaine was always told that she would accomplish remarkable things in life, and that prophecy couldn't be more accurate. When the opportunity arose to join selfpublishing.com, Elaine knew it was her calling.Her first book, "Don't Be Weird," was a gem rooted in Gospel teachings. But Elaine's passion and keen observation led her to recognize a need in the market for a fresh approach to teaching children God's teachings. Thus, "I'm Not Weird" came to life in a mere 15 minutes, bursting with inspiration and excitement.In this captivating interview, Elaine shares her invaluable insights on the differences between editing adult and children's books, the various book types, the intricacies of binding and printing, and the unique fulfillment process on Amazon for children's books.You won't want to miss the fascinating details behind Elaine's clever technique of assigning each page a special job within her book. She also reveals how she determined the perfect age range for her target audience and dives into the most challenging phase of writing her enchanting children's book.So, grab your favorite cozy spot, prepare to be charmed, and join us on this delightful journey as Elaine Ursuy shares her wisdom and experiences in the magical realm of children's book writing. Trust us, it's going to be an episode filled with joy, inspiration, and priceless insights that will ignite your own passion for creating captivating stories for children. Tune in now and let the magic unfold!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Get ready for an eye-opening discussion on turning your book into a captivating online course with the brilliant Marisa Murgatroyd!Have you ever wondered how to write a book that not only educates but also motivates readers to take action? A book that not only imparts knowledge but also creates an immersive and enjoyable experience? And most importantly, a book that naturally leads into launching and selling your own online course? Look no further because Marisa has the answers you've been seeking.In this engaging interview, Marisa unveils "The Experience Method" - a transformative approach that empowers authors to achieve remarkable results with their books and seamlessly transition into creating dynamic online courses. Discover the power of motivational structure over traditional chronological structure and how it can enhance reader engagement and implementation.Marisa delves into the four levels of learning and engagement, unlocking the secrets to creating an unforgettable learning experience for your audience. She also shares invaluable strategies on transforming your book into a captivating online course and provides insights on successfully launching your course to secure your first 5-10 sales.If the idea of launching your own online course has ever crossed your mind, this is an interview you won't want to miss. Marisa's wisdom and expertise will inspire and guide you on your journey to transforming your book into a compelling and impactful online course.So, grab a pen, a notepad, and your favorite beverage, and get ready to take notes as Marisa Murgatroyd shares her invaluable insights on turning your book into a captivating online course. Prepare to embark on an exciting adventure where your words have the power to transform lives and create a thriving community of passionate learners. Tune in now and unleash your potential!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Are you dreaming of becoming a successful fiction author and earning a full-time income from your writing? Wondering what steps to take if your fiction book isn't gaining traction in the market? Look no further because this week's episode is packed with insightful answers and valuable advice from the talented Ramy Vance.Join us as Ramy shares his expertise and sheds light on the secrets to becoming a thriving fiction author. Discover the strategies to boost book sales and unlock the potential for a sustainable income from your writing. Ramy reveals the importance of identifying your "Tier 1" audience, those loyal readers who are most likely to connect with your work and become your biggest advocates.Ever wondered about the significance of "genre expectations"? Ramy breaks it down for you, explaining why understanding and meeting these expectations are vital for success in the fiction world. Additionally, he dives into the concept of "Read Through Rate" and why it holds the key to making a living as a fiction author.This episode is brimming with invaluable insights, tips, and tricks to help you navigate the world of fiction writing. Whether you're a budding author or an experienced writer seeking to take your fiction career to new heights, you won't want to miss out on Ramy Vance's wisdom.So grab your favorite notebook, sharpen your pencils, and get ready to immerse yourself in this captivating episode. Tune in now and embark on your journey to becoming a successful fiction author!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Hey there! Today's episode is a big one because we have the legendary Steven Pressfield on the show. If you haven't heard of him, then you're missing out on one of the best books on the creative process ever written - "The War of Art".In this episode, we cover a lot of ground and talk about many interesting topics, including:How my experience as a copywriter at an ad agency helped me become a better writerWhether you should write fiction or nonfiction firstHow Steven's experience as a screenplay writer improved his fiction writingWhat "resistance" is and how to overcome it when writing a book (or any project)Common resistance points when writing a bookWhether you should write a novel or a screenplay first (and how to get your book turned into a movie)How Steven stays motivated to keep writing in his 70sSteven is such a funny and engaging guy, and I had an awesome time chatting with him. Don't miss this interview - check it out and let me know what you think!Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Hey there! Get ready for an action-packed episode because today I'm joined by Steve Anderson, the author of "The Bezos Letters" - one of my absolute favorite books from the past few years. We'll dive into the fascinating world of book writing research and also touch on some other interesting topics.During our conversation, we cover a lot of ground, including:Drawing lessons from Jeff Bezos on selling books and growing a companyDeciding between self-help and biography structures for your bookHow I managed to break free from my type 5 Enneagram tendencies (the researcher) to write a great book without spending 5 years on researchNavigating what you can and can't say when writing about others and big companiesThe powerful impact of podcasts in book salesThe value of hiring a publicist and whether it's worth the investmentLessons learned from hiring a media coach and how to effectively pitch the mediaExploring the world of selling foreign rights for your bookTrust me, this interview is action-packed and filled with valuable insights. Don't miss it! Tune in and let me know your thoughts.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Ever had the idea of writing a book to make a greater impact through your nonprofit organization? Or perhaps you've considered starting a nonprofit arm for your business or donating a portion of your book royalties to charity? Well, today's episode with the amazing Amy McLaren is tailor-made for you!During our interview, Amy and I delve into a range of insightful topics, including:The motivating factors that led me to write a book focused on making a meaningful impactHow I strategically launched the book to maximize donations for the nonprofit causeThe question of whether all nonprofits should consider writing a book and why it can be a game-changerThe long-term growth potential of using the book to drive donations and supportExploring the concept of starting a nonprofit arm within your business and understanding the distinctions between a foundation and a nonprofit organizationUnveiling the top three strategies that contributed to successful book sales during the launchTrust me, this episode is jam-packed with inspiration and valuable insights for anyone aiming to amplify their impact through a book. Don't miss out on this incredible conversation with Amy McLaren! Tune in and get ready to make a difference.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

What does it take to play the long game as an author? Why is it crucial to continue marketing your book long after its release? And what common mistake do most authors make when it comes to their marketing strategy?Today, I am thrilled to have my friend Dorie Clark join me for an engaging discussion on these very topics. Dorie, author of the highly anticipated book "The Long Game," shares her valuable insights with us. During our conversation, we cover a wide range of fascinating subjects, including:Dorie's journey of building an impressive email list of over 75,000 subscribers in just a few years, along with a key strategy to help you grow your own email listHow Dorie generates income as a full-time author, and a glimpse into the pie chart of her revenue streamsThree effective approaches to becoming a recognized expert in your fieldThe surprising truth about book tours and their limited impact on book sales, and the alternative approach I'm taking insteadAn inside look at how I'm managing the launch team for my own bookThis episode is packed with valuable insights and practical tips for those interested in growing their email list or learning from Dorie's expertise. Don't miss out on this exciting conversation! Tune in and get ready to level up your author marketing game.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Ever wondered if you should turn your podcast topic into a book? Well, today's guest, Jeff Brown from the Read To Lead podcast (which I've had the pleasure of being on a couple of times), has done just that! He recently launched a book with the same name as his popular podcast.During our conversation, Jeff shares valuable insights and tips about his book-writing journey. We delve into various topics, including:The reasons behind Jeff's decision to write and publish a book after years of podcastingTips for collaborating with a co-author and navigating the writing process togetherStrategies for creating a book about a specific topic, even if you initially think you don't have enough contentThe art of securing endorsements for your book and leveraging them to boost salesSound advice for fellow podcasters who are considering writing their own bookThis episode is packed with wisdom and inspiration for podcasters and authors alike. If you're curious about turning your podcast into a book or simply interested in Jeff's journey, be sure to tune in! You won't want to miss it.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki