Elevate Medical Affairs Podcast Channel

Congresses have traditionally been an important opportunity for Medical Affairs to present data while connecting with scientific leaders. But when the world went virtual during the pandemic, there were certainly some things we lost. So, what are the opportunities we gained?

Measuring what really matters is often not straightforward, sometimes expensive, and always takes committed upfront thinking and planning. In this third and final podcast episode in this series, we will discuss measuring and improving the reach and engagement of scientific publications.

What do you need to consider when thinking about measurement, and what might this look like in practice? In this second podcast of a 3-part series, we will discuss considerations for measurable engagements in Medical Affairs.

We’re sensing a shift within Medical Affairs to make the case for and insist on better measurement, but how do we actually make that a reality? Measuring what really matters is often not straightforward, sometimes expensive and always takes committed up-front thinking and planning. In this first podcast of a 3-part series, we will address this question and discuss: The fundamentals of effective measurement techniques for Medical Affairs.

In this series, brought to your by the MAPS Field Medical Focus Area Working Group, we will be highlighting skills, topics and behaviors that are fundamental to Field Medical success. In this first podcast we will discuss leading through change .

In the final of this 3-part series, we will be meeting with Georgios Tramountanis, a member of the MAPS Digital Focus Area Working Group.The podcast objectives are to:  - Examine where we see the potential opportunities for Medical Affairs as it relates to Automation- Discuss what the best places to consider are when developing an Automation journey in Medical Affairs and where to start- Review some predictions on the future of Automation in Medical Affairs.

On today's "Elevate" podcast episode, we're speaking with Eric Peacock, co-founder and CEO of MyHealthTeam about Medical Affairs work with patients in social networks. This episode, sponsored by MyHealthTeam, will address the following questions:What's the big opportunity for Medical Affairs professionals in patient social networks? What have you learned that works in engaging people living with chronic conditions?What role do social networks play in addressing inequities in healthcare?How has the approach to serving patients evolved over the past 10 years?What's the top takeaway from the pandemic that will impact future approach?

In this second episode, we'll be meeting with Shinya Suda-san, Sr. Vice President and Global Head of Information Systems at Astellas to glean insights on Automation opportunities as it relates to Digital Transformation. The podcast objectives are to:   Understand the potential opportunities that automation has already provided at Astellas Pharma Discuss any future expectations and predictions on how automation can be one of the enablers of a Digital Transformation journey Learn about Digital Transformation best practices and lessons learned  

In this first of 3 episodes, we will be meeting with an industry expert on Automation within the pharmaceutical industryThe podcast objectives are:   Understand key aspects of Automation to understand the potential opportunities Application of Automation within Medical Affairs – key examples and takeaways Recommendations on how to learn more and how to begin or accelerate your automation journey.

Attached to every clinical trial is a line of hope for a patient seeking a cure or better way to live with a rare, chronic, or limiting condition. Unfortunately, global events have disrupted the clinical trial landscape significantly in the past 2 years impacting the hope and lives of millions of people. Although rescue sites are most commonly thought of as an alternative to trials failing for more common reasons like lack of enrollment, Medical Affairs teams should be re-evaluating their overall strategy to make sure that even in the face of uncertainty, there is a path forward for clinical design. Rescue sites can provide that path forward.