
The Pro Church Tools Show with Brady Shearer
Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.
Latest episodes

May 14, 2025 • 32min
Christianity's Decline Finally Over? Here's Proof
For 15 years, the story’s been the same: belief is fading. But new data tells a different story. Not just in America—but across the West. Let’s unpack what’s changing and what the Church should do next. IMPORTANT LINKS - Religion in 2024: The Plateau Is Real: https://bit.ly/4cYyCN7 - The Quiet Revival: Gen Z leads rise in church attendance: https://bit.ly/4jZ3G1j THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

May 7, 2025 • 31min
Quick Fixes To Improve Church Announcements
From blah to brilliant—5 quick, proven fixes to instantly level up your church announcements. No overhaul needed, just simple tweaks that make a big difference. ============================= Table of Contents: ============================= 0:00 - Intro 4:15 - The Curveball 8:05 - The Callback 13:15 - The Interview 17:31 - The Interaction 22:18 - The Audible THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

8 snips
Apr 30, 2025 • 49min
The Worst Church Social Media Trends
Explore the surprising truth behind 15 church social media trends, assessing which are truly beneficial and which are mere fluff. Discover the power of spring promotions, the role of Facebook groups, and the importance of consistency in posting. Dive into the debate on DM automation and its optional benefits. Learn how skit reels might limit audience reach and the value of authentic imagery in representing church life. Plus, unlock strategies for effective engagement across various platforms while fostering genuine community connections.

Apr 16, 2025 • 33min
Church Branding 101: What Every Ministry Should Know
This is Church Branding 101. Learn the difference between brand and branding, exercises to define your church’s identity, and whether branding even belongs in ministry. ============================= Table of Contents: ============================= 0:00 - Intro 2:02 - The Simplest Way To Understand Branding 3:52 - Brand vs. Branding 5:38 - All Church's Practice Perception Design, Most Just Do It Unintentionally 10:14 - Is Intentionally Practicing Perception Design 'Manipulative?’ 12:50 - Your Church Branding Foundation: Purpose/Mission/Vision/Values IMPORTANT LINKS - Pro Church Certified: https://prochurchcertified.com - Email us: hello@prochurchtools.com THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

Apr 9, 2025 • 30min
Brutally Honest Truths for Millennials in the Church
Ministry is shifting, and Millennials are stepping into leadership like never before. But without awareness, we risk repeating the mistakes of those before us. Let’s talk about what’s changing and how to navigate it wisely. ============================= Table of Contents: ============================= 0:00 - Intro 5:20 - Big Idea #1: Creative Culture Vs. Capitalist Culture 10:10 - Big Idea #2: Millennials No Longer Shape Pop Culture 13:15 - Big Idea #3: Millennials Will Repeat Past Leaders’ Mistakes—But Excuse Themselves 17:15 - Big Idea #4: Some Values To Help Us Navigate This New Era 23:53 - Big Idea #5: Mission Over Method IMPORTANT LINKS - Dupe Photos: https://dupephotos.com - Eden Church: https://www.instagram.com/edenchurchhouston THE 167 NEWSLETTER 📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

Apr 2, 2025 • 34min
How to Communicate with a Stubborn Pastor
What do you do when your pastor won’t listen? This is a common challenge in churches, and today, we’re sharing five practical approaches to communicate effectively—without being manipulative. These strategies work in churches of all sizes. ============================= Table of Contents: ============================= 0:00 - Intro 3:02 - The Principle Of Congruency 10:17 - The Middle Option 16:58 - The Historical Analogy 22:45 - The 'Church Across The Street' Example 30:15 - The Testimony THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

Mar 19, 2025 • 33min
Standout Church Trends of the 2020s
Join Ryan Burge, a scholar specializing in religion and politics, as he dives into the evolving landscape of Christianity. They discuss the growing trend of unique church names that blend old and new aesthetics, and highlight the Assemblies of God's remarkable growth amidst declining traditional denominations. Burge also explores changing gender dynamics in spirituality, the quest for authenticity in a postmodern world, and the cultural impact of cannabis legalization on religious identities. A thought-provoking conversation on the future of faith!

Mar 12, 2025 • 37min
Church social media strategies that DIED in 2025
RIP to these social media strategies—they didn’t make it in 2025. If your church is still using them, it’s time to move on. The good news? Dropping outdated tactics frees you up to focus on what truly works. Let’s break it down. ============================= Table of Contents: ============================= 0:00 - Intro 0:53 - Followers 10:25 - Publishing Posts To Stories 15:00 - Choosing Quantity Over Quality 23:14 - Ignoring The Value Of The Re-Post 29:25 - Ignoring Consistent Branding THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

Mar 5, 2025 • 34min
Best Church Cameras For 2025 [Great New Options!]
Our 2025 church camera buying guide is here, featuring the best new options of the year. We’ll break down top picks across mirrorless, cinema, studio, PTZ, and camcorders—plus, grab our downloadable camera catalog. 2025 CAMERA CATALOG HERE: https://prochurchtools.com/best-church-cameras-buying-guide ============================= Table of Contents: ============================= 0:00 - Intro 2:25 - The Best Budget Mirrorless Camera: Panasonic G7 ($497 USD) 6:33 - The Best Overall Mirrorless Camera: Sony A7C II ($2,198 USD) 12:20 - The Best PTZ Camera Money Can Buy: Sony BRC-AM7 ($12,000 USD) 16:23 - The Best Cinematic PTZ Camera: Sony FR7 ($9,699 USD) 21:30 - The Best Camcorder Money Can Buy: Sony PXW-Z200 ($3,988 USD) 27:40 - The Best Overall Cinema Camera: Sony FX30 ($1,598 USD) 30:45 - The Budget Cinema Camera: Blackmagic Pocket Cinema Camera 4K ($995 USD) IMPORTANT LINKS - Joel W Smith: https://www.joelwsmith.com - The Church iPhone Filmmaking Masterclass: https://youtu.be/6OWGVAuYSEk - Panasonic G7: https://bhpho.to/4ke1WlP - Sony A7C II: https://bhpho.to/41vZsrw - Sony BRC-AM7: https://bhpho.to/41wWlQ7 - Sony FR7: https://bhpho.to/4hWiNIc - Sony PXW-Z200: https://bhpho.to/3XlTdnY - Sony FX30: https://bit.ly/3SD0jkP - Blackmagic Pocket Cinema Camera 4K: https://bit.ly/3wd4U5v THE 167 NEWSLETTER 📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com GET IN TOUCH 🌍 The Company: https://prochurchtools.com 🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church 📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com JOIN THE COMMUNITY 📸 Instagram: https://www.instagram.com/bradyshearer 🎵 TikTok: https://www.tiktok.com/@bradyshearer 🐦 Twitter: https://twitter.com/bradyshearer

Feb 19, 2025 • 33min
Social Media's New Hack That's Actually Helpful
A surprising social media hack is explored, promoting more human-centered engagement for churches. The discussion includes innovations like DM automation, which fosters personal connections rather than simple links. Recent Instagram updates, including story links and interactive content, are dissected to enhance user interactions. Churches can benefit from adapting their strategies to match platform changes. Personal anecdotes add humor, while the importance of conversational engagement is emphasized for meaningful community building.