

The Pro Church Tools Show with Brady Shearer
Pro Church Tools
Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.
Episodes
Mentioned books

Sep 24, 2025 • 28min
Social Media’s Hidden Gift to Small Churches
Smaller churches hold a secret weapon in social media that larger ones can't access. The hosts discuss the shift towards prioritizing interests and locations over followers. They explain why traditional time-sensitive posts are now ineffective. Discover the unique advantage tiny churches have in reaching their community and how to utilize Instagram features for guaranteed visibility. Strategies on content mix and the importance of maintaining in-person connections are also shared, empowering churches to thrive online.

Sep 17, 2025 • 28min
How Even the Smallest Churches Can Win on Social Media
Small churches can thrive on social media by embracing their unique advantages. Forget likes and followers; views per day and consistent posting are the metrics that truly matter. Learn how to enhance engagement by measuring impact differently and boosting posting frequency. The hosts share practical strategies tailored for smaller congregations to break free from the shadow of bigger churches and create a meaningful online presence.

Sep 9, 2025 • 38min
Free Tools Churches Can't Live Without
Discover 49 must-have free tools essential for church ministry, gathered straight from community feedback. Learn how effective communication apps can enhance engagement within small congregations. Explore invaluable resources for project management and media presentation, maximizing church operations while keeping costs low. Delve into powerful video editing and graphic design tools that empower creative content creation. Uncover essential strategies for leveraging these resources to elevate your church's outreach and design capabilities.

Sep 3, 2025 • 37min
Trends Churches Secretly Hate (But Do Anyway)
Join a lively exploration of church trends that spark both love and frustration. Discover the quirky world of 'no vowels' and 'fit checks' enhancing or confusing worship experiences. Unearth opinions on church design, from grainy photos to pallet walls, alongside the struggle against copycat syndrome. Dive into the humorous side of practices like confetti cannons and repetitive songs. It's a whimsical take on how generational styles shape faith and community in today's diverse worship settings.

Aug 27, 2025 • 37min
Instagram Confirms Big Algorithm Changes [Important]
Instagram's recent algorithm changes are shaking up the game for creators, especially churches. Discover practical strategies to adapt, focusing on the balance between content quality and posting frequency. Engage your in-person audience to boost online presence, while also maintaining social media consistency. Learn how to nurture momentum and create authentic stories, rather than chasing popularity. Finally, explore new opportunities in this evolving digital landscape for deeper community connection.

Aug 20, 2025 • 31min
Steal These Viral Hooks: Church Social Media Edition
Discover the power of hooks in social media posts and how they can make or break engagement. Learn about captivating 'inversion hooks' that challenge beliefs and connect with audience pain points. Uncover the art of punctuation to enhance copy and spark curiosity. Explore effective strategies for crafting engaging church content that resonates with both members and seekers. Finally, see how social media can deepen connections within the community, especially for those facing challenging life situations.

Aug 13, 2025 • 48min
Human vs. AI Sermon Clips: Full Experiment
Four leading AI tools for creating sermon clips are put to the test! The discussion reveals insights into the efficiencies and challenges of using technology for church communications. Key topics include crafting engaging clips that balance AI capabilities with genuine human touch. Discover how social media is becoming the new gateway for church visitors, emphasizing authentic content. The conversation also highlights the impact of effective note-taking during sermons and strategies for maximizing audience engagement.

12 snips
Aug 6, 2025 • 41min
How To Promote The Same Church Event (Over & Over)
Learn how to keep your church event promotions fresh and engaging! The hosts share innovative strategies, including visual storytelling and interactive campaigns, to spark community interest. Discover the concept of 'sprinkle promotions' that maintain engagement without fatigue. They dive into effective social media tactics and offer creative ideas for anniversary celebrations. Plus, find out how to seamlessly integrate promotions into services while enhancing the main message. It's all about connecting and inspiring participation!

11 snips
Jul 23, 2025 • 35min
The Dark Side Of AI In Youth Ministry
The discussion delves into the unsettling trend of teens relying on AI chatbots for advice and connection. Concerns arise about cognitive dependency and the erosion of critical thinking skills. The speakers emphasize the importance of friction in personal growth and highlight the risks of favoring quick fixes over deep, meaningful interactions. They share personal experiences navigating emotional challenges with technology and advocate for a balanced approach to integrating AI in youth ministry, promoting thoughtful engagement alongside traditional support.

Jul 16, 2025 • 30min
How AI Is Transforming Church Tech (For Worse)
The podcast dives into the transformative role of AI in creative work, emphasizing how recent studies reveal both opportunities and challenges. It discusses the tension between AI efficiency and the essential value of human creativity. Concerns about trust and authenticity arise, particularly regarding AI-generated content. The show also highlights generational divides in attitudes toward technology and advocates for clear policies to guide AI's integration in creative industries, ensuring humans remain at the heart of the creative process.