The Official BNI Podcast

Get tips on crafting an engaging elevator pitch, including keeping it short and simple, highlighting your unique selling proposition, and leaving the listener wanting more. Learn the important rules to follow when refining your elevator pitch, such as observing people's reactions and distinguishing it from a weekly presentation.

The entrepreneur with a clear message is the one who attracts the most clients. Follow these three steps to attract more referrals.

Claudia Thompson explains how BNI chapters around the world can understand what diversity means for them and how to achieve it.

Whether you call it Nash's Equilibrium, Reciprocal Altruism, Enlightened Self-Interest, or Givers Gain, reciprocity is about serving others.

James Grima shows you how to focus your feature presentation on your call-to-action to get more referrals from your chapter.

In getting your message across, less is more. The more specific you are about the benefits of your service, the better your results will be.

Dr. Misner shares four lessons from his daughter's wedding to apply when something goes wrong in business.

Want to change your BNI meeting? Talk to your BNI director first. Change for the sake of change is not innovation. It's just bad business.

The reason your windshield is larger than your rearview mirror is to give you the clearest view possible of where you're going.

Daniel Haverman joins the podcast to share his goals as president of BNI's International Board of Advisors (IBOA).