From Start-Up to Grown-Up

If you’re looking for inspiration to upgrade your leadership for 2024, you’ll want to listen to my conversation with Josh Reeves, CEO and Co-Founder of Gusto on the newest episode of From Start-Up to Grown-Up.These are just three topics from our talk that are fantastic guides to follow into the new year:➡️ The key to hire the right people for your company ➡️ The one rule that will help you manage everyone. ➡️ The most important meeting to add to your calendar (hint: it’s with yourself.) Josh Reeves is the CEO and co-founder of Gusto, a startup on a mission to create a world where work empowers a better life. By making the most complicated business tasks simple and personal, Gusto is reimagining payroll, benefits and HR for modern companies. Gusto has offices in San Francisco and Denver, and its investors include Google Capital, General Catalyst, Kleiner Perkins Caufield & Byers and the founders of Instagram, Stripe, Nest, PayPal, Yelp, Box and Eventbrite, among others.Learn more about Gusto | Websitehttps://www.gusto.comConnect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Does your company have an employee bill of rights?Jon Beckstrand put one together for his team as CEO of MasterControl.That’s just one of the strategies that Jon has used at MasterControl to grow the company and successfully execute a pivot. We talked about his leadership philosophy, his tools for learning, and how he’s come to embrace having difficult conversations. Listen to the rest of it for helpful strategies you can use right now to become a better leader. Jon Beckstrand is responsible for the overall direction and vision of MasterControl. Since his leadership began in 2002, MasterControl has enjoyed robust growth, introduced an array of new solutions, continued the company's push for innovation, and advanced its position as a leading provider of quality management software and services for regulated companies.Over the course of his 20 years in the software industry, Beckstrand has served on the executive team of a midmarket financial services-focused software provider and advised software and IT companies on company strategy and mergers and acquisitions as part of a team at KPMG in Chicago and Silicon Valley.Learn more about MasterControl | Websitehttps://www.mastercontrol.comConnect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Former CEO of Snowflake, Bob Muglia, shares his experiences at Microsoft, including being fired by Steve Ballmer twice. He discusses his playbook for taking Snowflake from 0 revenue to $100M. Topics include values vs. performance, scaling a company, and the impact of AI and human values.

Jerry Colonna, Author and Executive Coach, discusses radical self-inquiry, the power of positive feedback, and the distinction between honesty and vulnerability. Discover how self-awareness and curiosity play a role in personal growth and leadership. Explore the concept of the shadow and its impact on leaders. Learn about the importance of breaking the bonds of othering and creating systemic belonging. Gain insight into strategies for empathy in the workplace and how to address imposter syndrome.

In this podcast, Jim Kwik, a brain coach and author, discusses the concept of dominant questions and how they shape our perception of the world. He shares his journey of overcoming challenges after a childhood brain injury and finding a mentor who helped him optimize his brain. They also explore the power of mindset, motivation, and methods in achieving success and breaking down big goals into manageable steps.

Gareb Shamus is a visionary in the Superhero and character-based franchise worlds. Throughout the last 30 years, he’s made a tremendous impact on geek and nerd culture and formed relationships with an unrivaled collection of artists, writers, toy developers, game designers, and celebrities. Gareb founded Comic Con as we know it today, producing 180 events with millions of tickets sold, reaching billions of people worldwide. He is also the founder of Wizard, ToyFare, and Anime Insider magazines with over 100 million issues sold in 75 countries His most recent endeavor, ACE Universe, achieved instant success having produced seven events over two years with the most popular Superhero celebrities that were live-streamed to massive global audiences. Comic Con, the largest comic, sci-fi, and fantasy event in the world, almost never happened. That’s because as a young founder, Gareb Shamus, the founder of ACE Comic Con, was on the brink of shutting down his upstart comic magazine, Wizard. Gareb turned to his father and got some surprising, life-changing advice. This episode of From Start-Up to Grown-Up is a highlight reel of Gareb Shamus, a superhero visionary, who championed inclusion in his business by focusing on a niche market. You will learn about perseverance, how to take the fuel of your passions and harness it into a product, and how inclusion drives profits. Connect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Joe Landolina, co-founder and CEO of Cresilon, shares his journey of starting a company in his dorm room, finding the right investors through a viral video. He discusses the challenges of the biotech industry, the importance of supportive investors, and building a harmonious team based on soft skills. He also highlights the significance of safeguarding mental health as a founder and provides valuable advice on the path to leadership.

Joel Jackson is co-founder and President of Lifeforce, the first clinically integrated health optimization platform. He is a Canadian entrepreneur and executive who has led technology organizations across healthcare, consumer goods, and wellness. Most recently, Joel was CTO of Upgrade Labs, a personal optimization and recovery company based in Santa Monica, California. Prior to Upgrade Labs, Joel led the engineering team for The Honest Company, a direct-to-consumer company focused on improving the health and sustainability of baby products.How do you manage working with someone who has a larger-than-life personality?Joel Jackson, Co-Founder and President of Lifeforce, has worked with figures like Jessica Alba, Dave Asprey, the biohacker and founder of Bulletproof Coffee, and his new venture Lifeforce was co-founded with self-help guru, Tony Robbins.Joel shared so many valuable insights in this conversation, including what it was like to have to shut down his first startup, how he’s able to handle big personalities, and his process to deliver blame-free debriefs on projects. We also talk about how he’s learned to take in feedback without getting defensive - a valuable skill for all of us.Learn more about Lifeforce | Websitehttps://www.mylifeforce.com/Connect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Liz is an infrastructure and information security expert. She is a two-time founder / CEO of venture-backed companies, building the first to a successful exit and the second to a multi-hundred-million-dollar business. Elizabeth has raised more than $100 million in venture capital from the most renowned investors in the world, and is a frequent speaker and guest at industry events and tech podcasts.Jerry Neumann has been an investor and early-stage advisor to groundbreaking technology companies for more than 25 years. He has been called one of New York’s “50 Most Important VCs” by Business Insider. Jerry also teaches innovation and entrepreneurship at Columbia University.This episode of From Start-Up to Grown-Up has lots to celebrate, as my guests Jerry Neumann and Elizabeth Zalman launch their brand new book, Founder Vs. Investor, and this is also the 50th episode of the show!!I couldn’t have asked for better guests for this milestone, who shared a wealth of knowledge for startups and founders about how to actually love fundraising, what you can do to better manage the dynamics of a mercurial board room, and get a walkthrough from Jerry about how to speak VC!Find out more about Jerry and Elizabeth | WebsiteConnect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Joe Thomas is the CEO and co-founder of Loom, the video communication platform for async work. Joe leads Loom in its mission to empower effective communication, wherever work happens. Prior to Loom, Joe served as Director of Product at MyLife.com and Director of Operations at MediaPass. He also co-founded Redesign Agency while in college at Indiana University.While leading Loom, Thomas has been recognized by Forbes 30 Under 30, Forbes Cloud 100, and America's Best Startup Employers.When Joe Thomas started working on Loom, he and the team pivoted 3 times in 9 months. But they finally got the idea right, and now “Loom” is a noun, meaning “send me a video.” In this great discussion, Joe and I go deep in what it’s like to tinker with a concept over and over until you finally get it right. We discuss what he learned in his many “at bats” at fundraising, how and why he tracks his time, and the value that his meditation practice has brought to him as a CEO and as a human.This new episode of From Start-Up to Grown-Up has so many pearls of wisdom from Joe - I hope you enjoy it as much as I did!Find out more about Joe and Loom | WebsiteConnect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon