In this empowering episode, Ryan converses with Marissa Nielsen, a successful money and business strategist. Marissa shares her journey from humble beginnings to establishing seven multi-figure organizations. The episode dives deep into the mindset of creative filmmakers and entrepreneurs, discussing strategies to enhance their financial and personal growth. Listeners will gain invaluable insights on self-belief, overcoming challenges, and the power of positive thinking in business and life. Key Takeaways Learn the power of mindset in shaping your financial and creative journey as a filmmaker. Discover strategies to build wealth and establish successful, multi-figure organizations. Gain insights into overcoming personal and professional challenges for growth and success. About Marissa Nehlsen Since 1993 she has helped thousands of business owners and entrepreneurs worldwide, learn the systems, structures and strategies that teach, not just the "what and why", but the "how to", to minimize their taxes and maximize their profits. She specializes in helping agriculture families and businesses master 5 key areas. Tax, Legal, Risk, Wealth and Communication. As certified speaker and coach she teaches how to build a plan and execute that plan for the results they want. As a money and business strategist, Marissa has been recognized as one of the nation's leading experts on building wealth, minimizing taxes and repositioning profits. She has built multiple multi-million dollar companies for herself and thousands of her clients. In This Episode [00:00] Welcome to the show! [02:59] Meet Marissa Nehlsen [04:46] The mindset of a creative filmmaker [18:24] Developing a strategy [21:16] Serving over selling [24:15] Building a freedom plan [27:52] Belief is the foundation [34:39] Connect with Marissa [36:55] Outro Quotes "Your mindset shapes your financial journey - change it, change your game." "From a trailer to a multi-figure CEO - my story is proof that anything is possible." "Solving bigger problems in filmmaking leads to bigger paychecks." "Don't just think about success. Think, and then do something about it." "Turn your challenges into your biggest strengths." Guest Links Find Marissa Nehlsen online Follow Marissa Nelsen Instagram | Facebook | Twitter Connect with Marissa Nelsen on LinkedIn Listen to the Live Life Rich podcast Download the 90-day Roadmap Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode of the podcast, we delve into the fascinating world of blending artistry and entrepreneurship. Ethan de Aguiar explains the concept of being an "artrepreneur," where artistic passion meets the entrepreneurial spirit, and gain insights into the complex dynamics of business relationships within the creative industry. Ethan shares his personal journey in the film industry, operating as a one-man film crew, and emphasizes the significance of mentorship and giving back to the community through initiatives like film festivals. Join us for a deep dive into the intersection of creativity and business with Ethan de Aguiar. Key Takeaways Discover the art of 'artrepreneurship' and how to balance creative passion with business savvy. Learn the secrets of managing a successful one-man film crew. Explore the power of mentorship in the filmmaking community. About Ethan de Aguiar A self-proclaimed “artrepreneur” & New Bedford, MA native, Ethan de Aguiar is an experienced filmmaker, focusing on the art of storytelling. Ethan brings the essence of the subject matter to life with cinematic visuals that create an immersive experience for audiences. Ethan has built long-term working relationships with notable local organizations such as New Bedford Creative, Destination NB, DATMA (Design Art & Technology Massachusetts), the Southcoast Community Foundation, YMCA Southcoast, Viva! Fall River and Fabric Festival just to name a few. His short documentary “Love Letters for New Bedford” is a film that highlights the arts & culture scene in his beloved hometown of New Bedford, Massachusetts. The film has gone on to be selected into 13 film festivals (and counting!) and has also received 2 international awards for Best Documentary. He is currently working as a Director of Photography on a Pickleball “mockumentary” comedy pilot episode that he hopes will find investors that will take it to series. He is also working with a team of creative individuals to bring a permanent film festival to his hometown. In This Episode [00:00] Welcome to the show! [05:53] Meet Ethan de Aguiar [14:17] Future for Ethan’s business [21:21] Partnership vs Employee [26:06] Clearly defining partnership roles [32:06] Quarterly check-ins within your team [33:10] Managing a partnership business structure [35:41] Don’t give up [36:52] There’s room for everyone [40:03] Connect with Ethan [40:49] Outro Quotes "I see myself as an artrepreneur; it's not just about the art, it's about building a sustainable career." "In this industry, you wear many hats. It's about being multifaceted and adaptable." "Mentorship can shape careers. I want to give back, maybe through organizing film festivals or workshops." "Clear roles and open communication are the backbones of any successful creative project." "It's not just shooting a film; it's managing a business, understanding your audience, and marketing your vision." Guest Links Check out Ethan’s new comedy miniseries “Pickleball is Life: Dill With It!” Follow Ethan de Aguiar on Instagram | YouTube Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode, we talk with Alyssa Houseknecht, a seasoned commercial filmmaker, to explore the delicate balance between creativity and business acumen in the world of commercial filmmaking. Join us as we delve into effective strategies for pricing, client acquisition, and enhancing your business's overall impact. Key Takeaways  You'll learn effective strategies for appropriately pricing your work, ensuring you're compensated for your skills and effort.  Discover the secrets to attracting and securing better clients, elevating the quality of your portfolio. Gain insights on broadening the impact of your video business, making a mark in the industry, and fostering meaningful connections. About Alyssa Houseknecht Lyss is CEO and Creative Director of her boutique agency, Confidante Co. where she specializes in brand strategy. She helps influential entrepreneurs design Confident Brands–because design is more than things just looking “pretty.” Using her 7-step framework, Alyssa has proven that a Confident Brand will create impact and income. Lyss is used to being on stage or in front of a microphone as she is a trained vocalist and actress. These days, she uses those skills to present practical information dynamically. She has been featured on global summits like Monetize Your Genius, top-rated podcasts like Real Personal Branding Podcast, and featured as a guest masterclass teacher for Pinegate Road, Forever Friday, among others. For years, Lyss was a brand designer at a successful multi-million dollar company in New York. Feeling stifled, she left the corporate agency world in pursuit of freedom. Nowadays you’ll find her consulting with top entrepreneurs, speaking at summits, and looking for the next great place to travel. As she enjoys living and working nomadically... and trying out a negroni in every new place she visits. In This Episode [00:00] Welcome to the show! [05:35] Meet Alyssa Houseknecht [08:04] Working with agencies [11:46] Conquering cold outreach [21:40] Staying consistent [25:34] Marketing case study [29:36] Marketing with video [34:29] Freelance vs Business Owner [43:13] The importance of mindset [45:36] Connect with Alyssa [46:20] Outro Quotes  "It's not just about shooting videos; it's about crafting a narrative that aligns with your business vision." "When you understand your worth, you set a standard in the industry." "The right clients don't just bring you business; they bring you joy and a sense of achievement." "Your impact extends beyond the screen; it's the value you bring into every project." Guest Links Find Alyssa Houseknecht online Follow Alyssa Houseknecht on Instagram Follow Confident Company on Instagram Grab your free copy of the Confident Brand Guide Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode, we're joined by Andrew Mason and discuss the art of understanding your value as a filmmaker. As we chat, we'll get real about why it's so important to set those boundaries with your clients and how to do it like a pro. You won't want to miss the practical advice Andrew shares on confidently approaching clients. Key Takeaways You'll discover the importance of truly understanding your worth in the filmmaking industry. You'll gain insights into setting clear boundaries with clients, ensuring mutual respect. You'll learn how to approach potential clients with confidence, professionalism, and clarity. About Andrew Mason Andrew has over 14 years in producing podcasts and hosting 100s of conversations. He has hosted/produced the GTD Podcast for 5 years (to iTunes Biz #5). Everyone has a voice and a message to share, and Andrew is passionate about "Amplifying Messages that Matter."  In This Episode [00:00] Welcome to the show! [03:05] Meet Andrew Mason [07:12] Joining the Studio Sherpas Masterclass [13:05] Hosting a successful interview [18:20] Staying mentally present in an interview [21:27] Finding the perfect interview question [24:08] Why host a podcast [25:41] Starting a podcast [32:08] What’s next? [34:21] Facing imposter syndrome [36:17] It doesn’t hurt to ask [38:50] Connect with Andrew [39:34] Outro Quotes "It's not just about the camera; it's about understanding your value." "When you set boundaries, you set the stage for success." "Every filmmaker has a unique voice; find yours and let it shine." "Confidence isn't arrogance; it's understanding your worth." "The right client will respect your boundaries and value your work." Guest Links Find Andrew Mason online Follow Andrew Mason on Twitter Grab your comprehensive checklist: Podcasting Made Simple Links Download the PDF resource guide to Unlock the Power of AI  Find out more about the Studio Sherpas Mastermind FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes Books Mentioned Getting Things Done, by David Allen The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It, by Michael E. Gerber Soundtracks: The Surprising Solution to Overthinking, by Jon Acuff

In this episode, Ryan and Joel Cordero delve into the world of video and photography, tracing Joel's journey from his early days with mentor Ben to his specialization in real estate, the marine industry, and cannabis photography. Joel shares insights into his team dynamics and the importance of clear client expectations and structured processes in creative work. This conversation provides valuable insights for aspiring visual artists and offers a glimpse into the intricacies of visual storytelling. Key Takeaways  Discover the importance of specialization in the video and photo industry. Learn the value of setting clear boundaries and expectations with clients. Understand the dynamics of a successful video and photo team. About Joel Cordero Joel Cordero is a Video Producer and Photographer with a Federal Drone Pilot License. He works closely with clientele to develop advertising concepts and content distribution strategies. He produces engaging videos designed to enhance brand awareness and messaging. His ability to capture Hi-Res images of products, food, corporate events, marine vessels and real estate serve to amplify his clients’ advertising and marketing. In This Episode  [00:00] Welcome to the show! [03:38] Meet Joel [10:06] Joel’s team [12:38] Striving for growth [15:51] Balancing work and family [17:04] Landing your dream clients [20:37] Learning to say “No” [23:38] Creating clear expectations for your clients [26:05] Cut out what you don’t want to do [30:03] Connect with Joel [31:43] Outro Quotes "I've always been a creative, grew drawing, painting, just naturally had a knack for it." "I shoot some products too, like their vape product, vape lines and things that have to be done in the studio with controlled lighting." "It's one thing to be creative. It's one thing to actually live off of it." "I'm creating a lot of social media content, primarily marketing and advertising video and photography for the real estate industry, the marine industry, and cannabis." "I try to stick with houses, boats, and bud." Guest Links Find Cordero Video & Photo online Follow Cordero Video & Photo on Instagram | Facebook | YouTube Follow Joel Cordero on Instagram Links Download the PDF resource guide to Unlock the Power of AI  FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode of the podcast, Ryan reflects on his recent in-person event, the Onward Summit. He shares insights on the importance of community for filmmakers and entrepreneurs, especially during challenging times. Ryan encourages listeners to assess their business goals, seek out supportive communities, and embrace personal and professional growth. Key Takeaways Discover the value of building a supportive community in the filmmaking and entrepreneurial world. Learn how to adapt and thrive in challenging times by reflecting on your business goals. Gain insights into the importance of personal growth and embracing change in your creative journey. In This Episode [00:00] Welcome to the show! [01:24] The importance of community [04:02] The roller coaster of business [05:59] Pushing forward [08:11] The most important aspect of the Onward Summit [09:59] Change in order to grow [14:28] Staying balanced in life [17:56] Outro Quotes "Having a healthy marriage is incredibly important in running a successful business." "Your success in what you can do on your own is limited; seek out and build a supportive community." "In challenging times, it's crucial to reflect on your business goals and adapt to changing circumstances." Links Find out more about the Onward Summit Download the PDF resource guide to Unlock the Power of AI  Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram

In this episode of the podcast, Ryan shares a powerful message about recognizing your true worth in the world of video business. Discover how understanding your value can transform your approach to pricing, client acquisition, and business confidence. Key Takeaway Learn the importance of valuing your unique perspective and expertise in the video industry. Understand how setting the right prices aligns with your worth and attracts ideal clients. Gain insights into building a thriving video business while staying true to your passion. In This Episode [00:00] Welcome to the show! [01:26] AI filmmaking resources [03:29] Tapping into creative expression [07:57] It’s ok to charge your worth [09:13] Your unique perspective [10:36] The value of video [11:54] Value yourself [14:22] Ask better questions [16:24] Finding the right audience [17:43] Niching workshop [19:07] Outro Quotes  “Understanding your worth is the first step to building a successful video business." "Setting the right prices isn't just about numbers; it's about valuing what you bring to the table." "Your unique perspective is your biggest asset in the competitive video industry." Links Download the PDF resource guide to Unlock the Power of AI  FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week"  Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram

In this episode, Ryan interviews Jeremy Thibodeau. They explore the enduring theme of passion and purpose in the world of work. Jeremy emphasizes the significance of passion in attracting clients who value that enthusiasm and highlights the importance of having a "guiding star" to stay motivated and on track. The conversation also delves into the globalized nature of remote work and its impact on collaborations with clients worldwide. Tune in to gain valuable insights into succeeding in today's professional landscape. Key Takeaways Discover the importance of passion in your filmmaking journey. Learn how to stay motivated by focusing on your 'guiding star'. Understand the globalized nature of today's video production industry. About Jeremy Thibodeau In 2014, Jeremy started a creative agency which has to date delivered on over 700 mandates, many for clients like Louis Vuitton Americas, EssilorLuxottica North America, Sephora Canada, BMW Canada, P&G Canada, Air Miles, Canadian Tire, TD, Cadillac Fairview, and more. Building off their success, they developed Comparascope.com to help video professionals like them to easily manage client expectations and align on vision & scope. In This Episode [00:00] Welcome to the show! [03:40] Meet Jeremy Thibodeau [10:37] The four pillars of creative work [11:53] Living off of your true passion [14:35] Pushing passion projects [17:15] Niching [18:54] Passions and profits [24:38] Leveraging a side hustle [30:30] Comparascope [36:16] Monetizing Comparascope [42:37] Connect with Jeremy [43:36] Outro Quotes "If you're passionate about everything, then you're not investing really in anything." "Know what your guiding star is." "Don't forget why you got into it." "If you're going to make money doing something that you're passionate about, chances are a lot of other people are passionate about that kind of work too." Guest Links Find Comparascope online Connect with Jeremy Thibeadeau on LinkedIn Links Download the PDF resource guide to Unlock the Power of AI  Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this enlightening episode of podcast, Ryan engages in a candid conversation with Crystal Tosh. They explore the evolving landscape of video production, emphasizing the importance of authentic communication, understanding client needs, and leveraging technology like ChatGPT.  Key topics covered include: The significance of face-to-face interactions in building trust. The challenges and benefits of using AI tools like ChatGPT. The essence of simplifying communication for better understanding. The humorous side of AI-generated content. Key Takeaways You'll grasp the importance of authentic, face-to-face communication in building trust and understanding client needs. You'll discover the potential and pitfalls of using AI tools like chat GPT in video production. You'll appreciate the value of simplifying messages and the unexpected humor AI can bring. About Crystal Tosh Crystal Tosh is a marketer, SoTrue co-founder, and advocate for animal welfare and the environment. With degrees in psychology and public health, she crafts effective marketing strategies by understanding human behavior and empathy. Her love for nature and animals drives her nonprofit work, while her dedication to ethical marketing ensures a compassionate connection with audiences. Get ready to be inspired for a sustainable and compassionate world with Crystal as your speaker. In This Episode [00:00] Welcome to the show! [04:12] Meet Crystal Tosh [06:15] Crystal’s marketing agency [07:58] Authentic connection [10:30] AI’s influence on social media [12:13] Using video content for a video business [16:12] Be true to yourself [25:23] Finding your ideal clients [33:59] Becoming a people-person [40:21] Listen to the right voices [44:04] Connect with Crystal [45:20] Outro Quotes "When you are, like, literally within hugging distance of me, look out, because here I come." - Ryan "Tell it to me like I'm in third grade. And I'm like, oh my gosh, yeah, this sounds so much more like me." - Ryan "You just get all of the non-verbals and you get an opportunity to really listen on a whole other level." - Ryan "If people don't trust you, if potential clients don't trust you, you're going to be... it doesn't have to be hard." - Ryan Guest Links Find Crystal Tosh online Follow Crystal Tosh on Instagram | Facebook Links Download the PDF resource guide to Unlock the Power of AI Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes

In this episode of the podcast, Ryan sits down with Kevin Rapp, a seasoned professional with over 15 years in the video production industry. They delve into the intricacies of the video business, from understanding client needs to the strategic role of video in achieving business goals.  Key topics covered include: The transition from motion design to leading a consulting company. The growth journey of Root Insurance with Kevin's involvement. The importance of being a strategic partner rather than just a videographer. The art of understanding and addressing client pain points. Key Takeaways  You'll discover the importance of being more than just a videographer — becoming a strategic partner for your clients. You'll gain insights into the challenges and rewards of transitioning roles within the video industry. You'll understand the significance of addressing client pain points and delivering tailored video solutions. About Kevin Rapp Kevin Rapp has spent over 15 years in the video production industry, starting as a motion designer and now leading his own consulting company as Chief Creative Officer. He's spent time both at studios and in-house, helping Root Insurance grow from a 100 employee startup to an 1,800 person public company in 3 years. He also loves writing bios about himself in the third person. In This Episode  [00:00] Welcome to the show! [04:11] Meet Kevin Rapp [07:34] A new take on video investment [14:33] The “meal prep” view of video campaigns [20:36] Direction of content trends [22:11] System approach to making multiple use asset campaign [26:53] Guiding your clients [30:49] Video creators’ intuition [35:36] Building creative trust [40:56] Navigating how AI is changing the video landscape [43:30] Adding actual value to your customers [46:30] Connect with Kevin [50:25] Outro Quotes "You are the expert. That's what people get wrong. You need to be in control, position yourself as the expert." "You realize that they don't want to buy video, they want to buy a result." "You need to flip the script. This is Sales 101, having great rapport, asking good questions, digging deep on what the actual struggles are." "Clients love taking control. That's where the whole like Studio Sherpas, like this, we want to be able to guide our clients." Guest Links Connect with Kevin Rapp on LinkedIn Links Download the PDF resource guide to Unlock the Power of AI  Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes