The Social Strategist

Michelle Gifford
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Apr 19, 2022 • 18min

Ep 187 Become an Instagram Selling Ninja (How to Sell on Instagram without feeling too Salesy)

"It's hard to grow on Instagram." "Instagram takes up all of my time." "Selling on Instagram makes me feel weird." I asked you on Instagram last week to tell me how you felt like growing a brand on Instagram was. Most of the words that were given to me were quite negative. So today we're going to be talking about how you can become an Instagram selling ninja because you have a product and you need to sell it on Instagram. In this episode, I am going to give you 7 tips on how to sell your product on Instagram and give you the confidence to start right now. Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-become-an-instagram-selling-ninja/
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Apr 14, 2022 • 26min

Ep 186 How you can start making more money with email marketing with Stephanie from Start-Up Spark

Are you wondering how you can start making more money with email marketing? On this episode, I have Stephanie from Six Sisters Stuff and also from Start-Up Spark. Stephanie and her sisters grew their business from a tiny hobby to a food media empire. Today, we're going to be talking about what email marketing is and how you can use it in your business to make money. First 3 Steps to Start Email Marketing: 1. Set up your email system 2. Create an opt-in to get people on your list 3. Email your list regularly Stephanie Loaiza Instagram: https://www.instagram.com/startupsparkco/ Podcast: https://podcasts.apple.com/us/podcast/start-up-spark-podcast/id1563583721 Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/6-tips-to-help-you-make-more-money-with-your-email-list/
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Apr 12, 2022 • 19min

Ep 185 Instagram Audit: What grade are you getting?

Are you tired of just posting and posting on Instagram and you don't feel like you're getting anywhere? It's time that we have an audit. We need to look at your Instagram and make sure that you have all of the foundational principles in place so that you can start creating content on your Instagram that is going to really get you followers and build your business. Ultimate Content Idea Bank: https://iammichellegifford.com/ideabank Ultimate Content Template Pack: https://iammichellegifford.com/ultimatecontentpack Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/7-tools-to-grow-your-brand-and-instagram-following-faster/
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Apr 7, 2022 • 26min

Ep 184 - The real reason for not accomplishing your goals

Do you want to know the real reason you're not accomplishing your goal? I hate to say it, but it's all in your head. Accomplishing your goals comes down to how you believe in them. Yes, you need to know stuff and you need to do stuff, but if you don't believe that you can accomplish your goal then you're sunk at the very beginning . In this episode, I'm going to give you a peek into what it's like to be a part of my Money Maker Coaching Group. Every two weeks, we have a live Zoom call where I do some coaching. We break into small groups and then I answer your questions. So I want to show you what that's like. And I'm really wanting you to get over your mindset blocks so I'm going to walk you through how you do it. If you are ready to get the coaching, the community, and the courses to make your business grow, come join Money Makers! It's just $347 for the whole year and you get access to all of this. You're going to love it. We would love to have you! Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/step-by-step-guide-for-accomplishing-your-business-goals/
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Apr 5, 2022 • 9min

Ep 183 Everything you need to know about Facebook Reels

Have you heard of Facebook Reels? Well, we should not be too surprised that Facebook is putting reels on their platform because everyone is loving short form content. In this episode, I'm going to tell you what Facebook reels are, how you can use them, and how you should be using them to grow our business. What content should you create? 1. Try the 4 E's: educate, entertain, engage, encourage 2. Use trending audio 3. Do transitions or have something visually appealing 4. Keep it short Instagram reels video: https://www.youtube.com/watch?v=EMBndF5A244 Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/everything-you-need-to-know-about-facebook-reels/
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Mar 31, 2022 • 32min

Ep 182 How to not care what other people think with Lisa Funk from Hand Lettered Design

Just don't care what people think! Well, that advice is easier said than done, right? We're trying to start this new business or we're putting ourselves out there or we're doing all of these things that are very much in the public eye. And the first thing we think of is what is my neighbor or my friend going to think? And we let that limit us as we're starting and growing our business. Today I get to talk to my mindset coach Lisa Funk from Hand Lettered Design. She walks us through how we can get over caring what people think. Lisa is also my guide in figuring this out and figuring out my money mindset and all the other things that are holding me back. Lisa Funk Website: https://handlettereddesign.com/ Instagram: https://www.instagram.com/handlettereddesign/ Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-big-secrets-of-how-to-stop-caring-what-people-think/
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Mar 29, 2022 • 41min

Ep 181 Creating a loyal following and profitable blog with Janssen from Every Day Reading

Is blogging dead? Can you really make money from having a blog? Yes, my friend. I've told you this before, but today we get to hear from Janssen from Everyday Reading. She has a profitable blog, a loyal following, and she's just a joy. I love following her because she is so brilliant at what she does in growing her business. You're going to love this live interview that I did with Janssen. Janssen Bradshaw Website: https://everyday-reading.com/ Instagram: https://www.instagram.com/everydayreading/ Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-make-a-living-blogging/
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Mar 24, 2022 • 28min

Ep 180 The Motherhood Business Balance: How to do both well with Chynna from Little Mama Shirt Shop

Have you ever struggled with the confidence to grow your business alongside motherhood? Have you asked yourself questions like: How do I make that balance? How do I follow my dreams? How do I make peace with the desire to have these big dreams while still having babies at home? If you have, then this episode is for you. I am talking with China from Little Mama Shirt Shop and she is the best at talking about this because she has three little boys and a baby on the way. Chynna has grown her business to be huge and wonderful. And she's done it on her terms with her family. Chynna Hansen Website: https://littlemamashirtshop.com/ Instagram: https://www.instagram.com/littlemamashirtshop/ Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-balance-your-business-and-motherhood/
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Mar 22, 2022 • 25min

Ep 179 How to navigate current events as a business with Sharon Says So

We have never had so much access to up to date information about what is happening in the world. This is a new phenomenon and it's also a new phenomenon to have so much influence. So what do we do as a brand when there are current events going on, like a war or social justice issues? Do we speak up? Do we not speak up? It seems like it's a catch 22 and there's no right answer. Well, there actually is a right answer and I get to the bottom of it with my friend, Sharon McMahon from Sharon Says So. This episode was an Instagram Live where I asked Sharon some questions that we can ask ourselves to determine when it's time to speak up and when it's time to just grow our business. Sharon Says So Website: https://www.sharonmcmahon.com/ Instagram: https://www.instagram.com/sharonsaysso/ Podcast: https://podcasts.apple.com/us/podcast/sharon-says-so/id1576266622 Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/when-your-brand-should-speak-out-about-social-issues/
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Mar 17, 2022 • 32min

Ep 178 How to set up time saving systems with Ben Tyrrel and Davinci

Benjamin Tyrrel is one of the founders of Davinci which is the email marketing system that I use. If you're in Money Makers, that's what I run my courses through. We're going to be talking about systems and creating systems that are really smart for your business. Systems mean we're serious and systems are easy to start right now no matter how big or small your business is. You can start implementing systems today and see big results. 4 systems to consider: 1. Marketing 2. Client Onboarding 3. Business Operations 4. Sales Benjamin Tyrrel Website: https://benjamintyrrel.com/ Business Systems Quiz: https://benjamintyrrel.com/quiz-1 Instagram: https://www.instagram.com/benjamintyrrel/ Text "Money Maker" to 951-309-7885 to get my goal pages for the year and to track your monthly money making goals. Join my Money Makers coaching group for an amazing community, courses, and coaching. Visit iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-create-systems-for-your-business/

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