The Social Strategist

Is blogging dead? Can you really make money from a blog? And how are you supposed to really grow this business with little kids around? I cannot wait for you to hear this interview with Camille Whiting from Friday We're in Love because she's a dear friend and she's also just a really brilliant business woman. Camille has been doing this for a long time and in this episode, she is talking all about blogging, how to create a brand that people love, create content, and how to do it as a mom. She is giving us 20 rapid fire tips of how to do a business as a mother. Quotes from this episode: "But for me, my blog is always still where it's at. That is what I own. That is what I want to do. That is where I make most of my money." "So I will try these things, but I always view them as like prongs or spokes that go back to the main wheel of what I own. And that is my email list and that is my website." You can get these 20 work from home tips for moms on Friday We're in Love: https://fridaywereinlove.com/work-from-home-mom-tips/ Camille is on Instagram here: https://www.instagram.com/fridaywereinlove/ Get started with Descript: https://www.descript.com/?lmref=7e1z9g Get the full podcast show notes and transcript here: https://iammichellegifford.com/10-tips-you-didnt-know-about-blogging-and-working-from-home/

Email list. You've heard about it. You know you should be using it more. You know you should be using it better, but it feels too exhausting. Or maybe you're wondering why your email list isn't growing. In this episode, I'm going to walk you through the basics of email marketing, why your email list isn't growing, and what you can do about it. Here are 3 email marketing providers I recommend: Flodesk: https://flodesk.com/c/P20NCP (This link gets you 50% off to only $19/month) Mail Chimp : https://mailchimp.com/ Kajabi: https://app.kajabi.com/r/goZdt2i6 Get started with Descript: https://www.descript.com/?lmref=7e1z9g Get the full podcast show notes and transcript here: https://iammichellegifford.com/5-reasons-why-your-email-list-isn't-growing

Vlogging. Have you ever heard of it? Vlogging is an amazing way for you to grow a business. It's where you take videos of your day to day life and you can make money doing this on YouTube. So in this episode, we are talking to Bre Miller. She has been doing vlogging for a really long time and she's going to help us know how we can get started. Bre shares YouTube tips, ways to make money on YouTube, how to make videos that don't take all your time, and tools to help you be successful on YouTube. This is one of those episodes that is going to inspire you and it's also going to give you some practical tools to make this happen. Quotes from this episode: "At the end of the day, this is what felt the most genuine and the thing that I felt like I could show up the most consistently for." "The biggest thing is just showing up. Figure out what you want to do and show up. And don't be afraid to play around with ideas, but just keep showing up." "The biggest thing about life is that we are here to help each other and we're here to help each other learn and grow. And we're not meant to live only in ourselves. And I found that to be the most beautiful thing about sharing our lives is how this community of people that you've never met before, can impact your life." You can find Bre Miller on YouTube: https://www.youtube.com/c/MeetTheMillers And on Instagram: https://www.instagram.com/bremill/ Links we talked about in this episode: TubeBuddy: https://www.tubebuddy.com/michellegifford vidIQ: https://vidiq.com/ Get started with Descript: https://www.descript.com/?lmref=7e1z9g Get the full podcast show notes and transcript here: https://iammichellegifford.com/what-it-takes-to-be-a-pro-youtuber

Think of all the places that you show up online, do you have a consistent brand style? Do you have a style guide? If not, you are wasting time and money. In this episode, I'm going to show you how to get a style guide and why you need it right now. Use the promo code "podcast" to get $50 off a designer brand bundle. https://iammichellegifford.com/branding-packages Get trending graphics and templates that work for your business. You can find my ultimate content template pack here: https://iammichellegifford.com/ultimate-content-pack-product Get a custom professional design from my agency here: https://iammichellegifford.com/services#start-here.2 Get started with Descript: https://www.descript.com/?lmref=7e1z9g Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-create-a-brand-style-guide-in-4-easy-steps

YouTube. Are you using it? Do you want to use it for your business? In this episode, I'm talking to Kristen Hill, who is one of the Six Sisters. Kristen is over their YouTube Channel and she has grown it by hundreds of thousands in the last little while. Kristen is going to share with you how she did it and how we can get started. I can't wait to have you listen to this episode because it completely changed my view on YouTube and was the kick in the pants I needed to get mine off the ground. Quotes from this episode: "If you can niche down even just a little bit, YouTube will know what viewers to send to you and you just have to show YouTube, this is the kind of content I make." "As soon as I saw the growth and how quickly the growth was once I finally niched down, it changed everything. I just had confidence to do it." Kristen Hill Youtube: www.youtube.com/c/Sixsistersstuffgirls Instagram: www.instagram.com/sixsistersstuff/ Get the full podcast show notes and transcript here: iammichellegifford.com/a-fool-proof-formula-for-growing-your-youtube-channel

YouTube. Are you using it? Do you want to use it for your business? In this episode, I'm talking to Kristen Hill, who is one of the Six Sisters. Kristen is over their YouTube Channel and she has grown it by hundreds of thousands in the last little while. Kristen is going to share with you how she did it and how we can get started. I can't wait to have you listen to this episode because it completely changed my view on YouTube and was the kick in the pants I needed to get mine off the ground. Quotes from this episode: "If you can niche down even just a little bit, YouTube will know what viewers to send to you and you just have to show YoutTube, this is the kind of content I make." "As soon as I saw the growth and how quickly the growth was once I finally niched down, it changed everything. I just had confidence to do it." Kristen Hill Youtube: https://www.youtube.com/c/Sixsistersstuffgirls Instagram: https://www.instagram.com/sixsistersstuff/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/a-fool-proof-formula-for-growing-your-youtube-channel

Do you wonder how you can start creating content or have the words on your website and your emails really mean something to one specific person? Well, it comes down to your brand messaging. There is a secret to creating a compelling brand message and I can't wait to share it with you because this changes everything in my marketing agency. I start here always. Today is the first day of the Business Mom School and that's why we're starting with brand messaging. In this episode we'll discuss the 5 P's of brand messaging and how to put your brand messaging in everything so you can create a solid brand. If you haven't joined Business Mom School yet, text "BMS" to 951-309-7885. And don't forget, TA hours are on Instagram on Fridays at 9am PDT. I'll put a question box in stories on Thursdays and answer your questions on Friday. Get the full podcast show notes and transcript here: iammichellegifford.com/the-secret-to…ge-that-sells

Do you wonder how you can start creating content or have the words on your website and your emails really mean something to one specific person? Well, it comes down to your brand messaging. There is a secret to creating a compelling brand message and I can't wait to share it with you because this changes everything in my marketing agency. I start here always. Today is the first day of the Business Mom School and that's why we're starting with brand messaging. In this episode we'll discuss the 5 P's of brand messaging and how to put your brand messaging in everything so you can create a solid brand. If you haven't joined Business Mom School yet, text "BMS" to 951-309-7885. And don't forget, TA hours are on Instagram on Fridays at 9am PDT. I'll put a question box in stories on Thursdays and answer your questions on Friday. Get the full podcast show notes and transcript here: https://iammichellegifford.com/the-secret-to-creating-a-brand-message-that-sells

You have this new habit: you want to work out, you want to drink more water, you want to eat healthier. So why is it not sticking? Why can't you actually make it happen? I'm bringing on Monica Packer from About Progress and today we are diving into the real reason why your habits aren't sticking And guess what? It's not actually your fault. It's because all habits are not geared towards you. So in this episode, Monica is going to walk through her 4-step process to creating a habit that actually sticks. Quotes from this episode: "If you want time, a large part of that is having some supportive routines in your life that make that time possible for you to do the work you know you can do." "I was on the sidelines of my personal goals. I didn't have to wait on the sidelines till my life changed. I had to figure out how to change." Monica's free class The Number One Reason Why Women Must Do Habits Differently will go live on September 14th. You can sign up for the class here: https://workinprogressacademy.mykajabi.com/women-habits-class Monica's podcast: https://podcasts.apple.com/us/podcast/about-progress/id1173416233 Monica's Instagram: https://www.instagram.com/aboutprogress/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/4-brilliant-ways-to-make-a-habit-actually-stick

Is Instagram dying? Should I panic? These are the things we're going to be talking about in today's episode. I'm going to give you some practical, tactical next steps on Instagram strategy, tips for posting, reels tips, and stories tips so you can make sure that you are using Instagram to its fullest. If you want to try Metricool, here is the link: https://my.mtr.cool/JSPNET If you have not signed up for Business Mom School, make sure you go to iammichellegifford.com/businessmomschool or text "BMS" to 951-309-7885. Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-make-the-instagram-algorithm-your-friend/