

The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books

Nov 19, 2025 • 2min
MadTech Daily: Channel 4 Launches AI Ad Tool for SMEs; Twitter Co-Founder Finances App to Bring Back Vine Videos; Jeff Bezos Creates AI Startup
In today’s MadTech Daily, we look at Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring its video archive, as well as Jeff Bezos becoming co-CEO of Project Prometheus.

Nov 18, 2025 • 2min
MadTech Daily: Havas in Talks Over WPP Stake; Dentsu Prepares for Staff Cuts as International Business Underperforms
In today’s Digest, we look at Havas entering talks over a potential WPP stake, Dentsu accelerating its global restructuring amid revenue declines, and a German court ordering Google to pay €572m in a price-comparison case.

Nov 17, 2025 • 2min
MadTech Daily: IAB Launches Ad Auction Protocol; NBCUniversal to Debut NBC Sports Network
In today’s MadTech Daily, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC Sports Network, and Alibaba rolling out an AI tool to streamline sourcing.

Nov 14, 2025 • 43min
The Telegraph's Samara Hocihara on AI litigation, Reddit's big moment and the new Browser Wars
On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new Browser Wars.
*Check out the winners from The Wires Awards 2025*

Nov 14, 2025 • 2min
MadTech Daily: EU plans a new probe into Google over news rankings; Tencent’s profit jumps 19% on AI gains; 58% of UK households hold fewer than three streaming services
In today’s MadTech Daily, we cover the EU planning a new probe into Google over news rankings, Tencent’s profit jumping 19% on AI gains, and 58% of UK households holding fewer than three streaming services.

Nov 13, 2025 • 35min
digitalAudience and Mediahuis on Data Distribution Across European Marketing & Advertising
In this special episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Bastiaan Spaans, Chief Commercial Officer at digitalAudience, and Remco Steen, Manager of Advertising Technology at Mediahuis Netherlands, to discuss their companies' latest partnership.
They look at data distribution and collaboration between publishers, brands, and agencies, tools like data clean rooms, and how publishers are experimenting with their monetisation strategy.

Nov 13, 2025 • 2min
MadTech Daily: ITV Launches Linear TV Solution and Joins TikTok Pulse Premiere; Reddit Reels in Advertisers with Interactive Ads
In today's MadTech Daily, we look at the latest announcements from ITV’s Palooza event, Reddit reeling in advertisers with the launch of a new ad format, plus Microsoft making its behavioural analytics tool mandatory for publishers.

Nov 12, 2025 • 27min
Reed Smith's Nikki Bhargava on California's AB566 and Data Privacy in Ad Tech
In this special episode of the MadTech Podcast, ExchangeWire’s head of content John Still is joined by Nikki Bhargava, partner at Reed Smith LLP, to discuss the convergence between privacy and ad tech in the US.
They look at the California Consumer Privacy Act (CCPA) and the AB566 bill recently signed by governor Gavin Newsom, and what the implementation of opt-out preference signals might look like for both businesses and consumers.

Nov 12, 2025 • 2min
MadTech Daily: Trump Threatens $1bn Lawsuit Against BBC; Major Podcast Push; Wikipedia Urges Responsible Use of its Content by AI
In today’s MadTech Daily, we look at Trump threatening a USD$1bn lawsuit against the BBC over the editing of a Panorama broadcast, TikTok and iHeartMedia launching a podcast network to tap the creator economy, and Netflix eyeing original video podcasts. We also discuss Wikipedia urging AI developers to use its content responsibly.

Nov 11, 2025 • 2min
MadTech Daily: Amazon Expands Global Reach with Bazaar App; OpenAI Proposes Teen Safety Standards
In today’s MadTech Daily, we cover Amazon expanding its global reach with a low-cost Bazaar app, OpenAI proposing teen safety standards amid rising scrutiny, and the Daily Mail seeing its traffic disrupted.


