

The Smartest Amazon Seller
SmartScout
Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.
Episodes
Mentioned books

Oct 4, 2022 • 30min
Episode 175: Taking a Brand from $10m to $20m. It comes down to fundamentals with Jason Landro
Join Scott as he chats with Jason Landro, founder of Nectar, about taking your brand to the next level.
https://www.thinknectar.com/

Sep 27, 2022 • 27min
Episode 174: How to send to Amazon FBA in the smoothest way possible with Larry Lubarsky
Join Scott as he chats with Larry Lubarsky to send to Amazon FBA the best way possible.
For a free trial, check out this link: https://www.2dworkflow.com/trial56409654

Sep 21, 2022 • 18min
Episode 173: Why is Peloton Selling on Amazon? Can you get LifeTime customers???
More than just news. Amazon is changing how DTC brands can operate on the channel. We talk acquisitions and customer out reach.
For a great way to upgrade your selling life. Check out SmartScout!
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https://www.smartscout.com/
https://www.smartscout.com/newsletter-sign-up

Sep 14, 2022 • 13min
Episode 172: Updates on my Amazon businesses and the next phase of being the Smartest Amazon Seller
As we enter a new phase of the show with fewer interviews. Scott shares what he's been doing in the offseason and what's new with SmartScout.
For a discount + trial, use SMARTPODCAST15
https://www.smartscout.com/

Sep 6, 2022 • 30min
Episode 171: How A+ Content can double conversion rate with Ian Smith
Join Scott as he chats with Ian Smith on how good A+ Content can double your conversion rate.

Aug 30, 2022 • 23min
Episode 170: The secret to ranking on Amazon with Daniel Tejada. We actually give the secret!
Join Scott as he chats with Daniel Tejada of Straight Up Growth about how to rank high on Amazon.

Aug 23, 2022 • 31min
Episode 169: Why are Thrasio and Perch pausing acquisitions? Taliesen of Hahnbeck explains
Join Scott as he digs deep with Taliesen Hollywood of Hahnbeck about the state of acquisitions in the Amazon space.

Aug 16, 2022 • 34min
Episode 168: Increase conversion on your Amazon products and ads with Philip Li
Join Scott as he chats with Philip Li about how to increase conversion on your Amazon ads and products.
(1:51 - 4:22) How Philip got involved in the Amazon industry
(4:22 - 12:21) Different types of PR and how you can leverage PR to increase your conversion rate
(12:21 - 15:57) How to capitalize on getting featured in PR
(15:57 - 21:19) Results Philip has seen through PR and Amazon video ads
(21:20 - 22:39) How to effectively use Amazon video ads
(22:39 - 29:43) What User-Generated Content (UGC) is and how to effectively use it
(29:43 - 33:01) SMART HACK! Philip's smart hack to life and business
Website: https://blackcompass.digital/
Reddit Posts: https://www.reddit.com/r/FulfillmentByAmazon/

Aug 9, 2022 • 35min
Episode 167: How to manage the unsexy side of selling on Amazon with Vanessa Hung
Join Scott as he chats in-person with Vanessa Hung, Amazon Account Manager and founder of Online Seller Solutions.
(1:16 - 5:59) Introduction to Vanessa and what she does
(5:59 - 9:48) How the Amazon catalog works and hierarchy of listings
(9:48 - 12:09) How to separate yourself to earn contribution rights
(12:10 - 18:17) How to break the hierarchy and manage hijackers
(18:17 - 20:07) How to do defensive work on your listings and make them bulletproof
(20:08 - 22:51) How Vanessa got started into account management optimization
(22:51 - 27:42) How often and how big of a problem is ASINs getting yanked
(27:42 - 33:25) How your Amazon business can manage the unsexy with Online Seller Solutions
(33:25 - 34:38) SMART HACK! Vanessa's smart hack to life and business
Online Seller Solutions: https://www.onlinesellersolutions.com/
Vanessa's LinkedIn: https://www.linkedin.com/in/vanessaamazonproblemsolver/

Aug 2, 2022 • 31min
Episode 166: Capturing the lightning on Prime Day with Victor Dwyer of Pirawna
Join Scott as he chats with Victor Dwyer of Pirawna about Prime Day!
(1:00 - 2:07) Pirawna's background and how Victor got involved
(2:07 - 6:02) How Prime Day did in 2022
(6:02 - 8:58) What is the best strategy for your business on Prime Day? Lightning deals, promotions, or coupons
(8:58 - 10:12) How do people discover products on Prime Day?
(10:12 - 15:27) What is the most effective way to advertise on Prime Day?
(15:28 - 21:54) On Organic and Sponsored Advertising: The Halo Effect - What is it? Is it effective?
(21:54 - 23:55) Is there products you shouldn't promote on Prime Day?
(23:55 - 27:28) Pirawna's product innovation
(27:28 - 30:33) SMART HACK! Victor's smart hack to life and business