The Smartest Amazon Seller

Positive ratings and reviews on Amazon can greatly influence consumer behavior and purchasing decisions. High ratings and positive reviews serve as social proof - building trust and credibility for your product or brand. However, some fraudulent practices out there will keep attacking your business with fake feedback. How do you protect your product or brand from this? And more importantly, how do you properly file cases and take down fake negative reviews the white hat way? Learn those and more with Scott, your Smartest Amazon Seller host, and Shane Barker, founder of TraceFuse, a pioneering company behind the TOS-compliant Amazon Negative Review Removal system. Episode Notes: 00:25 - Shane Barker Introduction 02:25 - Shane Barker Background 05:00 - Removing Negative Amazon Reviews the White Hat Way 12:15 - The FTC Taking on Fake Accounts 14:05 - How Amazon Averages Reviews 17:15 - TraceFuse’s Negative Review Removal Rate 20:00 - The Proper Way To File Cases 21:50 - TraceFuse’s Business Model 23:30 - The Future of Amazon Reviews TraceFuse & The Smartest Amazon Seller Special Offer LinkedIn: https://www.linkedin.com/in/shanebarker/ Email: shane@shanebarker.com Twitter: https://twitter.com/shane_barker Website: www.shanebarker.com Related Post: Amazon Ungated Categories: Everything You Need to Know (2023)

Under and overstocking? Wrong supply chain decisions can directly affect your bottom line. Yes, inventory management can be painful - especially if you’re not using the right tools. For small brands signing up for enterprise tools, it can feel like using a sledgehammer to a tiny nail or a bazooka to kill a single fly. Effective inventory planning is essential for businesses to balance customer demand, optimize cash flow, minimize costs, streamline operations, and adapt to market dynamics Learn what tools are fit for your business, what modern Ecommerce brands are, the supply chain struggles, why inventory systems are so hard to implement, and a lot more with your Smartest Amazon Seller host, Scott, and the Founder and CEO of Luminous, Jared Ward. Episode Notes: 00:30 - Jared Ward Introduction 03:00 - The Pain For Inventory Tool 04:35 - What Is the Modern E-commerce Brand? 07:25 - Challenges of Committing to NetSuite 12:45 - Future Inventory Challenges To Be Solved 15:10 - The Flexibility of Luminous 16:10 - What Types of Clients Fit perfectly with Luminous? 17:10 - Is Luminous for Everyone? LinkedIn: https://www.linkedin.com/in/jared-ward-bb96a115b/ Website: https://www.joinluminous.com/ YouTube: @joinluminous Instagram: @joinluminous Related Posts: An Amazon Seller’s Guide to Liquidating Inventory

Amazon API provides businesses and developers with valuable resources, insights, and opportunities to enhance their offerings, streamline operations, and make data-driven decisions in the ever-evolving e-commerce landscape. Amazon has multiple APIs, but how do you pick which is right for your business? Are you ready to commit to a developer? Let Scott and Will answer all those and more with this fun episode about how similar getting bad dates are to getting bad data. Episode Notes: 00:15 - Will Introduction 06:05 - Dealing with Bad Data 09:20 - Getting a Developer Means Commitment 11:20 - Prosper’s Focus 12:50 - Partnering with Delta Logic 14:45 - Building on Someone Else’s Layer To Speed Things Up 15:45 - Marketplace Reports 17:20 - Selling Partner API and Advertising API Innovation is fastest where the money is growing the most for Amazon - Will Christensen 18:00 - Amazon Creating a Media Juggernaut 19:50 - Amazon Protecting Data 20:45 - The Dangers of Using Bots for Data Scraping 21:50 - The Rebates 24:15 - Sellers That Get The Most Value Out of Reports 25:30 - How Profitable Are You? 27:25 - Price Elasticity Gap LinkedIn: linkedin.com/in/will-christensen Website: dataautomation.com Related Post: Tap Into the Insights Your Amazon Business Needs

As an Amazon seller, it’s always beneficial to continuously find ways to reach more audience and increase visibility or discoverability. You want all the competitive advantage of gaining insights to target the right buyers and drive sales. In this episode, Scott is joined by Vince (Sir TACoS) Montero, an Amazon Ads Strategist and PPC consultant. You don’t want to miss on their juicy insights about the latest ad campaign trends, where Amazon is dedicating its resources, and a lot more. Episode Notes: 00:15 - Vince Montero Introduction 01:05 - The Future of Amazon PPC 03:40 - Sponsored Brands Video vs Sponsored Display Video 05:55 - How to Take Advantage of the New Top Placement 07:00 - What Triggers a Video Rejection? 07:45 - Best Places to Put UGCs 08:50 - Why Is Amazon Leaning Into Branding Type Elements 11:30 - New Amazon Features and Innovation 12:30 - The Impact of Artificial Intelligence on Amazon Sellers 19:05 - Learning From Mistakes 20:15 - Latest Trends on Video Creation with AI 22:30 - AMZ United 23:30 - Working with Mina Elias Website: triviumco.com LinkedIn: linkedin.com/in/vmontero | linkedin.com/company/trivium-group-llc/ Related Post: Top 20 Amazon PPC Advertising Software and Tools With Pricing

Gain valuable insights on the evolving Amazon landscape in 2023 and discover effective strategies to enhance your sales. In this episode, Scott provides an update on the changing dynamics, giving you options to maximize your business's growth and success. Learn the latest on brand acquisitions, editorials, what’s new with SmartScout, and the much-awaited, wholesale-focused Amazon Conference from AMZ United. 01:10 - Amazon aggregator SellerX acquired Elevate Brands 03:45 - Removal of On-Site Editorials 05:20 - Capture What’s Trending Fast with Popping Topics 07:10 - AMZ United Related Posts: Amazon FBA, Where Are We Headed in 2023? The Future Is Bright! Episode 82: Two heads are better than one. How I run BuyBoxer with a little Help

For Amazon businesses with complex software needs, there’s no one size fits all solution. Here’s where Custom Software Development comes in. Why do you need one? Should you turn to freelancers for building this custom software? Or pick an agency with a robust team that works with big Fortune 500 companies? Join Scott with his guest Jakob Wolitzki from Deltologic as they highlight the importance of hiring a professional team when building a custom dashboard for data visualization, monitoring, repricing, etc. Episode Notes: 00:15 - Jakob Wolitzki Introduction 02:00 - Insights from Sellers 04:10 - Common Issues for Developers 05:20 - What is API? 05:45 - Going All In With Custom Software 06:35 - Freelances vs Agencies for Custom Tools 08:00 - Deltologic Tools 10:30 - Why Existing Solutions Are Not For Everyone 13:50 - Deltologic Microservice 20:50 - API Changes Website: https://deltologic.com/ LinkedIn: linkedin.com/in/jakob-wolitzki Related Post: 18 Best Software Tools for Amazon Online Arbitrage Sellers

In today's rapidly evolving marketplace, your strategy as a seller must also keep up with the changes. Tune in for a fresh perspective as Alina Vlaic of AZ Rank unlocks the secrets behind her game-changing approach to market research and launch strategy. Learn the latest trends and techniques that reshape how products are researched and introduced. Allow your business to gain a competitive edge and reach its target audience more effectively. Episode Notes: 00:30 - Alina Vlaic Introduction 01:10 - Alina’s Amazon Magic Journey 04:55 - The Rebates Background 06:25 - “Scan, Test, Observe, and Report” is the new “Search Find Buy” “You cannot rely on just a single thing during launch…, you should do a little bit more.” The one’s that actually really succeeded, they had a really complex launch plan.” - Alina 12:25 - Leveraging Audience to Create User-Generated Content 18:20 - How to utilize AZ Rank’s Partner Publishers Email: alina@azrank.com LinkedIn: linkedin.com/in/alina-vlaic-8b77876a Website: azrank.com | pressx.live Related Post: The Complete Guide to Amazon UGC

If you’ve had success in the U.S. marketplace and are now aiming to go overseas, this episode is for you. Understand the Amazon Europe Ecosystem, the importance of buyer maturity, the challenges of the overseas marketplace, and how you can penetrate the European market fast with Scott and Stef van Boekel of Marketplace Distri. Episode Notes: 00:20 - Stef van Boekel Introduction 01:15 - What Is the Amazon Europe Ecosystem? 02:35 - Challenges of New Amazon Marketplaces 07:20 - Tackling Physical Presence 09:10 - Amazon Infrastructure as a Service 12:10 - Synchronizing Reviews Overseas 15:25 - The Maturity of the Marketplace 16:40 - Differences between the European and the U.S. Community LinkedIn: linkedin.com/in/stefvanboekel Website: marketplacedistri.com | eubusinessdevelopment.com Related Post: What is Amazon Multi-Country Inventory?

Talk about a win-win situation. Publishers that can directly connect with brands to get paid more, and brands that can get more eyes on their products and boost their profit. Everyone is happy. Learn how sellers and publishers can partner up using this latest platform. Co-Founded by David Katz, Archer Affiliates is the gold standard of Affiliate Marketing for Amazon Brands. 00:25 - David Katz Introduction 01:20 - Where Archer Affiliates Was Born 04:15 - TikTok vs Traditional Publishers 05:40 - Onsite Editorials 06:20 - What Does Archer Affiliates Offer? 07:05 - Amazon Onsite Program 09:35 - Why You Should Choose Archer Affiliates 11:40 - How To Increase Net Margin 12:20 - Having Years of Repurchases From Customers 13:30 - What Products Sell Better Than Others? 15:05 - Sending Product Samples 16:15 - High Consideration Products 17:50 - The Publishers 20:40 - The Problems With Influencers 21:50 - How SmartScout Solved Affiliate Tracking Issues 23:20 - Setting Up An Account With Archer Affiliates Website: https://archeraffiliates.com LinkedIn: linkedin.com/in/david-katz-2641b8192 Email: dkatz@archeraffiliates.com Related Post: How can Amazon Sellers Benefit from Affiliate Marketing?

We talk about why AMZ United will be the Amazon conference that you do not want to miss. It is one of a kind. You don't want to miss the action that will be in NYC on August 31st. It's an exciting announcement. Thank you everyone for making it all possible!