

CX Passport
Rick Denton
đLove customer experience and love travel? Youâve found the right podcast, a show about creating great customer experience, with a dash of travel talk. đ¤Each episode, weâll talk with our guests about customer experience, travel, and just like the best journeys, explore new directions we never anticipated. Listen here or watch on YouTube youtube.com/@cxpassport đşď¸CX Passport is a podcast that purposely seeks out global Customer Experience voices to hear what's working well in CX, what are their challenges and to hear their Customer Experience stories. In addition, there's always a dash (or more!) of travel talk in each episode.đ§łHosted by Rick Denton, CX Passport will bring Customer Experience and industry leaders to get their best customer experience insights, stories and hear their tales from the road...whether itâs the one less traveled or the one on everyoneâs summer trip list. If you like CX Passport, I have 3 quick requests:â
Subscribe to the CX Passport YouTube channel youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter www.ex4cx.com/signup â
Bring CX Passport Live to your event www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passportMusic: Funk In The Trunk by Shane IversCX Passport is a podcast for customer experience professionals that focuses on the stories, strategies, and solutions needed to create and deliver meaningful customer experiences. It features guests from the world of CX, including executives, consultants, and authors, who discuss their own experiences, tips, and insights. The podcast is designed to help CX professionals learn from each other, stay on top of the latest trends, and develop their own strategies for success.
Episodes
Mentioned books

Sep 16, 2025 ⢠31min
The One With the Brussels Sprout Resolve â Mike Kendall E231
What's on your mind? Let CX Passport know...Some call it doom and gloom for CX. Others say itâs just evolving. But Mike Kendall isnât giving up on customer experience... heâs rethinking it.From his early days helping define CX at Capital One to leading strategy at big brands and now advising through The Customer Lab, Mike brings a perspective forged by real-world change... and a drummer's rhythm.And yes, youâll want to hear the story of playing a 2000-year-old castle in Spain.5 first-class insights:Why CX sometimes feels like the uncool cousin of Product... and how to fix thatHow to create cross-functional trust without needing formal authorityWhatâs really behind âCX is deadâ chatterThe art of knowing your C-suiteâs secret agendaA fresh way to think about CXâs role in driving shareholder, employee and customer valueCHAPTERS 00:00 Internal empathy... not just customer empathy 01:15 CX + product tension: why those teams drift apart 03:00 Technology gap and its role in CXâs âidentity crisisâ 06:00 Finding your value in a product-driven world 08:50 Building trust across silos 11:00 Speaking the language of results 13:30 Mission over title... create value and then get the title 18:35 First Class Lounge â travel, paella, and brussels sprout rebellion 23:40 Is CX dead... or just evolving? 26:00 The C-suite pendulum: shareholder, employee, customer 27:30 Advice for early CX careers 29:30 Learn more about MikeGuest link: https://www.thecustomerlab.com/đ§ Subscribe at https://cxpassport.com đĽ Watch at https://www.youtube.com/@CXPassport đŹ Subscribe: https://cxpassport.kit.com/signupI'm Rick Denton and I believe the best meals are served outside and require a passport.Disclaimer: This podcast is for informational and entertainment purposes only. The views and opinions expressed are those of the hosts and guests and should not be taken as legal, financial, or professional advice. Always consult with a qualified attorney, financial advisor, or other professional regarding your specific situation.

Sep 9, 2025 ⢠36min
The One With the Future of Customer Experience - Bill Staikos E230 Greatest Hits
What's on your mind? Let CX Passport know...What will customer experience actually look like five years from now?In this *Greatest Hits* episode of CX Passport, Bill Staikos lays out a compelling, grounded vision for the future of customer experience. A seasoned CX executive, advisor, podcaster, and soon-to-be author, Bill combines practical wisdom with future-ready thinking.Originally released as Episode 155, this conversation stood out for its clarity on how CX needs to evolve â moving beyond survey teams and jargon to delivering business-aligned results. Bill breaks down how technology, human-centered design, and executive-level strategy must come together in todayâs rapidly changing landscape.CHAPTERS 00:00 CX is a toolkit, not a strategy 04:14 Automation and AI in the CX future 06:00 The four personas of a modern CXO 10:01 AI vs hype: whatâs real? 16:33 CXâs reckoning in 2023 19:12 Will CX go the way of Six Sigma? 20:41 First Class Lounge 26:42 Change management that actually works 31:16 How to start: know the business strategyEpisode resources: Connect with Bill Staikos on LinkedIn: https://www.linkedin.com/in/billstaikos Explore Be Customer Led podcast: https://www.becustomerled.comIf you like CX Passport, I have 3 quick requests:â
Subscribe to the CX Passport YouTube channel https://www.youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter https://cxpassport.kit.com/signup â
Bring đď¸đŹ CX Passport Live to your event https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Sep 2, 2025 ⢠30min
The One With Theater, Hedge Funds, and Guest Journeys â Tori Signorelli E229
What's on your mind? Let CX Passport know...From the theater to hedge funds to Alaska Airlines... Tori Signorelliâs path to CX isnât typical. And thatâs exactly what makes her perspective matter.Early in her role at Alaska Airlines, Toriâs fresh eyes are helping evolve the guest journey without losing the human touch. This episode is full of practical, honest CX wisdom... plus a few tasty travel moments.Whatâs in the episode?Why âhealthy businesses are not stillâCX orchestration over ownershipVisibility as a survival skill for CX teamsHow global living built deep empathyWhy beautiful design still needs gritty executionCHAPTERS 00:00 Healthy businesses aren't still 01:02 Immersing in airline CX as a newcomer 05:13 âDo no harmâ⌠CX during operational change 08:54 Aligning guest experience with business metrics 11:02 From theater to hedge funds: Toriâs unique CX foundation 15:37 Global living and building global empathy 18:51 First Class Lounge 23:20 Service design isnât just blueprints 25:38 CX must be visible to be valuableGuest Linkshttps://www.torisignorelli.com/Want more from CX Passport? đ§ Listen to every episode at https://www.cxpassport.comWatch the conversation unfold đş Full video episodes at https://www.youtube.com/@cxpassportGet the weekly CX Passport newsletter đŹ Sign up at https://cxpassport.kit.com/signupI'm Rick Denton and I believe the best meals are served outside and require a passport.

Aug 26, 2025 ⢠34min
The One With CX the Customer Would Pay For - Karyn Furstman E228 Greatest Hits
What's on your mind? Let CX Passport know...Would your customer actually *pay* for the experience youâve designed?In this *Greatest Hits* episode of CX Passport, Karyn Furstman brings 30+ years of CX and operations expertise to the mic. With a background at brands like Washington Mutual, Safeco, Bank of America, and JPMorgan Chase, Karyn knows how to link customer experience to tangible business results.Originally aired as Episode 203, this conversation stuck with listeners for its clarity on leadership alignment, Lean methodology, and the reality of CX influence, even without a seat at the C-suite table.CHAPTERS 00:00 The customer would pay for it 02:12 Lean and CX in harmony 05:25 CX belongs in operations 08:57 Avoiding the âinitiative trapâ 11:55 CX influence without formal authority 16:42 Orchestrating CX with or without a team 19:52 First Class Lounge 24:09 Tying CX to financial outcomes 27:16 Make the CFO your best friend 29:58 Why Karyn launched her consulting businessEpisode resources: Connect with Karyn Furstman on LinkedIn: https://www.linkedin.com/in/karynfurstman Learn more about Customers First: https://www.customersfirst.comIf you like CX Passport, I have 3 quick requests:â
Subscribe to the CX Passport YouTube channel https://www.youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter https://cxpassport.kit.com/signup â
Bring đď¸đŹ CX Passport Live to your event https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Aug 19, 2025 ⢠30min
The one with the 3 values - Michel Stevens E227
What's on your mind? Let CX Passport know...Michel Stevens believes technology should be boring... and thatâs a compliment.In this episode of CX Passport, Michel shares how three core values â honesty, fairness, and trust â shape every decision in customer experience and leadership. From his start on the contact center floor to leading global teams, Michel reveals how calm technology and clear values drive better results.We talk about:đWhy âboringâ tech is better techđThe 3 values that guide great CXđHow fairness improves decision-makingđBuilding trust across global teamsđWhat honest leadership really looks likeCHAPTERS0:00 The Three-Part CX Value Equation0:18 Michelâs Unplanned Journey Into CX 4:18 Grocery Store Epiphany 6:21 Balancing Speed, Humanity, and Brand 10:38 Journalism Skills in CX 13:28 Creating Space for Curiosity 16:01 Lessons From European Business Culture 17:51 First Class Lounge 23:26 When Tech Gets Boring, It Gets Useful 26:34 Connecting Strategy to Tangible OutcomesGuest Links: đź LinkedIn: https://www.linkedin.com/in/michelstevens/#customerservice #customerexperience #customer #improvecustomerexperience #customerserviceprocess #process #business #management #travel #bettercustomerservice #podcast

Aug 12, 2025 ⢠35min
The One With the (CX) Pet Shop Boys - Scott Lee Holloway E226 Greatest Hits
What's on your mind? Let CX Passport know...Can complaints actually be your companyâs greatest asset?In this *Greatest Hits* episode of CX Passport, Scott Lee Holloway shares his CX journeyâŚfrom a teenage pet shop employee in the UK to leading customer experience strategy for APS Bank in Malta.Originally aired as Episode 167, this conversation continues to resonate. Scott breaks down the cost of poor CX, why unstructured feedback matters, and how creativity (including a James Bond-style internal launch video) can drive serious CX results.CHAPTERS 00:00 The cost of poor CX 02:29 Malta and the road to APS Bank 05:29 Support â inefficiency 08:03 Getting skeptics on board 10:06 Loving complaints 15:52 CX maturity in Malta 18:08 First Class Lounge 23:50 Extracting value from unstructured data 26:58 Building a CX team from scratchEpisode resources: Connect with Scott Lee Holloway on LinkedIn: https://www.linkedin.com/in/scottleeholloway Visit Scottâs site: https://www.scottleeholloway.com If you like CX Passport, I have 3 quick requests:â
Subscribe to the CX Passport YouTube channel https://www.youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter https://cxpassport.kit.com/signup â
Bring đď¸đŹ CX Passport Live to your event https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Aug 5, 2025 ⢠25min
The One With The Seat At The Table - Kate Guenther E225
What's on your mind? Let CX Passport know... CX wonât work if the people closest to the customer donât have a seat at the table.Kate Guentherâs journey started in childhood, learning how trust is built through human-centered service. Today, that experience fuels her belief that strategy only works when everyone is aligned â from the C-suite to the frontline.In this episode, we talk about:How a childhood lesson sparked Kateâs customer-first mindsetWhy CX breaks down when key voices are excludedThe danger of strategy with no frontline inputHow to bring product, ops, and support to the same tableWhy sustainable CX depends on clear ownershipCHAPTERS 0:00 Meet Kate Guenther 1:20 Interior design lessons and the Genevieve story 4:18 The shift from transaction to interaction 7:00 Equipping teams to scale CX 10:42 The connection between product and customer experience 12:34 Delivering CX results executives care about 14:07 First Class Lounge 17:53 What companies get wrong in CX 19:03 Scaling with soul: how to truly listen 21:10 Why great CX starts at the frontline 22:45 Whatâs next for Kate 23:01 Where to find KateGuest Links: đź LinkedIn: https://www.linkedin.com/in/kdg/If you like CX Passport, I have 3 quick requests: â
Subscribe to the CX Passport YouTube channel: https://youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter: https://cxpassport.kit.com/signup â
Bring đď¸đŹCX Passport Live to your event: https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Jul 29, 2025 ⢠38min
The one with the CX maven - Sarah Hatter E224 Greatest Hits
What's on your mind? Let CX Passport know...How do you build customer experience around support⌠not in spite of it?In this *Greatest Hits* episode of CX Passport, Sarah Hatter shares insights from over a decade of championing support as a strategic pillar of CX. As the founder of ElevateCX and someone whoâs worked across SaaS and startup landscapes, Sarah brings a grounded, honest take on what actually works when supporting customers.Originally released as Episode 173, this conversation stood out for its real-world perspective, practical advice, and Sarahâs clear voice for treating support teams like the heart of the business.CHAPTERS 00:00 Asking permission in support conversations 02:30 Support as a CX foundation 05:10 Why fast responses arenât always better 08:45 The âescalation mindsetâ trap 12:20 Training great support teams 15:40 Mental health in support roles 18:05 What leaders miss about burnout 20:15 Why support should be a strategic asset 22:45 First Class Lounge 26:20 How ElevateCX was bornEpisode resources: Connect with Sarah Hatter on LinkedIn: https://www.linkedin.com/in/sarahhatter Learn more about ElevateCX: https://www.elevatecx.coIf you like CX Passport, I have 2 quick requests:â
Join other âCX travelersâ with the weekly CX Passport newsletter https://cxpassport.kit.com/signup â
Bring đď¸đŹ CX Passport Live to your event https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Jul 22, 2025 ⢠35min
The One With The Neuroscience of Trust - Tim McCleary E223
What's on your mind? Let CX Passport know... What if you could measure trust in real time?Tim McCleary brings neuroscience, global experience design, and deep culture work into one unique conversation. As the founder of The Involvement Practice, Tim helps organizations move from slogans to action... building trust and performance from the inside out.In this episode, we talk about:His work with neuroscientist Paul Zak to measure trustThe global truth: people are peopleHow to localize culture without diluting itWhy great branding must match real experienceThe 3 Sâs of memory-making: sight, sound, and scentHigh-trust cultures perform better. Tim shows us how to build them... and how to prove it.CHAPTERS 0:00 Meet Tim McCleary 1:32 Why communication is the throughline 4:54 The origin of Involvement Culture 8:57 Localizing global strategy 12:05 Brand, culture, and customer experience 16:21 When CX lost its way... and where itâs going 19:34 The experience economy and emotional design 22:58 First Class Lounge 28:08 Neuroscience and the measurement of trust 33:20 What to do with trust data 34:58 Where to find TimGuest Links: đ The Involvement Practice: theinvolvementpractice.com đ§ Be Human Project: theinvolvementpractice.com/be-humanIf you like CX Passport, I have 3 quick requests: â
Subscribe to the CX Passport YouTube channel: youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter: cxpassport.kit.com/signup â
Bring đď¸đŹCX Passport Live to your event: www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.

Jul 15, 2025 ⢠34min
The One With CX in Ghana - Kojo Hayford E222 Greatest Hits
What's on your mind? Let CX Passport know...What does customer experience look like in Ghana â and across Africa?In this *Greatest Hits* episode of CX Passport, Kojo Hayford takes us on a journey through customer experience transformation on the African continent. Kojo is the Founder and CEO of eSAL LLC, a firm leading the charge in Business Process Outsourcing and CX innovation in Ghana and beyond.Originally aired as E181, this conversation resonated because of Kojoâs clarity, passion for talent development, and honest perspective on what it takes to build something meaningful and sustainable in a growing economy.CHAPTERS 00:00 Demographic dividend in Africa 01:40 Why Kojo founded eSAL 04:30 Customer experience in the Ghanaian context 08:42 Opportunities for BPO in Africa 13:55 Developing talent and future leaders 18:50 Serving global brands from Africa 21:40 First Class Lounge 26:45 Leadership and authenticity 30:10 Lessons from his fatherâs legacyEpisode resources: Connect with Kojo Hayford on LinkedIn: https://www.linkedin.com/in/kojo-hayford Learn more about eSAL: https://www.esal.llcIf you like CX Passport, I have 3 quick requests:â
Subscribe to the CX Passport YouTube channel https://www.youtube.com/@cxpassport â
Join other âCX travelersâ with the weekly CX Passport newsletter https://cxpassport.kit.com/signup â
Bring đď¸đŹ CX Passport Live to your event https://www.cxpassportlive.comI'm Rick Denton and I believe the best meals are served outside and require a passport.