
B2B Mentors
B2B Mentors features top industry experts who share proven strategies and actionable inspiration on business-to-business marketing, leadership, business development, and scaling. This interview show will assist you in unveiling the unique and often complex world of business to business growth success. Brought to you by the leadership team at www.ProvenContent.com
Latest episodes

Jul 28, 2022 • 12min
How We Generate 12-25 B2B LinkedIn Leads Per WEEK - CC #083
How We Generate 12-25 B2B LinkedIn Leads Per WEEK - CC #083Connect with the host, Connor Dube, on LinkedIn: https://www.linkedin.com/in/socialsellingexpert/Brought to you by the B2B content marketing experts at www.ProvenContent.comGet access to free content marketing courses, no email opt in required, at www.ProvenContent.com/Free

Jul 25, 2022 • 31min
Using Your Marketing Skills for GOOD (Expert Interview)
Sean Luitjens is the Chief Marketing Officer for uFlexReward. His responsibilities include all aspects of uFlexReward’s marketing efforts, including brand, customer research, strategy, and customer communications, while assisting in the development of the partner ecosystem and direction of the product roadmap. Sean has an extensive background working in strategic roles across organizations holding positions in Marketing, Product Development, System Architecture, Global Sales, Corporate Strategy, Benchmarking, and M&A. Prior to his current role at uFlexReward, he was the Vice President of Corporate Development & Marketing at AIRINC, Principal at Mercer, and Director of Strategic Technology at Monster.com.Connect with Sean on LinkedIn here: https://www.linkedin.com/in/sean-luitjens-929136/Connect with the host, Connor Dube, on LinkedIn: https://www.linkedin.com/in/socialsellingexpert/Brought to you by the B2B content marketing experts at www.ProvenContent.comGet access to free content marketing courses, no email opt in required, at www.ProvenContent.com/Free

Jul 19, 2022 • 32min
CMO Success Pillars (Expert Interview)
Jennifer Caldwell is the Chief Marketing Officer at Aquanomix, with over 25 years of marketing and communications experience. She spent several years in television and media production where she won five Telly Awards and was referenced in a book by the Brookings Institution.Connect with Jennifer on LinkedIn here: https://www.linkedin.com/in/jennifer-a-caldwell-0158205/Connect with the host, Connor Dube, on LinkedIn: https://www.linkedin.com/in/socialsellingexpert/Brought to you by the B2B content marketing experts at www.ProvenContent.comGet access to free content marketing courses, no email opt in required, at www.ProvenContent.com/Free

Jun 10, 2022 • 10min
Economic crash is coming! What do you do with your marketing? - CC #082
Economic crash is coming! What do you do with your marketing? - CC #082Follow and connect with the host, Connor Dube on LinkedIn here: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeIf you're already thinking you need to find a more efficient way to conquer your monthly B2B content like blogs, newsletters, and social media – we’d like to show you how we can improve the quality, save you tons of time, and achieve better results! To learn more visit www.activeblogs.com

Jun 6, 2022 • 9min
Prospecting Reaches Prospects. Building Brand Closes Them. - CC #081
Prospecting Reaches Prospects. Building Brand Closes Them. - CC #081Follow and connect with the host, Connor Dube on LinkedIn here: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeIf you're already thinking you need to find a more efficient way to conquer your monthly B2B content like blogs, newsletters, and social media – we’d like to show you how we can improve the quality, save you tons of time, and achieve better results! To learn more visit www.activeblogs.com

May 30, 2022 • 59min
How to Sell Your Business for Huge Profits (Expert Interview)
Michelle Seiler Tucker is the author of EXIT RICH and the Founder and CEO of Seiler Tucker Incorporated. She holds the M&AMI (Mergers & Acquisitions Master Intermediary) title, as well as Certified Mergers and Acquisitions Professional (CM&AP) and Certified Senior Business Analyst (CSBA). Michelle also owns many other businesses in several different industries. As a 20-year veteran in the M&A industry, she is regarded as the leading authority on buying, selling, fixing, and growing businesses. Her and her firm have sold hundreds of businesses in almost every vertical and have a remarkable track record of success.Bonus! The audiobook version of Michelle’s Wall Street Journal and USA Today bestseller "Exit Rich", co-authored by Sharon Lechter and endorsed by Steve Forbes, is now available as an audiobook on Apple and Amazon! Until the end of May, you can purchase the audiobook for only $2.99 or with your regular Audible subscription…that’s less than a cup of coffee and comes with all the supplemental materials and membership access you need to succeed. Get it today here!: https://books.apple.com/us/audiobook/exit-rich-the-6-p-method-to-sell-your-business-for-huge-profit/id1618657755Key Takeaways: How to sell your business for top dollar, which recent movie to watch for excellent business advice, and when acquiring other companies makes good business sense. Learn which tech company has one of the best leadership programs in the country — and why mentorship sometimes outweighs money when you’re growing your business.If you build your company to sell, it works for you instead of the other way around.Deferred sales trust (DST) programs are the best strategy for deferring capital gains.Never tell anyone you’re selling your business. Employees will jump ship, and customers will leave. Businesses are listed with advisors, not “for sale by owner.”Join our free B2B Mentors networking and mastermind group: https://www.activeblogs.com/liveevent/

May 16, 2022 • 36min
How to Become a Billion-Dollar Marketer (Expert Interview)
How to Become a Billion-Dollar Marketer (Expert Interview) Jess Iandiorio is the Chief Marketing Officer at Starburst, an analytics startup valued at $3.3B. She's held marketing leadership positions at Mirakl (Valued at $3.5B), Drift (Exited to Vista Equity Partners for $1B), Acquia (Also exited to Vista Equity Partners for $1B+), and Endeca (Acquired by Oracle for $1B+). Jess is an expert on go-to-market strategy and category creation, is a start-up addict, and loves to build high-performing teams. Jess co-authored The SaaS CEO's Guide to Happier Customers where she created a framework for a Go-To-Customer (GTC) strategy as the next era for SaaS growth. Jess is also a passionate advocate for diversity in tech, and making start-ups family-friendly. Her most recent work focuses on an unfair judgment passed on many women which prevents their growth which she calls "She's Not Strategic" or SNS Disease. Her articles can be found on Fast Company, Venture Beat, and The Startup.Follow and connect with Jess on LinkedIn here: https://www.linkedin.com/in/jess-iandiorio-514859/Key Takeaways:-When seeking an extremely successful company to work for, look for a large market, a differentiated product, leadership you want to work for, and long-term financial stability.-Investing in paid LinkedIn marketing allows you to target precisely, and paired with metadata, to scale your spend for tighter management of ROI and lead flow.-When advancing into a billion-dollar market, be pragmatic in your approach, focus on your ideal customer profile, and identify what winning looks like in each unique industry.Join our free B2B Mentors networking and mastermind group: https://www.activeblogs.com/liveevent/

May 12, 2022 • 4min
Is the Crypto Craze Killing Your Businesses? Or Creating Opportunity? - CC #080
Is the Crypto Craze Killing Your Businesses? Or Creating Opportunity? - CC #080If you would like the chance to Mentor, Network, and Mastermind on your marketing with high-level executives, experts, and business celebrities … We'd like to personally invite you to attend a FREE B2B Mentors Marketing Mastermind: www.activeblogs.com/liveevent/Follow and connect with the host, Connor Dube on LinkedIn here: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeIf you're already thinking you need to find a more efficient way to conquer your monthly B2B content like blogs, newsletters, and social media – we’d like to show you how we can improve the quality, save you tons of time, and achieve better results! To learn more visit www.activeblogs.com

May 11, 2022 • 6min
Always Be Prospecting NOT Always Be Closing - CC #079
Always Be Prospecting NOT Always Be Closing - CC #079If you would like the chance to Mentor, Network, and Mastermind on your marketing with high-level executives, experts, and business celebrities … We'd like to personally invite you to attend a FREE B2B Mentors Marketing Mastermind: www.activeblogs.com/liveevent/Follow and connect with the host, Connor Dube on LinkedIn here: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeIf you're already thinking you need to find a more efficient way to conquer your monthly B2B content like blogs, newsletters, and social media – we’d like to show you how we can improve the quality, save you tons of time, and achieve better results! To learn more visit www.activeblogs.com

May 10, 2022 • 26min
How to Be a Top Gun at Channel Sales (Expert Interview)
Steve Farmiloe is the Sr. Channel Sales Manager at AppSmart and seasoned sales leader with experience driving expansion in wholesales distribution, professional services, manufacturing, and insurance. He is well known for his LinkedIn video podcast called the Top Gun Show where he has interviewed over 400 "top guns" in the telecommunications industry. The show is followed by over 30,000 C-level buyers and sellers.Connect with Steve on LinkedIn here: https://www.linkedin.com/in/steve-farmiloe-151372/Key Takeaways:-People buy from people, not from companies. Apart from huge commodities, such as Microsoft Office, 99% of the time, you’re going to buy from the people you like and those you think will make you more successful.-Good salespeople are inquisitive. Show you care about your customers by expressing genuine interest in their goals, pains, initiatives, and strategies.-Even if you can’t offer a customer a solution, a good salesperson is enriched from learning about another business and adding new knowledge to their own business acumen.Join our free B2B Mentors networking and mastermind group: https://www.activeblogs.com/liveevent/
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