

The AI for Sales Podcast
Chad Burmeister
Hosted by renowned author, speaker, and sales transformation leader Chad Burmeister, this podcast explores the powerful intersection of human creativity and artificial intelligence in modern sales. As Dr. Joel Le Bon puts it: “In sales, time kills deals. In AI for Sales, AI kills time.”
Brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth. Skip the forms and website hunting—Chad will personally connect you with the right person at any of these companies.
👉 Visit www.SDR.ai/intro
Brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth. Skip the forms and website hunting—Chad will personally connect you with the right person at any of these companies.
👉 Visit www.SDR.ai/intro
Episodes
Mentioned books

Mar 26, 2022 • 21min
The Boosting Effect of Technology in E-Commerce with Mezue Eneh
HIGHLIGHTSLearning to make connections at an early age Getting introduced to entrepreneurship and salesHow AIM Media helps lifestyle brands be more effective online Taking advantage of automation as a sales professionalQUOTESMezue: "Technology usage, whether it's AI or blockchain, there's so much you can do. So you kind of have to find your niche and carve something for yourself. Who knows where it might go?"Mezue: "Sales is not just about pitching to somebody, it's kind of forming a relationship. Communicating 'how can I help you?' and making sure that the other person notices that what you're doing is genuine."Mezue: "You're going to have more information to collect that's even better than what you were using previously. When you look at technology, technology is always to improve and to make things more simplistic." Learn more about Mezue and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/mezue-eneh/Website: https://www.aim-media.co/
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Mar 19, 2022 • 25min
AI-Powered Marketing Solutions at the Click of a Button with Eris Verne
HIGHLIGHTSWanting to be plastic surgeon but ending up codingUsing AI to recommend the most effective marketing strategiesA web app that returns budgeting solutions for marketing channelsAI offers improvements using decentralized business processesQUOTESEris: "We gathered the data, again 'bypassing' the conventional way of gathering data using my previous experiences, and through that, we are able to provide any type of business, mainly B2C ecommerce businesses, with the best marketing strategy and the best audience that they can get in front of them." Eris: "We analyze the behaviors of the end users, see exactly what they like and, at that point, it's a no-brainer to connect these people is going to like this brand or this product or they are more into this type of spending."Eris: "The decision-makers on the top, the ones who are deciding what I see on each platform or what I buy, is decided based on AI, whether it's a recommendation engine or similar... so it's better to have the businesses also get shown where the AI is going."Learn more about Eris and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/eris-verne/Website: https://alfinder.com/Email: vernee@alfinder.com
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Mar 12, 2022 • 31min
The 12 Data Layers Explained with Tarush Aggarwal
HIGHLIGHTS12 data layers explained and 5x's service to stitch them togetherCase studies of companies improving their data efficienciesAI in future sales: Use AI to come up with recommendationsAI and jobs: Data scientists will be in high demandQUOTESTarush: "The first 5 layers of the stack are kind of pretty well-understood and, at that point, that's kind of verticalized but more sort of horizontal. But in terms of the other capabilities which the modern data stack can start to provide, we sort of get into data lineage and data catalog."Tarush: "We take the modern data stack and stitch together and provide it as a service. So as a business, you're kind of good to go on day 1, you don't need to worry about signing enterprise contracts or figuring out how it all plays together."Tarush: "A lot of the core problems before AI need to be commoditized, what are some of those problems, right? A big part of that problem is the infrastructure of the data platform required to get to a point where you have stable, clean, highly-modeled data which is, again, the sort of 5 layers."Learn more about Tarush and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/tarushaggarwal/Website: https://5x.co/Email: hello@5x.co
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Mar 5, 2022 • 24min
Empathetic AI Empowers People for the Greater Good with Suraj Venkat
HIGHLIGHTSRecognizing buying signals and connecting customersAI doesn't remove sales jobs, it empowers you to convert betterKeeping AI up-to-date with real-world dataEmpathetic AI and creating a code of ethics QUOTESSuraj: "We've basically innovated a solution that can help you find the right customer for your company based on different buying signals. If somebody is new to a job position, they're very likely to buy. If the company has recently received funding or there's a partnership in the works, they're more likely to make a buy."Suraj: "What I've observed is people don't want to do the prospecting, they don't want to do the personalization because it's a lot of busy work. Imagine if you could spend that time conversing with a customer who was actually somewhat interested. You could focus on the conversation."Suraj: "Things can go wrong with AI and things could right, but I try to be on the optimistic side. I believe in the greater good of humanity to innovate in a direction that is for the greater good. I think there'll be obviously more penetration of AI, but I also think it'll very empathetic and sensitive AI."Learn more about Suraj and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/surajvenkat/Website: https://bitbaza.io/Email: suraj@bitbaza.io
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Feb 26, 2022 • 23min
AI Matches Technological Efficiency with Human Purpose with John Morris
HIGHLIGHTSCreate leads with AI efficiency combined with human creativityAI for finding the right target audienceUse AI to determine client tendencies and match services to thatShift salespeople to brand influencers because of AIQUOTESJohn: "You got to take the culmination of that AI for the speed, the efficiency, the data, and then you got to combine that to real, authentic, vulnerable community-building and messaging in your content creation."John: "We would look at whether or not you use an e-store, how would you curate that store, and then how would you actually promote that store and modify off of the data that comes on who's buying what, what's selling, what's not selling."John: "You have two types of conversations. Number one, you have the one where you're just getting them right back to that order process where you know that they're going to buy that, but you also can monitor the tendencies that they don't have so you understand what suite of services they're not using."Learn more about John and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/%E2%98%98%EF%B8%8Fjohn-morris%E2%98%98%EF%B8%8F-96148716/YouTube: https://www.youtube.com/channel/UCGv7-PFxvKZD6HKsecYgBrwWebsite: https://www.clubcolors.com/Email: jmorris@clubcolors.com
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Feb 19, 2022 • 24min
AI Keeps Track of Your Most Important Relationships with Thor Ernstsson
HIGHLIGHTSNurture meaningful connections with StrataAI builds classifier models that identify your relationshipsNatural language generation is the next frontier for AIAI allows people to work on jobs with higher value activityQUOTESThor: "It's much more meaningful because really our focus is on the relationship. It's not on the transaction. So most tools, sales tools being obviously the primary example, are really focused on closing a deal, closing a sale, and like something transactional."Thor: "Analyzing the contents of the conversation to the point of being able to tell the nature of each relationship, and then that crossed with every other possible contact is a huge computational problem. So being able to spin up a 90+ core CPU to just churn through, again it's not rocket science, but just churn through a massive amount of data—and it's not even quick, it still takes us many days to process—but it's possible."Learn more about Thor and connect with him in the links below:LinkedIn: https://www.linkedin.com/in/thorernstsson/Website: https://www.strata.cc/Email: thor@strata.cc
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Feb 12, 2022 • 29min
AI Applications in Sales Pattern Recognition with Brent Keltner
HIGHLIGHTSAI potential to determine lookalike buyers is a powerful applicationPattern recognition for buying triggersSales tip: Focus on the deals you can actually closeQUOTESBrent: "Data analytics or AI that can help you get to your ideal buyer quicker and recognize that pattern, and there are more and more companies, I think, as you know, that are using AI to think about lookalike buyers."Brent: "Zoom, I've helped a couple of clients recently buy different packages from them. They're getting better and better at firmographics and buying triggers. So they can tell you different, kind of by industry, what the different purchases... different platforms that people are buying."Learn more about Brent and connect with him in the link below:LinkedIn: https://www.linkedin.com/in/bkeltner/Website: http://winalytics.com/
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Feb 5, 2022 • 22min
AI Delivers Intuitive Content to Site Visitors with James Kessinger
HIGHLIGHTSAI to customize page content for each visitor Sales prediction: AE jobs are on the way out Multiply your sales efficiency with AIQUOTESJames: "That's kind of what it does, so it's looking at what signals come in, where you're coming from, what paths you've been on, the intent scores, and it sort of makes that decision for you to help serve as like relevant content."James: "I think the traditional AE goes away and maybe there's something that comes in there in its place. If its the customer success, it gets a bit different in terms of running pre-imposed sales."Learn more about James and connect with him in the link below:LinkedIn: https://www.linkedin.com/in/jamesbkessinger/
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Jan 29, 2022 • 19min
AI Helps Close 40% of Clients with Sean Chaudhary
HIGHLIGHTSAI creates online copy with minimal human editingAutomated sales process: Cold email, getting responses, CRM integrationTechnology takes the mundane out of workQUOTESSean: "We've incorporated AI into our sales touch points using thing like Zapier and automation tools. You get an email response here, it goes into your CRM without a data entry person in between. We've also written some content with AI, quite a bit."Sean: "We probably close 40% of clients that get caught into our ecosystem and that includes different touchpoints like LinkedIn, so we're messaging a client via cold email, we can still touch them on LinkedIn and we have a process for that. Even Twitter."Sean: "The more technology frees us from the mundane, I think the more people will go do cool things, do what they love, maybe you're a corporate guy but now you love to paint and you paint cars. That's your business."Learn more about Sean and connect with him in the links below:LinkedIn - https://www.linkedin.com/in/seanchaudhary/Website - https://alchemyleads.com/Phone - 818-408-6550
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.

Jan 22, 2022 • 27min
Managing Data of Edge-Based Devices with Rob Telson
HIGHLIGHTSThe intention of AI is to make human life more efficientAI at the edge manages the traffic jams of data computationApplications in prosthetics and other technologiesQUOTESRob: "Most edge-based devices are battery-powered and, as compute increases, as we as individuals want more from our devices, we need to manage the power consumption, the efficiency of the data, the privacy, the security aspects of it."Rob: "What we're trying to do as a company is make sure we're focusing on the areas that are efficient, effective, and will produce success in the short term, as well as enable us to work on these beneficial technologies for the future."Learn more about Rob and connect with him in the links below:LinkedIn - https://www.linkedin.com/in/rob-telson-8153a51/Website - https://brainchipinc.com/Email - sales@brainchip.comYouTube - https://www.youtube.com/c/BrainChipInc
The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.👉 Visit www.SDR.ai/intro to unlock your direct line.