Yoni Tserruya

Yoni Tserruya, CEO of Lusha and AI enthusiast, shares his insights on automating sales to boost efficiency. He reveals six transformative AI strategies to reduce admin time, such as generating targeted prospect lists and tracking key buying signals. Yoni discusses streamlining call preparation with AI-driven insights and personalizing outreach through tailored icebreakers. He highlights the power of AI for crafting concise recap emails and offers innovative solutions for training sales reps, ultimately allowing teams to focus more on building trust with customers.

Yoni Tserruya, CEO of Lusha, delves into the world of product-led growth tailored for B2B companies. He reveals how self-service options enhance customer engagement and streamline sales processes, allowing users to explore products before contacting sales reps. Yoni discusses Lusha's journey, emphasizing the importance of high-quality data in building brand awareness and fostering organic growth. He also highlights the role of automation in improving sales productivity, freeing up more time for salespeople to focus on closing deals.