

6 PROVEN AI Sales Automations That Feel Like MAGIC | Yoni Tserruya | Sell Ep. 332
17 snips Aug 26, 2025
Yoni Tserruya, CEO of Lusha and AI enthusiast, shares his insights on automating sales to boost efficiency. He reveals six transformative AI strategies to reduce admin time, such as generating targeted prospect lists and tracking key buying signals. Yoni discusses streamlining call preparation with AI-driven insights and personalizing outreach through tailored icebreakers. He highlights the power of AI for crafting concise recap emails and offers innovative solutions for training sales reps, ultimately allowing teams to focus more on building trust with customers.
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Automate List Building From Closed Deals
- Upload ~20+ recent close-won deals to an LLM and ask it to infer ICP attributes for lookalike list building.
- Use the generated parameters to produce large, targeted prospect lists you hadn't considered before.
Discovery Of Untapped Accounts
- Nick found untapped accounts even after exhausting known lists and later received inbound from an unknown firm the next day.
- AI lookalike lists can reveal fresh, uncontacted accounts that outperform over-saturated targets.
Prioritize Accounts By Buying Signals
- Track real-world buying signals (new hires, product launches, hiring reps, funding events) and prioritize accounts showing them.
- Stack-rank your top signals and stop at the first match to focus outreach on the most relevant accounts.