Will Hayward, a freelance journalist specializing in Welsh politics, sheds light on the surprising rise of Reform UK in traditional Labour strongholds of South Wales. The discussion dives into voter disillusionment with public services and how the pandemic reshaped political priorities. Hayward highlights the strategic appeal of Reform UK by connecting with local identities while avoiding anti-devolution rhetoric. He also explores the influence of youth engagement through platforms like TikTok and local economic struggles shaping sentiments for change.

Will Hayward, a journalist and columnist specializing in Welsh politics, shares insights from his impressive journey of relaunching his newsletter. He discusses how he transitioned from a major publisher to independent journalism and swiftly grew his subscriber base to over 3,000 in just weeks. Will emphasizes the significance of audience engagement and strategic sponsorships while maintaining ethical standards. He also envisions an ambitious future with plans for live events to enhance content quality and shape political discourse.

Welsh Journalist Will Hayward discusses recent vote of no confidence and Labour's devolution plans. Plaid Cymru Leader Rhun ap Iorwerth shares ambitions for Wales. Amanda Ferguson talks about Northern Ireland politics. Podcast also includes quirky moments and engaging discussions.